LIVE LIVE TRANSMISSIONTRANSMISSION

GROUP MEMBERSZAREEN KHAN - 090303003

MUSHAYADA RAUF - 090303016HURIYAH KHALID BUTT - 090303006

BS-SS

BROADCAST JOURNALISMBROADCAST JOURNALISM

Mass media refers collectively to all media technologies that are intended to

reach a large audience via mass communication

Types

Terms

Process Of Sending, Propagating And Receiving An Analogue Or Digital Information Signal Over A Physical Point-to-point Or Point-to-

multipoint Transmission Medium, Either Wired, Optical Fiber Or Wireless.

FIRST LIVE TRANMISSION PTV – 26FIRST LIVE TRANMISSION PTV – 26THTH NOVEMBER,1964 NOVEMBER,1964

AMERICAN TELECOM & TELEGRAPH (1875)

(Alexander Graham Bell, Gardiner Hubbard and Thomas Sanders)

•(1892-mid 1900s): Copper wire strung on poles for long distance calls. (1914):

Vacuum-tube repeaters: thinner and longer wires

•AT&T pioneered satellite communications. On July 10, 1962, NASA launched

AT&T’s Telstar 1, the world’s first active communications satellite.

Transmission

Broadcasting: Types

PRESENTATION IN REAL-TIME IN THE PRESENCE OF THE ACTIVE AND LIABLE STAFF

LIVE RADIO• Radio broadcast without any delay.

• Before television was introduced,

audiences listened to live dramas,

comedies, quiz shows, and concerts on

the radio much the same way that they

now do on TV.

• Most talk radio is live radio where people

can speak (anonymously) about their

opinions/lives.

• Cricket commentary can also be listened

on radios live.

LIVE TELEVISION• Television production broadcast in

real-time, as events happen, in

the present.

• Morning shows, breaking news,

entertainment shows (award

functions or tributes).

On going trends

LIVE BLOGGINGBlog post which is intended to provide

a rolling textual coverage of an ongoing event, similar to Live television or live

radio.

•Single post – continuously updated with time stamps.•Events including sports games, elections ceremonies, conferences, conventions and gatherings, protests and conflicts natural events and disasters are live blogged normally.

LIVE STREAMINGMultimedia that is constantly received by and presented to an end-user while

being delivered by a streaming provider.

•Delivers live over the Internet, involves:– camera for the media,– an encoder to digitize the content,– a media publisher, and – a content delivery network to

distribute and deliver the content.•A broadband speed of 2.5 Mbps or more is recommended for streaming movies.•Podcast and webcast also come under streaming media.

Live transmission VS Pre-recorded

LIVE SHOWS/STREAMING/BLOGGING/TRANSMISS

ION HAS A BOOMING FUTURE.

Blog editor, Matt Wells, contended that live blogs, rather than being the "death of journalism", will

actually be the "embodiment of its future”.

BOTTOM LINE

references