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Hospitality and Tourism SectorHospitality and Tourism Sector

Business EngagementBusiness Engagement

Liz Budde Liz Budde

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The Journey so far...The Journey so far...

Business engagement models What we have learnt Challenges Opportunities The impact….

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SoSBS Business Engagement ModelsSoSBS Business Engagement Models

1. Direct interventions with businesses2. Support with Academics 3. The BUILD Programme4. HR Toolkit and knowledge exchange5. Working with regional partners

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1. Direct Interventions1. Direct Interventions Supporting businesses

• Restaurant - Front of house standards

• Children’s nursery – implementation of CookSafe

• Self catering – extending social media

Review existing standards Map route for improvement/implementation Knowledge exchange, on-job coaching, business assist Evaluation

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2. Projects supported by Academic Institutions2. Projects supported by Academic Institutions

Business need Initial Meeting Feasibility of request Project brief Research by academic/development of product Written report on findings Project evaluation

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Businesses/OrganisationsBusinesses/Organisations

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3. The BUILD Programme3. The BUILD Programme

Recruitment of businesses The process The surveys – Honey and Mumford questionnaire

– Mental Toughness questionnaire – Business and employee surveys

Researching and compiling bespoke reports Follow up meetings Evaluation Maintaining the relationship

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BUILD Businesses

Cairndale Hotel Star Hotel Isla Cottage B&B The Willow Tree Auchenlarie Holiday park The Whithorn Trust Solway View

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4. HR Toolkit and Knowledge Exchange4. HR Toolkit and Knowledge Exchange 6 businesses introduced the HR Toolkit Businesses implemented new policies and procedures Evaluation very positive Key areas :

• Recruitment process, job descriptions

• Induction checklists, standard operating procedures

• Appraisal system, job chats

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HR BusinessesHR Businesses

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5. Working with Partners5. Working with Partners

Signposting businesses Promoting workshops Supporting the regional tourism strategy DD&G Road shows Hospitality, catering and tourism training workshop Quality Assurance workshop Partners in Taste event/Recipe for Success Workshop Point of contact for Hospitality/Tourism businesses

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Working with PartnersWorking with Partners

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What we have learntWhat we have learnt

Business engagement - the relationship and trust D&G geography challenging to support businesses The Build programme - detailed analysis HR Toolkit and bespoke support were well received Importance of attending workshops and events Point of contact at College Knowledge exchange valued and applied

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Working with micro businessesWorking with micro businesses

Challenges Rural location Time constraints Lack of trained staff Lack of staff development culture by some businesses Employees – life-long learning? Releasing people for courses

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Working with micro businessesWorking with micro businesses

Opportunities Willing to listen, learn and change Support required in many areas Mode of training delivery – workshops, on-line Market our courses/support more Signpost to funding that is available Placements within industry Networking important

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What impact this has had on the College?What impact this has had on the College? Review of the Hospitality, Leisure and Tourism Strategy

Appointment of (HLT) Business Development Officer

Review of the business engagement strategy

Relationship management - industry reference groups

Maintaining HR Toolkit and support

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Questions ?Questions ?