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LoanTek Services Guide Consumer Direct Mortgage Marketing from A to Z Adam L. Stein LoanTek – Top 50 Mortgage Service Provider Mortgage Executive Magazine

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Page 1: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek Services Guide

Consumer Direct Mortgage Marketing from A to Z

Adam L. Stein

LoanTek – Top 50 Mortgage Service Provider

Mortgage Executive Magazine

Page 2: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 1

Contents

Forward ........................................................................................................................................... 2

Increasing ROI and the ‘Cycle of Conversion’........................................................................... 2

Can a software company ensure revenues without requiring a contract? ................................... 2

Automated Pricing and Quoting: .................................................................................................... 3

Automated-Quoting (single-channel) ......................................................................................... 3

Automated-Quoting (multi-channel) .......................................................................................... 4

Loan Pricer – Best Execution Scenario Pricing: ............................................................................. 5

Automated Pricing and Quoting - Your Website / Affiliate Websites: .......................................... 6

Quote Widget – (Included in select licensed packages) ............................................................. 6

Lock Desk Manager ........................................................................................................................ 7

LoanTek Lead Management Services:............................................................................................ 8

LoanTek Connect ........................................................................................................................ 9

Campaign Manager (CRM) ...................................................................................................... 10

RateWatcher .......................................................................................................................... 10

Subscription Prices........................................................................................................................ 11

Lead Manager ........................................................................................................................... 11

LoanPricer ................................................................................................................................. 11

LoanPricer & Lead Manager Combo ........................................................................................ 11

Automated-Quoting (single-channel) ....................................................................................... 12

Automated-Quoting (Single Channel) + Quote Widget ........................................................... 12

Automated-Quoting (multi-channel) ........................................................................................ 13

Automated-Quoting (multi-channel) + Quote Widget .............................................................. 13

Lock Desk Manager .................................................................................................................. 14

VOIP 2.0 Dialer ........................................................................................................................ 14

Lead Manager – Calyx Import .................................................................................................. 14

Annual Discounts ...................................................................................................................... 14

Contact Information ...................................................................................................................... 15

Page 3: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 2

Forward

LoanTek creates exclusive mortgage referrals using automated consumer facing pricing on

websites like Zillow, BankRate, Lending Tree, Trulia, QuinStreet, Homes.com, Yahoo Homes,

MSN Money, MSN Real Estate – or yours! In addition to mortgage pricing LoanTek features

software solutions vital to consumer direct mortgage origination: web-based quoting, lead

management, CRM, email marketing, automated telephone connection. All of these services

integrate with LoanTek’s easy to use ROI analytics and allow you to quantify results by lead

source and loan originator. In short, LoanTek provides lenders with exclusive and scalable online

mortgage origination.

Increasing ROI and the ‘Cycle of Conversion’

LoanTek is the only provider that features automated interactive

pricing specific to the consumer’s exact loan request. LoanTek

offers the consumer accurate rate, APR and fee details, HUD

Settlement books, and amortization schedules, all in an

interactive email environment. Finally, LoanTek invites the

consumer to shop for all of your programs within your website.

Wherever the consumer initiated their search they complete their shopping with you – That is

how LoanTek completes the Cycle of Conversion. LoanTek is specifically designed to provide

the consumer with the granular detailed information they are seeking and use that data to induce

the consumer to finish their shopping experience with you, or on your website.

Can a software company ensure revenues without requiring a contract?

Answer: Yes, by providing value that lenders and brokers will sign up for again, and again.

LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan

originators alike. LoanTek lenders save money on LoanTek’s bundled application - as compared

to acquiring and managing the individual services from multiple providers. This savings

translates into a better ROI for our clients and maintains customer loyalty without the

requirement of punitive contracts.

On behalf of all of us at LoanTek, we look forward to helping you achieve higher loan volumes.

Please contact LoanTek at your earliest convenience. Once we have identified your objectives

and the best way to meet them we can put your origination on track with LoanTek.

Adam L. Stein,

CEO

LoanTek, Inc.

Page 4: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 3

Automated Pricing and Quoting:

Automated pricing and quoting is the core product of LoanTek’s consumer facing marketing.

LoanTek runs best execution across multiple lenders - with LoanTek’s pricing engine you can

have your very best loan quotes presented to consumers on your website, your affiliates’

websites, Zillow, BankRate, Lending Tree, and more. LoanTek can import multiple lenders’

rates or just your own lending institution’s automatically.

Consumers that pre-price their loan requests and ‘opt-in’ create exclusive contacts and convert

like no other lead source. The only question is how broadly to hold your marketing out – in a

single market or, in multiple markets.

Automated-Quoting (single-channel)

Automated Pricing and Quotes to one domain partner: Bankrate Informa LendingTree

MyBankTracker QuinStreet Zillow

Lead Management Suite: Lead Assignment and Quota Manager Customizable Status and Filters Track Conversion by Lead Source and Sales Staff

Campaign Manager CRM Event Tracker:

Opens,

Click Through,

Activity Log

Page 5: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 4

Automated-Quoting (multi-channel)

Automated Pricing and Quotes to any/all domain partners: Bankrate Informa LendingTree

MyBankTracker QuinStreet Zillow

Lead Management Suite: Lead Assignment and Quota Manager Customizable Status and Filters Track Conversion by Lead Source and Sales Staff

Campaign Manager CRM Event Tracker:

Opens,

Click Through,

Activity Log

Page 6: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 5

Loan Pricer – Best Execution Scenario Pricing:

Save time and money with LoanTek’s Loan Pricer. Loan Pricer solves best execution scenario

pricing as a standalone application, or is a free to branches and loan officers with an automated

quoting package. Stop wasting time and money and get ready access to current pricing when you

need it with Loan Pricer!

.

Page 7: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 6

Automated Pricing and Quoting - Your Website / Affiliate Websites:

With LoanTek’s Quote Widget you can provide real time consumer pricing on your website or

on your builder and real estate affiliate websites – their home buying site visitors can become

your next client. Quote Widget is fully customizable consumer pricing automation and lead

capture - contacts are assigned and contacted directly through your LoanTek Lead Manager.

Quote Widget – (Included in select licensed packages)

For Example:

http://cinchhomeloans.com/index-test.php

http://ipmortgage.net/mortgage-pricing

http://www.ablending.com/quote/

www.Arizonamortgagenews.com/real-time-mortgage-rates

Page 8: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 7

Lock Desk Manager LoanTek’s Lock Desk Manager is an innovative and intuitive lock management system.

Integrated with Calyx Point, Lock Desk Manager allows the user to effortlessly manage and

create overlays and compensation tiers. Produce best execution rate sheets, and more.

From reporting to hedging and compliance Lock Desk Manager has the functions that you need.

Page 9: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 8

LoanTek Lead Management Services:

Every lender that features consumer direct marketing requires effective lead management to

ensure a return on their investment. LoanTek provides enterprise solutions to help you

understand what is driving, or dragging, your bottom line.

With LoanTek you can determine the effectiveness of your lead sources, members of your sales

team, and make the necessary adjustments for your success. Easy sort and search gets your sales

staff to the leads they need to engage with now. A single click of a mouse opens your pipeline by

status and tells loan officers where to go for the prospects with the highest potential to become

completed sales.

Page 10: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 9

LoanTek Connect

An independent survey reported that greater than 40% of mortgage seekers who transacted with

an online lender went with the first lender to contact them. Now you can ensure that your loan

officers are the first lender to contact your leads with LoanTek Connect. LoanTek Connect

provides real time call connection to your sales team and ensures follow up calls are executed in

a timely manner resulting in higher lead conversion ratios.

Simply stated nothing beats a real time response and a follow up call schedule – you get both

with LoanTek Connect!

Page 11: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 10

Campaign Manager (CRM)

Campaign Manager is included in all LoanTek services and keeps you in front of your customer

with affordable, customized and automated email messaging. The campaign manager sends

email with messaging relative to the lead’s pipeline status and provides real time tracking on

consumer actions - opening email, clicks to your website, and more. LoanTek’s Campaign

Manager is unequalled in value and consumer insight and identifies sales opportunities in your

pipeline.

RateWatcher RateWatcher automatically sends the originator and the consumer notification when the desired

loan program’s rate and terms are available. RateWatcher also tracks of closed loan opportunities

– alerting the originator when a 1% reduction in rate is available..

Page 12: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 11

Subscription Prices

Lead Manager $45/month – Single User

$245/month – Five Users

$395/month – Ten Users

Additional Users - $45/month

$99/Setup Fee

Lead Management Suite: Lead Assignment and Quota Manager Customizable Status and Filters Track Conversion by Lead Source and Sales Staff

Campaign Manager CRM Event Tracker:

Opens,

Click Through,

Activity Log

LoanPricer

$50/month – Single User

$250/month – Five Users

$450/month – Ten Users

Additional Users - $55/month

$199/setup fee

Solves Best Execution Pricing Complete with Admin Comp Management License Hidden Margin Features Loan Officer Comp modeling

LoanPricer & Lead Manager Combo

$95/month – Single User

$199/setup fee

Best Execution Pricing

Lead Management Suite

CRM

Page 13: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 12

Automated-Quoting (single-channel) $395/month – Single User

$595/month – Five Users

$745/month – Ten Users

Additional Users - $45/month

$399/setup fee

Quotes to your website OR one domain partner: Bankrate Informa LendingTree

MyBankTracker QuinStreet Zillow

Lead Management Suite: Lead Assignment and Quota Manager Customizable Status and Filters Track Conversion by Lead Source and Sales Staff

Campaign Manager CRM Event Tracker:

Opens,

Click Through,

Activity Log

Automated-Quoting (Single Channel) + Quote Widget

$535/month – Single User

$735/month – Five Users

$885/month – Ten Users

Additional Users - $45/month

$499/setup fee

Includes all of the above quotes to your website + ONE of the following: Bankrate Informa LendingTree

MyBankTracker QuinStreet Zillow

Lead Management Suite: Lead Assignment and Quota Manager Customizable Status and Filters Track Conversion by Lead Source and Sales Staff

Campaign Manager CRM Event Tracker:

Opens,

Click Through,

Activity Log

Page 14: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 13

Automated-Quoting (multi-channel) $745/month – Single User

$945/month – Five Users

$1,095/month – Ten Users

Additional Users - $45/month

$499/setup fee

Automated Pricing and Quotes to any/all domain partners: Bankrate Informa LendingTree

MyBankTracker QuinStreet Zillow

Lead Management Suite: Lead Assignment and Quota Manager Customizable Status and Filters Track Conversion by Lead Source and Sales Staff

Campaign Manager CRM Event Tracker:

Opens,

Click Through,

Activity Log

Automated-Quoting (multi-channel) + Quote Widget $885/month – Single User

$1,085/month – Five Users

$1,235/month – Ten Users

Additional Users - $45/month

$599/setup fee

Includes all of the above - quotes to your WEBSITE + ANY/ALL of the following: Bankrate Informa LendingTree

MyBankTracker QuinStreet Zillow

Lead Management Suite: Lead Assignment and Quota Manager Customizable Status and Filters Track Conversion by Lead Source and Sales Staff

Campaign Manager CRM Event Tracker:

Opens,

Click Through,

Activity Log

Page 15: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 14

Lock Desk Manager $765/month – Five Users

$915/month – Ten Users

Additional Users - $45/month

$599/setup fee

Full Lock Management Suite

Pass file data and lock data into Calyx Complete with Admin Comp Management License Hidden Margin Features Loan Officer Comp modeling

VOIP 2.0 Dialer $34/Month per License

‘Click to Call’ Feature Integrated with Lead Manager

Record and deliver pre-recorded messages and ‘Go Next’

COMING SOON: Immediate lead connection - ‘Shotgun’ and ‘Rotation’

Lead Manager – Calyx Import

Import leads directly into Calyx $100/Month per License

Annual Discounts

16.66% - receive twelve months service for a ten month price - Includes all services

Page 16: LoanTek Services Guide · LoanTek offers enterprise solutions to mortgage companies, consumer direct divisions, and loan originators alike. LoanTek lenders save money on LoanTek’s

LoanTek | Internet Origination & Sales Management 15

Contact Information

Please contact us directly as to the features you would like to employ – we will be happy to

answer any questions that you might have and will set your selected services up as soon as

possible. On behalf of the staff of LoanTek, we look forward to hearing from you soon.

Sincerely,

Adam L. Stein

106 North 6th

Street, Suite 200

Boise, ID 83702

Office: 888.562.6835

Cell: 206.406.1481

Fax: 253.874.9069

[email protected]