Personal Branding LogoDMET 160: Intro to Multimedia

Step 1-You’ve started this!

Figure out how you want to be perceived Research your competition Research your audience Develop a voice

Step 2-What you’ll begin

Create a logo Create a color palette Save Fonts Keep your design consistent

Step 3-Application

Set up your online profiles

Outside of class: Create all of your physical deliverables Create all of your digital deliverables Create yourself a style guide

What are deliverables?

DIGITAL Profile picture (facebook, insta, etc) Cover Photo (Facebook), Twitter Headers Design of your content

PHYSICAL Business card Resume Letterhead Portfolio (physical) Envelope Style guide

Create a versatile logo

Business cardsResumeEnvelopeWebsiteLetterhead

TIPS!!!

EXAMPLE PHOTOGRAPHY LOGOS

Videographer

Audio

Graphic Designer

Style Guide & Deliverables

To Do Look up jobs in your field. Make sure to understand what your expectations are in the

field. Ask yourself if you feel qualified to apply to these jobs. Think critically about your designs/sketches before/during designing Scan/photograph your sketches so that you can work with them in Illustrator DESIGN A LOGO THAT IS PROFESSIONAL. DESIGN A LOGO THAT DEMONSTRATES CONCEPTUAL DESIGN SKILLS (design

with meaning). DESIGN A LOGO THAT UTILITZES THE PRINCIPLES AND ELEMENTS OF DESIGN. DESIGN A LOGO THAT IS VERSATILE, SIMPLE, & TIMELESS.

GOOD LUCK!