logo design: ten helpful tips for a successful and creative logo

13
Logo Design: 10 Helpful Tips For A Successful And Creative Logo

Upload: april-rose-semogan

Post on 28-Jul-2015

69 views

Category:

Art & Photos


0 download

TRANSCRIPT

Logo Design: 10 Helpful Tips For A

Successful And Creative Logo

In a business perspective, creating a successful logo design is crucial. Every business strives to have a creative logo. It is of great importance because:

• Brand Identity

• Intended to be the "face" of a company or business

• Shorthand way of referring to the business in advertising and marketing materials

Hence, it is very important to start with a great concept to design a creative and timeless logo. Here are the useful tips you could follow:

1. Keep It Simple.

The first principle you should know is to keep your design simple. For this, you have to consider the brand, colors and the symmetry of shapes when you create a unique concept.

2. Timeless.

Your logo design should be timeless or classic – which means that it would never go out of style or trend. Do not follow new trends or gimmicks for it won’t last since technology and design are constantly changing.

3. Be Versatile.

The logo design that you are planning to have should be flexible. It should be able to work across various media and within different contexts.

4. Memorable.

Use clean cut lines and recognizable shapes as well as colors – this is an easy way to catch the public’s eye and it would be easy for them to remember it.

5. Be Relevant.

It has to be appropriate to the product or service that your business offers. You have to consider your target market and select appropriate images, fonts and colors.

6. Be Unique, Don’t Copy.

Instead of copying other’s work, you should think of creative ways to best represent your business. You can ask opinion from a friend or from professionals.

7. Don’t Use Ready-Made Logos.

Since others are using sites and software that allow logo downloads, there is no guarantee that nobody has the same logo as yours. Creating your won logo design could grand you copyright, trademark or register.

8. Learn The Principles of Logo Design.

In logo design there are principles that you need to be aware of in order to create an eye-catching logo. Included in the principles are the elements that you need to do to make your logo standout.

9. Do Not Be Predictable.

You have to make sure that your logo tells a story and worth-watching. It doesn’t have to shout out what your brand is about, instead it should convey a message.

10. Utilize Online Tools And Software.

There are various logo maker and creation tools or software that you can take advantage of. In connection to this, you have to learn how to use if first by reading and watching the products’ tutorials.

Create a great concept and start designing your logo and introduce it for

the world to see!

Design Your Logo Today!