look, ma, no paper textbooks! creatively and collaboratively advancing our e-content future...

Download Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

Post on 14-Apr-2018

215 views

Category:

Documents

0 download

Embed Size (px)

TRANSCRIPT

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    1/37

    Look Ma! No Paper Textbooks!

    Creatively and Collaboratively Advancing Our e-Cont

    Future

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    2/37

    Contents

    Internet2/EDUCAUSE eText Pilots: Understanding WhatHigher Education Needs from E-Textbooks (Susan

    Grajek)

    Campus Perspective: University of Wisconsin Madison(Bruce Maas)

    Campus Perspective: Cornell University (Clare van den

    Blink)

    Internet2 e-Content Initiative (Dana Voss)

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    3/37

    Internet2/EDUCAUSE eText Pilots:Understanding What Higher Education

    Needs from E-Textbooks

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    4/37

    2012-2013 Internet2/EDUCAUSE

    eText Pilot Program More than 50 college & university participants Over 25,000 students

    Thousands of undergraduate and graduate courses Courseload, CourseSmart, McGraw-Hill and many other

    Publishers

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    5/37

    Fall 2012 Pilot structure

    20 institutions, Internet2, EDUCAUSE, McGraw-Hill, andCourseload

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    6/37

    Fall 2012 Pilot structure, continued

    Each institution paid a $20,000 fee to Internet2 toparticipate in the pilot, and

    No institutions passed those costs on to students or

    faculty.

    Digital versions of McGraw-Hill textbooks were provided

    at no cost to all students, faculty, and teaching

    assistants in the 393 pilot courses. Access to the e-textbooks expired at the end of the pilot.

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    7/37

    Evaluation of the pilots approach

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    8/37

    What students and faculty value in e-textbooks

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    9/37

    E-textbook

    feature

    usage by

    course

    Source: Courseload usage data, n=~393 courses

    Use of e-textbooks

    Faculty and students in every course viewed the e-textbooks Students: 160 pages Faculty & TAs: 30 pages

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    10/37

    In general fewer than half of facultyincorporated the e-textbooks intotheir teaching

    Sources: Faculty teaching and learning survey, n=45 and

    Student teaching and learning survey, n=~1752

    How instructors used e-textbooks

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    11/37

    E-textbook adherents and detractors

    Students

    Neutral32%

    Detractors

    32%

    Adherents

    27%

    Strong

    adherents

    9%Neutral

    22%

    Detractors

    33%

    Adherents

    45%

    Faculty

    Source: faculty teaching and learning survey, n=~29Source: student survey, n=~5388

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    12/37

    Differences between student e-textbook

    adherents and detractors

    Source: student survey, n=~5388

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    13/37

    Students support of e-textbooks varies by course

    Source: student survey, n=~5388

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    14/37

    Conclusions

    The pilot shows the path forward: Address faculty and studentsfundamental motivations: Todays course materials are too expensive The environment factors into cost calculations. They want choice: Choice of platform (including print), choice

    of place of access (including offline), choice of sourcing their

    textbooks. They see digital course materials as the way of the future.

    Need to be available on contemporary and emergent devicesand interfaces.

    Requirements are shaped by their experiences as consumers atleast as much by their experiences using institutional

    applications. They are here to teach and learn, and most welcome

    opportunities to be more effective. They need support to dothis.

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    15/37

    Conclusions, continued

    Rather than focus on reformulating an existingmodel of publisher-provided content for electronicmedia, we might be wiser to expand ourexplorations to new forms of content and newmodels of content delivery

    While IT clearly has a role to play to support,deliver, and help design new methods of providingdigital course materials, it must collaborate andco-lead with many other groups.

    Any explorations in the area of digital coursematerials must not just involve, it must empowerand incentivize faculty

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    16/37

    Campus Perspective:University of Wisconsin

    Madison

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    17/37

    Student experience: paper or eText?Overall, do eTexts or paper textbooks provide you with a better learning experience?

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    18/37

    Use of eTexts on Devices

    Increased use on tablets

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    19/37

    Which features do students value?

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    20/37

    Importance of Low Price

    How important is it that an eText costs less than a used or rented traditional paper textbook?

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    21/37

    Monetary value of eTexts

    Consistently, students say eText is worth about one third of a new paper

    textbook.

    Pilot II

    (N=392)

    Pilot III

    (N=80)

    NEW paper copy ofthe textbook used?

    $118.52 $109.49

    USED paper copy of

    the textbook used?

    $71.22 $64.74

    A copy of the eText

    used?

    $43.37 $47.04

    How much would you pay for a . . .

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    22/37

    Campus Perspective:Cornell University

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    23/37

    23

    Integration & eText

    platform

    McGraw-Hill

    eTextbooks

    Instructor

    Materials

    Book store

    CoursePacksLibrary Electronic

    course reserves

    (ARES)

    Add- comments,

    annotations, etc.

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    24/37

    I highlightedusing

    the eTextbook. Easy

    to go back to thepage I last left off

    on.

    The ebook is

    inconvenient because Iwant to be able to print

    and highlights things, and

    I couldnt with it.

    Mixedfeedback from students

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    25/37

    Highlighting

    Textual notes or links from

    a student, study group, or

    professor

    Full-text search

    Students who annotatedmore reported learning more..

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    26/37

    Students were more likely

    to purchase an eTextbook in the future

    if it was INTEGRALto the course.

    If we are to use eTexts,our instructors need to

    make them a central

    focus of the courseCornell student

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    27/37

    Cornell Faculty Perspectives

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collaboratively Advancing Our E-Content Future (178734618)

    28/37

    Cornell Faculty Perspectives

    Faculty plan on usingeTexts for courses in

    the future.

    Research Cited:

    convenience,flexibility and the

    technologys

    Potential

    Its a good direction to

    proceed

    I thinkeTexts can

    support learning.

    the move to eTextbooks

    is INEVITABLE

  • 7/27/2019 Look, Ma, No Paper Textbooks! Creatively and Collabor

Recommended

View more >