Pioneering the Next Generation of Business Intelligence

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Unleashing the power of data in your business.

Looker brings BI into the modern era with an agile, browser-based platform for exploring data of any size—no matter how gigantic. As straightforward to use as the web itself, Looker introduces anyone in your organization to a curiosity-driven approach to on-demand analytics.

Instead of “dumbing down” BI, Looker® makes the most of the smartest

data people in your organization. In fact, it’s a bit like putting a data

analyst inside everyone’s browser. With Looker, your data team can

enable direct exploration of detailed data, negotiated by a modern

modeling language that’s quick for them to learn. The result is

high-resolution insights, accessible by everyone and providing

business value throughout your organization.

By unlocking the value of data and socializing analytics, Looker

breeds a culture of inquisitive people. So everyone in your

organization can pursue insights, develop intuition about data,

leverage the unpredictability of results, and find answers to rapidly

evolving questions. There’s no waiting for predetermined reports.

Data is available at the moment of decision—building confidence,

driving collaboration, and accelerating progress. User empowerment is

also about rapid deployment: Looker users can be exploring data within

hours—not weeks or months.

Looker empowers business

users to explore data directly.

Looker adds value to your data investments.

Looker leverages

your smartest data people.

overview

Try Looker for free.Or schedule a demo

at: looker.com/contact-sales

Data discovery• Curiosity-driven experience of all your business

data, from a single application

• Browser-based interface and customizable

dashboards, available on any device

• Ability to move quickly from wide-angle to

extreme detail views, and to drill down on any chart

• Powerful data tools, such as pivoting, contextual

filtering, sequencing, and cohort tiering

• Ad hoc query-builder for exploration of any model

• Wide set of visualizations, including scatter, table,

bar, and line charts

Sharing and collaboration• Time- and activity-based email subscriptions

• User bookmarks, shareable via URLs

• Real-time integration with Google Docs,

Microsoft Excel, and other business applications,

including your own custom applications

• Manual export in csv, text, or JSON

—Suresh ‘DP’ Duddi, Vice President of Engineering,

Simply Hired

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Looker Fuels the Business User’s Curiosity.Discovery-driven organizations are successful because they empower

their entire workforce to ask questions and back their choices with

hard data. Whether it’s your marketing person trying to segment

customers or your operations manager exploring issues in capacity,

Looker drives curiosity.

With Looker, an easy-to-use browsing experience opens up full BI

functionality on any analytical or transactional database—from small data

to very big data—putting data discovery in the hands of the people who

are responsible for business results. They can build and share reports on

the fly, so other functional groups can benefit from the questions they’re

asking and the knowledge they’ve created. Looker’s intuitive approach to

data discovery makes the spread of a curiosity-driven

culture both efficient and effective.

With Looker, anyone in your organization can access high-resolution insights.

The Looker BI Platform allows our

entire organization to easi ly dig

deep into our data and col laborate

on insights that are actionable and

critical to our success.

Data modeling• Powerful LookML modeling language

• Browser-based IDE for agile modeling,

development, and embellishment

• GitHub integration for collaborative development

by small and large analyst teams

• Model generator and SQL tool for increased

efficiencies and in-browser development

• Full web services API and application SDK

for building custom applications or integrating

into another BI workflow

Management and administration• In-app user management and comprehensive

permissioning

• Live integration with any SQL database,

such as MPP, in-memory, and columnar

systems, as well as with Hadoop via SQL

interfaces such as Hive

• Database connection management tools

• Advanced monitoring of sharing and reporting

activities, so data doesn’t go where it shouldn’t

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Looker Empowers Your Smartest Data People.Your organization worked hard to hire super-smart data analysts and data

scientists. Looker liberates them from traditional inefficiencies. Instead of

being caught up in endless cycles of creating and refining reports based

on (sometimes poorly conceived) user requests, they have new ways to

contribute, focusing on high-value lines of questioning and sharing their

intelligence across the business.

With Looker’s powerful language, LookML, your data analysts can build

web-based tools for self-service data exploration—essentially packaging

their genius into mini-applications that the rest of the company can use.

The LookML syntax simplifies the development of complex analytical

models for any organization, while enhancing the capabilities of SQL.

There’s no need to expend time and resources coding queries on an ad

hoc basis or setting up complex BI software platforms. Your data people

can create dimensions, metrics, and additional views or incorporate

new database tables—adapting analytics as quickly as your

organization demands.

Your data analysts can use LookML to create mini-applications that add power and efficiencies to data exploration.

Colin Zima, Head of Data Science, HotelTonight

What’s great about Looker is that

we can pass down what we learn

to people who may not be familiar

with even what SQL is or what an

analytics service does.

Installation and support• Connections with any SQL database—such as

PostgreSQL, MySQL, SQL Server, Vertica,

Redshift, Netezza, Hive, and Pivotal/Greenplum—

and settings for external applications

• Lightweight installation—Linux, Java, and Git

• Unlimited upgrades and maintenance

• Unlimited analytical support via in-application chat

Looker Maximizes Your Data Infrastructure Investment.The new generation of analytic database technology is all about detail.

Looker leverages this giant shift in analytical computing capability

by exploiting the power and capabilities of your underlying analytics

database—MPP, in-memory, and columnar systems—anything that

speaks SQL. Architected to be 100% in-database, Looker provides

‘direct real-time access to the entire dataset, maximizing “the last mile”

of data to your end users—in the most intelligent way.

The entire Looker platform can be distributed on our infrastructure or

yours—whether managed on premise or in the cloud. It’s packaged in

a lightweight .jar file (like .zip for Java apps), so implementation is fast

and requires very few resources.

About LookerLooker is an inventive software company that’s pioneering the next generation of business intelligence (BI). We believe that businesses can only thrive when data is consistently defined and easily accessible across the entire organization.

Looker is creating true discovery-driven businesses and unleashing the power of their data, one customer at a time.

Looker is based in Santa Cruz, CA | looker.com

© 2013 Looker. All rights reserved. Looker and the Looker logo are trademarks of Looker Data Sciences, registered in the United States. Other trademarks are trademarks of their respective companies. All services are subject to change or discontinuance without notice. October 2013

— Michelle Lam, CEO and Founder, True&Co

The entire Looker team has been

incredibly supportive and

col laborat ive with my team,

responsive to all of our questions

and to anything that we needed

fixed. We love Looker.

For a fresh look at your own data, sign up for a free Looker trial.

Just tell us how to connect to your analytics database, and you’ll experience the full Looker functionality free of charge.

Or request a demo:looker.com/contact-sales

Try Looker for free

looker.com/free-trial

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