The Little White Lies magazine, produced by The Church of London, is an independent film magazine and was first published in 2005. Each issue is themed around a single film which influences the design and content of the whole issue.

Little White Lies had this to say about itself:

“Because movies don’t exist in a vacuum, we venture beyond the boundaries of the big screen, exploring the worlds of music, art, politics and pop culture to inform and illuminate the medium we love. Bold, beautiful and unique, LWLies is a magazine on a mission – to reshape the debate across the movie landscape.”

Each issue’s design is inspired by the film it features and this is represented in the cover. This representation will usually be a design of the main character. The featured film also influences other articles within the magazine typography, images, other features and custom typefaces. Despite these changes, the layout of the magazine does not vary and is still recognizable.

In 2008 the magazine won a major award for their innovative layout - Best Designed Consumer Magazine of the Year at the Magazine Design & Journalism Awards.

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Text is unusual and placed over the image of the main actress to stress its importance.

Every issue has a ‘Little White Lies’ circle barcode image. This issue’s image is placed over the first layer of the pencil drawing but behind the issue’s name. The black bold writing stands out against the white background and blends in well.

The feathers tie in with the issue’s theme and their purpose is to fill the blank space around the pencil drawing.