Nike BUY: NOW

Understanding the Business• World Leader within Athletic apparel, footwear, equipment &

accessories• Largest Seller in the WORLD

• Recognized Brands: Jordan, Converse, Hurley Int’l

WHY NOW?Strategic Investments that work

Increasing Revenues: Constantly Beating Expectations

Skin in the Game

Strategic Investments That Work

• 4TH quarter ending June 26, 2014 -Selling & Administrative Expense: up 21% to $2.4B

{“Demand Creation Expense”: up 36% to $876M*, Operating Overhead Expense: $1.6B}

• Fiscal 2014 Continuing Operations Income Smt (Past 4 quarters)-Selling & Administrative Expense: up 12% to $8.8B

{”Demand Creation Expense”: UP 10% $3B, Operating Overhead Expense: $5.7B}

• Strategic Approach to Advertisement (Basketball, Summer Olympics, Super bowl, World cup, Running competitions). Fly knit (basketball), Fly wire (hockey), Vapor Carbon Elite Cleats (super bowl).

FUTURE ORDERS June-Nov 2014: $13.3B UP 11%*

Strategic Investments That Work

Return On Investment Capital: FY09-FY13

Increasing Revenues: Beating Expectations

• 4TH quarter ending June 26, 2014

-Nike INC.: UP 11% to $7.4B (13% on currency neutral basis)

{Nike Brand: $7.0B, Converse: $410M}

• Fiscal 2014 Continuing Operations Income Smt (Past 4 quarters)-Nike INC: UP 10% to $27.8B {11% Currency neutral basis}

{Nike Brand: $26.1B, Converse: 1.7B}

Wholesales V. DTC*

Increasing Revenues: Beating Expectations

Revenue Performance FY09-FY13

Sales COSTUMER v. DTC

Customers DTC

Skin In The GameCO-Founder: Phillip Knight, 75

• Chairman Board of Directors (Since: 1968)President from 1968-1990, June 2000-December 2004

• Owns 75.6%+ Class A common Stock {=15.8% of Class B common stock}

Current CEO: Mark G. Parker, 57• CEO since 2006, @ Nike since 1979

DIVIDENDS + Share BuyBacks {$8B approved 9/2012}

GROWTH COMPANY: Future ProjectsGOALS & PROJECTS:

INNOVATION + DIGITAL: Integrated Systems Nike+

Forward Thinking Products

End-User Engagement

Strategic Marketing

Continue growing DTC/ Investments in Ecommerce (eSales UP 40% FY14)