mac 212 live tips 2011
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MAC 212
Live ProgrammesPlanning and top tips
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Tip #1
Production Values are important
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Tip #2
Think about the listener
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Tip #3
Plan the programme fully – And have a back-up
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Tip #4
Plan each link and live element
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Tip #5
Script all cues and menus
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Tip #6
Use signposts
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Tip #7
Think Laterally
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Tip #8
Be ambitious and be creative
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Tip #9
Look beyond these 4 walls
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Tip #10
Use Textures and Colours
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Creating Powerful Radio: P39 of Powerful Radio extracts from Tommy Kramers Coaching Handbook
Pull the listener with you
Use real language
Connect with the listener
The rule of one
Promote ahead
Have a road map
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TODAY
Find 2 ideas online. You can use Twitter, The Daily Mail, The Sunderland Echo
How would you turn it into radio?
What techniques would you use?
Who would you talk to?
Write a cue