macdonalds
TRANSCRIPT
About Macdonald’s Since 1955, we’ve been proud to serve the world
some of its favorite food. And along the way, we’ve managed not just to live history, but create it: from drive-thru restaurants to Chicken McNuggets to college credits from Hamburger U and much more. It’s been quite the journey, and we promise this is just the beginning-we’ve got our hearts set on making more history.
About Macdonald’s 1954 Ray Kroc became the first franchisee appointed by Mac and
Dick McDonald in San Bernardino, California. 1955 Ray Kroc opened his first restaurant in Des Plaines, Illinois
(near Chicago), and the McDonald's Corporation was created. 1957 Quality, Service, Cleanliness and Value (Q.S.C. & V.) became
the company motto.
About Macdonald’s 1959
The 100th McDonald's opened in Chicago. 1961
Ray Kroc bought all rights to the McDonald's concept
from the McDonald's brothers for $2.7 million.
Hamburger University opened in Elk Grove, near Chicago. 1963
One billion hamburgers sold.
The 500th restaurant opened.
About Macdonald’s 1959
The 100th McDonald's opened in Chicago. 1961
Ray Kroc bought all rights to the McDonald's concept
from the McDonald's brothers for $2.7 million.
Hamburger University opened in Elk Grove, near Chicago. 1963
One billion hamburgers sold.
The 500th restaurant opened.
Macdonald’s Supply Chain McDonald’s investment in India has changed the entire
Indian fast food industry: It has raised the standards of food production and increased
local and international business for Indian companies. Produces over 2,000 pounds of cheese per month. Helped set up 15 bulk cooling centers throughout the district from which it
purchases milk. Checks fat content. Detects minute traces of pesticides or antibiotics
administered to cows. This instant rejection forces farmers to follow the best practices in terms of
raising livestock, using proper feeds, and cutting down on the use of pesticides and animal medicines.
Why Was McDonald’s So Successful in India?
The success of McDonalds India was achieved by sourcing all its required products from within the country. To ensure this, McDonalds developed local businesses, which can supply it highest quality products. Today, McDonalds India works with 38 different suppliers on a long term basis and several other stand alone restaurants for its various other requirements. McDonald’s distribution centers in India came in the following order: Noida and Kalamboli (Mumbai) in 1996, Bangalore in 2004, and the latest one in Kolkata (2007).