magazine · advertising sales duane crabbe office: 701-667-6436 mobile: 701-391-2164...
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Advertising Sales Duane Crabbe Office: 701-667-6436 Mobile: 701-391-2164 [email protected]
North Dakota Living Magazine P.O. Box 727 Mandan, ND 58554 ndliving.com
3201 Nygren Dr. NW | P.O. Box 727 | Mandan, ND 58554-0727 | 701-667-6436 | ndliving.com
contents
North Dakota LivingDuane CrabbeAdvertising Sales Manager3201 Nygren Dr. NWPO Box 727Mandan, ND 58554-0727
Phone: 800-234-0518701-667-6436Mobile: 701-391-2164Fax: 701-663-3745
Email: [email protected]: ndliving.com
Features/deadlinesCirculation/demographicsAdvertising ratesAd sizes/production specsMarketplaceProduction Requirements
Did you know that 1 in 3 adults in North Dakota read North Dakota Living magazine?
Why? Well, because it captures the hearts and minds of North Dakotans. Not only is North Dakota Living popular among North Dakota residents, but it also reaches the state’s business owners, industry leaders and policymakers in energy, agriculture, health and higher education, among other sectors.
Celebrating its 64th year, the monthly magazine offers readers and advertisers useful and entertaining content including recipes, readers’ reflections, health, history, and travel articles, technology news, a section dedicated to teenagers, local and statewide news, plus more!
It’s a great place to advertise your business in print because there’s something for everyone in our publication, and that’s one of the reasons it’s the best-read, largest-circulation publication in North Dakota. With high circulation and readership numbers, we are North Dakota’s #1 publication and the first place you’ll want to advertise.
For more information, contact Duane Crabbe at [email protected]
3201 Nygren Dr. NW | P.O. Box 727 | Mandan, ND 58554-0727 | 701-667-6436 | ndliving.com
Month Feature Space deadline date
Copy deadline date
Publish date
January • Census• Winter recreation
12-10-19 12-17-19 1-3-20
February • Education• Vaping• High school sports
1-10-20 1-15-20 2-5-20
March • Lawn and garden• History
2-10-20 2-17-20 3-3-20
April • Earth Day/Co-op commitment to environment
• Healthcare
3-10-20 3-17-20 3-31-20
May • Travel and tourism• Electric vehicles
4-10-20 4-15-20 4-30-20
June • Home improvement• Lake living
5-11-20 5-15-20 6-1-20
July • Arts and culture• Economic development
6-11-20 6-17-20 7-1-20
August • Election issue/Co-ops Vote• 100 years: women’s suffrage
7-10-20 7-16-20 8-3-20
September • First responders• Hunting preview
8-10-20 8-17-20 9-3-20
October • Co-op Month!• Sports/Bison football
9-11-20 9-17-20 10-1-20
November • Veterans• Entrepreneurship
10-12-20 10-19-20 11-2-20
December • Touchstone Energy• Legislative preview• The most wonderful time of the year!
11-10-20 11-16-20 12-2-20
* Publish date subject to change
features/deadlines2020
3201 Nygren Dr. NW | P.O. Box 727 | Mandan, ND 58554-0727 | 701-667-6436 | ndliving.com
circulation demographics
January ........................................................... 80,000February ........................................................ 102,000March .............................................................. 80,000April ................................................................ 102,000May ................................................................. 80,000June ............................................................... 102,000July .................................................................. 80,000August........................................................... 102,000September ...................................................... 80,000October ......................................................... 102,000November ....................................................... 80,000December ..................................................... 102,000
GenderMale .............................................................................. 48%Female ......................................................................... 52%
Age18-34 .............................................................................. 9%35-49 ............................................................................ 19%50-64 ............................................................................ 42%65 and over .................................................................. 30%
EducationHigh school diploma ................................................... 22%Some college ............................................................... 24%Trade or technical school ........................................... 13%Four-year college degree ............................................. 28%Post-graduate degree ................................................. 11%
Household IncomeUnder $40,000 ............................................................... 9%$40,000-$80,000 ......................................................... 32%Above $80,000 ............................................................ 30%
OccupationsFarmer/rancher ........................................................... 18%Laborer ........................................................................... 5%Sales or service worker ................................................. 8%Licensed professional ................................................ 12%Business owner/manager ............................................. 7%Homemaker .................................................................... 6%Retired ........................................................................... 26%
Where Readers LiveWorking farm or ranch ................................................ 27%Rural residence or location outside town ...................... 31%City of less than 5,000 people ................................... 13%City of 5,000 people or more ...................................... 29%
91% of Readers are HomeownersNorth Dakota Living’s readers that are homeowners are rural and urban, living in towns both large and small.
If actively farming or ranching, number of acres you farmLess than 1,000 acres 41.8%1,000 to 5,000 acres 45.5%5,000 or more acres 4.5%Did not respond 8.2%
Farm equipment you will be purchasing in the next yearOf our farmer/rancher readers, percent indicated
they would be purchasing tractors, combine or
other farming/ranching equipment 22%
3201 Nygren Dr. NW | P.O. Box 727 | Mandan, ND 58554-0727 | 701-667-6436 | ndliving.com
Black & White
Size 1x 3x 6x 9x 12x1/6 $480 $440 $415 $405 $3701/4 $715 $680 $625 $595 $5301/3 $975 $895 $830 $740 $7101/2 $1,435 $1,370 $1,265 $1,175 $1,0802/3 $1,910 $1,760 $1,600 $1,500 $1,420Full Page $2,935 $2,675 $2,480 $2,300 $2,160Spread $5,075 $4,700 $4,495 $4,255 $4,045
Full Color
1/6 $820 $785 $740 $730 $6951/4 $1,065 $1,030 $1,000 $955 $9251/3 $1,320 $1,245 $1,160 $1,085 $1,0551/2 $1,775 $1,700 $1,595 $1,515 $1,4252/3 $2,495 $2,335 $2,175 $2,070 $1,980Full Page $3,495 $3,250 $3,030 $2,890 $2,730Spread $5,630 $5,345 $5,025 $4,800 $4,595
ad rates
Cover PositionsAdd $300 for inside front, inside back and back cover.Call for availability.
BleedsNo bleed charge.
InsertsPreprinted inserts accepted. Cost available upon request.
Commissions15% agency commission applies only to ads in final form.No commission on marketplace advertising or inserts.
3201 Nygren Dr. NW | P.O. Box 727 | Mandan, ND 58554-0727 | 701-667-6436 | ndliving.com
D
A B
10C
Full PageNo Bleed6.75” x 9.75”
A 2/3 Page Vertical B Half Page Vertical 1.5 Column C Half Page Vertical 2 Column 4.5” x 9.75” 3.25” x 9.75” 4.5” x 7.25” D Half Page Horizontal E 1/3 Page Vertical F 1/3 Page Horizontal 6.75” x 4.75” 2.125” x 9.75” 4.5” x 4.75”
G 1/4 Page H 1/6 Page Horizontal I 1/6 Page Vertical 3.25” x 4.75” 4.5” x 2.25” 2.125” x 4.75”
Two-Page SpreadLive: 14.875” x 9.75” Bleed: 16.5” x 11.25”Live: 15.5” x 10.25”
Trim Size:8” x 10.75”
Full Page Bleed:8.5” x 11.25”
E
F G 1/2 Page (Vertical - 2 column)4 1/2” x 7 15/16”
1/6 Page(vertical)2 3/16”
x 4 13/16”
H
1/2 Page (Vertical - 2 column)4 1/2” x 7 15/16”
1/6 Page(vertical)2 3/16”
x 4 13/16”
10
I
ad sizes/production specs
3201 Nygren Dr. NW | P.O. Box 727 | Mandan, ND 58554-0727 | 701-667-6436 | ndliving.com
Marketplace Advertising Rates Black and white rates (add $50 for second color)Per issue rates
2.1875” x .875”
2.1875” x 2.75”
Actual size
2.1875” x 1.75”
Actual size
Actual size
1x 3x 6x 9x 12x1x1 $83 $80 $77 $74 $70
1x 3x 6x 9x 12x 1x2 $162 $157 $148 $141 $135
1x 3x 6x 9x 12x1x3 $237 $227 $217 $212 $202
marketplace
3201 Nygren Dr. NW | P.O. Box 727 | Mandan, ND 58554-0727 | 701-667-6436 | ndliving.com
Graphic design and production services are available. For details, please phone Duane Crabbe at 800-234-0518 or 701-667-6436 or email him at [email protected].
PREFERRED AD FORMATS• High-resolution (300 DPI) Adobe PDF• High-resolution (300 DPI) EPS in
CMYK or grayscale. EPS files include embedded fonts or fonts converted to outlines.
• High-resolution (300 DPI) TIFF in either CMYK or grayscale
The following application documents must include CMYK or grayscale photos and artwork, either embedded or separate, at 300 PPI sized to 100 percent, in one of the formats listed above. Documents must also contain embedded fonts or fonts converted to outlines. When fonts cannot be embedded, all fonts, including font variations (bold, italics, etc.), must accompany documents. Microsoft Word, PowerPoint and Publisher files ARE NOT acceptable.• Adobe InDesign® CS• Adobe Illustrator® CS• Adobe Photoshop® CS
PRODUCTION SPECIFICATIONS• Trim size 8” W X 10.75” H• Full-page, NO BLEED 6.75” W x 9.75” H• Full-page WITH BLEED 8.5” W X 11.25” H• Live area 7.5” W X 10.25” H
DEADLINE DATES• Space reservations are due the 5th of
the month prior to publication• The closing date is the 8th of the
month prior to publication• Ad artwork and materials are due the
10th of the month prior to publication
Uploading Procedure
Send materials to: North Dakota Living
Duane Crabbe P.O. Box 727
3201 Nygren Drive NW Mandan, ND 58554-0727
Windows & Mac UsersWe are using a web-based software to transfer our digital material. This is an easy-to-use website that will allow you to upload large files directly to an individual here at NDAREC/North Dakota Living.
Follow the steps below to get started:1. Go to your web browser and type in
the address, https://ndliving.wetransfer.com
2. When the page pops up on your screen, there will be a small dialogue box on the left-hand side, which says “Send up to 2GB.”
3. Please go to the “Add files” button and select your file(s). You can place up to 2GB of materials to upload to us.
4. Once the files have been selected, you will go to the “+ Add more friends” button and input [email protected].
5. After the files have been selected and the email recipient has been selected, you can go to the “Message” box and input a message.
6. Once all has been done, please select the “Transfer” button to send
the file.7. Once the files(s) have been
sent, you will receive an email confirmation that the file has successfully been sent.
8. That’s all there is to it.
Please contact Duane Crabbe with any questions pertaining to the uploading of ads to our site.
Duane CrabbeOffice: 701-667-6436Mobile: [email protected]
production