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Make it Macclesfield Breakfast Macclesfield Rugby Club Friday 24 th October 2014

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Page 1: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Make it Macclesfield Breakfast

Macclesfield Rugby Club

Friday 24th October 2014

Page 2: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Welcome & Introductions

David Rutley MP

Page 3: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Local Enterprise Partnership update

Nigel Schofield

Philip Cox

Page 4: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Transforming the Economy of

Cheshire and Warrington

What’s in it for Macclesfield?

24th October 2014

Page 5: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

THE LEP’S OBJECTIVE

• A £35 bn economy by 2030

• GVA per head increasing from £24,200 to £37,000 per annum

• Achieving a level of prosperity in line with that already enjoyed in the

Thames Valley

Page 6: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

THE LOCAL GROWTH DEAL

• £142.7 million to fund key priorities including:

– Congleton Link Road

– Poynton Relief Road

– Life Science Investment Fund, jointly with Greater Manchester

– Warrington Waterfront

– Thornton Energy Demonstrator

Page 7: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

EUROPEAN STRUCTURAL FUNDS

• £123 million available from ERDF, ESF and RDPE.

• Will fund programme with total value of £250 million.

• Aim to focus on key LEP priorities.

• But must also reflect Government and European Commission

objectives too.

– Supporting a low carbon economy

– Supporting the rural economy

– Research and innovation support for SMEs

Page 8: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

FUTURE STRATEGIC PRIORITIES

• The Atlantic Gateway

• Promoting an energy cluster

• High Speed 2

– Crewe High Growth City

– New station at Manchester Airport

• Science Corridor

– Exploiting our strengths alongside Manchester and Liverpool

– Alderley Park

– Hurdsfield

– Jodrell Bank and the SKA

Page 9: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

FUTURE CHALLENGES AND OPPORTUNITIES

• HS2 / HS3 / ‘One North’

• Greater devolution

– Scottish referendum was game changer

– Manchester in vanguard

– Cheshire & Warrington of comparable size to Core cities

Page 10: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Cheshire & Warrington LEP Business Support

Page 11: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

REDUCTION IN ACTIVITY

Demise of Business Link

Move to Preston

Online - Drift to “Principally Passive” web-sites “fatally flawed” (Jeremy Heywood – Cabinet Secretary)

Page 12: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

THE REVIEW PROCESS

- LEP Stakeholder Groups

- The Association “ABRO”

The Chambers,

The Forum,

The Federation,

Professionals,

Institute of Directors,

CBI etc.

- LEP Strategy Groups

Page 13: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

THE DELIBERATIONS

- Identify the real needs

- Select the best approach

- Gain access to the funding

- Agree the detail when £sd is known

- £21.3 m sought over 6 years for SME Competiveness - Plus £1.8 m Business Growth Hub bid

Page 14: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

SUPPORT REQUIRED

- Business Start-up Viability Assessment

- Incubation options

- Business Survival

- Problem solving, (primarily SMEs)

- Access to Finance

- Filling the “Skills Gap”

- Employees

- Introduction to Appropriate Professional Support

- Specialist Expertise from “Non-Exec Directors”

- Sector Specific

- Identification of Supply Chain opportunities

- Export Support

- Assist Inward Investment

- Fast track support from Local Authorities

- Local Planning Issues etc.

Page 15: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

THE PLAN FOR BUSINESS SUPPORT IN C&W

- Clear single identity

- Web-site primarily for initial contact details

- Highly experienced business advisor as first contact to assess need

- Fast-track referral to specialist reputable advisors

- All advice to be person to person

- Diagnostic advice to be initially free

- Advice available to all C&W businesses at supportive rates

- All ABRO members to promote service

- Linkage to Skills Strategy Group

- Deploy High quality Business Managerial expertise

Page 16: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

CHESHIRE &

WARRINGTON LEP

BUSINESS SUPPORT

Page 17: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Macclesfield

Cllr Michael Jones

Leader of the Council

Page 18: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Silk Street Update

Caroline Simpson

Director of Economic Growth & Prosperity

Page 19: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Silk Street Redevelopment

Page 20: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Silk Street Redevelopment

CPO Inquiry Spring 2015

CPO Decision by Secretary of State Summer 2015

If CPO confirmed:

–Start on site early 2016

–Scheme complete end 2017

Page 21: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Silk Street Redevelopment

Pre lets

–Debenhams

–Cineworld

–Frankie and Benny’s

–Prezzo

–In negotiations with other national retailers wanting to come into the Scheme

Now working on planning application and listed building consent

for replacement senior citizen’s hall

Page 22: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Getting it right

Car Parking

Mill Street/Chestergate/Silk Quarter

Public Realm

Transport and Infrastructure

Culture and Heritage

Many more links to make

Page 23: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

In Town

Living

Mark Edwards

Symphony Housing Group

Page 24: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

What is In Town Living?

Page 25: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

The Opportunity….

Business Owner

• Lease or Sale

• Overheads

• Generate additional revenue

• Guaranteed return

• Management &

Maintenance

End User

• Capital Works

• Voids / Repairs

• Manage

• Increased Economic

Activity

• Housing Need

Page 26: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Pilot Project – Macclesfield Town

Centre

Page 27: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Current Layout

Page 28: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Proposed Layout

Page 29: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Success?

Page 30: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Mark Edwards - Project Manager

Contour Homes

Part of Symphony Housing Group

Page 31: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Macclesfield Heritage & Culture Strategy

Diana Hamilton

Page 32: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Strategic context: Macclesfield town Centre Vision

Macclesfield Heritage

& Culture strategy

CEC MiM

Local Members Culture &

heritage

sub-group

Steering group

Consultation workshops

Page 33: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Consultation and Research:

Research and strategy development facilitated and delivered by ‘The

Hamilton Project’ working through a steering group.

Wide ranging consultation with culture and heritage organisations such

as Silk Heritage Trust, Barnaby, The Silk Quarter and Macclesfield

College through to the Civic Society, Incubation Arts and local creative

industries.

Heritage research conducted, using local sources such as Civic Society

members through to local history references at library.

Research into other relevant data, such as employment share stats,

audience development research, Town Centre Vision etc.

Page 34: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Macclesfield Heritage & Culture strategy

Includes an assessment of ‘what already exists’ i.e.

current facilities

Proposes a 10 year strategic vision to facilitate

improvement

Maps out a strategy for working towards this vision

Identifies methods of delivery and marketing the

vision

Sets the ‘tone’ and framework for culture led town

centre regeneration

Sets the context for skills, creative industries and

the cultural/visitor economy, project development,

investment and funding applications.

Aim of the strategy:

The aim is to produce a strategy so that the heritage and cultural activity

of Macclesfield will contribute to the economic and social wellbeing of

residents and visitors, based on its built environment, historical legacy

and current cultural vibrancy.

Page 35: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

The story:

Identification of the ‘story’, identifying key

themes to be developed to create a

focus for the delivery of the strategy

(marketing, project development,

partnerships). ‘Stories’ examined as part of

the consultation included:

‘silk’, ‘creativity’ and

‘entrepreneurship/industry’.

Page 36: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Themes help tell the story and deliver the

strategy...

1. Promotion / Communication: Macclesfield’s

culture and heritage should be more visible

2. Culture and heritage synthesis with business:

benefits of culture and heritage working with

business, encouraging sponsorship and

philanthropy?

3. Digital Industries and Entrepreneurship: Digital

industries and engagement by the culture and

heritage sector

4. Maximise Use of Heritage facilities: The

strategy will support exposing the value in what is

currently available, and enable the process of

looking at alternative uses for spaces

5. Changing perception – inward and outward:

changing perceptions of the Town, to both its own

residents and to potential visitors.

6. Sustain and Nurture: creating a sustainable and

thriving Town Centre keeping a balance between

an independent, organically grown Heritage and

Culture sector and a more co-ordinated and

corporate approach.

Page 37: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Action plan

An action plan has been developed to guide the

achievement of the strategy’s objectives. Key actions

include:

Establishing a Partnership Group to champion and

oversee delivery of the Strategy, initially led and

supported by Cheshire East Council.

To facilitate the identification of potential partnerships

and collaborations that would help realise funding

opportunities.

Establishing and publicising a sustainable annual

programme of events and activities that will increase

footfall through the town and animate spaces

providing activity throughout the year.

Developing and delivering a marketing strategy,

which includes prominent interventions.

Work with Economic Regeneration/ Inward

Investment teams to provide support to attract and

develop creative industries.

Identification of existing skills and resources to help

deliver the programme.

Creating/developing a platform with the Partnership

Group for information sharing.

Page 38: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Macclesfield Heritage

& Culture strategy

CEC MiM Local Members

Heritage and Culture Partnership

(steering group)

Heritage and Culture forum

Macclesfield town Centre Vision

Delivery

Page 39: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Next steps

Ratification of the final strategy

Dissemination of the strategy

Delivery…

The Partnership approach will help to…

Inform, own and oversee the delivery of this strategy;

Provide a voice for the sector;

Network, lobby and share information;

Seek resources to deliver the strategy;

Make strategic connections

Commission selected projects and programmes;

Encourage collaboration in the sector;

‘check and chase’ progress on the strategy and other key

cultural projects.

Page 40: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Make it Macclesfield Community Interest Company

Page 41: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

MIM CIC Members’ Meetings

Friday 5th December, 8.00am

Town Hall

General Meeting

To discuss and agree MiM’s future role in the context of the proposed changes to Local Governance in the town

Page 42: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

MIM CIC Members’ Meetings

Thursday 29th January, 7.00pm

Town Hall

Annual General Meeting

• Presentation of accounts for the year ended June 30th 2014

• Presentation of Community report (CIC 34)

• Election of Directors

• AOB

Page 43: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Make it Macclesfield Community Interest Company

Page 44: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

WinterFest

Brad Snelling

Page 45: Make it Macclesfield Breakfast · achievement of the strategy’s objectives. Key actions include: Establishing a Partnership Group to champion and oversee delivery of the Strategy,

Closing Comments

David Rutley MP