make your website work
DESCRIPTION
What you need to know to create an effective web presenceTRANSCRIPT
Make your website workWhat you need to know to create an effective web presence
Garlin Gilchrist IIgarlin.org
(425) 999-4354twitter.com/garlin
AgendaWho is Garlin?
What’s Web Design?
MUST haves
Focus: Call to Action
Focus: Forms & Petitions
Questions
Who is Garlin?
New Media Consultant
Social Media Manager, WA Obama for America
Web Developer
Blogger
TheSuperSpade.com
bravenewfilms.org
Full professional info @ linkedin.com/in/garlinii
Web design≠
Graphic design
Clarity is King
Useful pages+
Achieve Goals=
Good web design
MUST haves
Organized navigation & content
Pictures & photos
Email signup form
Sharability
Bio/About section
Organizing content
???
This is better
More words ≠ better
Text heavy
Pictures > paragraphs
Buttons > text links
Figures > fractions
More pictures = better
Figures & maps = better
You want to talk with me?
Form?
No signup=
No follow up
This is better
You want me to participate?
Form?
No signup=
No follow up
This is better
Sharability
Every page has it’s own address
Do you use Social Media?
Remember...
Organized navigation & content
Pictures & photos
Email signup form
Sharability
Bio/About section
Call to Action buttons
Big
Contrasting
Verbs
Source: seosmarty.com/call-to-action
Forms & petitions
Optional vs. unnecessary
Can you ask for it later?
What do I do now?
Questions?
Garlin Gilchrist II
garlin.org
twitter.com/garlin
(425) 999-4354