making of a great espresso
TRANSCRIPT
MAKING OF A GREAT
ESPRESSO COFFEE
Marco MorgandiBU Manager
Caffè del Caravaggio
Marco Morgandi B.U. Manager Caffè del Caravaggio
Ecologic and compostable coffee pod
Coffee machine with a Professional extraction
The right coffee cup
WHAT WE NEED
Marco Morgandi B.U. Manager Caffè del Caravaggio
Two Macro varieties of coffee are available.
WHAT TYPE OF COFFEE?
ARABICA ROBUSTAGrow at high altitudes above 900mt
Grow at low altitudes – 200mt.
better quality product lower quality productSmaller coffee beans richer of organoleptic substances
Bigger coffee bean with less organoleptic substances
Less caffeine content: healthier product
More Caffeine
Sweeter taste Bitter taste
Marco Morgandi B.U. Manager Caffè del Caravaggio
COFFEE TREE
Marco Morgandi B.U. Manager Caffè del Caravaggio
Coffee proprieties and taste vary not only
according to the its variety (Arabica or Robusta) but also according to the geographic region
Asia Central and Latin America Africa
DIFFERENT GEOGRAPHIC AREAS
Marco Morgandi B.U. Manager Caffè del Caravaggio
Coffee taste also differs depending on the
roasting process. If we roast in a different way the same coffee bean we obtain different tastes!
Medium roast: better to preserve coffee proprieties; less strong and less bitter taste
Dark Roast: Stronger and more bitter taste
ROASTING PROCESS
Marco Morgandi B.U. Manager Caffè del Caravaggio
CONSUMERS, IN ORDER TO MAKE AN
ESPRESSO, CAN BUY ONE OF THE FOLLOWING PRODUCT:
Whole Coffee Beans Ecologic and compostable Coffee pods Plastic or Aluminium Capsule
TYPE OF PRODUCT
Marco Morgandi B.U. Manager Caffè del Caravaggio
GOOD CHOICE IF THE PRODUCT IS CONSUMED
WITHIN 2 DAYS AFTER OPENING IT. THE MOMENT THE COFFEE BAG IS OPENED THE COFFEE ENTER IN CONTACT WITH AIR AND START TO OXIDATE LOSING ITS TASTE, FRESHNESS , AROMA AND PROPRIETIES.
NOT RECOMMENDED IF IS NOT CONSUMED EXTREMELY RAPIDLY
COFFEE BEAN
Marco Morgandi B.U. Manager Caffè del Caravaggio
COFFEE IN CONTACT WITH PLASTIC AND ALUMINIUM
NOT A REAL ESPRESSO EXTRACTION
THE CREAM IS FORMED BECAUSE OF THE EMULSION CREATED BY THE WATER IN THE CAPSULE RATHER THAN THE EXTRACTION PRESSURE
BAD FOR THE ENVIORNMENT – NOT REALLY RECYCLABLE
NOT A REAL ESPRESSO?
PLASTIC OR ALUMINIUM CAPSULES
Marco Morgandi B.U. Manager Caffè del Caravaggio
PERFECT FOR FINAL CLIENTS, OFFICES AND
RESTAURANTS THAT DO NOT HAVE A HIGH COFFEE CONSUMPTION (LESS THAN 100 A DAY)
COFFEE ALWAYS FRESH BECAUSE EACH COFFEE POD IS SEALED IN A PROTECTIVE ENVIRONMENT
NO CONTACT WITH PLASTIC OR ALUMINIUM BECAUSE IS WRAPPED IN A ECOLOGIC PAPER
COFFEE PODS
Marco Morgandi B.U. Manager Caffè del Caravaggio
COFFEE PODS
Marco Morgandi B.U. Manager Caffè del Caravaggio
PERFECTLY GRINDED, PREFECTLY PRESSED
AND CAN BE EXTRACTED AS A REAL ESPRESSO: 92 DEGREES EXTRACTION TEMPERATURE 9,4 BARS EXTRACTION PRESSURE
COMPOSTABLE AND THEREFORE ECOLOGIC (do not harm the environment)
THE BEST SOLUTION
COFFEE PODS
Marco Morgandi B.U. Manager Caffè del Caravaggio
TO BE CONSIDERED A REAL ESPRESSO A MACHINE
MUST GUARANTEEE:
THE RIGHT EXTRACTION TEMPERATURE (92 DEGREES CELSIUS)
THE RIGHT EXTRACTION PRESSURE (9,4 BAR EXTRACTION PRESSURE
THE RIGHT EXTRACTION TIME (25cc in 20 SECONDS)
COFFEE MACHINE
Marco Morgandi B.U. Manager Caffè del Caravaggio
COFFEE MACHINES FOR CAPSULE DO NOT GUARANTEE THE
RIGHT EXTRACTION PARAMETERS
COFFEE PODS MACHINES VARIES GREATLY BETWEEN MODELS AND THEREFORE THE RIGHT MODEL MUST BE SEARCHED – MOST OF THEM GUARANTEE THE RIGHT EXTRACTION TIME BUT MOST OF THEM NEITHER GUARANTEE THE RIGHT EXTRACTION PRESSURE NOR THE RIGHT EXTRACTION TEMPERATURE
COFFEE MACHINE
Marco Morgandi B.U. Manager Caffè del Caravaggio
Tulip shape important to introduce the coffee
in the cup without «breaking» the coffee cream
Special spoon to avoid breaking the cream while mixing the sugar.
THE RIGHT CUP AND SPOON
Marco Morgandi B.U. Manager Caffè del Caravaggio
We use Coffee Pods to preserve always product
freshness
We use only 100% Arabica coffee for a healthier product
We extract our coffee pods with a professional coffee pods machine that respect all the Espresso extraction parameters.
We have the right accessories to maintain coffee quality in the cup
CAFFE’ DEL CARAVAGGIO
CAFFE’ DEL CARAVAGGIO
Marco Morgandi B.U. Manager Caffè del Caravaggio
WE GUARANTEE CONSTANT QUALITY
WE DO NOT NEED A PROFESSIONAL BARISTA
WE CAN OFFER A WIDE VARIETY OF CHOICE TO PROVIDE ESPRESSO WITH DIFFERENT TASTE AND AROMA.
CAFFE’ DEL CARAVAGGIO
Marco Morgandi B.U. Manager Caffè del Caravaggio
https://www.youtube.com/watch?v=EiwoijGmlyE
Presentation Video
Marco Morgandi B.U. Manager Caffè del Caravaggio
The views and opinions expressed in this powerpoint presentation are those of the author and do not necessarily reflect the official policy or position of my company or any agency.
Marco Morgandi
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