making the most of linked in 03042011
TRANSCRIPT
1 | Making the Most of LinkedIn Golden Compass, Inc.
Making the Most of LinkedIn
Presentation to CCSU4 March 2011
2 | Making the Most of LinkedIn Golden Compass, Inc.
• Name• Major & Year• LinkedIn?• Facebook?• Twitter?• Blog / Other?• Job?
Introductions
3 | Making the Most of LinkedIn Golden Compass, Inc.
• The Case for LinkedIn• Using LinkedIn• Profile Optimization• Etiquette
4 | Making the Most of LinkedIn Golden Compass, Inc.
• In 2010, 36% of companies hired new graduates
• Companies plan to hire 3% more graduates than in 2010
Practical JobSearching
5 | Making the Most of LinkedIn Golden Compass, Inc.
• Apply to jobs online?• Blast resumes?• Call your uncle?• Knock on doors?
6 | Making the Most of LinkedIn Golden Compass, Inc.
…there’s a better way.
7 | Making the Most of LinkedIn Golden Compass, Inc.
Networking 101
8 | Making the Most of LinkedIn Golden Compass, Inc.
• Go to career fairs• Attend targeted
networking events• Reach out to
recruiters• Use LinkedIn
9 | Making the Most of LinkedIn Golden Compass, Inc.
• It’s Facebook… with ties on.
• 90 million registered users*
• 21.4 million monthly unique visitors
• 200 countries
About LinkedIn
10 | Making the Most of LinkedIn Golden Compass, Inc.
Why LinkedIn? Visualize Your Network
11 | Making the Most of LinkedIn Golden Compass, Inc.
• See who you know
• …and who they know
• Which means:– Connect with the
right people
12 | Making the Most of LinkedIn Golden Compass, Inc.
Beyond the Profile
• Groups• Jobs• Companies
13 | Making the Most of LinkedIn Golden Compass, Inc.
Optimize Your Profile
14 | Making the Most of LinkedIn Golden Compass, Inc.
Etiquette
15 | Making the Most of LinkedIn Golden Compass, Inc.
• Only connect with people you know– Instead, ask for an
introduction!• Personalize your
invitations – don’t use default message– Ask permission
• Groups: don’t sell – be helpful– Selling is seen as
spamming• Recommendations
16 | Making the Most of LinkedIn Golden Compass, Inc.
Beyond the Profile
Questions?
17 | Making the Most of LinkedIn Golden Compass, Inc.
• Tony [email protected]
• Jenn [email protected]