management of change update 2009
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On Management of Change for Grenoble Business SchoolTRANSCRIPT
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MANAGEMENT OF CHANGE MANAGEMENT OF CHANGE OR APPLYING THE OR APPLYING THE [email protected]@[email protected] [email protected] SKYPE: LRITZEL SKYPE: LRITZEL
By Lukas Ritzel, 2009
26‘000 views in Slideshare, the power of Web2.0
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Although me might Although me might sometimes be blind regarding sometimes be blind regarding
the future. the future. If we tap into the If we tap into the
unprecedented, storytelling unprecedented, storytelling can be a helpcan be a help
When you have encountered When you have encountered something that is unfamiliar to something that is unfamiliar to you, you can live with it once you, you can live with it once
you have made up a good you have made up a good story about itstory about it
..
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Consulting MeansConsulting Means
To bring change to a organizationTo bring change to a organization
To create awarenessTo create awareness
To ask the relevant questionsTo ask the relevant questions
To get information flowTo get information flow
So where is the problemSo where is the problem??
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““It is generally much It is generally much
easier to easier to killkill an an organizationorganization than than
change it change it substantially.” substantially.”
Kevin Kelly, Kevin Kelly, Out of ControlOut of Control
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All other ways seem to failAll other ways seem to fail
Traditional Consulting fails Traditional Consulting fails (in many cases)(in many cases)
All corporate resources failAll corporate resources fail
Consultants working at business line level failConsultants working at business line level fail
So where to start? Who can make THE So where to start? Who can make THE difference, who really has POWER, who difference, who really has POWER, who must change FIRST and WHYmust change FIRST and WHY
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““The Bottleneck is at the The Bottleneck is at the Top of the BottleTop of the Bottle””
““Where are you likely to find people Where are you likely to find people with the least diversity of experience, with the least diversity of experience,
the largest investment in the past, the largest investment in the past, and the greatest reverence for and the greatest reverence for
industry dogma?industry dogma? At the top At the top!”!”
— Gary Hamel, “Strategy or Revolution/ — Gary Hamel, “Strategy or Revolution/ Harvard Business ReviewHarvard Business Review
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Do you know about an old Do you know about an old idea that should have idea that should have
changedchanged
already already longlong time ago? time ago?
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Where in the corporate Where in the corporate world would you find the world would you find the people with MOST fear of people with MOST fear of
change?change?
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Want to hear a story from a Want to hear a story from a TOP guy who was really TOP guy who was really
totally totally
WRONGWRONG about his idea on change?about his idea on change?
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""I think there is a world I think there is a world market for maybe five market for maybe five
computerscomputers." ." Thomas Watson, chairman of Thomas Watson, chairman of
IBM, 1943IBM, 1943
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Ken OlsonKen Olson
President from President from Digital Equipment Digital Equipment CorporationCorporation was a pioneering was a pioneering American company in the company in the computer industry said in industry said in 19771977
““There is no reason that There is no reason that anybody would like to have a anybody would like to have a personal computer at homepersonal computer at home””
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Bill GatesBill Gates
„„640 Kbyte should 640 Kbyte should be enough memory be enough memory for anybodyfor anybody““19811981
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Jan Timmer Jan Timmer
Top Manager with Philips in 1982Top Manager with Philips in 1982
„„Who would ever Who would ever need such a silver need such a silver disc?“disc?“
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If it ain’t brokeIf it ain’t broke
Don’tDon’t fix itfix it
Old swiss saying, back in the good old times
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If it ain’t brokeIf it ain’t broke
StartStart lookinglooking
Around the times of the economic crisis, 1999
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If it ain’t brokeIf it ain’t broke
Break itBreak it before before others doothers do
Startup downfalls
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““Change the rules Change the rules before somebody before somebody
else doeselse does.”.”
If it ain’t brokeIf it ain’t brokeLukas Ritzel, 2008
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So we know where to startSo we know where to start
But we know But we know as well it will as well it will be difficultbe difficult
Still the ONLY Still the ONLY way inway in
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Masters of Masters of Changing the rulesChanging the rules
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Working the Googleplex dream
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Even in CIDEven in CID
Changing Changing their most their most recognizable recognizable logo every logo every single daysingle day
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From From This?This?
To To That?That?
To where To where no-one no-one
has gone has gone beforebefore
Overnight??
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To To daredare!!
Change allChange all rulesrulesLearn toLearn to forgetforgetDo itDo it yourselfyourself
WasteWasterereImagineImagine
BeBe sillysillyBeBe angry angry
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For the next slides, choose your For the next slides, choose your own way in the consulting own way in the consulting
approach of Prasenaapproach of Prasena
Click on one of the 9 drivers inside Click on one of the 9 drivers inside the eMatrix to be introduced to the the eMatrix to be introduced to the
stories behindstories behind
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AA Whole New WorldWhole New World
The The Cybernetic Cybernetic RevolutionRevolution is is characterized by characterized by 99 main main phenomenaphenomena that have a huge that have a huge impact on our impact on our lives lives (stand jan 09)(stand jan 09)
end
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Globalization ??????Globalization ??????
Worldwide, the number of people living in Worldwide, the number of people living in a country different from where they were a country different from where they were born has doubled since 1965. In Western born has doubled since 1965. In Western Europe and North America, almost 10% of Europe and North America, almost 10% of the population is foreign-born. Many are the population is foreign-born. Many are refugees, but many are also the best, refugees, but many are also the best, brightest and most entrepreneurial.brightest and most entrepreneurial.In “As the future catches you” Juan EnriquezIn “As the future catches you” Juan Enriquez
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What is the ideal country for What is the ideal country for exporting flowers?exporting flowers?
lot of land, cheap labor, fertile soil, lot of land, cheap labor, fertile soil, warmth and sunwarmth and sun
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200 cities with 200 cities with
>>1,000,0001,000,000
population.population.
Source: “China Takes Off”, David Hale & Lyric Hughes Source: “China Takes Off”, David Hale & Lyric Hughes Hale/Hale/Foreign AffairsForeign Affairs/Nov-Dec2006/Nov-Dec2006
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Cost of a Programmer, per IBM …Cost of a Programmer, per IBM …
USA: $USA: $5656 per hour per hour
China: $China: $12.5012.50 per hourper hour
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And if not And if not ChinaChina
How about How about IndiaIndia
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““Forget India, Let’s Forget India, Let’s
Go to Go to PolandPoland”” —Google News Business & Leadership 20.3.09”—Google News Business & Leadership 20.3.09”
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3737
Forget Outsourcing > CrowdSourcingForget Outsourcing > CrowdSourcing
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GlobalizationGlobalization
Impact on HR – Think and act with a Global Impact on HR – Think and act with a Global mindsetmindset
Impact on ICT – Ensure that the Infostructure Impact on ICT – Ensure that the Infostructure can be accessed and used anywhere at anytimecan be accessed and used anywhere at anytime
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Your ResearchYour Research
What are the challenges for today’s What are the challenges for today’s companies related to this specific drivercompanies related to this specific driver
What are the chancesWhat are the chances
Where can a company make a difference Where can a company make a difference to its corporate resourcesto its corporate resources
Any related stories to tellAny related stories to tell
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Molecularization???Molecularization???
Who was the (business) ‘Who was the (business) ‘superstarsuperstar’ in Tom ’ in Tom
Peters’ best seller Peters’ best seller ““Thriving on ChaosThriving on Chaos”?”?
NO!
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– – It was Paolo It was Paolo AzuelaAzuela
If you think it was a Fortune 100 CEO, you are If you think it was a Fortune 100 CEO, you are very wrong!very wrong!
WHO?
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WhoWho??
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It was Mr. It was Mr. Paolo AzuelaPaolo Azuela, a , a housekeeperhousekeeper at the Ritz at the Ritz
Carlton Hotel in San Carlton Hotel in San Francisco.Francisco.
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Mr. AzuelaMr. Azuela .. And the bellboy who picks up .. And the bellboy who picks up your bags.. And the doorman who hails you a your bags.. And the doorman who hails you a cab… are cab… are authorizedauthorized, on the spot – no , on the spot – no signature from above – signature from above – to spend up to to spend up to
$2000$2000 to fix any customer problem. to fix any customer problem.
There are many people with There are many people with exalted titles who exalted titles who cannotcannot spend spend $2000 $2000 without without sixsix signaturessignatures!!
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MolecularizationMolecularization
Impact on HR – Empower employees, Impact on HR – Empower employees, clients, partners, studentsclients, partners, students
Impact on ICT – Ensure that infostructure Impact on ICT – Ensure that infostructure components are autonomous, components are autonomous, compatible, customizable, and reusablecompatible, customizable, and reusable
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Your ResearchYour Research
What are the challenges for today’s What are the challenges for today’s companies related to this specific drivercompanies related to this specific driver
What are the chancesWhat are the chances
Where can a company make a difference Where can a company make a difference to its corporate resourcesto its corporate resources
Any related stories to tellAny related stories to tell
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Digitalization???Digitalization??? For 200 years, Encyclopedia Britannica
was paper
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1995
Until…Until…
.. A fine day in .. A fine day in 19951995!!
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… … came Microsoftcame Microsoftand with it the edutainment side and with it the edutainment side
of knowledge businessof knowledge business
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How did EB react?How did EB react?
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But who are the leaders in But who are the leaders in Edutainment Edutainment TODAYTODAY??
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And who is the leader in And who is the leader in Knowledge Knowledge TODAYTODAY??
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DigitalizationDigitalization
Impact in HR – Convert Data, information and Impact in HR – Convert Data, information and transaction to digital form. Entertaining, multimedia, transaction to digital form. Entertaining, multimedia, interactive, visual, FUNinteractive, visual, FUN
Impact on ICT – Ensure that the infostructure is the Impact on ICT – Ensure that the infostructure is the organization’s collective digital memory. Ensure that organization’s collective digital memory. Ensure that the infostructure supports as many different medias the infostructure supports as many different medias as possibleas possible
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Your ResearchYour Research
What are the challenges for today’s What are the challenges for today’s companies related to this specific drivercompanies related to this specific driver
What are the chancesWhat are the chances
Where can a company make a difference Where can a company make a difference to its corporate resourcesto its corporate resources
Any related stories to tellAny related stories to tell
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Drawing: Cécile Périnelle-Michelet
Old-model stand-alone computer (if
any)
Paper domination (files, binders, trays, books,
post-it, flying sheets…)
Small traditional
desk
Old-model telephone
The employee mainly works with telephone, pen and paper. The
computer is used for word processing, if at all
Working time is
monitored
Hard white light from
ceiling neon lighting
Dress code is strict
(uniform, full suit)
Simple revolving chair, no armrest
Working Environment # 1: Cramped cubicles are separated by 1.80m high partitions; senior managers have larger individual offices behind closed doors.
Virtualization???Virtualization???
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Drawing: Cécile Périnelle-Michelet
Reasonably recent desktop with
sound, connected to LAN
Paper is used but controlled
Spacious L-shaped desk, adapted to computer work
Modern wireless telephone with speakerphone
The employee mainly works with telephone, paper, fax and
computer.
Offices are equipped with printers and fax
machines
Natural light supplemented with halogen
lamps
Dress code is business
elegant (suit with no vest, no uniform)
Working Environment # 2: Glass-walled offices for 1 to 4 people (those for one person also have a small comfortable sitting area).
Comfortable revolving chair with armrest
Mobile phones are sometimes
used
Personal touch (family photos…)
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Drawing: Cécile Périnelle-Michelet
Recent multimedia notebook,
connected to intranet
Hardly any paper except mail and reference books
Mobile phone with headset
The employee mainly works with portable computer and
telephone.
Office is equipped with printer/fax/scanner/copy
machine
Natural light supplemented with halogen
lamps
Dress code is business casual (suit with no vest
and tie, no uniform). Hairdo code is liberal
Working Environment # 3: Open landscaped working area for all, modern ergonomic working stations (not always permanently assigned to employees)
Ergonomic revolving chair
PDAs are sometimes
used
Conference room for large meetings
and private conversations
R&R area with TV, video and CD/DVD
facilities
Banners stressing corporate values
Comfort features (coffee machine,
food, plants)
Children and pets are allowed in the
office
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Drawing: Cécile Périnelle-Michelet
Latest notebook, connected to
Internet
No paper
The employee works virtually (teleworker)
Virtual work tools (webcam, speaker,
headphones)
Natural light or whatever
preferred light
Total freedom in dress code, hairdo
code, furniture, working position,
working hours
Working Environment # 4: Home or anywhere else, as the employee chooses.
Virtual conference room with text and voice chats, video
and visuals
Friendly family or other environment
Mobile phone serving as modem,
PDA
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TeleworkersTeleworkersMore than ¼ of US workers are More than ¼ of US workers are now part-time, independents, or now part-time, independents, or temps. This is particularly true in temps. This is particularly true in high-techhigh-techOnly one out of every three Only one out of every three Californians holds a traditional 9-Californians holds a traditional 9-to-5 job, working on site.to-5 job, working on site.80% of Sun Microsystems 80% of Sun Microsystems employees work at home part-employees work at home part-timetimeAverage annual salaries for home-Average annual salaries for home-only teleworkers are over US$ only teleworkers are over US$ 50,000 – double the US median.50,000 – double the US median.
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““Organizations will still be Organizations will still be critically important in the world, critically important in the world,
but as but as ‘‘organizersorganizers,’ ,’ not not ‘employers‘employers’!”’!” — Charles Handy — Charles Handy
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The Office is Everywhere WorldThe Office is Everywhere World
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The 3D WWWThe 3D WWW
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VirtualizationVirtualization
Impact on HR – Conduct work without Impact on HR – Conduct work without physical presencephysical presence
Impact on ICT – Ensure that the Impact on ICT – Ensure that the infostructure is the virtual version of the infostructure is the virtual version of the entire organization, and supports virtual entire organization, and supports virtual work. Embed the 3D and virtual work. Embed the 3D and virtual technologies into your Webpresencetechnologies into your Webpresence
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Your ResearchYour Research
What are the challenges for today’s What are the challenges for today’s companies related to this specific drivercompanies related to this specific driver
What are the chancesWhat are the chances
Where can a company make a difference Where can a company make a difference to its corporate resourcesto its corporate resources
Any related stories to tellAny related stories to tell
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Your ResearchYour Research
What are the challenges for today’s What are the challenges for today’s companies related to this specific drivercompanies related to this specific driver
What are the chancesWhat are the chances
Where can a company make a difference Where can a company make a difference to its corporate resourcesto its corporate resources
Any related stories to tellAny related stories to tell
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Internetworking???Internetworking???- The power of - The power of
ConnectingConnecting
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But so much more stronger.. All But so much more stronger.. All PC‘s of the whole worldPC‘s of the whole world
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The new Powers of the WebThe new Powers of the Web
1.1. PeerPeer22PeerPeer
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1.1.
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InternetworkingInternetworking
Impact on HR – Be part of interlinked Impact on HR – Be part of interlinked business networks and e-business networks and e-communicationscommunications
Impact on ICT – Ensure that the Impact on ICT – Ensure that the Infostructure is intergrated within itself Infostructure is intergrated within itself and with external networksand with external networks
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Your ResearchYour Research
What are the challenges for today’s What are the challenges for today’s companies related to this specific drivercompanies related to this specific driver
What are the chancesWhat are the chances
Where can a company make a difference Where can a company make a difference to its corporate resourcesto its corporate resources
Any related stories to tellAny related stories to tell
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Re-intermediation???Re-intermediation???
What do these 3 items have in
common?
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All can be bought All can be bought @ eBay@ eBay
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Re-intermediationRe-intermediation
Impact on HR – Enable direct working Impact on HR – Enable direct working relations at all levelrelations at all level
Impact on ICT – Ensure that the Impact on ICT – Ensure that the infostructure is web-enabled and allows infostructure is web-enabled and allows direct and immediate relations between direct and immediate relations between users, partner and clientsusers, partner and clients
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Your ResearchYour Research
What are the challenges for today’s What are the challenges for today’s companies related to this specific drivercompanies related to this specific driver
What are the chancesWhat are the chances
Where can a company make a difference Where can a company make a difference to its corporate resourcesto its corporate resources
Any related stories to tellAny related stories to tell
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Master of immediacy (and the only Master of immediacy (and the only way a company should be..)way a company should be..)
Changed the world overnight in Changed the world overnight in 19941994
100% market leader for many 100% market leader for many yearsyears
Lost everything over nightLost everything over night
Bought over by AOLBought over by AOL
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ImmediacyImmediacy
Impact on real time basis, and be ready for Impact on real time basis, and be ready for change at all timeschange at all times
Impact on ICT – Ensure that the Impact on ICT – Ensure that the infostructure enables real-time work, and infostructure enables real-time work, and provides efficient support at all times even provides efficient support at all times even through technology migrationsthrough technology migrations
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Your ResearchYour Research
What are the challenges for today’s What are the challenges for today’s companies related to this specific drivercompanies related to this specific driver
What are the chancesWhat are the chances
Where can a company make a difference Where can a company make a difference to its corporate resourcesto its corporate resources
Any related stories to tellAny related stories to tell
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Have you Have you changed changed
civilizationcivilization today?today?Source: HP banner adSource: HP banner ad
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What is this?What is this?
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The Dyson The Dyson phenomenaphenomena
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Successful Innovation Needs Daring TriesSuccessful Innovation Needs Daring Tries
““You You missmiss
100%100% of the of the
shots you shots you don’t don’t taketake” ” Wayne Gretzky, hockey greatWayne Gretzky, hockey great
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Successful Innovation Needs SillinessSuccessful Innovation Needs Silliness
Sounds like a strange advice? Remember…Sounds like a strange advice? Remember…
FedEx was sillyWorld Wide Web was silly.. Way back in 1995.. And so was …
–Post-it Notes were sillyPost-it Notes were silly..
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InnovationInnovation
Impact on HR – Use creativity to Impact on HR – Use creativity to innovate and change ways of working, innovate and change ways of working, marketing, educatingmarketing, educating
Impact on ICT – Ensure that the Impact on ICT – Ensure that the infostructure is innovative in nature and infostructure is innovative in nature and stimulates creative workstimulates creative work
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Your ResearchYour Research
What are the challenges for today’s What are the challenges for today’s companies related to this specific drivercompanies related to this specific driver
What are the chancesWhat are the chances
Where can a company make a difference Where can a company make a difference to its corporate resourcesto its corporate resources
Any related stories to tellAny related stories to tell
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Key economic assets over time
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Knowledge Knowledge –What kind of knowledge?–What kind of knowledge?
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KnowledgeKnowledge
Impact on HR – Stimulate and integrate Impact on HR – Stimulate and integrate information sharing and knowledge information sharing and knowledge development at all levelsdevelopment at all levels
Impact on ICT – Ensure that the Impact on ICT – Ensure that the infostructure captures and supports the infostructure captures and supports the development of human capitaldevelopment of human capital
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Your ResearchYour Research
What are the challenges for today’s What are the challenges for today’s companies related to this specific drivercompanies related to this specific driver
What are the chancesWhat are the chances
Where can a company make a difference Where can a company make a difference to its corporate resourcesto its corporate resources
Any related stories to tellAny related stories to tell
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““There will be more There will be more
confusionconfusion in the in the
business world in the next business world in the next decadedecade than in any decade in than in any decade in history. And the current pace of history. And the current pace of
change will only acceleratechange will only accelerate.”.”Steve CaseSteve Case
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““There will be more There will be more
confusionconfusion in the in the
business world in the next business world in the next decadedecade than in any decade in than in any decade in history. And the current pace of history. And the current pace of
change will only acceleratechange will only accelerate.”.”Steve CaseSteve Case
year year day day minuteminute
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PRASENA & IMI UNIVERSITY PRASENA & IMI UNIVERSITY CENTRE SWITZERLANDCENTRE SWITZERLAND
By Lukas Ritzel . Check my digital footprints in GoogleBy Lukas Ritzel . Check my digital footprints in Google
[email protected]@imi-luzern.comSkype: lritzelSL- prasena voom