management+of+change+kavita singh
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MANAGEMENT OF CHANGE
Dr. Kavita Singh
Faculty of Management Studies
University of Delhi
Delhi 110007
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MEGATRENDS JOHN NAISBITT
Five New Directions Transforming Our Lives
in Work Organizations:
Industrial Society to Information Society.Forced Technology to High tech/High touchTechnology.
Representative Democracy to Participative
Democracy.Hierarchies to Networking.
Either/or to Multiple options.
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ORGANIZATIONS OF THE 21st CENTURY
WHATS AHEAD IN THE WORLD OF WORK
Organizations will change Organizations will be smaller in size Downsizing
Organizations would restructure highlydecentralized. Flatter organizations.
Movement towards computerization Work getsroutinized freeing people to do more creative jobs.
People will like to work in teams withempowerment.
A team is not like a peck of sled dogs, with one dogthe leader. Its more like the flight of wild geese; the
leader always changes, but they fly in a flock.
Virtual telecommunicating
Commitment to Quality, may not be to theorganization.
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ORGANIZATIONAL CHANGES:
DETERMINING FACTORS
INTERNAL FACTORS
PlannedChange in products and services
Changes in administrative systems
Changes in organizations size and structure
Unplanned
Changing employee demographics
Performance gaps
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DETERMINING FACTORS
EXTERNAL FACTORS
Planned
Introduction of new technologies
Advances in information processing andcommunication
Unplanned
Government regulation
Economic competition in global arena
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REACTIONS TO CHANGE
The reactions to change vary from:
Active Acceptance
Acceptance with modification
Passive support
Acquiescence
Passive resistance
Active resistance
Leaving the organization
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FACTORS FOR RESISTANCE
INDIVIDUAL FACTORS:
Habit Security
Fear of economic loss
Fear of loss of status
Fear of unknown
Selective information processing
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FACTORS FOR RESISTANCE
ORGANIZATIONAL FACTORS:
Structural inertia
Limited focus
Group inertia
Threat to expertise Threat to established power
Threat to established relationship
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OVERCOMING RESISTANCE
TECHNIQUES:
Education & Communication
Participation
Facilitation & Support
Negotiation Manipulation & Cooptation
coercion
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8 Steps to transform your Organization John Kotter
STEPS: Establish a sense of urgency.
Form a powerful Guiding Coalition. Head of theorganization An active Supporter
Create a clearVision. Communicate the Vision. Use every possible channel.
Communicate through words and deeds.
Empower others to act on the vision.
Plan for and create Short term wins.
Dont declare the victory too soon. Consolidateimprovements and produce more change.
Institutionalize New Approaches Change is a combinedeffort and requires good succession planning.
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THE EIGHT STEPS FORSUCCESSFUL CHANGE
STEP 1: INCREASE URGENCY
Raising a feeling of urgency so thatpeople start telling each other wemust do something about the
problems and opportunities.Reducing the complacency, fear, andanger that prevent change fromstarting.
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STEP 2: BUILDING THE GUIDINGTEAM
Helping pull together the right groupof people with the rightcharacteristics and sufficient powerto drive the change effort. Helpingthem to behave with trust andemotional commitment to one
another.
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STEP 3: GET THE VISION RIGHT
Facilitating the movement beyond
traditional analytical and financial
plans and budget. Creating the right
compelling vision to direct the effort.
Helping the guiding team developbold strategies for making bold
vision a reality.
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STEP 4: COMMUNICATE FOR BUY-IN
Sending clear, credible, and heartfeltmessage about the direction ofchange. Establishing genuine gut-level buyin that shows up in howpeople act. Using words, deeds, andnew technologies to unclogcommunication channels and
overcome confusion and distrust.
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STEP 5: EMPOWER ACTION
Removing barriers that block thosewho have genuinely embraced the
vision and strategies. Taking away
sufficient obstacles in their
organizations and in their hearts sothat they behave differently.
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STEP 6: CREATE SHORT-TERM WINS
Generating sufficient wins fastenough to diffuse cynicism,pessimism and skepticism. Buildingmomentum. Making sure successesare visible, unambiguous, and speakto what people deeply care about.
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STEP 7: DONT LET UP
Helping people create wave after
wave until the vision is reality. Notallowing urgency to sag. Not duckingthe more difficult parts of thetransformation, especially the biggeremotional barriers. Eliminateneedless work so you dont exhaustyourself along the way.
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STEP 8: MAKE CHANGE STICK
Ensuring that people continue to act
in new ways, despite the pull oftradition, by rooting behavior inreshaped organizational culture.Using the employee orientation
process, and the power of emotionsto enhance new group norms andshared values.