managing the virtualized enterprise with ibm service...

Managing the Virtualized Enterprise with IBM Service Management

Bill VirunSenior Manager IBM Tivoli Software

Jerry BennettWW Virtualization SalesIBM Systems & Technology

Agenda

IBM Service Management aligns IT to business goals

Insights into Tivoli's Managing the Virtualized Enterprise

Simple entry points to get you started now:

IBM Tivoli Monitoring and IBM Director:• Virtualized Enterprise IT management

IBM Usage and Accounting Manager:• Virtualized Enterprise IT Cost and Financial Management

IT Trends Shaping the Market

Improving service delivery within cost constraints requires a new approach

New focus is on Business Services

IT labor operations spending, outpacing IT budget growthVirtualization is of growing importance to ITComplexity is exposing IT organizational disconnectsSOA and composite applications increase service flow complexity

What do we mean by a Business Service?

What do we mean by Service Management?

An offering, function or activity delivered to an internal or external customer which may contribute revenue and profit or fulfill a critical mission of an organization and is the output created through the use of an organization’s human, intellectual, financial and physical assets

Service Management encompasses the management processes, tactics and best practices needed to deliver business servicesApplies to IT, operations, and line-of-business services – all require service management

Managing End-to-End Business Services Effectively Is How We Maximize our Value to Customers

As enterprises become more aware of the increasing interdependence of business and IT issues —they need to adopt a more holistic view of both internal and external service delivery. This is vital for business leaders in targeting and executing business change.

Thomas MendelForrester

Businesses Depend on Quality Service Delivery

Every business delivers business servicesInternal and ExternalFrom online retail to IT setting up a new Server

Meets customer expectationDelivered at a competitive priceCritical for all types of businesses

Delivering High-Quality, Cost-Effective Business Services is Challenging!

Growing Complexity: Disparate technologies and service infrastructures

Rapid, Constant Change: Industry consolidation, technology convergence

Rising Costs: Process inefficiencies, administration, maintenance

Tougher Compliance: Added security, audit and governance requirements

Lack of Service Context: Silos of people, process, technology, information

Differentiation thru Service Excellence

Business Growth

Operational Efficiency

Delivery Support & Assurance

Financial Management

Deployment

Asset Relationship Operational DataBilling Data

CIO Other StaffLOBOperationsStaff

Apps Network StorageServers

BusinessObjectives

Processes

Information

Technology

People

Vital Business Resources are Not Service Aligned…

Differentiation thru Service Excellence

Business Growth

Operational Efficiency

Delivery Support & Assurance

Financial Management

Deployment

Asset Relationship Operational DataBilling Data

CIO Other StaffLOBOperationsStaff

Apps Network StorageServers

People

Diminished Business Performance

Lack of service context.

Not closed-looped. Not automated.

Data not shared or integrated.

Silo-specific. Not Integrated.

Resulting in Diminished Business Performance

Processes

Information

Technology

BusinessObjectives

IBM Service Management

Optimize the sharing of information across people, processes and technologyEstablish decision-making policies to collaborate across organizationsAutomate and integrate IT processes aligned to businessLeverage IBM’s modular approach to achieve your business goals

An innovative vision for the optimal intersection of people, process, information and technology

IBMService

Management

IBM Service Management Delivers…

Service contextto understand how to configure, optimize, and prevent disruptions

Automationof processes and workflows fundamental to service delivery and support

Visibilityof end-to-end services, processes, and transactions

Breadthof management across the entire service infrastructure

Scalabilityrequirements of the world’s most demanding service infrastructures

Flexibilityand modularity to adapt for business, organizational and technology convergence

Integrated visibility and control

IBM Service Management and the Value of Virtualization

Access thru Shared InfrastructureLeverage Common tools across many systems

Increase satisfactionDeliver resilient IT Services that are aligned with your business priorities

Reduce costs & extract greater valueFrom tighter integration across people, processes, information and technologyFrom improved asset utilization

Grow revenue Increased flexibility of IT organizationLink business goals with IT

Operational Management

Service Management Platform

Process Management

Best Practices & Services


IBM Service Management enables customers to get the full value of Virtualization

Operational Management Products


Process Management Products


Best Practices








Best Practices

Change and Configuration Management

Performance Monitoring

Network Management

Automated Provisioning

Service Delivery and SupportEnterprise Asset ManagementIT Asset Management

Software Asset Management

Software Usage Metering

Composite ApplicationManagement

Key Acquisitions Speed Customer Value

Business ApplicationManagement

Server, Network & Device Management

Storage Management Security Management

Products include:

Tivoli Storage Manager

• Tivoli Continuous Data Protection for Files

TotalStorage Productivity Center

Products include:

• Tivoli Access Manager

• Tivoli Directory Integrator

• Tivoli Directory Server

• Tivoli Federated Identity Manager

• Tivoli Identity Manager

• Tivoli Security Compliance Manager

• Tivoli Security Operations Manager

Products include:• Tivoli Composite

Application Manager

• Tivoli Config Mgr

• Tivoli Decision Support for z/OS

Tivoli Monitoring

IBM Director• Tivoli Ent Console

• Tivoli NetView

• Tivoli OMEGAMON

Tivoli Provisioning Manager

• Tivoli Remote Cntl

• Tivoli Systems Automation for MP

Tivoli Workload Scheduler

• Enterprise Workload Manager

• Netcool

Products include:• Tivoli Business

Systems Mgr

• Tivoli Composite Application Mgr

• Tivoli Contract Compliance Manager

Tivoli Intelligent Orchestrator

Tivoli License Compliance Mgr

• Tivoli OMEGAMON XE

Tivoli Provisioning Mgr for OS Deployment

• Tivoli Service Level Advisor

Tivoli Usage and Accounting Manager

IT Operational Management Products

IT Service Management Platform

IT Process Management Products

Best Practices

IT Operational Management ProductsFor Virtualized and non-Virtualized IT Infrastructure

IBM Products for VMware Virtualized IT

InfrastructureAvailable TODAY!


IBM Director

IBM Director - Platform ManagementSee and Manage Physical & Virtual Resources

View and manage both physical & virtual resourcesSimplify platform managementView and Track hardware configurationMonitor critical components, such as processor, disk, and memory

IBM Tivoli Monitoring

IBM Tivoli Monitoring – Enterprise Management

Single customizable workspace portalProactively manage the health and availability of your IT infrastructure

Operating SystemsDatabasesServers (Physical and Virtual)Distributed & Host environments

Enterprise Management

Platform Management

IBM Director

IBM TivoliMonitoring

Virtual Access and ManagementReach beyond the box – See and manage many virtual resources

Allow the IT infrastructure to respond to the demands of the businessIntegrate with IBM Service Management Manage enterprise & platform resourcesMonitor physical & virtual servers

Managing the Virtualized Enterprise with IBM Service Management

Bill VirunSenior Manager IBM Tivoli Software

Jerry BennettWW Virtualization SalesIBM Systems & Technology

IBM Usage and Accounting Manager is…

An integral part of an organization’s financial reporting systems (Shared Services, Invoicing, Product Profitability, ERP Integration, Cost Allocations, Activity Based Costing, Resource & Cost Trending, etc.)

Used across multiple platforms(Including Mainframe, Unix, Linux, Windows, etc.)

Supporting multiple sub-systems (DB2, Oracle, SQL Server, CICS, Virtualization, Web, E-Mail, Networks, Storage, Print Servers, etc.)

Internet enabled (Web-Based Reporting & Drill-Down and multiple outputs)

Usage and Accounting Can Help Realize Immediate Benefits

Increase Client (Business Units) SatisfactionReal Usage = Accurate Billing Accountability = Improved servicesAlignment between Business and IT costs

Lower Infrastructure CostReduced server sprawlHigher utilization Rationalization of resources

Continued Infrastructure ImprovementUnderstanding costs can lead to managing costsUsage comparisons can lead to more effective investments

When running a business, nothing matters more than

knowing how much something costs.

You can’t manage what you don’t measure!

57%

48%

48%

29%

25%

16%

15%

11%

11%

10%

9%

0% 10% 20% 30% 40% 50% 60%

Reduce costs

Simplify IT infrastructure & admin

Increase server utilization*

Increase scalability of infrastructure

Enhance resilience & reliabilityImprove flexibility to business goals and

cyclesImprove App performance

Automate IT operations

Accelerate App Development & deployment

Have a single view on the IT environmentManage a heterogeneous systems

environment

Motivators

Source: IBM Systems Directions 1Q 2006

Inhibitors amongst Implementing

Source: IBM Systems Directions 1Q 2006

*‘People worry they might not get enough resources. They believe they will get less than they need.’ (Mgr. IT Germany)

‘It’s a matter of convincing people at the beginning because they won’t have their own hardware. For us, virtualization worked so longas it was on one platform, but then platforms were assigned to different departments and those departments now had to work together.’ (Dir. IT Germany)

‘It involves trying to convince people not to order servers but to allow resources to be pooled into a virtual environment…trying to convince the business stakeholders to do this. The first moment someone has a problem, they will blame the virtualization.’ (VP IT; US)

Source: ITS Virtualization Research Feb 2006

*

Virtualization Needs & Challenges Amongst Those Implementing

10

29

19

35

37

9

13

0 20 40 60 80

No identified need

Lack of skills

No clear vision from vendors

Ability to quantify value

Org. barriers

Chargeback, billing end users

Product availability

Know What IT Costs – The IBM UAM Funnel

UAM Data Collectors

UAM ServerProcessing EngineODBC Compliant

Database

Report Server

Web Reporting

Web-based ReportingEnd-Users

Report Designer

UAMAdministrator

Usage and Accounting Manager

RateTable

IBMUAM

ClientFile

CostedData

Web-basedInvoices

Web-basedReports

InternetInfrastr.

Collector:Apache

IISITUAM

forz/OS Data

e-MailCollector:Exchange

Notes,Sendmail

Network &Printing

Collector:Printing

File Transfer

Unix/Linux -Storage.

AIXAdvanced

Accounting

DatabaseCollector:

DB2, Sybase,

SQL ServerOracle

i5OS,VMware/ Windows & Storage


Data Import

Entitlement(2)

SampleCollectors and Data Collector Tool Set

• CPU – ucpu, scpu• Connect Time• Seat Time• Window Time• Disk & Character I/O• Images Activated• Software Packages• Disk Storage Space• Oracle Resource Usage• AIX, HP/UX, and Solaris• Linux: RedHat and Novell SUSE – all IBM Systems• AIX Advanced Accounting

Un

ix/

Lin

ux

• Logins• Connect Time• UGA Memory• PGA Memory• Recursive CPU• Session CPU• User Commits• Physical Reads and

Writes• Writer Requests• Disk Sorts• Messages

OR

AC

LE

• Logins• Connect Time• System CPU• User CPU• I/O Activity• Table Activity• Sort Work• Buffer Pool Activity• Locks & Deadlocks• SQL Activity• UOW Log Space

DB

2

Partial List

Goal:

ANY usage

filefrom ANY

system!

Unix/Linux dataUsage and Accounting Manager

• Disk Space by MB, GB, etc.

• Disk Space by Folder Name, File Name, etc.

• CD/DVD Drives and Tape Juke Boxes

• Other Storage Monitors

• Etc.

Sto

rag

e

• Print Submitted KB• Printed KB• Pages Submitted• Pages Printed• Number of Copies• Simplex, Duplex• Color or B&W• Landscape or

Portrait• Forms & Paper• Etc.

Pri

nt

• Elapsed Time

• CPU Time

• Kernal CPU Time

• User CPU Time

• # of Read Requests

• KB’s Read

• # of Write Requests

• KB’s Written

• Etc.Win

do

ws

Serv

er

• Elapsed Time

• SQL Server CPU

• SQL Server Reads

• SQL Server Writes

• SQL Server DBMS Size

• Etc.

SQ

L S

erv

er

• Oracle

• DB2/UDB

• SybaseO

ther

DB

MS

Partial List

Goal:

ANY usage file

from ANY system!

Windows DataUsage and Accounting Manager

Know What IT Costs!Usage and Accounting Manager Summary

CIO agendaMore easily introduce new applications and systems

IBM UAM provides insights to current costs and usagesIBM UAM facilitates IT’s usage tracking and cost allocation of applications & systems

Better integrate business processes with ITIBM UAM provides the ability to report usage and service in business vs. technical termsUsers can see services delivered and costs by line of business

Improve IT systems utilization and productivity Top 10 reports quickly identifies heaviest uses and potential abusesIT can focus on service delivery and intelligent tuning vs. data gathering and reporting

Enable better access to informationIT Financial Management, operations, and user have easy and flexible access to the resource usage they need when and where they want it

Reduce or mitigate business operations riskDisparate usage data turned into valuable decision-making information

Russia

DankeGermany

GrazieItaly

GraciasSpain

Dank u Belgium

BedanktNetherlands

DankschenAustria

DekujuCzech Republic

TakkNorway

Tak Denmark

Jag tackarFinland

DziekujePoland

TackSweden

TodaIsrael

EngrazielSwitzerland

Tesekkür ederimTurkey

DakujemSlovakia

Thank YouUnited Kingdom

ObrigadoPortugal

MerciFrance

ThanksUnited States

Thank YouUnited Kingdom

End of Presentation

TrademarksThe following are trademarks of the International Business Machines Corporation in the United States and/or other countries.

The following are trademarks or registered trademarks of other companies.

Intel is a trademark of Intel Corporation in the United States, other countries or both.Java and all Java-based trademarks and logos are trademarks of Sun Microsystems, Inc., in the United States and other countriesLinux is a registered trademark of Linux Torvalds in the United States other countries, or both. UNIX is a registered trademark of The Open Group in the United States and other countries.Microsoft, Windows and Windows NT are registered trademarks of Microsoft Corporation in the United States, other countries, or both.

* Registered trademarks of IBM Corporation

* All other products may be trademarks or registered trademarks of their respective companies.

Notes:All customer examples cited or described in this presentation are presented as illustrations of the manner in which some customers have used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics will vary depending on individual customer configurations and conditions.This publication was produced in the United States. IBM may not offer the products, services or features discussed in this document in other countries, and the information may be subject to change without notice. Consult your local IBM business contact for information on the product or services available in your area.All statements regarding IBM's future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only.Information about non-IBM products is obtained from the manufacturers of those products or their published announcements. IBM may not have tested those products and cannot confirm the performance, compatibility, or any other claims related to non-IBM products. Questions on the capabilities of non-IBM products should be addressed to the suppliers of those products. Prices subject to change without notice. Contact your IBM representative or Business Partner for the most current pricing in your geography.

AIX*AIX 5L*BladeCenterChipkillDB2DB2 Universal DatabaseDominoEnterprise Storage Server*e-business logo*GDPS*Geographically Dispersed Parallel Sysplex

HiperSocketsIBM* IBM eServerIBM logo*iSeriesLotus*OnForever*Parallel Sysplex*POWERPOWER5Predictive Failure Analysis*pSeries*

S/390ServerProven*Tivoli*TotalStorage*TotalStorage ProvenVirtualization EngineX-ArchitecturexSeries*z/OS*z/VM*zSeries*System z9*

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