mark jones editor, reuters alertnet · aaron brown, anchor, cnn nightline “i’m just trying …...
TRANSCRIPT
![Page 1: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/1.jpg)
The role of the media
Mark JonesEditor, Reuters AlertNet
![Page 2: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/2.jpg)
Tsunami coverage profile
![Page 3: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/3.jpg)
Agencies attracting most coverage
![Page 4: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/4.jpg)
Tsunami vs ‘forgotten emergencies’
![Page 5: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/5.jpg)
Type of health cover
![Page 6: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/6.jpg)
Type of health cover
![Page 7: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/7.jpg)
Which agencies got health cover?
![Page 8: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/8.jpg)
Agencies and health themes
![Page 9: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/9.jpg)
Journalist critiques of Tsunamimedia coverage
![Page 10: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/10.jpg)
Andrew Gilligan, Evening Standard
The next story in the media myth template is ‘fears of killer cholera’ … … Partly it is due to the intense pressure on the media not just to report the news but to anticipate it.
![Page 11: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/11.jpg)
Andrew Gilligan, Evening Standard
The next story in the media myth template is ‘fears of killer cholera’ … … Partly it is due to the intense pressure on the media not just to report the news but to anticipate it.
“There is definitely a feeling within some NGOs that they should not be dealing with the media at all, that they should be about providing relief.”
![Page 12: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/12.jpg)
Aaron Brown, Anchor, CNN NightLine
“I’m just trying … to present important material in a balanced way so as to draw people to the program and not chase them away because it is too big, too much, too painful, too overwhelming to absorb in the way that television presents information.”
![Page 13: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/13.jpg)
Daniel Okrent, Public Editor, NY Times
“Time magazine in 1960 had 55 foreign bureaus. Today, I believe it has nine … the consequence of this is that we don’t know what’s going on and it’s really up to people to agitate, agitate, agitate and that’s the only way we’re going to get to it.”
![Page 14: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/14.jpg)
Tim Cunningham, Sky News producer
“We don’t get an awful lot from NGOs in terms of suggesting, ‘Do you think perhaps you should cover this story?’, or, ‘We’re going here tomorrow do you want to come?’
![Page 15: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/15.jpg)
Tim Cunningham, Sky News producer
“We don’t get an awful lot from NGOs in terms of suggesting, ‘Do you think perhaps you should cover this story?’, or, ‘We’re going here tomorrow do you want to come?’
“There should be an active dialogue post-disaster … we need to engage in debate and talk about the next time something like this happens what would you like us to do?”
![Page 16: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/16.jpg)
Relief progressionals’ critiques of Tsunami coverage
![Page 17: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/17.jpg)
Nicolas de Torrente, MSF (US)
“The media did play into the general conception that external aid workers were the ones to come in and help when, in the emergency phase they were not the most important.
![Page 18: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/18.jpg)
Nicolas de Torrente, MSF (US)
“The media did play into the general conception that external aid workers were the ones to come in and help when, in the emergency phase they were not the most important.
“It was also quite alarmist about some of the health risks – that bodies or corpses would transmit diseases.”
![Page 19: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/19.jpg)
Ramesh Singh, CEO, ActionAid
“We need to find ways and means of projecting our work, the local story, the local reality, the unheard voices and unsung heroes.”
![Page 20: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/20.jpg)
Ramesh Singh, CEO, ActionAid
“We need to find ways and means of projecting our work, the local story, the local reality, the unheard voices and unsung heroes.”
“In Chennai, we set up a media centre which allowed us to be a point of convergence and we could talk to journalists about this.”
![Page 21: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/21.jpg)
Suggestions for improving coverage
![Page 22: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/22.jpg)
Suggestions for improving coverage1.
“You’ve got to have journalistic impulses, which is not something you get overnight, that nose for a story.”
![Page 23: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/23.jpg)
Suggestions for improving coverage
“You’ve got to have journalistic impulses, which is not something you get overnight, that nose for a story.”
Helen Palmer, Oxfam’s Global Media Officer
![Page 24: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/24.jpg)
What gets a crisis noticed?
![Page 25: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/25.jpg)
What gets a crisis noticed?North America Elsewhere
High death toll 46% 61%
Aid workers from same region 42% 22%
General humanitarian concerns 26% 34%
Material (photos, video, interviews)
to help tell a compelling story 24% 34%
Audience similar to those suffering 34% 23%
Children suffering 18% 40%
Foreign policy implications for home country 17% 22%
![Page 26: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/26.jpg)
Biggest barriers to coverage
![Page 27: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/27.jpg)
Biggest barriers to coverage
North America Elsewhere
Cost of sending reporters to the scene 55% 71%
Lack of timely response from groups at the scene 35% 41%
Inability to link up with groups at the scene 23% 33%
Inadequate supporting material on groups’ websites 15% 35%
![Page 28: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/28.jpg)
Issues for media teams
![Page 29: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/29.jpg)
Issues for media teams• Do you understand the constraints and preferences of journalists?
![Page 30: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/30.jpg)
Issues for media teams• Do you understand the constraints and preferences of journalists?
• Are you satisfying journalists’ craving for quantification?
![Page 31: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/31.jpg)
Issues for media teams• Do you understand the constraints and preferences of journalists?
• Are you satisfying journalists’ craving for quantification?
• Have you built journalists’ story-telling needs into your relief activities?
![Page 32: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/32.jpg)
Issues for media teams• Do you understand the constraints and preferences of journalists?
• Are you satisfying journalists’ craving for quantification?
• Have you built journalists’ story-telling needs into your relief activities?
• What steps do you take to build relationships with journalists outside times of crisis?
![Page 33: Mark Jones Editor, Reuters AlertNet · Aaron Brown, Anchor, CNN NightLine “I’m just trying … to present important material in a balanced way so as to draw people to the program](https://reader034.vdocument.in/reader034/viewer/2022050410/5f8796657fa83c78db432d54/html5/thumbnails/33.jpg)
The role of the media
Mark JonesEditor, Reuters AlertNet