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Market Leader

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General Teaching Programme

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Area of Foreign LanguagesEnglish

Market Leader Teaching Programme

Unit 1: First Impressions

Aims

To listen to an interview with an intercultural communications expert

To prepare a presentation

To know useful expressions

To use the adverbs.

To read an article from The Financial Times about networking strategies

To listen to an interview about business skills and networking

To write a formal register

To write an informal register

To write a reply accepting an invitation

To plan a meeting

To write a formal letter to a public figure

Contents

I. Communication skills

Listening to an interview with an intercultural communications expert

Reading an article from The Financial Times about networking strategies

Listening to an interview about business skills and networking

Writing a formal register

Writing an informal register

Writing a reply accepting an invitation

Writing a formal letter to a public figure

II. Language reflections

A. Language and grammar functions

Adverbs

B. Vocabulary

To make a presentation

III. Sociocultural aspects

To think about networking strategies

To debate about first impressions in presentations

To debate about ways to help people who havent got anything

CROSS-CURRICULAR TOPICS

Moral and civic education

To respect others

To debate about ways to help people who havent got anything

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages: adverbs

Mathematical competence: Mathematical competence is the ability to develop and apply mathematical thinking in order to solve a range of problems in everyday situations, with the emphasis being placed on process, activity and knowledge.

Digital competence involves the confident and critical use of information society technology (IST) and thus basic skills in information and communication technology (ICT);

Learning to learn is related to learning, the ability to pursue and organise one's own learning, either individually or in groups, in accordance with one's own needs, and awareness of methods and opportunities; to have an active participation in the activities developed in the classroom. To listen to the rest of the classmates and have a positive attitude towards them.

Social and civic competences. Social competence refers to personal, interpersonal and intercultural competence and all forms of behaviour that equip individuals to participate in an effective and constructive way in social and working life. It is linked to personal and social well-being. An understanding of codes of conduct and customs in the different environments in which individuals operate is essential. Civic competence, and particularly knowledge of social and political concepts and structures (democracy, justice, equality, citizenship and civil rights) equips individuals to engage in active and democratic participation;

Knowledge and connection with the world and environment It is the foundation for acquiring more specific skills and knowledge needed to interact with the world around. This should include awareness of ethical values and promote good governance.

Cultural awareness and expression which involves appreciation of the importance of the creative expression of ideas, experiences and emotions in a range of media (music, performing arts, literature, and the visual arts).

Being autonomous: is the ability to turn ideas into action. It involves creativity, innovation and risk-taking, as well as the ability to plan and manage projects in order to achieve objectives. To have a positive attitude towards the English Language. To improve the four skills studied. To listen to the teachers explanations with respect and interest.

Assessment


Students Book. Revision Unit A, page 32


Revision Unit A, page 32

Business English Practice File, Unit 1



Business English Practice File, Unit 1.

Unit 2: Training

Aims

To listen to an interview about the benefits of apprenticeships

To talk about training options for young people

To listen to people talking about their training experience

To read a text from The Financial Times about creative destruction

To read a text from The Financial Times about training leaders

To write about a successful training course

To listen to two telephone conversation asking for clarification and confirmation

To know useful language

To write effective e-mails

To listen to a sales team

To write a recovering e-mail

To know compound words

To review verb tenses

To use prepositions

To write a report

To emphasise a point of view

To summarise decisions in an e-mail

Contents


Listening to an interview about the benefits of apprenticeships

Talking about training options for young people

Listening to people talking about their training experience

Reading a text from The Financial Times about creative destruction

Reading a text from The Financial Times about training leaders

Writing about a successful training course

Listening to two telephone conversation asking for clarification and confirmation

Writing effective e-mails

Listening to a sales team

Writing a recovering e-mail

Writing a report



Tense review

Prepositions

B. Vocabulary

Compound nouns

Vocabulary review


To debate about the importance of a good training

To respect other people



To respect other cultures and people

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages: tense review, prepositions, compounds







Assessment









Unit 3: Energy

Aims

To talk about clean energy

To listen to an interview about an analysis on energy

To listen to experts talking about clean energy

To listen to speakers giving opinion on energy

To know the articles

To use countable nouns

To use uncountable nouns

To read a text from The Financial Times about politicians and fuels.

To listen to some people in a decision-making meeting

To know useful language

To write a layout

To write a recommendation report

To read a text about green business

To write an energy project

Contents


Talking about clean energy

Listening to an interview about an analysis on energy

Listening to experts talking about clean energy

Listening to speakers giving opinion on energy

Reading a text from The Financial Times about politicians and fuels.

Listening to some people in a decision-making meeting

Writing a layout

Writing a recommendation report

Reading a text about green business

Writing an energy project



Articles

B. Vocabulary

Countable nouns

Uncountable nouns


To think about saving energy

To debate about politics and green energy

Think about green business


Environment Education

To think about saving energy

To respect the environment

Consumer Education

To choose good ways of using energy

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages: articles, countable nouns, uncountable nouns







Assessment









Unit 4: Marketing

Aims

To talk about customer relationship management

To listen to an interview with the Academic Director of the Oxford Institute of Retail Management

To read an article from the Finantial Times about is the customer always right?

To read an article from Critical Eye about women

To listen to two people talking about marketing

To write a brief presentation

To read a text about a marketing campaign

To listen to people talking about celebrities to work in a TV commercial.

To listen to the filming of a TV commercial

To write a press release

To use relative pronouns

To use relative clauses

To know marketing words

To know compound nouns

Contents


Talking about customer relationship management

Listening to an interview with the Academic Director of the Oxford Institute of Retail Management

Reading an article from the Finantial Times about is the customer always right?

Reading an article from Critical Eye about women

Listening to two people talking about marketing

Writing a brief presentation

Reading a text about a marketing campaign

Listening to people talking about celebrities to work in a TV commercial.

Listening to the filming of a TV commercial

Writing a press release



Relative pronouns

Relative clauses

B. Vocabulary

Compound nouns

Marketing words

Marketing phrases


To debate about marketing

To think about customer relationship management

To debate about what women really want.



To think about success

Consumer education

To know customer rights

Equality education

To respect women and men

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages: relative pronouns, relative clauses, compound nouns








Assessment


Students Book. Revision Unit B, page 62


Revision Unit B, page 62





Unit 5: Employment trends

Aims

To listen to a conversation about the future of work

To listen to an interview about employment trends

To read an article from The Daily Telegraph about giganomics

To use ing verbs

To use the infinitive of verbs

To listen to a conversation about resolving conflicts

To write an e-mail trying to avoid conflicts

To read a report on absenteeism

To read a text about a decision-making meeting

To write a report

Contents


Listening to a conversation about the future of work

Listening to an interview about employment trends

Reading an article from The Daily Telegraph about giganomics

Listening to a conversation about resolving conflicts

Writing an e-mail trying to avoid conflicts

Reading a report on absenteeism

Reading a text about a decision-making meeting

Writing a report



Ing verbs

Verbs in infinitive

B. Vocabulary

Jobs


To think about the future of work

To debate about conflicts and relationships



To respect others

To avoid conflicts

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages: ing verbs, infinitives








Assessment


Students Book. Revision Unit B, page 62.







Unit 6: Ethics

Aims

To listen to the Director of the Institute of Business Ethics talking about attitudes to corporate responsibility.

To read an article from The Guardian about corporate science

To read a text from the CBS News about a pharmatheutical company

To read two texts about ethical problem-solving

To listen to a group of people talking about making staff redundant.

To write a report about meetings and action points

To discuss recommendations

To listen to a TV report

To write a press release summarising the outcome of a meeting.

To know ethic words

To know opposites

To know word formation

To know the modal verbs

Contents


Listening to the Director of the Institute of Business Ethics talking about attitudes to corporate responsibility.

Reading an article from The Guardian about corporate science

Reading a text from the CBS News about a pharmatheutical company

Reading two texts about ethical problem-solving

Listening to a group of people talking about making staff redundant.

Writing a report about meetings and action points

Listening to a TV report

Writing a press release summarising the outcome of a meeting.



Modal verbs

Word formation

B. Vocabulary

Ethic words

Opposites


To debate about ethics and work

To think about ethics and business

To debate about responsibilities



To think about ethics and business

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages: modal verbs, word formation, ethics








Assessment









Unit 7: Finance

Aims

To talk about sustainable banking

To listen to an interview with the UK Managing director of Triodos Bank

To debate about changes in the banking system they would like to see

To read a text from The Finantial Times about bankers

To listen to four speakers managing questions

To read a text about angel investors association

To read a text about the evaluating business ventures

To write an informal e-mail

To use multiword verbs

To know finance words

To know compounds

To use collocations

To use the definite article.

To write a report

Contents


Talking about sustainable banking

Listening to an interview with the UK Managing director of Triodos Bank

Talking about changes in the banking system they would like to see

Reading a text from The Finantial Times about bankers

Listening to four speakers managing questions

Reading a text about angel investors association

Reading a text about the evaluating business ventures

Writing an informal e-mail

Writing a report



Multiword verbs

Collocations

Definite article.

B. Vocabulary

Finance words

Compounds


To think about banks

To debate about sustainable banking


Consumer Education

To think about the crisis

To debate about banks

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages: multiword verbs. Collocations. Articles.







Assessment


Students Book. Revision Unit C, page 92


Revision Unit C, page 92





Unit 8: Consultants

Aims

To listen to an interview with the Head of Operations Consulting

To read a text about a management consultant

To read a text about negotiating

To write a text summarising terms and conditions

To read a text about mobile phones in South Africa

To write a formal e-mail.

To know consultancy words

To know multiword verbs

To use ellipsis

To use conditional sentences

To know useful linkers

Contents


Listening to an interview with the Head of Operations Consulting

Reading a text about a management consultant

Reading a text about negotiating

Writing a text summarising terms and conditions

Reading a text about mobile phones in South Africa

Writing a formal e-mail.



Multiword verbs

Ellipsis

Conditional sentences

Linkers

B. Vocabulary

Consultancy words


To debate about Newmarket opportunities

To think about business


Moral and Civic Education

To think about new markets

Consumer Education

To think about new markets

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages: Ellipsis, conditional sentences, multi word verbs








Assessment









Unit 9: Strategy

Aims

To listen to an interview about strategy, goals and values.

To read a letter to investors

To listen to people talking about companies they admire

To read a text from The Finantial Times about strategies

To debate about changes

To listen to people talking about brainstorming and creativity

To read a text about how to develop a mission statement

To write a draft about the developing of a mission statement

To read a text about international Airways

To write a summary

To know compounds

To use linkers

To make rhetorical questions

Contents


Listening to an interview about strategy, goals and values.

Reading a letter to investors

Listening to people talking about companies they admire

Reading a text from The Finantial Times about strategies

Talking about changes

Listening to people talking about brainstorming and creativity

Reading a text about how to develop a mission statement

Writing a draft about the developing of a mission statement

Reading a text about international Airways

Writing a summary



Rhetorical questions

Linkers

B. Vocabulary

Compounds


To think about strategies, goals and values.

To debate about creativity



To talk about goals

To talk about values

Consumer education

To think about international airways

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages rhetorical questions, linkers, compounds








Assessment









Unit 10: Online business

Aims

To listen to an interview about doing business online

To read an article from The Financial Times about firefighters

To listen to a talk about creating web pages

To give a five minute presentation

To read a text about prioritising complaints

To read a text about fashion

To listen to an interview about a fashion event

To read a text about a social media presentation

To write a summary about improving an online experience

To know internet words

To know internet phrases

To use rhetorical devices

Contents


Listening to an interview about doing business online

Reading an article from The Financial Times about firefighters

Listening to a talk about creating web pages

Reading a text about prioritising complaints

Reading a text about fashion

Listening to an interview about a fashion event

Reading a text about a social media presentation

Writing a summary about improving an online experience



Rhetorical devices

B. Vocabulary

Internet words

Internet phrases

Fashion


To debate about the growing importance and impact of internet

To think about a business online



To think about customer rights

Consumer Education

To debate about business online

To think about products online

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages rhetorical devices, internet words, fashion








Assessment


Students Book. Revision Unit D, page 122.


Revision Unit D, page 122



Students Book. Revision Unit D, page 122


Unit 11: New business

Aims

To read a text about advices to start ups

To listen to an interview with an expert on starting new businesses

To read an article from The Financial Times about a new product-based business

To listen to a phone call with a major customer

To read a text about managing cashflow

To write a formal e-mail

To read a text about selling diagnosis products

To listen to a radio programme

To read a text about a chain of pharmacy stores

To write an e-mail to a business consultant

To know words to do with new business

To use cleft sentences

To apologise

Contents


Reading a text about advices to start ups

Listening to an interview with an expert on starting new businesses

Reading an article from The Financial Times about a new product-based business

Listening to a phone call with a major customer

Reading a text about managing cashflow

Writing a formal e-mail

Reading a text about selling diagnosis products

Listening to a radio programme

Reading a text about a chain of pharmacy stores

Writing an e-mail to a business consultant



Cleft sentences

B. Vocabulary

Medicines

Business


To think about medicines and business

To debate about managing cashflow

To think about start-ups



To think about health and business

Consumer education

To debate about medicines and business

Health Education

To think about health

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages: cleft sentences. Noun phrases.




Knowledge and connection with the world and environment: to talk about animals; It is the foundation for acquiring more specific skills and knowledge needed to interact with the world around. This should include awareness of ethical values and promote good governance.



Assessment









Unit 12: Project management

Aims

To listen to two project managers talking about what makes a good project manager.

To talk about what makes a good project manager

To listen to a manager talking about successful projects

To debate about challenges nowadays

To read an article about project schedules.

To listen to four teleconferences

To read a text about teleconferencing

To read a text about creating a world-class port.

To read a summary of findings

To write a short report of main findings

To use collocations

To use prepositions

Contents


Listening to two project managers talking about what makes a good project manager.

Talking about what makes a good project manager

Listening to a manager talking about successful projects

Talking about challenges nowadays

Reading an article about project schedules.

Listening to four teleconferences

Reading a text about teleconferencing

Reading a text about creating a world-class port.

Reading a summary of findings

Writing a short report of main findings



Collocations

B. Vocabulary

Prepositions


To think about project management

To debate about responsibility

To think about good project schedules.



To debate about good project managers

To think about new challenges

BASIC COMPETENCES

Communication in the mother tongue and in foreign languages: collocations. Prepositions







Assessment









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