market overview and opportunities for educational institutions in latin america: chile, peru,...
DESCRIPTION
This presentation by Pablo Jorquera from Chilean-based agency OK Educational Travel Group provides an overview of the opportunities that await international education institutions recruiting students from Chile, Peru, Argentina and Colombia. These countries have enjoyed growing economies and enhanced internationalisation in the education and business sectors, as well as increased government support in the form of scholarships to study abroad. Participation in higher education increased dramatically across Latin America and the Caribbean from 1970 to 2000 and is currently estimated at 11–12% of global enrolment. Some estimate that Latin America and the Caribbean will be the third largest global region in terms of higher education enrolments by 2035. For more information on this growing demand for study abroad, please see our related article ''Growing education participation in Latin America expected to lead to greater demand for study abroad'' here: http://bit.ly/1AZBZbS. For more information on the Latin American student recruitment market, please see http://monitor.icef.com/category/regions/south-america, which also contains detailed market snapshots on key markets such as Peru, Argentina, Chile, Colombia, and more.TRANSCRIPT
Market Opportunities for Educational Institutions
‐ 25 YEARS OF INTERNATIONAL EXPERIENCE‐ SALES OPERATIONS IN CHILE, PERU, COLOMBIA, ARGENTINA‐ ONE OF THE MAIN INTERNATIONAL EDUCATION AGENTS‐MORE THAN 11.000 STUDENTS HAS BEEN PREFERRED OUR SERVICES
SPEAKER: PABLO JORQUERA ‐ CHAIRMAN OF THE BOARD
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
BRAZIL:O pais mais grande do Latinoamerica!!
(Population: 196 mm)
Mexico:Population 118 mm
Latin America – Brazil – Mexico
Total population: 283 mm
197mm(70%)
(Est. 2012)
POTENTIAL MARKET(student number by country)
(80% 15 to 24 YO) + (20% 25 to 54 YO)
Country
GDP PER CAPITA USD
PPPPopulation
(mm) GDP TotalMedium
age15 to 24
YO25 to 54
YOIncome
Correction
Potential Market
(MM students)
Chile 18.700 16,8 314.160 33 18% 43% 14% 3,3
Argentina 18.400 41,3 759.920 31 16% 39% 30% 6,4
Venezuela 13.800 29,7 409.860 27 19% 39% 32% 5,0
Peru 11.300 30,4 343.520 27 19% 39% 27% 5,5
Colombia 11.000 47,1 518.100 29 18% 42% 34% 7,6
Ecuador 10.200 15,7 160.140 26 19% 39% 27% 2,9
Guatemala 5.300 15,4 81.620 21 22% 32% 54% 1,9
Income correction: Estimated part of population who can not afford a program
ESL POTENTIAL MARKET(Value)
Avg LATAM investment USD 1,2 per person(Base LTM/OK Education)
CountryPopulation
(mm)Avg. LATAM
investment (USD)Total Potential Market
ESL (MMUSD)Income
CorrectionESL Potential Market
(Millions USD)
Colombia 47,1 1,2 56,5 34% 37,3Argentina 41,3 1,2 49,6 30% 34,7
Peru 30,4 1,2 36,5 27% 26,6Venezuela 29,7 1,2 35,6 32% 24,2
Chile 16,8 1,2 20,2 14% 17,3Ecuador 15,7 1,2 18,8 27% 13,8
Guatemala 15,4 1,2 18,5 54% 8,5Total 162,5
Which part takes local schools???
COLOMBIAGDP since 2000
ARGENTINAGDP since 1998
PERUGDP since 1980
CHILE CHILEGDP since 1980
ECUADORGDP since 1991
“MOVILIDAD SOCIAL” BOOSTING EDUCATIONAL MARKET
COLOMBIAPERUCHILEECUADOR
1) GROWING ECONOMIES2) GROWING SALARIES3) FOCUS ON INTL MARKET4) COMPANIES NEEDS5) PROFESSIONALS NEEDS6) GOVERNMENT SUPPORT
STUDY ABROAD MAIN ADVANTAGES
1) LANGUAGE2) INTERNATIONAL EXPERIENCE3) STATUS4) EMPLOYABILITY5) TIME SAVER!
COLOMBIA GOVERNMENT SUPPORT
1) POSTGRADUATE STUDIES (8.000 1Y– 16.000 2Y)
2) ENGLISH FOR PROFESSIONALS (8.000)
3) HIGH SCHOOL SCHOLARSHIPS
PERU GOVERNMENT SUPPORT
1) BECA 18 (Pregrado)2) BECAS INTERNACIONALES (Postgraduate)3) LOANS (HE, i = 4,22%)4) ENGLISH FOR PROFESSIONALS5) SPANISH + ONE LANGUAGE
REQUIREMENT FOR GRADUATE STUDENTS
CHILE GOVERNMENT SUPPORT
1) BECAS CHILE2) PINGUINOS SIN FRONTERAS3) ENGLISH FOR PROFESSIONALS4) ENGLISH REQUIREMENT FOR
GRADUATE STUDENTS
ECUADOR GOVERNMENT SUPPORT
1) BECAS UNIVERSIDADES DE EXCELENCIA (175)
2) CONVOCATORIA ABIERTAMAESTRIAS, DOCTORADOS
1) BECAS ENSEÑANZA INGLÉS2) BECAS PARA DOCENTES
UNIVERSITARIOS
Work/Travel type visasGovernment scholarships
Q&A
Market Opportunities in CHILE and PERU