M a r k e t E x p a n d e r...kick-starts market expansion!

M a r k e t E x p a n d e r

Mission: We assist our clients in defining and executing their market growth.

MarketExpander in brief:

MarketExpander kick-starts domestic and international market expansion for small and midsized companies mainly in the high-tech segment.

We work together with our clients' management teams to define strategies and operational plans, and, when needed, take on operational positions to expand market share and reach defined sales targets.

We offer a risk and reward based business model to high potential clients.

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Sales and Marketing services

MarketExpander assists our clients' market expansion with the following examples of services, offered according to client need:

Strategic assistance:

• Review, or assist to define, a sales oriented business plan to secure the domestic or international expansion will happen.

Interim management:

• Provide strategic and/or operational senior management experience to complement your sales and marketing organization.

• Deliver business results through managing contacts and negotiations with important customers.

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Kick-Start!

1-page-Business-Plan™

• MarketExpander offers an effective 6-hour workshop to define your Business- and Marketing plan. The workshop is designed for your core team and allows everyone to voice opinions, agree on current position of your company, and the way forward short- and long term.

• The 1-page-Business-Plan™ functions as a useful tool to guide your daily operations, and easy follow up progress in your management team.

• Everyone will know where you are going, be clear on the importance of their own contribution, and thereby shortening your time to market.

www.marketexpander.com/video_swe.html

May 2010 4M a r k e t E x p a n d e r AB

Client feedback

Building the company, enter the marketOur Assignment: Support MEEQ AB (publ) transforming from a knowledge company to a product company with deliveries of products first on the domestic and then the international market"MarketExpander has worked with us to transform MEEQ to a successful company. They are driving our Sales & Marketing, providing results we could never have managed our selves e.g. the breakthrough order, and sales discussions with executive management of international major corporations. MarketExpander has provided invaluable contribution to develop MEEQ.” says Jan G Fäger, CEO MEEQ AB (publ)

International market expansionOur Assignment: Drive and secure entrance on the central European market by setting the first deal with an international market leader. MarketExpander served as Director Sales & Marketing as well as Programme manager for the new business. “Thanks to MarketExpander's commitment to drive, set and maintain our business with our new customer, we got an important deal with a market leader for the European market. says Alex Breton, CEO of PrintDreams AB.

The 1-page-Business-PlanOur assignment: with high demands on time management and efficiency from client; Secure the clients management team are united on current position and way forward (e.g. Business- and market plan). Furthermore; the result must be documented in a usable way to support mgmt teams daily work."Digpro's management team was guided to define our current position and long term targets, as well as immediate actions for our company, our offer and actins on the market, and all this took us not more than 6 hours! MarketExpander documented the workshop in a simple, usable 1-Page-Business-Plan, which is now an important tool in our daily operations and follow up in our management team." says Bo Lundgren, CEO at Digpro AB

Read more at www.facebook.com/MarketExpander

May 2010 5M a r k e t E x p a n d e r AB

MarketExpander Core Team

Lars Wolf, Senior Partner

• Lars Wolf has been senior executive

with responsibility for international

market expansion at Nokia, a global

market leader within telecommunications.

• Lars also has several years of experience as international

sales director.

Anna Elmdahl, Senior Partner

• Anna Elmdahl served as executive

at Ericsson, a market leading

telecommunications corporation

with global operations.

• Anna acted as negotiation leader internationally, setting

deals for both products and services. She has been

manager business development and several years

experience of programme and project management.

Thomas Nieburg, Partner

• Thomas Nieburg has acted in the

IT and telecom industry as

business manager, marketing and

product manager, key account

manager, and project manager with international

enterprises in Europe and in the US.

• Thomas has founded and built companies in telecom

and eBusiness.

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M a r k e t E x p a n d e r

...is ready to go with you!

May 2010 7M a r k e t E x p a n d e r AB