Sustainable Marketing

An In Depth Look into the Ethics of

Sense of Mission Marketing

Societal Marketing

Marketing EthicsMission Statements: American Apparel is the most passionate and innovative

wholesale blank T-shirt manufacturer and distributor in the world. We arecommitted to leveraging art, design, and technology to produce garments of the

highest quality, while pioneering industry standards of social responsibility inthe workplace.

Ethical Values

Honesty

Responsibility

Fairness

Respect

Openness

Citizenship

Sex Sells