Date 13/11/2014

SALES INTERNSHIPKINNARI KAMDAR

MC 05

Price Rs.3

MR.FALGUNBHAI PATEL TALKS ABOUT THE JOURNEY OF SANDESH

Sandesh is one of the leading regional newspaper in Gujarat.•It has several branches spread across India. •It enjoys a quality readership and loyalty from it’s readers.•Sandesh has a strong foothold in semi urban areas.•Recently launched in Mumbai. •It has 7 editions and also has other additional properties.

www.sandesh.com THE GUJARAT’S FAVOURITE NEWSPAPER - Since 1923

PGPMarComm 2014-15

MENTORS GUIDANCE

Date 13/11/2014

MR.WILSON JOSEPH

MR.SANJAY VERMA

PGPMarComm 2014-15

TIME FOR ACTION

Date 13/11/2014

• Researching about different markets

• Mind-set of Gujaratis• Observing and analysing

deals• Formulation of new ideas• Interact with departments

PGPMarComm 2014-15

WELCOMING CHALLENGES

Date today 13/11/2014

Negotiating Media Rates

Crux of sales deal

Analytical Study • Cracked the weekly mock

sales deal• Improved my negotiation skills

Dream it ,believe it & achieve it

PGPMarComm 2014-15

REGIONAL NEWS

OBJECTIVETo know the habits and behavioural patterns in the readership of the regional newspaper subscribers in Mumbai.

Date 13/11/2014

“Its

like a

TEA”Readership Pattern Habit Content Cultural

aspects

PGPMarComm 2014-15

NEW STORY

Date 13/11/2014

• Content• Appealing• Innovation• Quality of the

paper

CHANGING THE OUTLOOK

OF THE REGIONAL

NEWSPAPERS

PGPMarComm 2014-15

MAKING MY WAY

Date 13/11/2014

Media sales

Various aspects of client

Presentation skillsAdvertising

functions

Client agency relationship

Publication working

PGPMarComm 2014-15

GALLERY

Date 13/11/2014

SKODA COMPANY

MINDSHARE AGENCY

LINTAS AGENCY (BPN)SOTC TOURS

VVF LIMITED

PGPMarComm 2014-15

THANK YOU

Date 13/11/2014

PGPMarComm 2014-15