marketing expert key to successful business

Download Marketing expert key to successful business

If you can't read please download the document

Upload: joel-bohm

Post on 25-Jun-2015

24 views

Category:

Documents


0 download

TRANSCRIPT

  • 1. Marketing expert-key to successful businessThe key of every business success is its marketing. Most aspects of all businesses depend on successfulmarketing. It is an umbrella activity which covers advertising, public relations, promotions and sales. itis a process by which a product or service is introduced and promoted to potential customers. Withoutmarketing, a business may offer the best products or services in industry, but will never be known tocustomer and market. Without marketing, sales may crash and companies may have to quit. Thus,whether its a small business or a well known high scale company, a successful marketing strategy isimportant to every business.There are some key points that a business should know like who are the top customers?, What are theirexpectations and dislikes, How can you keep clients loyal? Without answers to questions like these,business will miss market share and its customer.Marketing Expert is a robust solution that sorts out marketing problems at best level. It takes the wholedata of business, implement successful promotions based on smart, timely, usable data and turn it intounique techniques and solutions that will empower business.Role of marketing expert :some businesses limit the role of market expert to communication only. But its role is actually muchmore wider than this:To carry out marketing audit to assess current market trends, type of customers, their likings anddisliking. This will help him in business strategy development. they are results driven and customerfocused. Because of advances in technology business to business marketing has been enhanced, and hasseen an increase in its use.Implementing a marketing strategy according to specific budget and results of audit. His job is todevelop a method to communicate with customers describing the attributes of products and services ineffective way. The focus for the business Marketing expert is to make customers through his impressivebusiness strategy. This require Creative, analytical and communication skills.Customer relationship management is a business strategy that helps it to understand customers, gaincustomer loyalty, attracts new customers, decreases customer management costs.Another area of market expert is to assist in Branding. Brand gives a face to business. It is the quickestway for expressing origin company and its services. A brand is a kind of promise to deliver superiorservices. It expresses the reason for business existence through various communications media tocustomers, shareholders, employees and analysts.The brand must have a logo to make branding easier and more possible. It is the companys nameexpressed visually through a logo. A clean, elegant and expressive logo adds flavor to marketingstrategy. For designing brand and log for business, there are many professional graphic designers andweb designers. Be conscious while choosing logo designer for your company.Apples brand is the best brand example. It is designed by Rob Janoff, a well known and good graphicdesigner. Smart branding allows the company to clearly communicate the product and to build itsreputation as in case of apple brand. For More info about: http://robjanoff.com