marketing on the internet presentation by herman dreyer

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Online Marketing Program Tips • Hello, I’m Herman Dreyer. I live in South Africa I do hope you are going to find the information useful Since I’m 20 years into Internet marketing and has learned a lot of things

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Page 1: Marketing on the internet presentation by Herman Dreyer

Online Marketing Program Tips

• Hello,• I’m Herman Dreyer.• I live in South Africa• I do hope you are going to

find the information useful• Since I’m 20 years into

Internet marketing and has learned a lot of things

Page 2: Marketing on the internet presentation by Herman Dreyer

If I can do it so You can do it too• Being a cheapskate did I manage to learn to do everything myself over a period of

twenty years, that is webmastering, developing programs, making my own banners, compiling e-books, running a newsletter, working the social media sites, search engine optimization, writing press releases, developing news releases or rss files etc.

• What you need to learn and do is to set up all your own software to run your online business and it basically cost you only your time for most of the stuff you need is freely available online.

• First of all to build a website is to learn basic HTML. Easiest website that appeal to the eye as well as display properly in a browser is to make it with tables. By downloading for free a HTML editor 'AOLPRESS' from the Internet, it contain a great help file that explain exactly how to structure a website using tables and easy to learn how to use it.

• Free Blog platforms wordpress.com, blogger.com• Tracking: addfreestats.com• Make money from your website: Join a Affiliate program see associateprograms.com

Page 3: Marketing on the internet presentation by Herman Dreyer

Developing your own application programs to either sell clickbank.com or give away for free driving traffic to your website.

I do have a old Visual Basic 4 program that still works fine with plenty free code online, also do I have a

Visual Basic 6 program with lots of free online coding planet-source-code.com and a Visual Basic.net 2003 program.

So lets discuss the various programs and to learn how easy it is to use them.

Visual Basic 4: I'm quite sure you should be able to download a copy from the Internet being old some fifteen years.

Easiest way to learn is to open a file 'form.frm' say it contain a button just double click on it to get to the coding part. Copy and paste a line of coding and run the program, hit save and there you got it. It also contain a Set up function to make an exe file for installation purposes.

Same goes for both Visual Basic 6 and Visual Basic.net 2003.

If you can't find a free copy to download try ebay should pick up a working copy for cheap.These are all old programs and should be available from people who has up graded to say VB 2014.

Now neither you nor I can tell the difference from witch program was used to compile an application program since they all look the same and basically does the same job.

Another way to make money from your software is to cut a deal with ezine owners to sell to their subscribers for a share.

Plenty places to list on the Internet for free download ie. upload.com

Page 4: Marketing on the internet presentation by Herman Dreyer

Ever think about that Mr. Bill Gates is the father of all software as we know it today. Then I want to thank the Americans for letting me in on all these Internet secrets.

Making a banner is as easy as pie. Most people have Powerpoint on there computers and definitely Paint witch is a default program of Windows. Create a banner in Powerpoint, read the help file if you don't know how to add text or insert a picture to edit. Say it come out a bit big after you have saved it, just open it in Paint use the Stretch command to make it smaller save it as a jpg file and you are done.

E-books can bring in a ton of traffic by giving it away for free, if liked it can spread over the Internet like wild fire creating a viral effect or sell it 'clickbank.com' got a hundred thousand agents sitting ready to help sell you stuff for a share of cause. What a pleasure you set up your account once, sit back and wait for the dollars to come in. Don't know much about Paypal but believe it works the same.

Easy to compile an e-book, make all the pages websites or HTML files same thing though. Put all your files like graphics, sound files, HTML's in the same folder.

List it with upload.com and with e-book directories witch you will find a lot off on the Internet, run a search.

From all the tons of e-books about internet marketing online does this one stand out head and shoulders.

Best ebook I've seen about Internet marketing buzzblogger.com I think you need to subscribe to her newsletter but that is OK.

Your own email newsletter.

Benefit: The more popular your newsletter become the more subscribers you gain which eventually become your customers to whom you can market over and over again since they trust you. There is nothing that work so good as having a mailing list of eager customers.

A few short notes to start and run a newsletter - email and or as a website.

a) I for instance I had a newsletter about authors to list their articles, e-books with article sites etc. published weekly.

Page 5: Marketing on the internet presentation by Herman Dreyer

I have drawn up a standard template, which I used over and over just replacing the information weekly and emailed it.

Outlook Express has a BCC field to mail mass mailings as well as Eudora, which I have used for many years and it is free.

b) How do you get subscribers? Fork out a few Dollars to place an advertisement in newsletters with a large amount of subscribers, works perfectly, try directoryofezines.com, shows you all the demographics exactly what you need to learn where to spent your hard-earned dollars for maximum benefit. Once you have worked up a number of subscribers is to do ad swaps also works well. Then to list your newsletter with newsletter directories, run a search and you will get a ton of places to list mostly for free.

c) Setup a website with a subscribe form seen it many times and it works depending on how many visitors your site receive.

Working the Social Media sites.

First one that spring to mind is Twitter and Facebook. The more followers you gain the more people you have to eventually market to. Twitter has 140 characters to spin your story. Learn to write attention grabbing headlines copyblogger.com

Also use the # sign in your tweets. This help Twitter to beter categorize information and could possibly mean more click throughs for you. Then there is a host of social media sites on the Internet that could help you drive traffic to your site.

Technorati, Digg, Stumbleupon, Delicious, Reddit just to name a few. In order to notify these sites is to ping your site information of witch Googles googleping.com is probably the best. Others I am using is pingoat.net, pingomatic.com, pingler.com

Page 6: Marketing on the internet presentation by Herman Dreyer

Search Engine Optimization or SEO

Not much to it in my opinion other than doing keyword research to find related keywords. I'm using Goodkeywords for a long time, they have a link to the Google keyword tool. Put your keywords in the title, description and body content of your website for Google and the rest to know where to index it. Then when it come to where you will be positioned is that search engines work on page rank and number of incoming links.

Press Release

Success of a press release depend on how well you can do copy writing. Learn from an expert to do copy writing and how to craft a winning title. A press release has a head section, body and end. Free submission prweb.com

RSS or Real Simple Syndication or more known as a news release usually come in XML or rss form.

Setup a FREE RSS: feedburner.com

Submit to news aggregators for maximum exposure syndic8.com, azfeeds.com

Then to participate in forums leaving your signature does help to bring traffic to ones site. warriorforum.com

Same with the news groups alt.business etc.

Well there you have it, mean some work on your part however the sky is the limit to how big you want to build your business.

Page 7: Marketing on the internet presentation by Herman Dreyer

Books I Have Read in my early Years

• Jim Daniels Internet Marketer Example of How To Make a Living Online.

• Author of both ‘Internet Email! Beyond The Basics’ and ‘Insider Internet Marketintg’

• Sorry to say but I think Jim has passed away cause he has been ofline for a long time.

• Anyhow he was my roll model and I have learned a lot about Internet marketing from him.

• Both books are very well put together with working examples of how Jim did business and make a full time living online.

• If they are not in print any more could you possibly buy copies at ebay.com

• The information is still very much applicable today than it was way back then.

Page 8: Marketing on the internet presentation by Herman Dreyer

Article from Jim Daniels

Why I Stopped Using my No. 1 Traffic Strategy.

Let's face it, getting website traffic is difficult. So when you find a strategy that works well, you stick with it, right?

Well, usually.

You see, for years I was using a formula that brought hordes of traffic to my sites. (In fact, my sites STILL rank at the top of the search engines for many key phrases -- just from those past efforts.)

So why in the world would I stop using such a powerful strategy?

Time.

The strategy simply became more and more time consuming. (But thanks to technology, that changed a few weeks ago. You'll see how in a moment.)

My Simple Formula Revealed...

Page 9: Marketing on the internet presentation by Herman Dreyer

As most of my subscribers realize, I write a fresh article about my niche, marketing, every couple weeks. And until a few years ago I would submit each article to a huge list of ezine editors for republishing.

(Wait! If you think article writing is not for you, that's OK. Read on and you'll see that you can benefit from this strategy without writing a single word...)

This "share the content" strategy worked wonders for my business. My sites rapidly climbed in all the major search engines. My traffic soared. And my sales reached new levels I never expected.

But there was a problem. The strategy was becoming more and more difficult. For starters, maintaining a list of editors large enough to be effective was a big chore. Delivery of my articles was also becoming less effective with the emerging age of spam filters.

So what used to be an hour a week task was turning into almost a day's work. And time, as we all know, is the number one commodity most people simply cannot afford to spend more of.

Fast forward to 2005 -- a new solution is born...

Page 10: Marketing on the internet presentation by Herman Dreyer

A few weeks ago a long-time friend of mine named Jason Potash contacted me about a new program he was about to release. Knowing I used articles to grow my business to what it is today, he thought I'd be a great test case.

Knowing he was quite a clever programmer, I tried his program. In ten minutes I was hooked. Completely hooked.

I'm happy to report that this new technology has brought my favorite web marketing strategy back to life. But this time it is proving to be MORE effective than ever.

I am now reaching more editors than ever, and I'm now getting my articles into giant web based article directories I never even heard of. (I had no idea how much power was in those links.)

Anyway, I'm not going to pump this up and try to sell you on it. That's your decision. All I can do is share my results...

1. Links and traffic to my sites are growing rapidly.

2. New joint ventures are being formed as I write this.

3. Sales are stronger than ever.

In a word, while many businesses are slowing, mine is growing.

Page 11: Marketing on the internet presentation by Herman Dreyer

But the best part is this... I'm doing it all in MINUTES. Thanks to this new secret weapon, the whole process is now faster and more effective. This is something you really should look at. And right now is the best time, since...

Article Announcer is officially released today.

It removes ALL the excuses for NOT using articles to grow your business. Heck, it even shows folks who don't like to write, how to use this strategy. And it is designed for MANY niches, not just the Internet Marketing niche.

The bottom line... try Article Announcer today. It's my software pick of the year. I'm using it constantly and recommending it wholeheartedly. It WILL grow your traffic and sales, in ALL the most powerful, PROVEN ways.

You'll see exactly what I mean when you start using it.

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You could also have a look at ‘easypushbuttontraffic.com’ from Willie Crawford to do mass article submissions.

I must say personally do I have quite some success in terms of website traffic is to make use of article marketing.

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All The Best With Your Marketing – For FREE Website Templates

Email: [email protected]

My Blog: http://articles-by-herman-dreyer.blogspot.com