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domain.com.au
Target more buyers using Domain’s comprehensive multi-platform marketing solution in conjunction with your Platinum listing.
Drive more enquiries and achieve the best result for your property by combining magazine, digital and social advertising; allowing you to reach active and passive buyers living locally and abroad.
YOUR COMPREHENSIVE PROPERT Y MARKETING SOLUTION
QUEENSLAND
MARKETING PACKAGE
MARKETING PACKAGE
MULTI-CHANNEL BUYER JOURNEY
Source: 1. Domain residential listings only, sourced via internal Domain data. Compares QLD Platinum sale listings paired with a Marketing Package (Platinum, Print Ads, Dreamhomes and Social Boost) to all other Platinum only sale listings in QLD. 6 months ending Jan 2019. Data as at Mar 2019. 2. emma™ conducted by Ipsos Australia, People
14+ for the 12 months ending Oct 2018, 14+ Nielsen Digital Panel data calibrated to Digital Content Ratings Oct 2018. Unique audience for Domain, brisbanetimes.com.au, nine.com.au (QLD), Domain in The Australian Financial Review (Fri).
Connect with buyers at multiple stages of their property search with Domain’s multi-channel campaigns. Delivering on average more than three times the enquiries than a Platinum only listing, multi-channel campaigns help to sell your property faster and for more1.
less on market for listings using Domain’s multi-channel campaigns compared to Platinum only listings1
HELP SELL YOUR PROPERTY FASTER
12DAYS
7,223,000 3.9xIncludes Domain Digital, brisbanetimes.com.au,
nine.com.au (QLD), 9news.com.au (QLD), Domain in Friday’s The AFR2
More enquiries on average for listings using Domain’s multi-channel campaigns compared
to Platinum only listings1
E X T E N S I V E AU D I E N C E D R I V E E N GAG E M E N T
View Social Boost listings on Facebook
Search on the Domain app
Read Domain Prestige
View Dream Homes listings
MARKETING PACKAGE
Source: 3. emma™ conducted by Ipsos Australia, people 14+ for the 12 months ending Oct 2018. 4. emma™ conducted by Ipsos Australia, People 14+ for the 12 months ending Oct 2018, 14+ Nielsen Digital Panel data calibrated to Digital Content Ratings Oct 2018. Combined audience for Domain (national), brisbanetimes.com.au (national),
nine.com.au (QLD). ^Some suburb exclusions may apply.
DREAM HOMES Showcase your property to a larger audience
Domain Dream Homes is an effective way to reach a potential audience of 6.9m Australians each month by featuring your property on domain.com.au, brisbanetimes.com.au, nine.com.au (QLD), 9news.com.au (QLD).
SO CIAL BO OST Boost your marketing campaign with Facebook
Social Boost places your property into the Facebook newsfeed of buyers who we know are actively searching and enquiring in your area – generating more views, enquiries and engagement.
Social Boost helps to ensure your property is viewed by local, national and international buyers.
D OMAIN PRESTIGE IN THE AFRTarget professional, high-end buyers
Distributed nationally with The Australian Financial Review every Wednesday^, Domain Prestige showcases the best in luxury Australian property and editorial to an audience of 315,000 Australians each month3.
Advertising in Domain Prestige gives you access to The AFR’s affluent executive audience with the highest average household and personal income of any Australian newspaper3.
domain.com.au
Domain delivers buyers. Contact your real estate agent today.
DM
1903
2.1
MARKETING PACKAGE
MARKETING PACKAGE ELEMENTS
Value: $7,502 incl. GST Investment: $4,345 incl. GST
42%Save up to
Cancellation of any portion of the QLD Marketing Package that occurs after the first insertion / appearance date of any of the products outlined in the booking agreement will be billed at the total cost of the Package. QLD Marketing Packages are subject to availability and only available with a Platinum listing. Online and magazine advertising terms and conditions: domain.com.au/group/agent-centre. Rates are for single resale properties only at the discretion of Domain and are
not available for multiple dwelling buildings, projects or developments. Prices are inclusive of GST and subject to change without notice. Agency commission is not payable on advertising for residential real estate agencies.
UPSIZE YOUR CAMPAIGN EXTEND YOUR CAMPAIGN
Domain Prestige
To a full page adX 1 WEEK
$550 incl. GST
Domain Prestige
Additional half page adX 1 WEEK
Refer to rate card for pricing
DPS option also available Full page and DPS options also available
Domain in The SMH and The AFRAdd 1/4 page adX 1 WEEK
$550 incl. GST
Dream Homes
AdditionalX 7 DAYS
$550 incl. GST
Half page, full page and DPS options also available
Social Boost
AdditionalX 7 DAYS
Refer to rate card for pricing
20%Save
47%Save
46%Save
Domain Prestige in The AFR half page
X 3 WEEKS
Dream Homes X 7 DAYS
Social Boost X 7 DAYS
+ +
50%Save