Marketing plan

Bunk Buddy

1.Executive Summary

Love Bunking College!!???

But want to keep out of trouble..

H e r e i s

BUNK BUDDYTo get you

“OUT OF TROUBLE”

Bunk Buddy keeps a record of your attendance in various subjects.By setting your minimum attendance percentage criteria, the app will tell you the Maximum number of times you can bunk a subject maintaining a minimum attendance.

Tell you how many lectures you have to sit to

NOT to be in BLACK/Defaulter's List

Offers a premium feature that alarms you before attendance to make sure you’re

“MENTALLYPRESENT”during attendance.

2.Situational Analysis

It is designed to keep bunkers "out of trouble". This application DOES NOT PROMOTE bunking.

1. College Students2. Teachers

3.Goals

To promote our application and students to higher classes :) and Teachers :@

Attendance won’t come in your way.

4.Strategy

Reach out to as many bunkers as we canShow the number of bunks available

Competitors

5.Tactics

PREMIUM FEATURES

alarms you before attendance to make sure you’re “MENTALLY PRESENT”

Oh remember me.. Standing in nice dress staring at the sunset with x% attendance :”))

DISTRIBUTORS

6.Implementation

BUSINESS PROCESS AND SCHEDULING

ECAP

Disclaimer Created by Tanya Gidwani, RCOEM

Nagpur, during an internship on marketing management by Prof.

Sameer Mathur