marketing & product management saturdays
DESCRIPTION
A case study following marketing and promotion of The Saturdays (my favs!)TRANSCRIPT
Jingle Bell Ball – Capital FM
1st December 2008
15th December 2008
Friday 9th January – Loose Women
Thursday 15th January – The Alan Titchmarsh Show.
PR.
Produce a detailed PR and Marketing strategy for…
• Snoutwarbler
• Billy Steel
• Sierra Seville
• Lushuxxx
• The jilts
Consider:
All available media outlets, including viral advertising online.
Fashion and advertising tie-ins
Other, groundbreaking and wildly intelligent options.