marketing strategy week5 team c hcs490 health care coummer trends

13
Introduction Reid Memorial Hospital

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Introduction

Reid Memorial Hospital

Health Care Access Options

All patients in the surrounding areas will have the many options for all their health care needs. The strategy to market at health fairs and all the diabetics can learn to take care of themselves.

The way I would reach all the people in areas like in rural areas if not by radio and at the local stores fronts and use fliers.

Consumers & How they share health information?

Social media

Word of mouth

Educators teachings

Educational materials

Methods to Market Your Product Diabetes Education is the product we are dealing with get how and what to do to take

care of people who suffer with this disease.

Once someone is diagnosed with type 1 or type 2 it all about a lifestyle change people live long lives with diabetes it all in how you care for yourself and your loves ones.

Government Agencies US Department of Health and Human Services

Centers for Disease Control and Prevention

Office of Disease Prevention and Health Promotion

US Equal Employment Opportunity Commission

Regulations State Laws, Regulations and Policies for School Diabetes Care

Driver Exemption Programs

Diabetes in the Workplace and the Americans with Disabilities Act (ADA)

Diabetes Prevention Recognition Program Standards and Operating Procedures (DPRP Standards)

Health Care Reform Patient Protection and Affordable Care Act

No Cost Preventive Care

Options for Health Care

Other Hospitals Private Providers Wellness Centers

Engaging and Marketing Our Patients

Fliers Health Fairs Commercials

Referenceshttps://www4.uwm.edu/cuts/bench/commun.htm

CDC. (n.d.). National Diabetes Prevention Program. Retrieved from http://www.cdc.gov/diabetes/prevention/recognition/standards.htm

Acosta Scott, J. (2015). How Will Health Care Reform Affect People with Type 1 Diabetes?. Retrieved from http://www.everydayhealth.com/type-1-diabetes/how-health-care-reform-will-affect-people-with-type-1-diabetes.aspx

US Equal Employment Opportunity Commission. (n.d.). Questions & Answers about Diabetes in the Workplace and the Americans with Disabilities Act (ADA). Retrieved from http://www.eeoc.gov/laws/types/diabetes.cfm

American Diabetes Association. (1995-2015). Legal Protections. Retrieved from http://www.diabetes.org/living-with-diabetes/parents-and-kids/diabetes-care-at-school/legal-protections/state-laws-and-policies.html

Federal Motor Carrier Safety Administration. (n.d.). Driver Medical Requirements. Retrieved from http://www.fmcsa.dot.gov/medical/driver-medical-requirements/diabetes-exemption-application

Office of Disease Prevention and Health Promotion. (n.d.). Diabetes. Retrieved from http://healthfinder.gov/FindServices/SearchContext.aspx?topic=233&Branch=6&show=1

U.S. DEPARTMENT OF HEALTH AND HUMAN SERVICES. (n.d.). National Diabetes Information Clearinghouse (NDIC). Retrieved from http://diabetes.niddk.nih.gov/dm/pubs/preventionprogram

Picture References

Slide 1 (left to right)

diabeteseducator.org

pixshark.com

pixgood.com

Slide 3

dailyinfographic.com

Slide 4

icanpreventdiabetes.org

Picture References cont.

Slide 9

http://flyer.designcrowd.com/contest.aspx?id=17589

Marketing StrategyVISION statement

Our vision is to provide people with a way to be informed and how to take better care of themselves and to have all the information they need to do that. This health care clinic offers lifesaving ways to stay healthy and with the information they receives and the quality of care they receive at this facility we hope to save lives

Types of Marketing Used

Local and/or World Wide Advertisement

Events

Presentations

Elected Officials