marketing trends 2014

14
2014 Marketing Trends

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Page 1: Marketing trends 2014

2014 Marketing Trends

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ACCORDING TO FORBES

Some marketing trends that will dominate 2014:

Content marketing will be bigger than ever Social media marketing will require more diversity Image-centric content will rule Less will be more Mobile-friendly content will be a must

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Campus visits

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INBOUND MARKETING

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A RECENT STUDY CONDUCTED BY ADOBE SHOWED THAT SOCIAL MEDIA MARKETING REMAINS THE MOST IMPORTANT MARKETING AREA OF CONCERN FOR THE UPCOMING THREE YEARS.

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TWITTER IS UP

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VIDEO IS HOT!

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WHAT DOES ALL OF THIS MEAN FOR US?

Converged media, discoverability and story-first Trust and quality Omni-channel User experience Integration of owned, earned and paid Responsive delivery Promotion and distribution Print is not dead New platforms Exclusivity, discoverability Story first

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SOURCEShttp://socialtimes.com/infographic-20-marketing-trends-and-predictions-to-consider-for-2014_b137315

http://socialmediatoday.com/gonzogonzo/1884651/5-social-media-marketing-trends-2014

http://cdn2.hubspot.net/hub/53/file-30889984-pdf/2013_StateofInboundMarketing_FullReport.pdf

http://www.forbes.com/sites/jaysondemers/2013/09/17/the-top-7-online-marketing-trends-that-will-dominate-2014/

http://www.mediabistro.com/alltwitter/social-marketing-2014_b51228

http://www.theguardian.com/media-network/media-network-blog/2013/nov/01/content-marketing-trends-2014