Marketing Predictions You Should Prepare for in 2015

By Alan Weiss , aussiedivorce.com.au | criminallegal.com.au

2015

2015

2015

2015

Ever Wonder what SEO Will Look Like in 2015?

SEO User Experience

Content Strategy

Creative approaches

Social Media

Mobile search

SEO becoming a harder and much more personalised. More Panda and Penguin updates.

User experience as the next big thing.

Greater emphasis on optimizing content

Optimizing websites for mobile search is a must activity

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4 5 6As the cost of PPC and SEO will continue to increases. Lawyers will be forced to look at alternatives and become more creative and innovative.

Lawyers that are using social media will start seeing more value in it and will increase their marketing budget.

Ever Wonder what SEO Will Look Like in 2015?

Human Engagement

Local Newspaper

Online tools

Branding

I see fresh opportunities with the local newspapers as they already have a large audience base and are on the web.

Free tools are becoming a really popular form of marketing. This will increase in 2015

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A greater emphasis on branding for both the firm and the individuals.

we’ll begin to see more marketers incorporate human-speak into their messaging

Clients expect to access and consume information across platforms, and devices and in order for your brand to “be the best answer” you will need to be creative ,consumer driven and a head of the pack.