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Norlie Pierre Louis - My Mastery Journey TimelineTRANSCRIPT

Mastery Journey TimelineNorlie Pierre Louis

Course: Mastery: Personal Development and Leadership
Goal: Obtain a better understanding of mastery and ways to become a master in my field of interest.
Read “Mastery” by Robert Greene
Use EBSCOhost to research a master in the music industry (P. Diddy).
Be consistent with Mastery journal postings.
Watch tutorial Ted Talk’s “Empowering Women and Girls: Halima Hima Tedx Change” https://www.youtube.com/watch?v=hktzJ7QNcMU

Course: Executive Leadership
Goal: Develop my leadership skills to operate a business.
Read “The 48 Laws of Power” by Robert Greene
Use Lexis Nexus Academic to analyze business case studies for the course.
Read Forbes article “15 Ways To Identify Bad Leaders” to learn what not to do.
Watch Tutorial Ted Talks “Roselinde Torres: What it takes to be a great leader” https://www.youtube.com/watch?v=aUYSDEYdmzw

Course: Project and Team Management
Goal: Learn productive ways in working in a team and developing a team of my own.
Use Excel to to develop organization skills.
Develop a project with friends.
Read Mind Tools article “Team Management Skills”
Watch Ted Talks “Tom Wujec: Build a Tower, Build a Team” https://www.youtube.com/watch?v=H0_yKBitO8M

Course: Business Storytelling and Brand Development
Goal: Improve the brand for the production company I’m trying to create and learn ways on how to communicate with companies and employees.
Use EBSCOhost to research Brand Development Cases
Develop my brand as an artist.
Read HubSpot article “Why Storytelling Will Be The Biggest Business Skill of The Next 5 Years”.
Watch video “History of Business Intelligence” https://www.youtube.com/watch?v=_1y5jBESLPE

Course: Entertainment Business Finance
Goal: Learn ways on how to handle my finances carefully and strategies to raise money to fund projects.
Utilize Excel to assemble my personal finances.
Read Practical Money skills article “Budgeting”.
Watch tutorial on Lynda.com “Financial Literacy: Reading Financial Reports”
Watch video “Financial Planning The Right Way” https://www.youtube.com/watch?v=e0G_ZKxbECM

Course: Negotiation and Deal-Making
Goal: Strengthen my negotiation skills to help make wiser decisions for the company I will later work for.
Watch tutorial on Lynda.com “ Reaching a Deal”
Read Money Crashers article “11 Effective Negotiation Strategies & Tactics to Score a Great Deal”
Gain self-confidence in deal-making.
Watch video “High Performance Negotiation Skills for Women - Prof. Leigh Thompson” https://www.youtube.com/watch?v=bMWLimhNfTI

Course: Product and Artist Management
Goal: Develop ways to develop myself more as an artist and to help other artists.
Read “Artist Management For The Music Business” by Paul Allen.
Utilize the information I’ve learned in the class on myself to become an artist.
Watch video on Lynda.com “Becoming an Artist”
Watch video “Raj Ramachandran on "How to Get into Product Management” https://www.youtube.com/watch?v=fqJo_UkMMxM

Course: Advanced Entertainment Law
Goal: Acquire a better understanding of the entertainment law from the previous knowledge that I already know.
Read Entertainment Law case studies.
Follow law.freeadvice.com to read articles on Music Law.
Research Music contracts.
Watch video “Entertainment Attorney Mark Litwak Gives Us A New Look Into Hollywood – Filmnut” https://www.youtube.com/watch?v=NryrU1uwqPI

Course: Entertainment Media Publishing and Distribution
Goal: Learn ways on how to protect my work and distribution services.
Watch video on Lynda.com “Basic Music Licensing and Publishing”.
Read Sound on Sound article “Music Publishing”.
Research TheOrchard.com for distribution information and services.
Watch video “Renman U Lesson#10-Understanding Music Publishing” https://www.youtube.com/watch?v=atzW2SqCPGI

Course: Digital Marketing
Goal: Develop techniques on how to market my company and other companies on the web.
Research popular marketing strategies and tools.
Read Top Rank Blog article “21 Digital Marketing Trends and Predictions for 2015”.
Read “500 Social Media Marketing Tips” by Andrew Macarthy
Watch video “Digital Marketing Strategies of a Luxury Brand” https://www.youtube.com/watch?v=gqzZYfxPiDk

Course: Business Plan Development
Goal: Learn methods of creating a useful business plan.
Develop my production company’s business plan.
Research various business plan templates.
Watch tutorial on Lynda.com “Writing A Business Plan”
Watch video “Richard Branson: Advice for Entrepreneurs” https://www.youtube.com/watch?v=VH35Iz9veM0

Course: Final Project-Business Plan
Goal: Take my business to the next level. I want to operate a successful production team.
Practice public speaking.
Organize my portfolio for my presentation.
Watch video on Lynda.com “Coping with Nervousness”
Watch video “A seminar on How To Avoid Death By PowerPoint, full with practical usable tips” https://www.youtube.com/watch?v=bOrHxRB3JrQ

Industry Leaders
Ashley Newton (A&R at Columbia Records)Email: [email protected] Phone Number: (310) 272-2783
Rob Mounsey (Music Producer for Rihanna, Usher and many more)Email: [email protected] Phone Number: (914) 777-7677
Ro Smith (Artist Manager for Mary J. Blige)Email: [email protected] Phone Number: (973) 200-8247

Industry Leaders (cont.)
Nick Dofflemyer (Mastering Engineer At Universal Mastering Studios )
Email: [email protected] Phone Number: (818) 286-6233
Bill Wade (Studio Manager at Wire Road Studio)
Email: [email protected] Phone Number: (713) 636-9972
Marc Carzola (Music Publisher at Quincy Jones Publishing)
Email: [email protected] Phone Number: (323) 957-6601

Clubs
Grammy U
Entertainment Network Society
Music Publishing Society
Spark
My plans are joining these clubs because I know it will help me build my career and also help build my connections by meeting other students.

Organizations
BMI (Broadcast Music, Inc)
Ted Talks
Alliance for Women in Media
EIC (Entertainment Industries Council)
My plans are joining these organizations because it will help me get more involved in the industry and hopefully help people who are interested in the entertainment field.

Mentor
Intelligent
Open-Minded
Funny
Understandable
Experienced
Responsible
Artistic

Companies
I will expand my PLN by following Universal Music Group because I want to work for that company after I graduate. Most of my favorite artists work for that record company. I will also be following Taxi.com for useful information about the music industry and career opportunities. The person I want to follow in the industry is P. Diddy because he is a music mogul and entrepreneur. He motivates me to be successful in the music industry.

Summary
During my Mastery Journey I want to use these strategies to help me get through the Entertainment Business Master’s degree program and beyond that. My goal is to get a better understanding of this program, so I can become more diverse in my career field.