matt cave creative director
DESCRIPTION
TRANSCRIPT
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CONSUMER BRANDING WORK
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LOGO DESIGN SUMMARY
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PACKAGING DESIGN SUMMARY
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A l l N a t u r a l
VANILLABEAN
== ==made withLACTOSE-FRIENDLY Goats Milk
=========Gluten-Free=========
* V A N I L L A B E A N * V A N I L L A B E A N * T U R K I S H - S T Y L E I C E C R E A M * T U R K I S H - S T Y L E I C
1 PINT (473 ML)
LeZZetli
TU
RK
IS
H-
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EA
M A l l N a t u r a l
DATE== ==made withLACTOSE-FRIENDLY Goats Milk
=========Gluten-Free=========
* D A T E * D A T E * D A T E * D A T E
LeZZetli
TU
RK
IS
H-
ST
YL
E I
CE
CR
EA
M
1 PINT (473 ML)
S H - S T Y L E I C E C R E A M * T U R K I S H - S T Y L E I C E C R E A M
A l l N a t u r a l
LEVANTINEPISTACHIO
== ==made withLACTOSE-FRIENDLY Goats Milk
=========Gluten-Free=========
* L E V A N T I N E P I S T A C H I O * L E V A N T I N E P I
1 PINT (473 ML)
* T U R K I S H - S T Y L E I C E C R E A M * T U R K I S H - S T Y L E I C E C R E A M
LeZZetli
TU
RK
IS
H-
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CR
EA
M
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SUMMARY
• I am a designer + creative director with over 20 years of experience.
• I’ve been specializing in brand identity & packaging design for Consumer Packaged Goods for the last 8 years.
• In addition to the work presented here, I’ve worked on projects that I am not allowed to share yet for clients such as Kraft, Kellogg's, Tetrapak, Kroger, Sunkist, Keebler, Smuckers, Anheuser Busch, Nutri-Grain, Organic Valley & Kashi.
MY CAREER GOALS
• Continue to develop impressive brand design work
• Work with a brand design agency or in-house team
• Continue to share my fine art work in galleries and museums
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A Pixies album cover is why I decided to be creative for a living. The album was Doolittle, designed by Vaughan Oliver & I was a 16 year old kid working at an indie record store.
I am into organic food, hiking, biking, kayaking, making art, brand identity design and
invisible things like music, energy, a sense of humor & character. I believe that creative
people can change the world. True story. When I was in middle school, I once wore an eye
patch and was an awesome breakdancer.
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MY PHILOSOPHY
IN 3 WORDS
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DO GREAT WORK
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MY CORE PRINCIPLES
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design smart
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keep it simple
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build great relationships
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discover brand’s ‘true voice’
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be passionate
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help my clients win
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be down-to-earth
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and have fun.
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thank you!you’re awesome.