maximize visibility & brand exposure

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OCTOBER 12-14, 2021 MAXIMIZE VISIBILITY & BRAND EXPOSURE VIRTUAL BOOTH UPGRADES & SPONSORSHIP OPPORTUNITIES For more information visit: pwx.apwa.net

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Page 1: MAXIMIZE VISIBILITY & BRAND EXPOSURE

OCTOBER 12-14, 2021

MAXIMIZEVISIBILITY& BRAND

EXPOSURE

VIRTUAL BOOTH UPGRADES & SPONSORSHIP OPPORTUNITIES

For more information visit:pwx.apwa.net

Page 2: MAXIMIZE VISIBILITY & BRAND EXPOSURE

EXPAND YOUR REACH WITH

PWX PLUSAPWA is proud to present a virtual component to PWX 2021 – PWX Plus — taking place online October 12-14, 2021. All PWX 2021 exhibitors for the in-person event automatically receive a complimentary virtual booth profile in PWX Plus, allowing you to reach and engage hundreds of additional public works industry professionals looking to buy new products and services.

There are numerous virtual booth upgrade and sponsorship opportunities available. Gain new qualified leads and achieve your business goals by making a splash with PWX Plus.

MAXIMIZE YOUR EXPERIENCE

AT PWX PLUS!

PRICE POINTSTO FIT BUDGETSOF ALL SIZES!

CONTACT Annmarie Kennick

to enhance your virtual experience today.

716-200-9000 | [email protected]

PWX PLUS | OCTOBER 12-14, 2021 | ONLINEAmerican Public Works Association | @apwatweets | #PWX2021

Page 3: MAXIMIZE VISIBILITY & BRAND EXPOSURE

PWX PLUS | OCTOBER 12-14, 2021 | ONLINEAmerican Public Works Association | @apwatweets | #PWX2021

PWX PLUS VIRTUAL BOOTH UPGRADES

PWX PLUS | OCTOBER 12-14, 2021 | ONLINEAmerican Public Works Association | @apwatweets | #PWX2021

Make an impact with PWX Plus by creating a free virtual booth profile and purchasing a value-add upgrade! Attendees want to connect with and set up appointments with leading public works industry suppliers. That means YOU. Please note that PWX Plus will be live for 60 days after the close of the event.

VIRTUAL BOOTH LEVEL UPGRADESTake your PWX Plus experience to the next level!

BRONZE $500 • Upgraded position on booth placement above free-only

booths• Additional Three (3) PWX Plus conference registrations • Logo included in the PWX Plus exhibitor listing in the

Reporter magazine (circulation of 30,000 plus digital!)

SILVER $1,500 APWA Priority Points: 1 • Upgraded position on booth placement, above Bronze Level• Additional Five (5) PWX Plus conference registrations • Logo included in the PWX Plus exhibitor listing in the

Reporter magazine (circulation of 30,000 plus digital!) • 50,000 targeted impressions via APWA’s retargeting

platform over 60 days

GOLD $2,500 APWA Priority Points: 2 • Upgraded position on booth placement, above Silver Level• Additional Ten (10) PWX Plus conference registrations • Logo and 25-word description included in the PWX Plus

exhibitor listing in the Reporter magazine (circulation of 30,000 plus digital!)

• Additional 50,000 targeted impressions via APWA’s retargeting platform for a total of 100,000 targeted impressions over 60 days

• Two-minute video or PowerPoint slide introduction on a selected education session

VIRTUAL BOOTH PACKAGE ADD-ONSEnhance your PWX Plus virtual booth with these booth package add-ons.

RETARGETING PACKAGE ADD-ON $1,500 per 50,000 impressions (limits apply)APWA Priority Points: 1Access key public works industry targets digitally with APWA’s powerful retargeting platform. Let APWA know your objectives, timing, and target audience and they can work with you to build a customized package. This is a low-cost, high-ROI opportunity you can’t pass up! Click here to learn more.

PRIVATE FACILITY TOUR $1,500 (limited opportunities)APWA Priority Points: 1Everyone loves to peek behind the curtain of their favorite suppliers’ operations! Do you have something unique to offer that sets you apart from the pack? Take PWX Plus attendees on a private tour of your facility to showcase the products, technology, staff and inner workings of your company. Submit a video tour of your facility, and offer live narration during the scheduled time, or send in a video with narration already included. It’s up to you! All we ask is that it’s kept to under one hour.

STANDARD PWX PLUS BOOTHYour PWX Plus participation grants you the following value-add benefits at no additional cost:

• One (1) PWX Plus virtual booth profile, including:o Company logoo Company descriptiono One (1) product image or video in the booth bannero Seven (7) resource linkso Links to your social media profiles

• Two (2) PWX Plus conference registrations • Pre-event attendee mail list (does not include email or phone number)• Post-event analytics on number of booth visits• Post-event contact information – including emails – of attendees that requested more information from within

your booth

Page 4: MAXIMIZE VISIBILITY & BRAND EXPOSURE

PWX PLUS | OCTOBER 12-14, 2021 | ONLINEAmerican Public Works Association | @apwatweets | #PWX2021

PWX PLUS SPONSORSHIP OPPORTUNITIES

PWX PLUS | OCTOBER 12-14, 2021 | ONLINEAmerican Public Works Association | @apwatweets | #PWX2021

Reach beyond your virtual booth and get your brand in front of public works industry professionals with a high-impact sponsorship opportunity.

PLATFORM SPONSOR – EXCLUSIVESponsorship Fee: $6,000APWA Priority Points: 6Get noticed by sponsoring the virtual platform for PWX Plus. Your brand won’t be missed with this high-impact opportunity. Benefits include:• Logo on Program Banner• Slide in General Session thanking you for the sponsorship• Email prior to conference attendees with logo with

instructions on how to log in (or pre-recorded video from sponsor giving attendees tips)

• One (1) 5-minute interview on Day 2

WELCOME SPONSOR – EXCLUSIVESponsorship Fee: $6,000APWA Priority Points: 6Kick off each day of PWX Plus by welcoming attendees. This is a high-visibility sponsorship with multiple opportunities to get in front of attendees. Additional benefits include:• Video message or logo and text on the PWX Plus website• Welcome message on the Reception Banner that’s

displayed at the start of each day • Logo on Program Banner• Slide in General Session thanking you for the sponsorship• One (1) 5-minute interview on Day 1

ALL PWX PLUS SPONSORS RECEIVE: • Logo on the PWX Plus website • One-level upgraded position on virtual booth placement • Included in the “Thank you to our Sponsors” slide shown during the General Sessions • Logo in post-show emails

COFFEE BREAK SPONSOR (ONLY THREE OPPORTUNITIES AVAILABLE!) Sponsorship Fee: $5,000 per dayAPWA Priority Points: 5Offer a pick-me-up to attendees by providing a digital $5 coffee gift card that’s emailed out to up to 600 attendees during PWX Plus. Your logo with link and 150 character message will be included in the gift card email.

DAILY DIGEST EMAILS – EXCLUSIVE Sponsorship Fee: $3,500APWA Priority Points: 3Place yourself in front of every attendee daily with this end-of-day email recapping the day and offering a preview of the next day’s program. Your logo, link and message will be at the top of all three emails.

EDUCATION SUPPORTER Sponsorship Fee: $2,500 per opportunityAPWA Priority Points: 2Position yourself as an industry leader by sponsoring one of the eight virtual education rooms for one full day at PWX Plus. You get to select which room you’d like to sponsor and will receive your logo on the backdrop all day in your selected room and a mention by the emcee thanking you for your sponsorship before each session.

“KNOW BEFORE THE SHOW” EMAIL – EXCLUSIVE Sponsorship Fee: $2,000APWA Priority Points: 2This informative email to PWX Plus attendees will include hints and tips for a great virtual experience. Deployed right before PWX Plus, your logo and message will be at the top of the email.

Page 5: MAXIMIZE VISIBILITY & BRAND EXPOSURE

PWX PLUS SPONSORSHIP OPPORTUNITIES (continued)

PWX PLUS | OCTOBER 12-14, 2021 | ONLINEAmerican Public Works Association | @apwatweets | #PWX2021

TABLE IN NETWORKING LOUNGE Sponsorship Fee: $650 per tableName a table and add your logo to one of the networking tables in the Reception area for networking.

R.A.C.K. (RANDOM ACT OF CONFERENCE KINDNESS) Sponsorship Fee: $1,000 per opportunity APWA Priority Points: 1Drive people to your booth to interact by offering a gift card of your choosing to the first 50 people who grab a chair at the networking table. Your giveway will be promoted in the system alerts on the chosen day and mentioned in the General Session. Only 3 opportunities per day, sponsor provides the gift cards.

SWAG BOX CONTRIBUTORCall for pricing and details Deadline: August 12, 2021Be a part of the swag box that will be mailed out to all pre-registered PWX Plus attendees in early-October. Send us your own branded product to include in the box or let us help create something special for you. This is a fun way to engage attendees prior to PWX Plus and literally put your branding in the hands of key buyers. Giveaway must be pre-approved by APWA, restrictions apply.

CONTACT Annmarie Kennick

to enhance your virtual participation today!

716-200-9000 | [email protected]

Supercharge your PWX Plus Experience!

Reach beyond your virtual booth and get your brand in front of public works industry professionals with a high-impact sponsorship opportunity.

ALL PWX PLUS SPONSORS RECEIVE: • Logo on the PWX Plus website • One-level upgraded position on virtual booth placement • Included in the “Thank you to our Sponsors” slide shown during the General Sessions • Logo in post-show emails