1. Illiad 23Achilleus still wont let them go, however. He keeps his men nearby so they can participate in funeral games athleticcompetitions held in honor of the dead man.Achilleus calls everyone to assembly and sets out prizes for the contests horses, cauldrons, women, the usual. The first competition will be a chariot race.Various men come forward to compete in the event or simply to serve as spectators. Among the prospectivecompetitors is Nestors son, Antilochos. As you might have guessed by now, this provides Nestor with a perfectopportunity to make a long speech showing how hes a know-it-all at chariot racing, too. Actually, what he has to say isinteresting. Basically, hes trying to get Antilochos to focus on his horsemanship. Nestor argues that skill wins therace, not the speed of your horses.As the competitors get ready, Phoinix heads out to the turn post to act as referee. Andtheyre off! A warrior namedEumelos takes the lead, followed by Diomedes. Apollo sabotages Diomedes by stealing his whip, but then Athene findsit and gives it back to him. For good measure, she also smashes the yoke of Eumeloss chariot, making him wipe out.Diomedes surges ahead, trailed by Menelaos, while Menelaos is followed by Antilochos.Antilochos tells his horses that theyve got to beat Menelaos or theyll be slaughtered. As you can imagine, this is strongencouragement. They pick up the pace. Antilochos gets an advantage, when, through some white-knucklebrinksmanship, Antilochos cuts Menelaos off at the entrance to a narrow part of the course, a sunken riverbed.The racers round the turn and start coming in for the homestretch. Back at the finish line, Idomeneus and little Aias getin an argument over who is in the lead. Idomeneus says it isnt Eumelos anymore, but he cant tell who it is. Little Aiasfirmly maintains that it is still Eumelos. They are about to get in a bet about it, but Achilleus tells them to knock it off.As it turns out, Diomedes comes in first, followed by Antilochos. Menelaos comes in third, but we are told that he wouldhave passed Antilochos if hed only had time.Fourth is Meriones; Eumelos comes in last.Seeing Eumelos, Achilleus pities him; he knows that he was the best charioteer and was unfairly robbed of victory.Achilleus proposes giving him the second-place trophy.

2. Papyrus1185 of Olympic Victors480 B. C. ~ 448 B. C. 3. Prize Fight in EnglandFirst Sports News Story in the U.S., Boston Gazette March 5, 1773 (Enriquez, 2002, p. 198) 4. Penny Press Era , 1830sThe Sprint of Times100,000 readers (End of the 1840s)Sporting Magazine 5. Influence of Industrial Age (Late 19th ~ Early 20th Century)As it did with many other aspects of society, the industrial revolutiondramatically changed things as far as sports spectatorship was concerned (Bryant, Zillmann, & Raney, 1998, p. 257) 6. Sports RadioFord Motor Company paid $100,0001934 World SeriesBroadcast by NBC and CBS RadioGillette Safety Razor CompanyLong-time sponsor of World Series(1939 ~ 1970) 7. Sports TelevisionFirst Sports Broadcast in theU.S.Columbia Princeton BaseballGame at Baker Field, May 17,1939(Leonard Koppett, TV Sports,Columbia University Website) 8. Sports Broadcasting ACT (1961) 9. Roone Arledge ABC Sports President (1968 ~ 1986) College Football Olympics Wide World of Sports Monday Night Football 10. ESPNEntertainment and Sports Programming Network 11. Current Major Sports TVRights Deals (p. 122)League NetworkAmount (Length)NFLFox$5.76 billion (2006 2013) CBS$4.96 billion (2006-2013) NBC$4.82 billion (2006-2013) ESPN $8.8 billion (2006-2013) Direct TV$4.0 billion (2011-2014)MLBFox$1.8 billion (2007-2013) ESPN $2.37 billion (2006-2013) Turner $700 million (2007-2013)NBAABC$7.44 billion (2008-2016) ESPN & TNT $7.44 billion (2008-2016)NHLNBC$0; share revenue (2010-11) Versus $232.5 million (2010-11)NASCAR Fox$1.76 billion (2007-2014) ESPN & ABC $2.16 billion (2007-2014) TNT$640 million (2007-2014)NCAA Mens Basketball Tournament CBS & Turner $771 million (2011-2024)BCSESPN $495 million (2011 2014) 12. Media as a Public Steve Hannagan Americas Great Press Agent Memorial Day Auto Race MLB centennial celebration of baseball in 1939 13. Media as a Public Walter Camp Head Coach at Yale (1872 ~ 1909) 324 Wins 17 losses 18 ties Annual College Football Guide First All-America Team