media - gentner · 2019. 2. 15. · media pack 2019 | page 2 object profile page 4 editorial...

MEDIAPACK 2019

www.photovoltaik.eu | www.pveurope.eu

page 2 Object profile

page 4 Editorial outlook

page 5 Magazine: Brief description / circulation analysis

page 6 Magazine: Reader demographics

page 7 Magazine: Price list / formats

page 11 Magazine: Schedule and editorial calendar

page 17 Websites: Profiles

page 19 Websites: Prices / Formats

page 20 Mobile: Prices / Formats

page 21 Online catalogue service

page 22 Advertorials

page 23 Newsletter: Prices / Formats

page 25 Lead generation: Dossier / Whitepaper

page 26 Lead generation: pv Guided Tours

page 27 Video publishing

page 28 General terms and conditions

page 29 Contacts

www.photovoltaik.eu | 2017 | 75212

Kosten senKen für Wirtschaft und Kommunen

Eigenstrom im großen Stil — seite 16

marKt

An der Grenze zum Burn-out kann ein Coach sehr hilfreich sein. – Seite 78

energie

tipps zur Auswahl von Heimspeichern für anspruchsvolle endkunden. – Seite 58

techniK

Neue Gestelle zur schnellen Montage auf kaum geneigten Dächern. – Seite 50

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Contents

Object profile Magazine: Brief description / circulation analysis

Magazine: Reader demographics

Magazine: Price list / formats

Magazine: Schedule and editorial calendar

Websites: Profiles

Websites: Prices / Formats

Mobile: Prices / Formats

Advertorial Newsletter: Prices / Formats

Online catalogue service

Video publishingLead generation Contacts

Media-Information 2019

2

Object profile

PHOTOVOLTAIK – SOLARTECHNIK FÜR INSTALLATEURE, PLANER UND ARCHITEKTEN (PHOTOVOLTAIK – SOLAR TECHNOLOGY FOR INSTALLERS, PLANNERS AND ARCHITECTS)

The leading PV trade journal in the German-language region: Focused on high-quality reliable reporting!

› The conceptphotovoltaik – SOLARTECHNIK FÜR INSTALLATEURE, PLANER UND ARCHITEKTEN presents the most important facts and innovations about the markets in Germany, Austria, Switzerland and South Tyrol in a clear and understandable way. photovoltaik is able to look back on a unique story of success since its launch in 2007:

With more than 2,000 subscriptions sold, photovoltaik is the leading medium for the photovoltaics sector.

The topic profile’s clear focus on B2B target groups in the photovoltaic sector is unique in Europe.

What are the major reasons for this success?

› Technology-focused, target-group-oriented reporting › Independent, market-accompanying reports › Development of new electricity-storage, thermal-application, electricity-trading, hybrid-system and electric-mobility markets

› Monitored IVW-certified circulation › Alternating-distribution mode through which the entire market of PV protagonists (fitters, planners, system integrators, retailers, service providers and industry) is covered

› photovoltaik – also leading on-line!The photovoltaik magazine’s website has also become established as a leading PV portal in Germany: With almost 100,000 page impressions per month (IVW-certified), www.photovoltaik.eu is one of the most successful specialist Internet portals to focus on the photovoltaic sector. The website has been providing topical leading news items and more detailed back-ground reports since November 2008. The editors have been providing up-to-date market overviews for the most important product groups in the fields of photovoltaics, power-storage facilities, electric mobility, heat pumps, combined heating and power plants and small wind turbines since 2014. The editors launched B2B videos dealing with all aspects of solar power, own consumption and electric mobility at the Intersolar 2015.

The German edition’s on-line archive contains all articles from previous issues, from product overviews to exhaustive dossiers that focus on specific subjects; these are available for subscribers to download.

The English-language online magazine www.pveurope.eu was launched in March 2016 in order to transport the trends and experiences from the PV markets in Central Europe to the foreign markets.

The weekly newsletters in German (9,500 subscribers) and English (7,200 subscribers) provide additional information about subjects that are currently of interest in the photovoltaics sector.

› Also on the go with the photovoltaik!The digital issues of the photovoltaik magazine are available through an app for iPads, Android tablets and PC desktops with additional media-specific functions.





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Contacts

Advertising ManagerBettina Mayer phone +49 (0) 711 6 36 72-836 fax +49 (0) 711 6 36 72-736 [email protected]

Order ManagementRudolf Beck phone +49 (0) 711 6 36 72-861 fax +49 (0) 711 6 36 72-761 [email protected]

Subscriptions/Salesphone +49 (0) 711 6 36 72-412 fax +49 (0) 711 6 36 72-414 [email protected]

Local contact persons you will find on page 29.

EditorsDipl.-Ing. Heiko Schwarzburger MA (Editor-in-Chief ) phone +49 (0) 30 24 53 65 49 [email protected]

Petra Franke (Editor) phone: +49 (0) 30 24 53 65 49 [email protected]

Hans-Christoph Neidlein (Senior Editor pv Europe) [email protected]

Your contacts:

Magazine •✓Websites photovoltaik.eu •✓

pveurope.eu (englisch) •✓Newsletter photovoltaik •✓

pv Europe (englisch) •✓E-Paper-App •✓




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photovoltaik Juli/August 2017 – Eigenstrom für Gewerbe

Foto: Thinkstock/Elenathewise


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Auf zur IntersolAr nAch München

Neue Solarzellen und Module — seite 20

MArkt

Immer mehr Händler, Hersteller und Hand-werker sind in Europa erfolgreich. – SEItE 68

energIe

Mit Eigenverbrauch für Firmen finden die Installateure neue Kunden. – SEItE 60

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+photovoltaik Mai 2016 – Intersolar: Neue Zellen und Module

100%9:41 AM

100%9:41 AM





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Editorial outlook for 2019

Editorial outlook for 2019

COVER TITLES › Complex topics › Relevant to all target groups › New technology trends

TECHNOLOGY › Generators and accessories › Decentral hybrid technologies › Planning and maintenance › Roofs and façades › Building integration & Solar architecture › New products

ENERGY › Electricity and heating › Commerce and municipalities › Smart home & Smart meter › Electric mobility and charging systems › New products

MARKET › Advice and buying › Operation and organisation › Reader service

Sustainable growth and increasing product diversity for our B2B-users

In 2019 the photovoltaic sector will be marked by dynamic growth in all markets, including and above all in Europe. In Germany, Austria, Switzerland and South Tyrol, self-consumption of solar power has established itself as the most important market driver. Larger solar parks are increasingly being built to sell their electricity.

Low-cost electricity storage facilities are opening up new market segments because they decouple the generation and consumption of solar power. 2019 will be the year of commercial self-consumption. To date, expansion into Central Europe has mainly been in the small-scale segment for private customers. Because prices for larger solar generators and commercial storage devices are falling faster than those for complete packages for private customers, demand for commercial self-consumption solutions is increasing strongly.

Supplementary power supply consisting of small and medium-sized combined heat and power plants, as well as fuel cells, completes the full supply from renewable energies at night and in winter.

The sector coupling will be completed by electric cars, which are expected to increase significantly in 2019. They can be supplied either by solar power from our own roof or from a fuel cell in the cellar.

Smart Home (private customers) and building automation (commercial systems) will take on a greater prominence in our media coverage.

In addition to reporting in the printed edition, industry professionals can also access the following information via the website of photovoltaik, daily updated information and interviews. Especially for subscribers we offer detailed product overviews and additional financially valuable benefits. The PV media portal will continue to expand its role as the most important medium in Europe.

With around 100,000 monthly page impressions, (audited by the IVW) www.photovoltaik.eu is one of the most successful web platforms for professional users of photovoltaics, storage technology, electro mobility and electric heating technology.

With the English language online magazine www.pveurope.eu we are taking the solar energy transition into foreign markets that will follow the trends and experiences of the PV markets in Central Europe. We are spreading the word about leading technological products and developments in the sectors concerned with photovoltaic and energy storage systems as well as the own-consumption segment.

Your photovoltaik Team





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1MagazineBrief description / circulation analysis

1 Title: photovoltaik – SOLARTECHNIK FÜR INSTALLATEURE, PLANER UND ARCHITEKTEN

2 Brief summary:photovoltaik delivers the solar industry’s most important facts and innovations in a clearly structured layout. It presents technical and commercial details in such a way that our readers can integrate the information directly into their workflows. A modern and attractive layout illustrates, supplements and helps our readers quickly grasp complex subjects. Tips, trends, analyses, reports and assessments for new procedures, products and business models will meet reader demands.

3 Target group:Experts for photovoltaic systems, decentralised energy systems and power grids in the trades as well as the industry, consulting, planning, design, maintenance and plant-operating sectors.

1 Circulation auditing:

German Audit Bureau of Circulations “Informationsgemeinschaft zur Fest-stellung der Verbreitung von Werbe-trägern IVW”, AGOF

2 Circulation analysis: Jul 1th, 2017 – Jun 30th 2018Print run: 18,750qualified circulation (TvA):

18,473 thereof abroad 359

Sold copies: Subscribed copies: Individual copies:

1,940 1,938 0

thereof abroad thereof member copies

306 0

Other sales: 2Free copies: 16,533Rest, archive and voucher copies

277

3 Geographical distribution:Amount of qualified circulation

% copiesGermany 98.06 18,114Abroad 1.94 359Qualified circulation 100 18,473





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MagazineReader demographics 3-E

1 Distribution by industry sector:Amount of qualified

circulation% copies

Trade 80.9 14,944- Electro installers, planners 39.0 7,204- Solar installers, consultants, planners 32.1 5,930- HVAC installers, planners 9.8 1,810Public utilities, energy suppliers 4.5 831Wholesalers, manufacturers, suppliers, machine/system manufacturers

4.7 868

Planning projection, consulting, providers, developers, housing associations

5.5 1,016

Architects, engineers 4.1 758Others 0.3 56Total 100.0 18,473

TradeElectro installers, plannersSolar installers, consultants, plannersHVAC installers, planners

Others

Architects, engineers

Planning projection, consulting, providers, developers, housing

associations

Wholesalers, manufacturers, suppliers, machine/system

manufacturers

Public utilities, energy suppliers





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PMagazineAd price list no. 13, valid from 1. 1. 2019

1 All prices exclude VAT.

Size basis rates (b/w to 4c) in €

Print space format width × depth in mm

Format in bleed width x depth in mm*

1/1 page 3,900.– 187 × 265 210 × 297

3/4 page 3,690.–

↕ 139 × 265 ↔ 187 × 189

↕ 151 × 297 ↔ 210 × 203

2/3 page 2,500.–

↕ 123 × 265 ↔ 187 × 170

↕ 135 × 297 ↔ 210 × 184

Junior page 2,090.– 135 × 190 147 × 204

1/2 page 1,900.–

↕ 91 × 265 ↔ 187 × 130

↕ 103 × 297 ↔ 210 × 144

*excluding 3 mm bleed at the outside borders





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Size basis rates (b/w to 4c) in €

Print space format width × depth in mm

Format in bleed width x depth in mm*

1/3 page 1,300.–

↕ 59 × 265 ↔ 187 × 85

↕ 71 × 297 ↔ 210 × 99

1/4 page 970.–

1 col. 43 × 265 2 col. 91 × 130 4 col. 187 × 63

55 × 297 103 × 144 210 × 77

1/8 page 480.–

1 col. 43 × 130 2 col. 91 × 63 4 col. 187 × 30

55 × 144 103 × 77 210 × 44

4th cover page 4,800.– 187 × 265 210 × 297

2nd cover page 4,200.– 187 × 265 210 × 297

placement next to contents 1/2 page vertical 2,100.– 91 × 265 103 × 297

*excluding 3 mm bleed at the outside borders

PMagazineAd price list no. 13, valid from 1. 1. 2019





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P

Classified ads: (per mm height)

Basic price mm-ad single-column line (43 wide) 4.– €

Job offer single-column line (43 wide) 2.15 €

Job applications single-column line (43 wide) 1.30 €

Box number charge 11.00 €

Job offer online only 350.00 €

Our Service: In addition to the print issue, job adverts greater than 1/4 page will be published for two months at www.photovoltaik.eu – as well as will be announced in the newsletter – at no additional charge!

Surcharge:Guaranteed position add 10 % to the basic rate for adsSpecial colours, each colour 850,00 €

Discounts: ads within 12 months

Discount by frequency Discount by volume

3 ads 5 % 2 pages 5 %

6 ads 10 % 4 pages 10 %

8 ads 15 % 6 pages 12 %

12 ads 20 % 8 pages 15 %

12 pages 20 %

Special ads: on requestBound insert (Discount by frequency):2 pages 5,000 € 4 pages 6,500 €Technical quidelines upon request. Paper quality up to 170g/m2, more weights on request.

Inserts (no discount): Up to 25 g 220.– € (per 1,000)incl. postal rate; higher weight on request, sizes only up to 203 mm width and 292 mm height Split run: 65.00 € one-off cost (without discount and agency commission)

Delivery address for special adsVogel Druck- und Medienservice GmbH & Co. KG Leibnizstraße 5 97204 Höchberg Germany

Delivery memo: for ‘photovoltaik’, issue …

Terms of payment:2 % discount on payment within 8 days from date of invoice. No discount on classified ads, mail charge, classified box number charge, quotation mail charge. Net 30 days from date of invoice; advanced payment reserved.

Bank details: Südwestbank Stuttgart BIC: SWBSDESS; IBAN: DE19 6009 0700 0639 6930 08

Deutsche Bank AG Stuttgart BIC: DEUTDESS; IBAN: DE33 6007 0070 0165 0100 00

Postbank Stuttgart BIC: PBNKDEFF; IBAN: DE38 6001 0070 0031 9657 07

BAWAG Wien BIC: OPSKATWW; IBAN: AT24 6000 0000 0161 2538

PostFinance Zürich BIC: POFICHBEXXX; IBAN: CH65 0900 0000 8005 4521 4

MagazineAd price list no. 13, valid from 1. 1. 2019





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FMagazinePrice list / formats

1 Magazine format:Print space:

DIN A4, 210 mm wide × 297 mm high

187 mm wide × 265 mm high, 3 columns, each 59 mm wide

2 Printing and binding methods, print materials:

Binding, offset printing, supplied data shall be expo-sure capable, not separated,and in PDF-X/3-format.

3 Submitting data: Please send us your print documents only as files: either by email to [email protected] or by CD to our order management department (under no. 9).

4 Data format: Un-separated PDF/X-3, CMYK mode.

› Fonts, logos, and images are included. › Resolution: Image components CT: 300 dpi,

linework LW 1200 dpi. › No transparences and levels.

If unsolicited printed documents are submitted, we reserve the right to charge the principal for the con-version of PDF files at cost.

5 Colors: Euro scale

Special colors and hues that cannot be attained by combining colors on the scale must be separately agreed with the publisher. Special colors are created from the Eurocolour scale for technical reasons. Minor deviations in the ink value remain within the tolerance range for offset printing. A spot color may only consist of two of the three additional primary colors (cyan, magenta, and yellow) in addition to black (and/or white).

6 Proof: By sending us a proof, please consider that it has to be a genuine proof of the data sent by e-mail or CD. The name of the color parameter and proof designation must be printed on the proof. The Ugra/Fogra media wedge must also be included for comparison. Please send the proof by mail to our order management department (under no. 9).

7 Data storage: Data will be archived. Unchanged rerun is generally possible. A guarantee is however not assumed.

8 Guarantee: By sending incomplete or differing data (texts, colors or images) we do not assume any liabilities for the correct print.

The publisher guarantees the common print quality for the respective title within the scope of possibilities the templates offer.

9 Contact: If you are not able to provide data in the formats or by the means described above and are not able to convert them into the desired forms, contact our technical hotline: Phone +49 (0) 711 6 36 72-861

The postal address for submitting data by mail and for proofs is:

Alfons W. Gentner Verlag GmbH & Co. KG

Rudolf Beck Postfach 10 17 42 70015 Stuttgart Phone +49 (0) 711 6 36 72-861 [email protected]





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TMagazineSchedule and editorial calendar

The most important editorial topics and issues at a glanceThis editorial schedule provides an overview of the products, systems and services that are reported within the individual categories and will therefore simplify your subject-related planning. This structuring by keywords reflects the bandwidth of reporting. Not every keyword will necessarily be dealt with in detail in the issues mentioned, however.

Topic Issue

Modules 1-2 | 3 | 4 | 6 | 9 | 10 | 12

Building integrated PV (BIPV) 10

Solar carports 4 | 9 | 10

Inverters 1-2 | 3 | 5 | 6 | 10 | 12

Re-powering, repairs, reproduction, PID/LJD 3 | 5

Cable, connectors, connector technology 5 | 10

Small wind turbines 1-2 | 9 | 11

Combined heating and power plants, fuel cells 1-2 | 4 | 5 | 11

Emergency power plants and uninterrupted power supplies 5 | 6 | 7-8 | 12

Power storage

– commercial, facilities 1-2 | 5 | 6 | 10 | 12

– residential 1-2 | 5 | 6 | 10

Energy management, smart meters 1-2 | 5 | 7-8 | 10

Smart home, building automation 4 | 7-8 | 9 | 11 | 12

Monitoring, measurement and control technology 3 | 6 | 7-8 | 10

Protection against fire, lightning and high voltages 3 | 12

Protection against moisture, animals and wear 10

Protection against theft, video surveillance 4 | 12

Topic Issue

Thermography, drones 3

Protection during roof work, work platforms, ladders 3 | 4

Mounting systems

– flat roofs 5 | 11 | 12

– pitched roofs 3 | 4 | 11

– facades 10

– outdoor, tracking systems, trackers 1-2 | 6 | 7-8 | 9

In-roof modules, and installation systems, Solar roof tiles 4 | 10

Technical cleaning equipment 1-2 | 3

Hot water + heat from solar energy, hybrid supply systems 1-2 | 4 | 6 | 11 | 12

Business models for/with energy utilities, tenant electricity 9

Electricity trading, direct marketing 4 | 12

Electric vehicles for the trades, local authorities and agriculture 6 | 9 | 12

Starionary and mobile storage (electric vehicles) 5 | 6 | 9

Technical charging equipment/systems for electric vehicles (wall boxes, charging stations, bidirectional), vehicle batteries

1-2 | 5 | 6 | 9 | 10

Fleet-management service for electric cars and electric company fleets 3 | 6 | 9 | 11





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Publication date Technology Energy Market

01/02Publication date: 14.02.2019Closing date: 31.01.2019

Cover story: Full coverage – PV + combined heating and power plants, fuel cells, small wind turbines (hybrid systems)Generators and accessories: Double-glazed modules, inverters and energy managers for hybrid supply systems with uninterrupted power supply, engineering and installation for fuel cells and combined heating and power plants

Planning and maintenance: Properly planning full hybrid coverage for buildings, design of power-storage facilities for full coverage, storage and procurement of off-peak power or winter power and controlling power ranges over the grid, meter concepts and metering points for hybrid systems, maintenance and monitoring of fuel cells, combined heating and power plants and small wind turbines

Roof and façade: Solar systems with tracking (single- and double-axis module trackers), winter cleaning (snow removal)

Power and heat: Application examples for PV + fuel-cell / combined heating and power systems, stationary fuel cells, selection of suitable power-storage facilities (private and commercial customers), complete coverage without grid connection

Commercial and municipal: PV + small wind turbine systems in agriculture, business and industry, commercial combined heating and power plants for business operations (up to 50 kWel)

Electric mobility and Charging systems: Charging stations for business and private use, e-mobility: power-storage facilities instead of grid expansion

Advice and purchasing: Price developments for combined heating and power plants and fuel cells, KfW Programme 433 (Reconstruction Loan Corporation) for fuel cells, finding suppliers for small wind turbines and combined heating and power plants

Operation and organisation: Preparing for and utilis-ing trade fairs properly

03Publication date: 07.03.2019Closing date: 21.02.2019

Cover story: Spring cleaning – winning customers through maintenanceGenerators and accessories: Standard modules (60 cells): trends for frontal glazing, effects of soiling on yields, modular design of inverters, repair and reproduction of modules and inverters

Planning and maintenance: Maintenance-suitable planning for solar generators (rooftop), planning of business premises for the electronic systems used in power supplies and storage batteries, light-ning arresters and fire safety in PV and for power- storage facilities, thermography, protection against moisture, animals and wear, sensors and meters for plant monitoring

Roof and façade: Correct fitting of roof hooks and clamps for systems on pitched roofs, wind loads and securing against storms, snow and hail, securing of workers on roofs, summer cleaning of systems

Power and heat: Application examples for technical cleaning equipment for solar modules, thermography on roofs (manual or with drones), error analysis in the electrical systems for plants (DC / AC), repair or re-powering (solar modules, inverters), main-tenance of power-storage facilities (private customers)

Commercial and municipal: Monitoring and maintenance service for commercial systems (roofs and outdoors), inspection duties for commercial power-storage facilities

Electric mobility and Charging systems: Service for e-cars and electric company fleets

Advice and purchasing: Price examples for cleaning modules, maintenance contracts as part of customer bonding

Operation and organisation: Reaching the proper target groups: using companies, pv Guided Tours





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Cover story: The Smarter E – new solar cells and solar modulesGenerators and accessories: New products 2019: new solar cells, solar modules (monocrystalline, polycrystalline, monofacial and bifacial), double-glazing, thin layer (CIS, CdTe), smart modules (MLPE)

Planning and maintenance: Fuse technology and disconnectors (1,000 or 1,500 VDC, AC), protection from theft for solar modules (roof and outdoor areas), new planning software, work platforms, ladders and technical safety equipment

Roof and façade: New products 2019: pitched roof systems and solar roof tiles, PV on green roofs

Power and heat: New power-storage facilities, fuel cells and combined heating and power plants, linking electric power, heat and mobility through smart energy management, smart-home systems and smart meters

Commercial and municipal: Reducing energy costs through own solar generation with fuel cells and small wind turbines, the power grid as a super battery, integration into heat generation (combined heating and power plants), heat pumps

Electric mobility and Charging systems: Solar car ports, solar lighting (PV and LEDs), solar traffic areas and vehicles or aircraft

Advice and purchasing: Price developments for solar cells and solar modules (Germany, Austria, Switzerland, Europe and worldwide), wholesale strategies

Operation and organisation: Addressing and winning of young workers and skilled workers at trade fairs


Cover story: The Smarter E – innovations in power-storage facilitiesGenerators and accessories: New products 2019: new storage batteries (private and commercial), hybrid inverters (low voltage and high voltage), emergency-power systems and UPS, high- performance power storage systems

Planning and maintenance: Optimisation of DC cabling, quality in plug connectors, technical DC connection equipment, yield optimisation, planning of re-powering (solar modules, inverters), retro- upgrades for batteries

Roof and façade: New products 2019: flat-roof systems, PV systems on light roofs on business premises

Power and heat: Conversion of supply generators to own usage (with storage battery), retrofitting and upgrading of power-storage facilities, strong tandem for day and night: power-storage facilities and fuel cells

Commercial and municipal: Installation and commissioning of commercial storage facilities, storage containers for industry

Electric mobility and Charging systems: Combination of stationary and mobile storage facilities (e-cars), bidirectional charging systems: vehicle-to-vehicle, vehicle-to-load

Advice and purchasing: Prices and availability of storage batteries (lithium batteries), wholesale strategies

Operation and organisation: Analysis and management of trade-fair contacts





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Cover story: The Smarter E – intelligent electronic units for power systems and IT securityGenerators and accessories: New products 2019: string inverters (all performance classes, single phase and triple phase), hybrid inverters (low voltage and high voltage), emergency power systems and UPS, new solar modules and power-storage facilities

Planning and maintenance: Monitoring of inverters, maintenance-friendly inverter concepts and installation, design of commercial own consumption systems, planning of network-related functions of solar plants/storage systems

Roof and façade: New products 2019: outdoor systems, photovoltaic systems on old mining areas and conversion areas

Power and heat: Components for regenerative comprehensive coverage with and without power grid (multiple-generator systems), instal-lation of complex hybrid systems on customer premises

Commercial and municipal: String inverters versus central inverters, 1,500 VDC systems on roofs, power to heat

Electric mobility and Charging systems: New products 2019: new e-vehicles and charging systems on The Smarter E (Power2Drive)

Advice and purchasing: Prices and availability of inverters, wholesale strategies

Operation and organisation: Conversion of company vehicle fleets to e- vehicles, billing of electricity quantities via the back end

07/08Publication date: 08.08.2019Closing date: 25.07.2019

Cover story: Smart Home & Digitization – Networking building technology and intelligent energy managementGenerators and accessories: New products 2019: energy management, IT security of buildings and projects

Planning and maintenance: Monitoring of PV plants and storage batteries via the Internet and mobile applications (apps), controlling the performance of PV systems (ripple control receivers, telecontrol engineering, communications protocols), electromagnetic compatibility (EMC), integration into smart homes and building automation

Roof and façade: New products 2019: Control of tracking systems through forecast data and weather measurement values

Power and heat: Capturing load profiles, digital billing systems and smart me-ters, communication between building services components (compatibility)

Commercial and municipal: complex building control systems for companies, integration of modern LED concepts and locking systems, security of supply in the event of power failure (black start)

Electric mobility and Charging systems: Energy manager und smart meter

Advice and purchasing: Leasing of e-cars and IT for the trades

Operation and organisation: Customer/project management and data protection





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Cover story: Electric mobility – new products and solutions for charging systems, new e-vehicles for solar installers and their customers

Generators and accessories: Solar carports, solar modules for industry (from 72 cells), large-format thin-layer modules

Planning and maintenance: Planning of technical systems for buildings and e-mobility, combined rechargeable-battery systems (stationary and mobile), charging current for company fleets (low voltage and medium voltage)

Roof and façade: Complete systems for industrial roofs and derelict (outdoor) areas, asbestos clean-up

Power and heat: Trades businesses as regional power filling stations, power storage at the home and in vehicles

Commercial and municipal: Tenant power with e-mobility, modernisation of multi-storey car parks and underground car parks, charging systems for public road areas, small wind turbines in agriculture

Electric mobility and Charging systems: Fully-electric delivery and customer traffic (small transporters), trucks and buses, charging stations and wall boxes, electrical protection for charging systems

Advice and purchasing: Financing of e- vehicles (purchase, rental, leasing), retail opportunities in e- mobility

Operation and organisation: Installation engineers as dealers and service partners for e-cars


Cover story: Building with the sun – Roof-integrated photovoltaics and solar facades – Outlook 2020: What’s in store for architects?

Generators and accessories: Façade-modules, frameless modules, electrically connecting solar façades, organic photovoltaics, special modules for BIPV, double-glazed modules, balcony modules, power optimisers (DC/DC) and micro inverters

Planning and maintenance: Protection from reflections, planning BIPV projects, main-tenance of solar façades, risks caused by moisture, animals and wear, back-ventilation for façade modules, remote monitoring of solar façades

Roof and façade: Assembly systems for façades, in-roof systems, overhead installation of frameless double-glazed modules

Power and heat: Solar façades and power-storage facilities, small inverters for modular connection, fuses and technical DC connection equipment in façades, integration of heat insulation and technical ventilation systems in façades

Commercial and municipal: Solar façades for commercial and municipal purpose-built structures, modernisation of buildings with solar façades and photovoltaic roofs

Electric mobility and Charging systems: Communal carports with solar roofs and integrated charging stations, public charging stations

Advice and purchasing: Systematically developing architects as a target group, cooperation of installation engineers with architects and builder-owners

Operation and organisation: Using your own company for demonstration objects (BIPV), laying out showrooms





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Cover story: Sector coupling – Year-round comprehensive coverage with heating and hot water from PV and fuel cells / combined heating and power plants

Generators and accessories: Bivalent supply from solar power and hydrogen / natural gas technology (fuel cells, combined heating and power plants), integration of small wind turbines and power- storage facilities

Planning and maintenance: Preparing solar generators for winter, controlling electric heaters, conversion to night-storage heaters

Roof and façade: On-roof installation, solar power-heat coupling, combination of PV and small wind turbines on roofs

Power and heat: Winter power from combined heating and power plants, fuel cells and the grid, electric hot-water generation (PV heater elements, flow heaters, infra-red heating systems and direct heating systems, power requirements for power-storage facilities for the supply of heat from electricity, integration of heat pumps

Commercial and municipal: Electrical generation of heat and technical ventilation equipment, conversion to LED, building automation

Electric mobility and Charging systems: E-fleet control, high-performance storage instead of grid expansion (for e-mobility), electromagnetic compatibility of e-cars and charging stations

Advice and purchasing: Farewell to oil and gas: properly advising customers about the switch to fully electric heaters

Operation and organisation: Deployment and emergency-services planning for public holidays, small gifts and recommendations for your customers


Cover story: Large scale – solar generators for local authorities, municipal utilities and industryGenerators and accessories: Solar modules, inverters and storage batteries: delivery availability and new products at the turn of the year, emergency-power systems and uninterrupted power supplies

Planning and maintenance: Planning large-scale systems (company networks, medium voltage, measuring concepts, consumption analyses, video surveillance for systems, surge protection, circuit breakers, building automation

Roof and façade: Installation of PV power-plant blocks (up to 750 kW and larger), large generators on commercial roofs, PV on foil roofs

Power and heat: Power-storage facilities for combined residential buildings with workshops or offices, interaction between power supply, technical air-conditioning equipment and heat supply

Commercial and municipal: Direct marketing in the neighbourhood, installation and commissioning of commercial storage facilities, minimisation of project risks (due diligence)

Electric mobility and Charging systems: E-vehicles for local authorities (waste disposal, snow clearance, courier services), e-tractors for agriculture, lawn mowers, etc.

Advice and purchasing: Opportunities for specialist retailers, investment financing for larger projects by citizens and staff, winning new customers

Operation and organisation: Small gifts and recommendations for your customers, New Year’s resolutions for 2020





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1WebsitesProfile: photovoltaik.eu

1 Web-Adresse: www.photovoltaik.eu2 Brief description:

The photovoltaik website is the leading portal for PV professionals in Germany.

The website provides information on the latest trends in photovoltaics and power-storage sectors. Videos from our pv Guid-ed Tours, product videos from manufacturers and browsable cata-logs offer the users additional information. The extensive “archive” also contains all articles from previous issues, from product and market overviews to detailed topic dossiers that are available for for downloading.

3 Target group:Installers, planners, architects, wholesaler and retailers from the PV sector, public utilities, energy suppliers, project planners

4 Publisher:Alfons W. Gentner Verlag GmbH & Co. KGContact person online advertising: Bettina Mayer, Advertising manager Phone: +49 711 6 36 72-836, E-Mail: [email protected]

Ad Management Phone: +49 711 6 36 72-810 / +49 711 6 36 72-811 E-Mail: [email protected]

5 Auditing:

6 Visitor statistic:

Page Impressions: Visits: Source: www.ivw-online.de, Reference month: July 2018

91,769 59,923





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1WebsitesProfile: pveurope.eu

1 Web-Adresse: www.pveurope.eu2 Brief summary:

With the English-language website pv Europe, we open up markets that reflect the trends and experiences of the PV markets in Central Europe follow. New markets for private or commercial users as well as large solar power plants (for industry and energy utilities) will evolve rapidly – throughout Europe and beyond that.

The focus here will be on systems for own consumption and PPA (direct marketing). In addition to photovoltaics electricity storage and electric mobility, as well as heat recovery (Power2Heat) as new market drivers. We are spreading the technology-leading products and developments in photovoltaics, energy storage systems and for own consumption.

3 Target group:Installers, planners, architects, wholesaler and retailers from the PV sector, public utilities, energy suppliers, project planners

4 Verlag:Alfons W. Gentner Verlag GmbH & Co. KGContact person online advertising: Bettina Mayer, Advertising Manager Phone: +49 (0)711 6 36 72-836, E-Mail: [email protected]

Ad Management Phone: +49 (0)711 6 36 72-811, E-Mail: [email protected]





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19

PWebsitePrices / Formats

1 Ad formats and rates:

Ad type Dimension & file size Run of Site CPM in €

Run of Network CPM in €

LOGIN

MEDIADATEN

KONTAKT

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PRODUKTEHOME MEDIASERVICE ÜBER UNS KONTAKT

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Nusciditia dendene ius accupta repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo eosant.Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-cimpe et pro voluptatempe excepero dolupta alit quuntis maio dolupta tessinus.Bis essi acestrum nistibeaque aut mi, que diaecus.Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent.Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem es qui option exercium simus maionec aborporporro te nis aut id eveles

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Nusciditia dendene ius accupta repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo eosant.Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos mod ma senitiscidus erorior molum enimmoknnojnojnüoessinus.Bis essi acestrum nistibeaque aut mi, que diaecus.Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent.Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem es qui option exercium simus maionec aborporporro te nis aut id eveles

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Nusciditia dendrepra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo eosant.Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-cimpe et pro voluptatempe excndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent.Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem es qui option exercium simus maionec aborporporro te nis aut id eveles

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Os parum ut porenim oluptatur siminimusdae esed05. Oktober 2016



Os parum ut porenim oluptatur siminimusdae esed09. November 2016

Os parum ut porenim oluptatur siminimusdae esed ut porenim oluptatur siminimusdae esed?

o jgpwiethjüm to ökjhwteho ehjoeitho belwthjpitj

Absenden

Ergebnisse anschauen

Medium Rectangle 300 × 250 px. max. 60 kb 70,– 60,–

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WallpaperSuperbanner 728 × 90 px.

Wide-Skyscraper 160 × 600 px. max. 80 kb per ad

90,– 80,–

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Fireplace-Ad1× Superbanner 1000 × 90 px.

2× Wide-Skyscraper 160 × 600 px. max. 80 kb per ad

110,– 100,–

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Sticky Skyscraper 160 × 600 px. max. 80 kb 75,– 60,–

Wide-Skyscraper (alternativ: Skyscraper 120 x 600)

160 × 600 px. max. 80 kb 55,– 45,–

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Sticky Footer (Banderole-Ad)

770 × 125 px. max. 80 kb 75,– 65,–

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Fullbanner 468 × 60 px. max. 40 kb 45,– 40,–

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Superbanner 728 × 90 px. max. 60 kb 55,– 45,–

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Billboard Ad 940 × 250 px. max. 100 kb 90,– 75,–

Data formats and delivery see technical specifications: www.gentner.de/mediaservice/datenanlieferung





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20

MobilePrices / Formats P

Mobile Content Ads: Your advertising presence on mobile devices

The proportion of users who visit our websites with mobile devices is constantly increasing. Studies prove this impressively:

Mobile advertising works. Our websites automatically adapt to different screen widths. For example, if a user accesses the site with a smartphone, the content is displayed in an optimized layout on smaller displays. For your advertising message, we offer appropriately adapted advertising spaces, the Mobile Content Ads.

The eye-catching placement within the reading flow, new possibilities for creative design of the advertising material and the dynamic usage situation generate a high activation performance.

2 Discounts incl. mobile: 50.000 Ad Impressions 5 %

75.000 Ad Impressions 10 %

100.000 Ad Impressions 15 %

3 Data deadlineFive working days before campaign start by email to: [email protected]

4 Special types of advertisingOn inquiryReportingAutomatically by email

100%9:41 AM


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Nusciditia dendene ius accupta repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo eosant.Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos mod ma senitiscidus erorior molum enimmoknnojnojnüoessinus.Bis essi acestrum nistibeaque aut mi, que diaecus.Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent.


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FEEDBACK IMPRESSUM

Mobile Medium RectangleDimension: 300 × 250 px File size: max. 60 kb

CPM: € 70,–


100%9:41 AM


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Nusciditia dendene ius accupta repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo eosant.Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos mod ma senitiscidus erorior molum enimmoknnojnojnüoessinus.Bis essi acestrum nistibeaque aut mi, que diaecus.Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent.

ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent.Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem es qui option exercium simus maionec aborporporro te nis aut id eveles

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FEEDBACK IMPRESSUM Mobile Content Ad 2:1Dimension: 300 × 150 px File size: max. 60 kb

CPM: € 65,–






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21

OnlineCatalogue service P

Installers, solar installers and planners want product information!

Reader surveys and the particularly high hit rates that our product articles enjoy show how interested PV professionals are in your information!

You can benefit from our broad on-line reach with an entry in the on-line catalogue service that will give our readers and your customers rapid access to your catalogues and ultimately your products.

Practical functions facilitate research and information sharing.

1. Read on-line2. Download3. Share in social networks

4. Keyword search5. Printout6. Forward by email

Costs per PDF (fixed price without any deductions):Online for 1 year: € 375,– exclude VAT.

On-line catalogue service at photovoltaik.eu and pveurope.eu

On-line in just a few steps …

› PDF(s) Your sales materials / catalogues (see opposite for specifications).

› Select category Either visit http://kataloge.photovoltaik.eu or http://kataloge.pveurope.eu to check whether an appropriate category already exists or we will create a new one to match your catalogue content.

› Define the term: 12 months.

› Send details to: [email protected]

› We will make the catalogue available on-line within 48 hours!

We are able to use the following data formats: › Single-page PDF (no double-page views)

› Text in PDF documents may not be embedded as images.

› The resolution should be approximately150 dpi.





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22

Advertorial

The Advertorial* is an editorial styled advertisement and is placed directly in our editorial content. This advertising form therefore enjoys a high degree of attention and credibility and is not hidden by adblockers.

Services: › Design with customer-specific content [texts, images, videos, etc.]

› Individual, target group focused traffic control & integration on photovoltaik.eu (German) / pveurope.eu (English)

› If needed additional push via teaser in newsletter, haustec.de if required or our social media channels

› Guaranteed range (the agreed number of readers) in the defined target group

› Performance-oriented billing model: Cost per reader from at least 5 sec. dwell time on the advertorial

› Cost per Reader (CPR) = 15.– EUR Minimum purchase 100 readers = 1,500.– EUR plus VAT.

Data delivery: › File format image: jpg, max. 50 KB

› Brand logo: jpg, gif

› Text: at least 1,500–max. 3,000 characters (as open doc file, no PDF)

› Call to Action: 1–3 links

› Video (optional): Youtube, Vimeo or other embeddable videos

› Delivery at least 12 working days before online date

Data formats and delivery see technical specifications: www.gentner.de/ mediaservice/datenanlieferung

Your advertorial on photovoltaik.eu /pveurope.eu

Teaser on photovoltaik.eu /

pveurope.eu

links to advertorial

links to advertorial

Text-/image-ad newsletter

* Labelled as an advertisement





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23

PNewsletterPrices / Formats

Newsletter photovoltaik (German)

The photovoltaik newsletter is mailed to its registered subscribers twice a week. It delivers the latest news, market updates and technology developments for PV professionals. The newsletter is a particularly fast medium for your communications and ideally complements all other media.

Medium Format width × height PriceFullsize-banner

Head, 468 × 60 px. JPEG, max. 40 kb

€ 700.–

Between two news, 468 × 60 px. JPEG, max. 40 kb

€ 500.–

text/image ad

Header: 45 characters Teaser: max. 350 characters Image: at least 250 px. width, landscape (optimal 1,024 px.), JPEG, RGB-colour mode

€ 700.–

Video Post Header max. 35 characters Teaser max. 350 characters target_URL with imbedded Video Video-Screenshot 320 × 180 px. PNG with play button, RGB-colour mode

€ 950.–

Frequency Data deadlinetwice a week (Tuesday and Thursday)

Five working days before news-letter distribution by email to datenanlieferung@gentner. de

› Subscribers: 9,407 › Rate of recipients: 99.9 % › Open rate (unique): 18.0 % › Open rate (total): 27.0 %


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Nusciditia dendene ius accupta repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo eosant.Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non repe-ratum rectiae quos mod ma senitiscidus erorior molum enimmoknnojnojnüoessinus.Bis essi acestrum nistibeaque aut mi, que diaecus.Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent.Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et veliti-ist, omni iuntis dolorem es qui option exercium simus maionec aborporporro te nis aut id eveles

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PNewsletterPrices / Formats

Newsletter pv Europe (English)

The newsletter delivers the latest news, market updates and technology developments for PV professionals twice a week. The newsletter is a particularly fast medium for your communications and ideally complements all other media.

Medium Format width × height PriceFullsize-banner

Head, 468 × 60 px. JPEG, max. 40 kb

€ 500.–

Between two news, 468 × 60 px. JPEG, max. 40 kb

€ 410.–

text/image ad

Header: 45 characters Teaser: max. 350 characters Image: at least 250 px. width, landscape (optimal 1,024 px.), JPEG, RGB-colour mode

€ 530.–

Video Post Header max. 35 characters Teaser max. 350 characters target_URL with imbedded Video Video-Screenshot 320 × 180 px. PNG with play button, RGB-colour mode

€ 700.–

Frequency Data deadlinetwice a week (Tuesday and Friday)

Five working days before news-letter distribution by email to datenanlieferung@gentner. de

› Subscribers: 7,215 › Rate of recipients: 98.9 % › Open rate (unique): 17.1 % › Open rate (total): 29.3 %


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04

Technology

The return of the trackers – solar tracking systems

DEGERenergie GmbH & Co. KG Industriestraße 70 72160 Horb am Neckar GermanyPhone: +49 74 51 53 91 4-0 Fax: +49 74 51 53 91 [email protected] www.DEGER.biz

WE aRE at youR sERviCE.WoRlDWiDE.

Sales and production locations Installed DEGER systems

RepRint fRom photovoltaik 04/2017

25

Lead generationDossier

Dossier:

The photovoltaik or pv Europe dossier supports you in lead generation. As an exclusive advertising partner of the dossier, you will receive qualified leads from potential customers who have a concrete interest in your product segment. Your expenditure is low and you save your sales department the cold acquisition.

The online dossier (PDF) is prepared by us for a specific topic, e.g. inverters, from photovoltaik or pv Europe articles with a scope of 20–30 pages and provide them with a linkable table of contents.

Services: › Exclusive advertising partner

› Cover picture can be used from the sponsor (optional)

› Logo incl. link to dossier landing page

› Exclusive display before or after the table of contents (1/1 page 4c)

› 50 Leads (data protection compliant)

Price: 4,900 EUR (additional leads bookable – 50 EUR/lead)

Also available in Englishfrom pv Europe





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26

Lead generationpv Guided Tours

pv Guided Tours 2019

Our pv Guided Tours have been established and enjoy great popularity – by participants and manufacturers.

509 participants from 53 countries joined pv Guided Tours at The smarter E Europe 2018 to get to know the innovations of solar power storage for residential and commercial use, intelligent power electronics, high- efficiency solar modules and smart solar modules, mounting systems and sector coupling.

The professionally led guided tours take place daily in both German and English at the The smarter E Europe 2019 and cover a range of specific topics. The tours provide professional visitors with a quick overview of the highlights of the trade fair and information about your new products and innovations.

Be a part of this opportunity and secure your place in the pv Guided Tours to promote your products and your company to German and foreign customers. The number of fair stands visited per tour is limited to 8 manufacturers.

After the fair you will receive the leads for your sales department.

15.–17. May 2019, Munich

Secure your participation as soon as possible.





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27

Video publishing

Moving images are essential to modern-day communications.

Video-PublishingYou possess videos that you want installers and designers to know about? We are able to deliver the relevant target groups and cor-responding ranges through our video channels on www.photovoltaik.eu and www.pveurope.eu. Utilise the credibility of our media and the trust in it to strengthen your brand.

Services: › Video channel: for one year › Website: announcement on the landing page › Newsletter: teaser with link to the video › Social media: Twitter, Facebook, YouTube › Reporting

Price: 2,100 EUR * per video

Video productionThere are many ways to pack your message into moving images. Benefit from the experience of our video experts. We will work with you to develop the optimum product for your needs.

Price: Detailed costing on request

* All prices exclude VAT.





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General terms and conditions

General terms and conditions

You will find our general terms and conditions for advertisements and external supplements as well as our on-line media advertising business at:

www.gentner.de/mediaservice/agb-anzeigen




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100%9:41 AM

100%9:41 AM





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Contacts

Your contact persons:Advertising Manager 2

3

4

6

5

7

1

HannoverMagdeburg

Aachen

Frankfurt

Erfurt

Wiesbaden

Mainz

Saarbrücken

Stuttgart

München

Dresden

Berlin

Potsdam

Hamburg

Kiel

Bremen

Schwerin

Karlsruhe

Freiburg

Nürnberg

Würzburg

Kassel

LeipzigDüsseldorfKöln

① Henry Bachmann Wirtschaftswerbung Stubenrauchstraße 36 D-15732 Eichwalde phone +49 (0) 0 67 54 96 43 fax +49 (0) 0 67 54 96 44 email: [email protected]

② Gentner Verlag ③ Birgit Merz ④ Breslauer Str. 3

D-42781 Haan phone +49 (0) 711 6 36 72-815 fax +49 (0) 711 6 36 72-715 email: [email protected]

⑤ MD Medien Dienste GmbH Tamara Kellberg Baumweg 19 D-60316 Frankfurt/Main phone +49 (0)69 94 33 31-21 fax +49 (0)69 4 99 03 86 email: [email protected]

⑥ MedienService Michael Fuhrmann Waiblinger Straße 6 D-71404 Korb phone +49 (0) 7151 20 55 4-0 fax +49 (0) 7151 20 55 4-29 email: [email protected]

⑦ Verlagsbüro Felchner Andrea Dyck Alte Steige 26 D-87600 Kaufbeuren phone +49 (0) 8341 96 617-84 fax +49 (0) 8341 87 14 04 email: [email protected]

SchweizMedienService Michael Fuhrmann Waiblinger Straße 6 D-71404 Korb phone +49 (7151) 20554-0 fax +49 (7151) 20554-29 email: [email protected]

ÖsterreichVerlagsbüro Felchner Andrea Dyck Alte Steige 26 D-87600 Kaufbeuren phone +49 (8341) 96617-84 fax +49 (8341) 8714 04 email: [email protected]

Bettina Mayer Gentner Verlag Forststraße 131 D-70193 Stuttgart phone +49 (0) 711 6 36 72-836 fax +49 (0) 711 6 36 72-736 email: [email protected]

Media-Consultants for Germany, Switzerland, Austria





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