media guide 2020 - endeavor · intelligence gathering, content development, interactive...
TRANSCRIPT
MEDIA GUIDE 2020 AUDIENCE | DIGITAL ADS | NEWSLETTERS | SOLUTIONS | CONTENT CALENDAR | SPECS | SALES
Meet the InfluencersMeet the influencers igniting conversations and engaging the Electronic Design audience.
Ideation & DevelopmentCollaboration with Electronic Design’s topic experts helps marketers develop topics that will engage, validate market perceptions and produce custom content based on your objectives.
Technical Content ExpertiseElectronic Design’s content team delivers a mix of unparalleled technical content development expertise to ensure that content is accurate, engaging and focused on the topics that design engineers need to know to stay current.
Data & InsightsDeep industry knowledge overlayed with data and insights from numerous analytic tools provides Electronic Design the ability to leverage metrics for content decision making and deliver the right content, in the right channel, to the right audience, at the right time.
Senior Content DirectorWILLIAM GEORGE [email protected]
Senior Staff WriterJAMES [email protected]
ROGER [email protected] Contributing Editor
LOU [email protected] Contributing Editor
PAUL [email protected] Contributing Editor
MURRAY [email protected] Contributing Editor
BILL [email protected] Contributing Editor
CABE [email protected] Contributing Editor
Focused Content Drives Reader Engagement
Embedded Revolution• Non-volatile storage• Display technology• Boards and modules• Industry 4.0• Virtual/augmented reality
Digital Technology• Processors architectures• Microcontrollers• FPGA technology• GPU and GPGU computing• Secure elements
Analog and Power• Sensors• High power circuits, SiC, GaN• Microwaves and RF• MEMS technology• Energy Harvesting
Our industry expertise and digital tactics attract and engage design engineers on multiple fronts.
Communication• Wireless: 4G, 5G, Wi Fi• IoT Protocols and Frameworks• Ethernet• Fabrics• Interfacing: USB, MIPI, I3C
Test and Measurement• Oscilloscopes• Logic Analyzers• Vector Network Analyzers• Test Systems and Standards• Network Analysis
Software and Systems• Machine learning• Security and encryption• Operating systems and hypervisors• Software development tools
Audience InsightsElectronic Design inspires innovation by providing expertise and insights on emerging technologies to electronics engineers of tomorrow. Hands-on, practical application content attracts and engages an audience of engineering professionals responsible for design and development of electronics in leading edge markets including aviation, automotive and aerospace.
n Visit designengineering.endeavorb2b.com/electronic-design to see the complete H2 2019 Audience Engagement Report
Test and Measurement 44.95%Components 44.94% Analog 43.70%Power 39.99%Embedded Hardware 39.83%Wireless 34.47%Embedded Software 18.04%IoT Integration 13.99%Robotics 11.62%
Industrial
Computers/Computer Networks
Communications/Cellular/Broadcast
Consumer Electronics
Automotive
Test Equipment
Medical
Military/Defense/Aerospace
Aviation
ICs & Semiconductors
793,651Average Monthly Reach
TOP PRODUCTS OR TECHNOLOGIES OUR AUDIENCE WORKS WITH
TOP INDUSTRIES SERVED 30.02%
24.38%
21.83%
21.03%
20.01%
17.10%
COMPANIES THAT ENGAGE
The Audience Engagement Report provides an integrated view of the Electronic Design community. Data provided within is obtained via internal and third party sources, including Adobe Analytics-Omniture, Oracle Cloud-Eloqua and Omeda.
REACH DECISION MAKERS
54% of audience are engineers
28% of audience are managers and above
16.35%
15.41%
13.72%
12.69%
Digital Engagement & Insights
n Visit designengineering.endeavorb2b.com/electronic-design to see the complete H2 2019 Audience Engagement Report
DIGITAL LEADER IN VISITORS, PAGE VIEWS AND SOCIAL FOLLOWERS
454,496Average Monthly Sessions
351,130Average Unique Monthly Visitors
783,774Average Monthly Page Views
57,345Combined Social Following
s 8% Year-to-Date
1,359Avg Monthly Site Registrations
76% Desktop Visitors Average Monthly
24%Mobile Visitors Average Monthly
SUBSCRIBE TO MAGAZINE
60,000Electronic Design Magazine
Subscribers
*Metrics reflect monthly averages for July 1 - Nov 30 2019 due to site and newsletter migrations in December 2019
Print Insights
QUALIFIED CIRCULATION BY ISSUE in the last 6 months
n Visit designengineering.endeavorb2b.com/electronic-design to see the complete H2 2019 Audience Engagement Report
2019 issues Print Digital Total Qualified
July/Aug 35,000 25,000 60,000
Sept/Oct 34,912 25,088 60,000
Nov/Dec 35,000 25,000 60,000
Average Qualified Circulation for 6-Month Period
34,971 25,029 60,000
Total Qualified Non-Paid
BothTotal
Qualified Non-Paid Digital
Total Qualified Non-Paid
Total Subscribers
Avg Qualified Circulation
34,971 2,094 25,029 60,000 60,000
Subscribers by RegionU.S. REGION BREAKOUT OF MAGAZINE SUBSCRIBERS
11,347
4,250
4,719
11,083
11,296
13,228
121
2020 Print Content Calendar
FEATURED TECHNOLOGY INDUSTRY TRENDS PRODUCT TRENDS TECHNOLOGY REPORT SHOW COVERAGE AD CLOSE MATERIALS DUE
JAN/FEB Technology Forecast Industry Forecast Analog Technology
IoT
AutomotiveAPEC 1/3/2020 1/9/2020
MAR/APR 5G Prototyping Boards and Modules
Networking
Power Management
IMS3/4/2020 3/9/2020
MAY/JUNE Machine Learning Chip Technology Military and aerospace
Security
Batteries
Design Automation Conference 5/4/2020 5/11/2020
JULY/AUG Automotive Sensors Microwaves & RF
Interface and Displays
Memory and Storage7/6/2020 7/10/2020
SEPT/OCT Salaray and Career Report Security Augmented/Virtual
Reality
Wireless Technology
Motor Controlelectronica 9/3/2020 9/9/2020
NOV/DEC Test and Measurement Medical Embedded Software
Configurable Hardware
Sensors11/3/2020 11/6/2020
DEC 2021 Leaders in Electronic Design Major trade shows throughout 2021 11/4/2020 11/13/2020
Print Advertising Specs
Print Production Manager: Greg AraujoElectronic [email protected]
Cancellations: Cancellations must be submitted in writing and will not be accepted after the published ad material deadline. Cover positions cannot be canceled. Verbal cancellations will not be accepted. Multi-Page and Inserts: Contact Account Manager for Rates and Specifications
Printing Method: Web Offset Publication Trim Size: 7.5 x 10.5 inches Binding Method: Perfect Bound
Email Print Advertising Submission to: [email protected]
DIMENSIONS (inches) Non Bleed* Trim + 0.125 inch Bleed on all four sides*
Full Page 7 x 10 7.5 x 10.5Spread 14.5 x 10 15 x 10.52/3 Pg Spread 14.5 x 6 15 x 6.51/2 Pg Spread 14.5 x 4.625 15 x 5.1251/3 Pg Spread 14.5 x 3.125 15 x 3.6252/3 Pg Vertical 4.5 x 9.75 4.75 x 10.51/2 Pg Island 4.5 x 7.25 4.75 x 7.751/2 Pg Vertical 3.375 x 9.75 3.625 x 10.51/2 Pg Horizontal 7 x 4.625 7.5 x 5.1251/3 Pg Square 4.5 x 4.625 4.75 x 5.1251/3 Pg Vertical 2.3125 x 9.75 2.5625 x 10.51/4 Pg Vertical 3.375 x 4.625 3.625 x 5.125
* Ads with bleed – extend bleed 0.125 inches beyond the trim.
* All live matter not intended to bleed should be kept 0.25 inch from trim. Spread ads should allow a total of 0.1875 inch safety in gutter.
Marketing Solutions GuideElectronic Design media solutions are built to leverage our high performing content to drive conversion for marketers through
intelligence gathering, content development, interactive storytelling, targeted campaigns and lead generation.
IN
TELLIGENCE ENGAGEMENT
ADVOCACY CONSIDERATIO
N
YOUR CAMPAIGN
ContentStrategy
ContentDevelopment
LeadGeneration
Performance Results
NurturingCampaigns
ResearchPrograms
Unite insight and data to Develop content, messaging, and engagement strategies
that drive greater awareness, engagement, and actions.
Deepen engagement with leads to keep your
solutions top of mind and shorten the sales cycle.
Streamline creative, messaging, and content strategy to drive
engagement and establish market leadership credibility.
Build a pipeline that drives leads and builds
product awareness.
RESEARCH CONTENT
NURTURE TOP OF FUNNEL
Our “always on” strategy utilizes a continuous intelligence and feedback structure to inform and optimize your program’s content, targeting,
engagement, and conversion tactics to effectively reach your target audience.
n Visit designengineering.endeavorb2b.com/electronic-design/#ed-sol for our full portfolio of our Marketing Solutions
Research
Industry InsightsDevelop thought leadership and guide your content marketing strategy with this market-facing research report that will help your target audience understand the forces at play and gain intelligent insights for smart decision-making. Benefit from research coupled with subject matter analysis to develop a robust report that can be used for lead generation.
Brand PerceptionBetter understand how design engineers perceive your brand, pro duc t s or s olut ions . A l s o useful to gauge purchase intent and deliver insight s into the positioning of your brand among your competitors so you can take your marketing strategy to the next level.
Social IntelligenceBenefit from the latest social l i s t e n i n g t e c h n o l o g i e s a n d r e s ea r c h a na l y s i s to d e l i ve r competitive benchmarking and valuable insights that will allow you to create a highly effective social marketing strategy.
Content KickstartGain intelligence on a key issue and use the proprietary results to develop content that solves challenges and deeply engages target audiences. Position your brand as a thought leader by leveraging insights that show where the industry is headed.
Custom ResearchCollaborate with our research exper t s to develop a custom research program to inform your business strategy, gather market feedback on product concepts, or gain deeper understanding of your prospects. Partnering with Electronic Design you have access to all the critical ingredients — deep research expertise, trusted brands, rich audience databases, and design services to help bring data to life.
The Electronic Design Advantage
Research development and data analysis expertise to ensure meaningful insights.
Subject matter experts to guide development of thought leadership topics.
Database of design engineers in key industries and promotions to deliver statistically valid results.
Contact your sales representative to learn more about the Electronic Design Advantage.
n Visit designengineering.endeavorb2b.com/research for our full portfolio of our Research options
Interactive Storytelling
Content Engagement CenterAggregate your premium content and lead generation assets into a digital hub designed to accelerate the decision-making process. This highly immersive format creates the opportunity for prospects to self-educate, content binge and nurture themselves, resulting in increased conversion rates and more sales ready leads.
StoryscapeEngage design professionals and deliver m e a s u r a b l e R O I t h r o u g h t h i s h i g h -performing content marketing program that leverages a custom landing page designed with powerful imager y and interactive elements. Feature your premium content and convert prospects to leads.
Personal Video LearningA t t r a c t p r of e s s i o na l s w h o p r e f e r to educate themselves through video and create a video asset that can become a part of your content marketing portfolio. Program includes topic expert to guide the experience, production of a 15-30 video segment, multiple users and the opportunity to interact and ask questions.
WebinarsElectronic Design webinars are useful for engaging design engineering professionals that are actively looking for education on a topic, or a solution to their challenge.
The Electronic Design Advantage
Subject matter experts to craft unique, on point content that drives sales.
A marketing expert assigned to your program, giving you a turnkey experience.
Promotional campaigns that are built todrive engagement with your target audience.
Contact your sales representative to learn more about the Electronic Design Advantage.
n Visit designengineering.endeavorb2b.com/content-marketing for our full portfolio of our Interactive Storytelling Solutions
Engineered for EngineersProven Performance
Subject matter expertise, specialty market knowledge, and trusted editorial credibility.
Content marketing that activates real results and commands attention.
Skilled teams creating full-service, custom and high-impact marketing solutions.
Contact your sales representative to learn more about the Electronic Design Proven Performance.
n Visit designengineering. endeavorb2b.com/electronic-design/#ed-sol for our full portfolio of our Marketing Solutions
Basics of DesignEducate prospects and generate qualified leads through these guides that feature technical information that is the foundation of the fundamentals of design engineering. Typically evergreen content, this downloads are frequently saved for future reference.
Design FAQAttract engineers and generate leads with this technology-specif ic content piece answering frequently asked technical questions on a particular application area. You determine the topic and our team of experts will answer the most frequently asked technical questions from design engineers in a particular application area.
Difference BetweenCompare and contrast often confused concepts, technologies and terminology while engaging design engineers and educating prospects on your products and solutions. These popular downloads are highly sought after in the design community because of their quick-read format and concise presentation.
Top TipsPosition your brand as a resource for engineers by providing tips to help them quickly understand a process or concept and avoid common pitfalls that slow down the design process. Partner with Electronic Design industry experts to identify the perfect topic and we’ll create top tips content that will convert prospects to leads.
Content Creation Services
n Visit designengineering.endeavorb2b.com/content-marketing for our full portfolio of our Content Creation Services Solutions
The Electronic Design Advantage
Authentic, custom content that resonates with and engages design professionals.
Collaborative process with content, marketing and digital experts.
Programs built to achieve your goals and drive conversion.
Contact your sales representative to learn more about the Electronic Design Advantage.
eBooksHelp solve problems, deliver know-how or uncover opportunities for your prospects through a visual eBook format that has a more conversational tone than traditional white papers and is designed to bring together related content pieces for a wider view on a topic. eBooks are effective engagement tools for lead generation and can be developed with your content or by sponsoring Electronic Design brand content.
White PapersIntroduce emerging technologies, expand on research results or explain a complex topic with a white paper hosted on Electronic Design. This content type is useful for driving prospects through the consideration phase and accelerating purchase decisions.
Thought Leadership ArticlesCollaborate with Electronic Design industry experts to create thought leadership content that fills gaps in your content marketing plan, addresses specific challenges or speaks on point to your target personas. Leverage this high-quality content for Content Channels, Content Engagement Centers and Native Programs as well as your own marketing channels.
InfographicsInfographics are one of the most popular forms of content on the web today, driving more traffic than most traditional content due to their highly visual and easy to digest format that helps users translate data into insights. Infographics draw a wider viewing audience and encourage social sharing of your content.
Surface Your Best Content
The Electronic Design Advantage
Programs created by engagement marketing specialists with proven formulas for driving success.
Demographic data and behavioral insights leveraged to target key personas.
Promotional campaigns that are built to drive engagement with your target audience.
Contact your sales representative to learn more about the Electronic Design Advantage.
n Visit designengineering.endeavorb2b.com/electronic-design/#ed-sol for our full portfolio of our Marketing Solutions
Recommended for YouLeveraging user data and behavioral insights, we understand what topics are of the most interest to our users and put that information to use for your content marketing push efforts. Awareness and traffic driving program includes co-branded email, targeting based on your criteria and promotion of up to four pieces of content that are hosted on your site.
Design ElementsGenerate leads through this co-branded email program that includes hosting of one asset on the Electronic Design website and promotion to of up to 3 additional pieces of content or product information with links to your website.
Engineering ResourcesPromote your content marketing assets to drive website traffic and generate leads from our audience of engaged design engineers through these co-branded emails that can be co-sponsored or exclusive. Includes hosting and promotion of up to 3 lead generation assets.
Market SpotlightAttract highly qualified audiences with an information site focused exclusively on a specific industry topic. Convey your expertise and share your story of innovation through this online content hub that focuses on a single issue or trend and eliminates surrounding visual noise with a clean, intuitive design. Our marketing and design experts will bring the topic to life with strong visuals, and a focus on high-value content to engage and educate users. View Innovation Destination Automotive
Content Marketing Essentials
The Electronic Design Advantage
Ideation with subject matter experts to create high-performing content.
Content marketing expertise to develop content that drives successful programs.
Promotional campaigns that are built to attract and engage your target audience.
Contact your sales representative to learn more about the Electronic Design Advantage.
n Visit designengineering.endeavorb2b.com/electronic-design/#ed-sol for our full portfolio of our Marketing Solutions
ContentStreamLeverage Electronic Design website content for use on your website and other content marketing channels through this innovative content marketing platform. Quality content is a must have for marketers that have goals to grow engagement and drive conversion. Gain acce s s to t h e Ele c t ronic D esign content library and easily syndicate our high-performing content in your marketing channels.
Content ChannelsIntegrate your sponsored content into Electronic Design’s editorial channels and generate awareness while educating prospects on your products and solutions. Hosted on the Electronic Design website, this competitor free environment features your content alongside related Electronic Design content in a topic based channel that is promoted to an engaged audience of electrical professionals.
Snap SolutionsTest knowledge and engage engineers through these interactive quizzes that will generate a high-quality prospect database. Collaborate with our team of topic and engagement marketing experts to craft a quiz that will attract your target audience.
Webinar Lead TouchGain greater retur n on your webinar investment by engaging leads immediately after your event to maintain a conversation and move them toward a follow-up action. The program includes the development of an executive summary along with a series of three emails to registrants to encourage sharing, drive on-demand views, and expose users to related content.
Unique Sponsorship Opportunities
n Visit designengineering.endeavorb2b.com/electronic-design/#ed-sol for our full portfolio of our Marketing Solutions
The Electronic Design Advantage
Programs that have been vetted to drive proven performance and deliver results for marketers.
Access to leading industry experts through virtual learning and in depth content.
Unique solutions that offer entertaining ways to engage design engineers and create awareness for products and solutions.
Contact your sales representative to learn more about the Electronic Design Advantage.
Bracket Challenge Each year, Endeavor Business Media’s Design Engineering group hosts a Bracket Challenge campaign. The bracket style contest has the audience of engineers and engineering students voting on topics such as top engineering schools, top engineering movies and more. The excitement builds as we move from round to round and sponsors can receive one-of-a kind branding exposure and impressions, and opportunities for prize giveaways and more.
Leaders in ElectronicsFeatured technolog y and distribution articles, coupled with insights, trends and company profiles make our annual LEADERS in Electronics issues “must reads” for all design engineers and engineering managers. Sponsorship allows you to showcase your company with a special profile page and obtain extra exposure at key trade shows and online all year long.
Salary & Career Report Today’s Design Engineers strive to be more productive, embrace workplace diversity and benefit from having a broad range of expertise. We surveyed over 2,000 electrical engineers on their perception of the indus-try, their career, their employers and what the future holds. The results of this survey deliver data points and insights about your customers that can be used to inform your product, sales and marketing strategies. Download the full report now and get to know today’s Design Engineer.
Boot CampPar tner with Electronic Design to keep engineers up to speed on rapidly advancing technologies through topic focused Virtual Learning that includes webinars, deep dive white papers and high-quality content. Showcase your products and solutions through content marketing opportunities to a highly engaged audience of design engineers that are immersing themselves around a focused topic.
Learn more about: • Robotics Boot Camp• Smart Cities Boot Camp• 5G Boot Camp
Targeted Advertising
The Electronic Design Advantage
Experienced team of direct marketers and data analysts.
Rich database of over 5 million business professionals in high growth markets.
Partner networks that can extend your brand reach and target key persona audiences.
Contact your sales representative to learn more about the Electronic Design Advantage.
Custom eBlastsEmail marketing is one of the most effective m e t h o ds fo r t ar ge t ing an d r ea ching prospects with messaging focused on produc t s and solutions. Deliver your message directly to the inboxes of relevant, targeted design engineers or leverage the power and scale of Endeavor Business Media’s 5 million audience database to expand your reach. Based on your objectives and goals our team will set up and deploy targeted email campaigns that engage prospects you want to reach. Email delivery is GDPR compliant, full reporting metrics provided post deploy.
Audience ExtensionNot retargeting, it’s Audience Extension. Par t n e r w it h o ur team of d e dic ate d engagement marketers and data analysts to custom build display, native and social campaigns that will target the business decision makers in our database who match your target criteria. Utilizing thousands of sites across the web, your campaign is displayed multiple times, only to those that fit your targeted profile.
Account Based MarketingLeverage our database of 5 million business professionals in high growth markets to reach deep into key accounts that you provide or collaborate with us on creating look alikes based on behavioral data or demographic data points. Leverage display, native, email and social campaigns to drive awareness, convert prospects to leads and provide key account support to your sales team.
ProgrammaticCombining advanced ad serving technology with our proprietary data offers a unique programmatic buying experience that delivers measurable results. Providing you with more control over your campaign and allowing for real time creative and messaging adjustments ensures that you are delivering the right message to the right audience at the right time.
n Visit designengineering.endeavorb2b.com/advertising for our full portfolio of our Targeted Advertising Solutions
Newsletters Writers, editors, designers and marketing strategists create highly original, in-demand content designed to resonate with partners’ target audiences and inspire action.
Interested in adding a digital package to your media plan? Contact your sales representative today!
Analog & Power SourceElectronics is becoming a mixed signal world where analog, digital and power share the same p.c. board. This newsletter delivers weekly insights into critical news covering real world parameters, signals and measurements for power and analog. Exclusive; Mondays, Wednesdays, Thursdays, Fridays
Subscriber .............................. 50,145Total Open Rate ..................... 27.40%
• 595x335• 30 Character Headline• Up to 60 words of text• JPG, GIF or PNG-100 kb max, 72 ppi• URL required
Automotive ElectronicsFrom power management to infotainment, we provide full industry coverage for EEs working on automotive designs. Automotive Electronics delivers news and insight into the cutting-edge technology behind today’s advanced automobile, delving into wireless communications, batteries, energy storage and harvesting, navigation, and more. Exclusive; Tuesdays & Thursdays
Subscriber .............................. 31,055Total Open Rate ..................... 22.80%
The data provided within is obtained via internal and third party sources, including Adobe Analytics-Omniture, Oracle Cloud-Eloqua and Omeda. Newsletter subscriber circulation is fluid from issue to issue. *Metrics reflect monthly averages for July 1 - Nov 30 2019 due to site and newsletter migrations in December 2019
Electronic Design TodayElectronic Design Today offers up to date coverage of the Electronics Industry. This eNewsletter is delivered five days a week. Exclusive; Monday — Saturday
Subscriber .............................. 84,644Total Open Rate ..................... 24.70%
IoT for EngineersSpecific areas of focus address the multiple technology layers of a connected device, the inherent challenges in system design, and emerging technologies including AI and machine learning. Exclusive; Wednesdays
Subscriber .............................. 46,038Total Open Rate ..................... 21.00%
n Visit designengineering.endeavorb2b.com/advertising/newsletters to view samples of our the Newsletters
Special Edition Newsletters Writers, editors, designers and marketing strategists create highly original, in-demand content designed to resonate with partners’ target audiences and inspire action.
Interested in adding a digital package to your media plan? Contact your sales representative today!
ED Power & Analog A custom opportunity to promote a sponsor’s thought leadership assets, videos and products to design engineers and managers involved specifically in the power and analog market sectors. Exclusive; Tuesdays & Thursdays
Subscriber .............................. 23,688Avg Total Open Rate .............. 27.40%
• 120x60 company logo and URL; 300x250 banner and URL• 1 feature article• 3 ads or announcements• 3 white paper promotions• 2-3 videos promotions• 3-4 product items• Materials due 10 business days prior to posting
ED UpdateSponsors can promote educational assets and new products to the multi-disciplined design engineer and manager through this custom newsletter. Exclusive; Tuesdays & Thursdays
Subscriber .............................. 42,935Avg Total Open Rate .............. 26.20%
Product SpotlightNew product highlights for electronic design engineers.Multi-sponsored; 4th Monday of each monthExclusive; Tuesdays & Thursdays
Subscriber .............................. 38,597Avg Total Open Rate .............. 23.90%
• 180w x 150h • 40 Character Headline,• Up to 80 words of text• JPG, GIF or PNG-80 kb max, 72 ppi• URL required
The data provided within is obtained via internal and third party sources, including Adobe Analytics-Omniture, Oracle Cloud-Eloqua and Omeda.*Metrics reflect monthly averages for July 1 - Nov 30 2019 due to site and newsletter migrations in December 2019
Embedded UpdateMessage design engineers and manager involved in the embedded revolution with a custom newsletter filled with content, assets, products and videos. Exclusive; Tuesdays & Thursdays
Subscriber .............................. 16,203Avg Total Open Rate .............. 29.30%
n Visit designengineering.endeavorb2b.com/advertising/newsletters to view samples of our the Newsletters
Digital AdvertisingElectronic Design offers you the opportunity to engage design engineers in multiple channels for deeper connections and better return on your marketing investment.
Display BannersStandard display banners appear on desktop, tablet and mobile.
Ad Type Ad Size (pixels)Floor Ad 1200×90 – Expanded: 1200×410
Jumbotron 300×600 – Expanded: 970×700 — mobile: 300x250 pixels
In-Article Expandable 728×90 – Expanded: 970×700
Filmstrip 300×600 – Total expanded: 300×3000
Sidekick 300×250/300×600 – Expanded: 850×700
Pushdown 970×90 – Expanded: 970×415 — mobile: 300x50 pixels
Contact your sales representative for pricing.Interested in adding a digital package to your media plan? Contact your sales representative today!
Ad Type Ad Size (pixels)Leaderboard 728x90 & 320x50*
Rectangle 300x250
Half Page Standard 300x600
Site Skin Contact Online Ad Operations for specs
Welcome Ads 640×480 & 300x416* *Please provide all sizes listed.
Rich Media OpportunitiesRich Media ads allow advertisers to tell their stories in a seamless, attention-grabbing way with videos, photos, animation and endless creative and content-related scenarios.
Online Specs
Newsletter Specifications:Formats Currently Accepted: • JPG, PNG
Information: • Please note: We accept gifs but a black line frame will be automatically added to the image• Flash not accepted• It is the advertiser’s responsibility to maintain the link for the duration of the ad• If word count exceeds the max, file will be returned for revision, otherwise complications with the newsletter template may arise
Dimensions/File Sizes: • See our Newlsetter section of the media guide
3rd-Party Ads: • Tracking URLs for Newsletters: Tracker must be embedded in URL.
Materials due: • Five business days prior to publication.
Send Newsletter Banner Ads To: • [email protected]
Check out our advertiser site for more information: • designengineering.endeavorb2b.com/electronic-design
Campaign Analyst | Materials Contact:Chris Brown [email protected]
Website Specifications:Banner sizes: • See our Digital Ad Specs section of the media guide
Acceptable file types: • JPG, GIF, animated GIF, and third party tags• For interactive rich media such as expandable ads or in-banner videos, we follow IAB standard guidelines. • Looping 3 times, Max # of frames: 4, Animation length: 15-20 seconds
Information: • Click-through URL required and should not be hard-coded• Creative must be hosted through a third-party with a “STANDARD” ad tag: All 3rd Party tags and accompanying technologies being served by tags must be SSL Compliant (HTTPS).• Z-index of ad must be set low or as a “1”• Backup JPEG, GIF or PNG (200kb max) required for delivery to mobile devices• If mobile users are to be excluded from your Rich Media impressions, please inform us in advance
Materials due: • Five business days prior to publication.
Send Website Banner Ads To: • [email protected]
Check out our advertiser site for more information: • designengineering.endeavorb2b.com/electronic-design
Campaign Analyst | Materials Contact:Chris Brown [email protected]
Contacts
VICE PRESIDENT, DESIGN & ENGINEERING Tracy Smith913.967.1324 | [email protected]
CT, DE, MA, MD, ME, NH, NJ, NY, RI, PA, VT, EASTERN CANADAElizabeth Eldridge917.789.3012 | [email protected] AL, AR, SOUTHERN CA, CO, FL, GA, HI, IA, ID, IL, IN, KS, KY, LA, MI, MN, MO, MS,MT, NC, NE, ND, OK, OH, SC, SD, TN, UT, VA, WI, WV, WY, C. CANADAJamie Allen415.608.1959 | [email protected] AZ, NM, TXGregory Montgomery 972.740.0376 | [email protected] NORTHERN CA, NV, OR, WA, WESTERN CANADA, AKStuart Bowen425.681.4395 | [email protected]
SENIOR DIGITAL INNOVATION & STRATEGY DIRECTORRyan Malec913.967.1678 | [email protected] BELGIUM, NETHERLANDS, LUXEMBURG, UNITED KINGDOM, SCANDINAVIA,FRANCE, SPAIN, PORTUGALLara Phelps 44.0.1932.564999 | [email protected] GERMANY, AUSTRIA, SWITZERLANDChristian Hoelscher011.49.89.95002778 | [email protected] ITALYDiego Casiraghi011.390.31.261407 | [email protected] PAN ASIAHelen Lai866.2.2727.7799 | [email protected]
PAN ASIACharles Liu866.2.2727.7799 | [email protected]
Sales