media kit - fast company · for more information contact integrated ad director, erik yates, p:...

F a s t C o m p a n y i s t h e o n ly b u s i n e s s m e d i a b r a n d t h a t i n s p i r e s C h a n g e . W i t h C r e a t i v i t y a t o u r C o r e , a n d v i b r a n t s t o r y t e l l i n g i n o u r d n a ,

W e d r i v e p r o g r e s s W i t h i n o u r C o m m u n i t y a n d p u s h t h e W o r l d F o r W a r d .

A B O U T

1For more information contact Integrated Ad Director, Erik Yates, P: 212.389.5530 E: [email protected]

m e d i a K i t

For more information contact Integrated Ad Director, Erik Yates, P: 212.389.5530 E: [email protected] 2

M E D I A K I T E D I T O R I A L C A L E N D A R

Closing Date 10/15/15

On-Sale Date 11/24/15

DECEMBER/JANUARY*



APRIL

g r e at e s t C o m e b a C K s i n b u s i n e s s



NOVEMBER

l e a d e r s h i p & p r o d u C t i v i t y i s s u e

20th anniversary issue ( W i t h a g e n F l u x ta K e o n t h e n e x t 2 0 y e a r s )



MARCH*

m o s t i n n o vat i v e C o m p a n i e s i s s u e



OCTOBER*

i n n o vat i o n b yd e s i g n i s s u e



FEBRUARY

2 0 t h a n n i v e r s a r y a n n o u n C e m e n t



JULY/AUGUST

u n i t e d s tat e s o F i n n o vat i o n



MAY*

W o r l d C h a n g i n g i d e a s



SEPTEMBER

2 0 u n d e r 2 5



JUNE*

m o s t C r e at i v e p e o p l e i s s u e ( W i t h a 2 0 t h a n n i v e r s a r y s p i n )

*Issue to be measured by GfK MRI Starch; Issue themes subject to change

m e d i a K i t


M E D I A K I T B U Z Z

a sme’s 2 0 1 4m a g a Z i n e o F t h e y e a r

aw a r d -W i n n i n g b u s i n e s s J o u r n a l i s m a n d d e s i g n

FINANCIAL COMMUNICATIONS SOCIETY AWARDS Silver Medal for ConSuMer retail Print: TD Ameritrade, 2014

ThE SOCIETY OF PUbLICATION DESIgNERS Gold Medal: Best Brand 2014 Silver Medal: Digital Use of Illustration

“Darrin Crescenzi sketch book”

7 Merit awardS in 2014 inCludinG: Feature Profile (story):“The World’s 50 Most Innovative Companies” / March

23 awardS in 2013 inCludinG: Gold Medal for Design:Non-Celebrity Story “Good Design is Good Business”

“Smart and forward looking, Fast Company has evolved into a forceful media brand. This magazine delivers in print, on the web and in conferences from coast to coast.”

–2014 Judges of the national Magazine awards

m e d i a K i t


M E D I A K I T A U D I E N C E

Source: Omniture, October 2014; Ipsos Affluent Survey 2014; Numbers represent brand totals (print + digital)

RATeBASe

GeNDeR

725,000

60%

40%

G r a d u at e d C o l l e G e +

Comp: 86% | Index 125

C - l e v e l


t o p M a n a G e M e n t


AvG. MONThly UNIqUe vISITORS

MeDIAN hhI

MeDIAN AGe

45

11.2MMAvG. MONThly

PAGe vIeWS

39.3MM

$181,725

m e d i a K i t


M E D I A K I T C L O S I N G D A T E S

february

MarCh

aPril

May

June

July/auGuSt

SePteMber

oCtober

noveMber

deC/Jan

REGIONAL/FRACTIONAL CLOSE

11/25/14

01/05/15

02/05/15

03/05/15

04/02/15

05/07/15

06/25/15

07/30/15

09/03/15

10/08/15

NATIONAL CLOSE/MATERIALS DUE

12/04/14

01/08/15

02/12/15

03/12/15

04/09/15

05/14/15

07/06/15

08/06/15

09/10/15

10/15/15

ON-SALE DATE

01/13/15

02/17/15

03/24/15

04/21/15

05/19/15

06/23/15

08/11/15

09/15/15

10/20/15

11/24/15

ISSUE

m e d i a K i t


M E D I A K I T P R I N T R A T E S

FOUR COLOR

PaGe

SPread

2/3 PaGe

1/2 horiz

1/3 PaGe

1x

$103,300

$206,600

$80,150

$60,900

$41,350

COVERS

2nd Cover

3rd Cover

4th Cover

1x

$123,950

$113,650

$129,150

CUSTOM REgIONAL bUYS/COPY SPLITS: Pricing and regional options available upon request.

PREMIUM ChARgES: No bleed charge.

Special fifth color rates available upon request.

SPECIALTY UNITS: Rates and production specifications available

upon request.

bILLINg INFORMATION: Commission is 15% to agencies.

Production premiums are not commissionable or discountable.

FREqUENCY DISCOUNTS: Check with your account manager.

*All rates are gross. These rates and all advertising transactions are subject to Mansueto ventures’ Advertising Terms and Conditions.

PAID RATEBASE: 725,000 // FREqUENCY: 10 ISSUES

m e d i a K i t


M E D I A K I T D I G I T A L R A T E S

roS

hoMePaGe

welCoMe ad (fastCompany.com only)

tarGeted Channel (Co.Create, Co.design, Co.exist, Co.lead, tech)

Geo tarGeted

PLACEMENTS

leaderboard Rectangle half Page


Welcome Screen



728 x 90 300 x 250 300 x 600

728x90 300 x 250 300 x 600

640 x 480or

600 x 600

729x90 300 x 250 300 x 600

728 x 90 300 x 250 300 x 600

$100 $110 $125

$140 $150 $175

$200

$110 $120 $135

$115 $125 $145

UNIT SPECS NET CPM

m e d i a K i t


M E D I A K I T P R I N T S P E C S

PaGe

SPread

½ horizontal SPread

⅔ vertiCal

½ horizontal

⅓ SQuare

⅓ vertiCal

PAgE SIZES TRIM

8¾” × 10⅞”

17½” × 10⅞”

17½” × 5¼”

5½” × 10⅞”

8¾” × 5¼”

5½” × 5¼”

3” × 10⅞”

LIVE

8¼” × 10⅜”

16⅞” × 10⅜”

16⅞” × 5”

5¼” × 10⅜”

8” × 5”

5¼” × 5”

2¾” × 10⅜”

bLEED

9” × 11⅛”

17¾” × 11⅛”

17¾” × 5½”

5¾” × 11⅛”

9” × 5½”

5¾” × 5½”

3¼” × 11⅛”

Gutter Safety for spreads: Allow 1/4” on each side of gutter, 1/2” total

gutter safety.

For ad spread units please supply 1/16” duplicated image on both sides of the centerline.

Materials: Please submit your ads for Fast Company

via the web at https://www.adshuttle.com.

Preferred digital format: PDFX-1A.

Please see our materials specifications site http://www.quadARM.com/fastco/main.asp.

Shipping for ad proofs: quad Graphics

Attn: Ted Reidy c/o Fast Company 1900 W. Sumner Street hartford, WI 53027-9244 P: 262-673-1580 e: [email protected]

Printing Process:

Web Offset

binding Method:

Perfect Bound

line Screen:

133

Max density:

4 color: 290% 2 color: 190%

Proofs: One SWOP-certified proof AND one ruled proof

as a positioning guide.

Safety: Keep all lIve matter, not intended to trim, 1/4”

from TRIM edges. Offset for registration marks should be set at .1875.

for extensions contact: Jane hazel, production manager

P: 212-389-5308 e: [email protected] or Dave Powell, assoc. production manager P: 212-389-5416 e: [email protected]

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9

M E D I A K I T

For more information contact Group Director of Digital Media & Operations, Steven Suthiana, P: 212.389.5361 E: [email protected]

D I G I T A L S P E C S

leaderboard

reCtanGle

half PaGe

edit inJeCtion

SlideShow interStitial

welCoMe ad

PuShdown

Portrait

UNIT SIzE RICH MEDIAACCEPTED

y

y

y

y

y

N

y

y

3RD PARTYSERVED

y

y

y

y

y

y

y

y

CREATIVE FILE SIzE

30K

30K

35K

40K

40K

40K

50K

50K

LOOPING

4 lOOPS MAX

4 lOOPS MAX

4 lOOPS MAX

4 lOOPS MAX

N/A

4 lOOPS MAX

4 lOOPS MAX

N/A

PIxEL SIzE

728x90

300x250

300x600

618x250

574x374

600X600; 640X480

970x90

300x1050

ANIMATION

:15 SeC

:15 SeC

:15 SeC

:15 SeC

STATIC / 5 SeC MAX

:15 SeC

:15 SeC

:15 SeC

f O R A L L D I G I T A L P L A T f O R m S

DISPLAY AD REqUIREMENTS: lead time: 5 business days prior to qA

File Formats Accepted: .jpg, .gif, .swf, Javascript, most rich media

3rd-Party Ad Serving Accepted: Dart, Atlas, Pointroll, MediaMind, Mediaplex, eyeWonder

FLASh AD REqUIREMENTS: Back up image required: gif or jpg; 30K max file size

Must include clickTag tracking: On (release) {get URl (_level0.clickTag,”_blank”);}

N E w S L E T T E R S : S T A T I C j P G L E A D E R B O A R D & R E C T A N G L E U N I T O N L y .

m e d i a K i t

10

M E D I A K I T R I C H m E D I A S P E C S

reCtanGle

half PaGe

PuShdown

tower/Portrait

edit inSertion (fC.CoM)

UNIT SIzE FILE TYPE

40K MAX INITIAl lOAD 80K MAX SeCONDARy



N/A


FRAMES PER SECOND (FPS)

24

24

24

24

24

CLOSE BOx

y

N

y

N

N

PIxEL SIzE

300X250

300x600

970x90

300x1050

618x250

ExPANSION

600X250

N/A

970x415

N/A

N/A

DIRECTION

leFT ONly

N/A

DOWN ONly

N/A

N/A

VIDEO REqUIREMENTS: quicktime export with the following profile:

extension: .mov; Codec: h.264

Bit-rate: 3000-5000kbits/sec (optimize for download)

Key frame: every 30 frames (or the sequenceframerate— if 29.97 use 30)

Frame reordering on size: 1280x720 (16:9)1280 x 960(4:3)

Sound: AAC at 256kbps or higher and a sample rate of 48khz

NO leTTeRBOXING

IN-bANNER VIDEO/AUDIO REqUIREMENTS: All sound must be user initiated

video/Audio must have fill controls including pause and mute capabilities

RICh MEDIA AD REqUIREMENTS: All rich media must be 3rd-party served (includes

expanding and video ads)

lead Time: 5 business days prior to testing

expansion: must be user initiated and close on mouse-off

language/Call-to-action on all ads (ex. roll over to learn more)

For more information contact Group Director of Digital Media & Operations, Steven Suthiana, P: 212.389.5361 E: [email protected]

m e d i a K i t

11

M E D I A K I T f L I P B O A R D S P E C S

A B O U T : A highly stylized, personal and mobile “magazine” curated by users from favorite media sources and

social feeds Full-page advertising placements bring the elegance of print advertising online Campaigns run in one-month flights with a maximum of four partners/month (at 25% SOv each) Fast Company audience: 1 million active users; 20 million flips/month

iPad

iPhone

ReqUIReD ReqUIReD

ipad Portrait ipad landscape Short Portrait tall Portrait Medium Portrait wide landscape

S P E C S :

C R E A T I v E S U B m I S S I O N : Insertion orders, materials, and click URls are due at least 5 business days prior to campaign launch dates. Please submit to [email protected].

January

february

MarCh

aPril

May

June

July

auGuSt

SePteMber

oCtober

noveMber

deCeMber

fliGht fliGht fliGht fliGhtSpace Close/Materials due

12/19/14

01/23/15

02/20/15

Space Close/Materials due

03/23/15

04/21/15

05/22/15


06/22/15

07/24/15

08/24/15


09/21/15

10/23/15

11/23/15

* Fast Company recommends 3-5 different creative executions per placement. each should include ONe clear touch area about the size of a button. Please provide click URls for each creative and use mobile optimized landing pages wherever possible.

768x1024 1024x768 640x920 640x1096 740x1200 1340x760

10PX SAFe zONe AT TOP AND BOTTOM

android Phone

android tablet

Safe zone SPeCS

file zone SPeCS

ReqUIReD ReqUIReD

ReqUIReD

ReqUIReD ReqUIReD ReqUIReD

ReqUIReD

25PX SAFe zONe ON All 4 SIDeS

ReqUIReD

40PX SAFe zONe ON All 4 SIDeS

250K MAX JPeG


m e d i a K i t


M E D I A K I T m O B I L E S P E C S

A B O U T :

FastCompany.com and our network of “Co.” sites re-launched on November 1, 2012 with a new mobile interface designed to create a truly engaging experience

Averaging over 8.1 million page views per month

Averaging over 3.7 million unique visitors per month

FILES REqUIRED

320X50

320x250

MAx FILE SIZE

40 KB

40KB

FILE TYPE

JPG OR PNG

JPG OR PNG

PLACEMENTS

toP banner ad (on all article pages)

overSized interStitial (following every three features on homepage)

S P E C S :

HoMepaGe artIC le paGe InterstItIal

Source: Omniture, October 2014

m e d i a K i t


M E D I A K I T I P A D S P E C S

A D v E R T I S I N G D E T A I L S :

All national print advertisers, excluding fractionals, automatically receive static placements (without activated links) in Fast Company’s replica app at no additional cost.

Our default position is to pick-up print creative and run it exactly as it appears in the magazine. Fast Company requires no additional assets or approvals to do this.

you may also opt-out or provide alternative iPad creative. To opt-out please email Production Manager Jane hazel ([email protected]) no later than issue close date. To provide alternative creative please

upload your file to adshuttle.com no later than issue close.

If we do not hear from you by issue close your print creative will run exactly as it appears in the magazine.

S U P P L I E D C R E A T I v E S P E C S : Format: 4/C JPG (minimum 72 DPI; can accept up to 300 DPI)

Specs: 1536 x 2048 (for both Retina and non-Retina)

Fast Company accepts portrait orientation only

For extensions contact Production Manager Jane hazel ([email protected]) or Associate Production Manager Dave Powell ([email protected]).

Single-page example:

H O w P R I N T A D S A P P E A R I N T H E A P P :Spread example:

Pages are letterboxed to match print aspect ratios

Spreads are letterboxed to match print aspect ratios

A small arrow on the letterbox bar informs users thatthe ad continues on the next screen

scaled art:768 pixels wide950 pixels tall

scaled art:1536 pixels wide

963 pixels tall

full size of art:1536 pixels wide2048 pixels tall

m e d i a K i t


M E D I A K I T A C T f A S T

m A T E R I A L S R E q U I R E D :

hi-res logo (.eps format)

hi-res product image (300dpi or more)

Desired headline

Desired sub-headline

Up to 65 words of copy

URl for the listing

E x A m P L E O f A C T f A S T L I S T I N G :

ISSUE COVER DATE

febuary

MarCh

aPril

May

June

MATERIALS DUE

11/25/14

01/05/15

02/05/15

03/05/15

04/02/15

ISSUE COVER DATE

July/auGuSt

SePteMber

oCtober

noveMber

deC/Jan

MATERIALS DUE

05/07/15

06/25/15

07/30/15

09/03/15

10/08/15

m A T E R I A L S D U E D A T E S : These dates account for page design and client approval.

A D V E R T I S E M E N T

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Rolex THE EXPLORER II

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For details and ordering, visit neatco.com/FCFREE

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Samsung THE SAMSUNG GALAXY TAB 10.1”

It’s time for better surfing. It’s Time to Tab™. It’s time to see the whole internet. The Samsung Galaxy Tab™ gives you access to millions more web pages and videos with Adobe® Flash® Player. All on a better, sharper HD quality screen. It’s the tablet that’s changing the tablet. That’s the wonder of Samsung.

Samsung.com/Tab

m e d i a K i t

15

M E D I A K I T T & C

The following are certain terms and conditions governing advertising published in Fast Company magazine (the “Magazine”). Submission of insertion order for placement of advertising in the Magazine constitutes acceptance of the following terms and conditions. No terms or conditions in any insertion orders, instructions or documents other than this Rate Card will be binding on Mansuteo ventures Publishing (“Publisher”) unless Publisher agrees to such terms and conditions in writing.

1. aGenCy CoMMiSSion and PayMentSubmission of insertion order by advertising agency on behalf of advertiser constitutes agency’s agreement to pay all invoices for placement of advertising in the Magazine pursuant to such insertion order. Notwithstanding the foregoing, submission of insertion order constitutes agreement that advertiser guarantees prompt and full payment for such advertising in the event of material default by agency. Agency and advertiser are jointly and severally liable for the payment of all invoices arising from placement of advertising in the Magazine. Agency commission (or equivalent): fifteen percent (15%) of gross advertising space charges, payable only to recognized agents.Invoices are rendered on or about the on-sale date of the Magazine. Payments are due within thirty (30) days after the billing date.No agency commission is payable, and Publisher will not grant any discounts, on production charges. Any discounts received by advertiser on advertising space charges may not be applied to production charges.

2. CanCellation and ChanGeSPublisher expressly reserves the right to reject or cancel for any reason at any time any insertion order or advertisement without liability, even if previously acknowledged or accepted.Advertisers may not cancel orders for, or make changes in, advertising after the closing dates of the Magazine. The rates and conditions of advertising in the Magazine are subject to change without notice.

3. CirCulation GuaranteeThe Magazine is a member of the Audit Bureau of Circulation (ABC). The following paid rate base guarantee is based on the ABC’s audited reported circulation for the Magazine averaged over the calendar year in which advertising is placed. Publisher guarantees circulation to national advertisers by brand of advertised product or service. In the event the audited 12-month average circulation does not meet the guaranteed rate base, Publisher shall grant rebates to the advertiser in advertising space credit only, which must be used within six (6) months following the issuance of audited ABC statements for the period of shortfall. Rebates will be calculated based on the difference between the stated rate base at time of publication, and the ABC audited 12-month average. Publisher does not guarantee circulation to regional advertisers, and regional circulations reported by the ABC are used by Publisher only as a basis for determining the Magazine’s advertising rates.

4. PubliSher’S liabilityPublisher is not liable for any failure or delay in printing, publishing, or circulating any copies of the issue of the Magazine in which advertising is placed pursuant to an insertion order that is caused by, or arising from, an act of God, accident, fire, strike, terrorism or other occurrence beyond Publisher’s control. Publisher is not liable for any failure or delay in publishing in the Magazine any advertisement submitted to it. Publisher does not guarantee positioning of advertisements in the Magazine, is not liable for failure to meet positioning requirements and is not liable for any error in key numbers.The liability of Publisher for any act, error or omission for which it may be held legally responsible shall not exceed the cost of the advertising space affected by the error. In no event shall Publisher be liable for any indirect, consequential, special or incidental damages, including, but not limited to, lost income or profits.

5. rePliCant iPad aPPAll full-page, national print advertising will receive static placements (without activated links) in Fast Company’s replicant iPad app at no additional cost. Unless otherwise specified by the advertiser, Fast Company will pick-up print creative and run it exactly as it appears in the magazine. Advertisers also have the option to opt-out or provide alternative iPad creative to run in lieu of print creative. See iPad specs for details on how print creative is displayed in the app, opting out, and supplying alternative iPad creative. If Fast Company does not receive a request to opt-out or alternative creative by issue close date, your print ad will run exactly as it appears in the magazine.

6. MiSCellaneouSAdvertising agency and advertiser each represents and warrants that each advertisement submitted by it for publication in the Magazine contains no copy, illustrations, photographs, text or other content that may result in any claim against Publisher. Advertising agency and advertiser each shall indemnify and hold harmless Publisher from and against any damages and related expenses (including attorneys’ fees) arising from the content of advertisements, including, but not limited to, claims of invasion of privacy, unauthorized use of names or pictures of living persons, trademark infringement, copyright infringement, libel and misrepresentation.Publisher’s acceptance of an advertisement for publication in the Magazine does not constitute an endorsement of the product or service advertised.No advertiser or agency may use the Magazine’s name or logo without Publisher’s prior written permission for each such use.The word “advertisement” will be placed above all advertisements that, in Publisher’s opinion, resembles editorial matter.This agreement shall be governed by and construed in accordance with the laws of the state of New york without regard to its conflicts of laws provisions. Any civil action or proceeding arising out of or related to this agreement shall be brought in the courts of record of the state of New york in New york County or the U.S. District Court for the Southern District of New york. each advertiser and its agency consents to the jurisdiction of such courts and waives any objection to the laying of venue of any such civil action or proceeding in such courts.


m e d i a K i t

1. TOTAL AVERAGE PAID & VERIFIED CIRCULATION

2. PRICES

3. PAID & VERIFIED CIRCULATION BY ISSUE OF PRINT AND DIGITAL REPLICA

Average for the

Statement Period % Rate Base

Above (Below)

% Above (Below)

Paid & Verified Circulation: (See Par. 6)

Subscriptions:Paid

Print 708,337 87.8Digital (Replica) 28,478 3.5

Total Paid Subscriptions 736,815 91.3Verified

Print 7,017 0.9Total Verified Subscriptions 7,017 0.9

Total Paid & Verified Subscriptions 743,832 92.2Single Copy Sales

Print 34,810 4.3Digital (Replica) 27,725 3.5

Total Single Copy Sales 62,535 7.8

Total Paid & Verified Circulation 806,367 100.0 725,000 81,367 11.2

Suggested Average Price (2) Retail Prices (1) Net Gross (Optional)

Average Single Copy $5.99Subscription $23.95Average Subscription Price Annualized(10 issue frequency) $11.85Average Subscription Price per Copy $1.19

(1) For the Statement period(2) Represents subscriptions for the 12 months ended December 31, 2013.

Paid Subscriptions Verified Subscriptions Single Copy Sales

Issue PrintDigital

(Replica)

TotalPaid

Subscriptions Print

TotalVerified

Subscriptions

TotalPaid &Verified

Subscriptions PrintDigital

(Replica)

TotalSingle Copy

Sales

TotalPaid &Verified

CirculationPrint

TotalPaid &Verified

CirculationDigital

(Replica)

TotalPaid &Verified

Circulation

Feb. 707,227 30,421 737,648 7,036 7,036 744,684 33,250 23,975 57,225 747,513 54,396 801,909Mar. 702,825 29,097 731,922 7,036 7,036 738,958 44,100 26,633 70,733 753,961 55,730 809,691Apr. 707,263 28,182 735,445 7,004 7,004 742,449 30,800 27,920 58,720 745,067 56,102 801,169May 711,592 27,454 739,046 7,004 7,004 746,050 26,400 29,515 55,915 744,996 56,969 801,965June 712,778 27,234 740,012 7,004 7,004 747,016 39,500 30,584 70,084 759,282 57,818 817,100

MAGAZINE Publisher’s Statement6 months ended June 30, 2014Subject to Audit

Field Served: FAST COMPANY’s unique editorial focus on innovation inspires creativeminds to think beyond traditional boundaries and invent the future of business.

Published by Mansueto Ventures LLC

Frequency: 10 times/year

04-0314-648 W. Seegers Road • Arlington Heights, IL 60005-3913 • T: 224.366.6939 • F: 224.366.6949 • www.auditedmedia.com

media kit - fast company · for more information contact integrated ad director, erik yates, p:...

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