Media Kit

A Directory App For Mums

Jodie Mitchell | 0467 062 664jodie@mumado.com.au

www.mumado.com.au

Toowoomba

A directory appconnecting mums with

businesses in the local area

Mumado was developed by mums for mums! It was an idea that came about due to the lack of information made available about all the wonderful opportunities and services our community provides for mothers of the region.

Mumado is a collaboration of businesses specifically tailored to mums in an instant handbook. It is a new marketing platform for

businesses and a wonderful resource for mums.

Categories are clearly and precisely organised for ease of navigation and each category is capped to avoid oversaturation. It is an affordable platform for your business with various levels of marketing available.

Overview

Why Advertise with Mumado?It is a directory available at each mother's fingertipsA new medium to promote your business The app is free for all to downloadCategories are clearly organisedDifferent levels of exposure availableAffordable marketing for all levels of business

Spaces are capped in each category to avoid over-saturationSearchable categories that highlight businesses throughkeyword tagsAs well as listings, the App has an event calendar, vouchers tab,loyalty cards and can link to your website and social mediapages

Package Inclusions

Business nameGeneric subcategory iconProximity to business and directions using Google maps

Colour image of logo listed under corresponding category1 colour image in business listingLink to websiteEmail from page listingCall from page listingUp to 3 keyword tagsProximity to business and directions using Google mapsDescription of business (max. 60 words)Listing in 1 category

Free Listing

Silver

Each membership will be provided with quarterly

reporting including Google Analytics

Package InclusionsCont.

Colour image of logo listed under corresponding category6 colour images in business listingLink to websiteLink to facebook page Link to Twitter accountEmail from page listingCall from page listingAccess to event calendar (1 included event listing/month)1 included voucher listing per month 2 Mumado social media posts per monthUp to 10 keyword tagsProximity to business and directions using Google mapsDescription of business (max. 120 words)Listing in up to 2 categoriesAccess to 1 loyalty card per month

Gold

Colour image of logo listed under corresponding category10 colour images in business listingLink to business websiteLink to Facebook page Link to Twitter accountEmail from page listingCall from page listingUnlimited access to event calendar Access to a video listing within business listingAccess to all relevant categories for business Premium image on home page of app with linkable URL1 included voucher listing per month1 included loyalty card per monthAccess to 1 push notification per month2 Mumado social media posts per month (Facebook and/orInstagram)Up to 20 keyword tagsProximity to business and directions using Google mapsDescription of business (max. 300 words)

Platinum (only 3 available)

Package InclusionsCont.

Pricing Structure*

*Payment will be deducted at the commencement of membership for either 3 or 6 month subscription. Price is subject to updates and changes.

Silver3 months (billed quarterly) 6 months (billed half yearly)

$29/month $19/month

Gold $39/month $29/month

Platinum $499/month $399/month

Add Ons*

Push Notifications: $150/notification

Event Calendar Listing: $15/listing

Vouchers: $25/month for a voucher listing

Product/Book/Business Review on websiteand 1 Instagram story: $75/review

*Only available with the purchase of a current package of Silver, Goldor Platinum. Subject to availability.

Business Images (compressed jpeg, jpg, png)Coloured Logo Image (90x90px with transparentbackground)Links to website and FacebookPhone number and emailKeywords for search tagsVoucher details (if applicable)Loyalty card details (if applicable)Video (size limits apply) (if applicable)Details of events listed in calendar (if applicable)Premium promotional image (1024 x 507px) (ifapplicable)Details for push notification (if applicable)Details of social media content and images (ifapplicable)

Once you have chosen your membership package wewill need the following from you:

What We NeedFrom You

Categories

Health

Medical

Natural Therapies

Mental Health

Nutritionists

DentistsCosmetic SurgeonsOccupational TherapistsOptometristsPharmaciesPhysiotherapistsPodiatristsGPs

Speech Pathologists

Animal TherapiesBowen TherapyChiropractorsKinesiologyMassageNatropaths

Call ServicesCounsellorsPsychologists

AcupunctureFertilityLactation ConsultantsMassageMaternity ShopsMidwivesObstetriciansUltrasoundSleep ConsultantsOther Services

Pregnancy

Bulk BillingSpecialise WomenSpecialise ChildrenHome Visits

Fitness

GymsMums & Bubs FitnessPersonal TrainersYoga & Pilates

Beauty

BeauticiansCosmetic/Skin ServicesHairdressersMassage TherapistsMobile ServicesNail SalonsEyelashes

HealthCont.

Categories

AddictionDisabilityDomestic ViolenceUnplanned PregnancyChronic IllnessMental HealthRelationshipsSingle ParentsAdoption & FosterMultiple BirthMiscarriage & StillbornPremature babySleep Consultants

Support

Drop In ClinicsMental HealthMiscarriage & StillbornTelephone ServicesEmergency NumbersFood SupportSocial GroupsSupport Groups

Kids Stores

Baby AccessoriesClothingFootwearFurnitureHireToysBoutiques

Cinemas/Bowling/ArcadesFarm VisitsIndoor Play CentresLibrariesLive PerformancesParksPoolsCamping & CaravaningTheme ParksZoosDay Trips

Entertainment

Safety

Car Seat HireCar Seat InstallationFirst Aid/CPR

Categories

Activities

Dance Lessons

Music Lessons

Outdoor Activities

Free Activities

Team Sports

Other StylesBallet

Music & Movement ClassesInstrumental Lessons

SeasonalYear Round Activities

0 - 2 yearsKids 2+ years

AFLSoccerRugbyTennisCricketBasketballHockeyNetballTouchBaseball

Performing Arts

Arts & CraftsPlaygroupsMartial ArtsGymnasticsSwimming Lessons

ChoirsMusical TheatreDrama

ActivitiesCont.

Occasions

CateringDesignEvent PlannerHair & MakeupCake MakersParty EntertainmentParty HireParty SuppliesParty VenuesPhotographersFlorists

Categories

Household

Animals

Cars

Maintenance

Cleaning

BreedersGroomersPet FoodPet StoresTrainersVacation CareVets

Car WashDealershipsDetailingElectricalMechanicsTyres

Glass RepairGuttersHandy MenLawns & GardensLocksmithsPest Control

HouseholdCont.

Trades

Ironing ServicesBook KeepingReal EstateLegalArchitectsAccountants

Food

CafesEasy MealsHealth FoodsRestaurantsFood Support

CarpentryConcrete ContractorsElectriciansFencing ServicesPaintersPlumbing & GasRefrigeration & Air ConSolar

Carpet CleanersCleanersHouse Washing

Categories

Education

Toowoomba

School SuppliesUniformsSpecial EducationTutoring

Surrounds

Private PrimaryPublic PrimaryPublic Secondary

Childcare

OHSCBabysittingChildcare CentresFamily DaycareNannies & Au PairsKindergartens

Toowoomba

Highfields

Private PrimaryPrivate SecondaryPublic PrimaryPublic Secondary

Private PrimaryPublic Primary

Events Vouchers Notes

VIPInstagramFacebook

Our Marketing StrategyAll businesses, prior to launch, will be offered a 60 dayGold Membership free trial. Businesses who take up the 60 day trial will be asked tosupport Mumado via social media during this time Sponsorship of major children's activities within theToowoomba areaInstagram influencers recruited prior to launch Sponsored giveaways via our Social Media pagesextending the reach of our audience

Collaboration with a major female gym to extend reachPresence at local events specific to women within theToowoomba areaCollaboration with major Daycare facilities to extend reachBuild our community profile with parenting articles throughour website and social media channels. This will be calledour Mumado 'Parent Toolkit'Sponsored Social Media posts once the Mumado App isavailable to download.

Give your business an opportunity to beseen with the marketing of the future.

Join us as we revolutionise the way mumssource information.

www.mumado.com.au/advertise

To secure your space, subscribe here

#mumadoapp

Launching March 2020!