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Page 1: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

MEDIA KIT

Page 2: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

MAGAZINEPublication Type: Bi-monthly, DigitalAverage Download: 78,000+

Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine has seen continuous publication since it was founded in 2001. With and average of 78,000+ downloads per issue, advertising in SubTel Forum puts your company in front of profes-sionals across the industry.

Two-Page Spread$5,000

Single Page$3,500

Bottom 1/3$2,500

Themes:

JanuaryGlobal Outlook

MarchFinance & Legal

MaySubsea Capacity

JulyRegional Systems

SeptemberOffshore Energy

NovemberSystem Upgrades

Page 3: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

ALMANACPublication Type: Quarterly, DigitalAverage Annual Downloads: 1,000,000+

SubTel Forum releases its Submarine Cable Almanac each quarter. This digital document serves as complement to our Submarine Ca-ble Map and features each major international system on its own page, along with a system map, landing points, system capacity, length, RFS year and other valuable data. The Alma-nac includes full-color adverts from some of the most important players in the industry.

The detail offered in this publication is sup-ported by hours of tireless research by the SubTel Forum staff, as well as updates sup-plied by the industry.

Two-Page Spread$5,000

Page 4: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

INDUSTRY REPORTPublication Type: Annual, DigitalAverage Download: 200,000+

Published annually, the Industry Report of-fers analysis and outlook on the submarine fi-ber industry. Supported by a database of over 400 international cable systems, the Report is one of the very few educational publications that readers can access free of charge. Topics include: an overview of submarine cables, ownership financing analysis, an overview and analysis of suppliers, and a region-by-re-gion analysis of the market’s activity.

Two-Page Spread$5,000

Single Page$3,500

Bottom 1/3$2,500

Page 5: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

SUBMARINE CABLE MAPPublication Type: Annual, PrintedNext Release: January 2017

Submarine Cables of The World is an annual poster that reflects known and planned international submarine cable systems at the time of printing. Sponsors’ adverts are placed prominently around the cable map, which is mailed free of charge to our subscriber list, including senior government and inter-national organization officials, telecom company executives and team, support and supply company management, and technical, sales and purchasing staff, field and shipboard personnel, academicians, consultants, financiers, and legal specialists.

Single Space Advert$3,000

Double Space Advert$5,500

Page 6: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

INDUSTRY CALENDARPublication Type: Annual, PrintedNext Release: December 2016

Our annual Submarine Telecoms In-dustry Calendar ships every Decem-ber to our worldwide subscriber list. This beautiful, full-color calendar is customized with industry confer-ences notated for easy reference, and is one of our most popular products.

Full Page$7,500

18th-21st April 2016

See www.suboptic.org for the latest information about SubOptic 2016

S u n d a yD i m a n c h e

M o n d a yL u n d i月

Tu e s d a yM a r d i火

W e d n e s d a yM e r c r e d i

T h u r s d a yJ e u d i木

F r i d a yVe n d r e d i

S a t u r d a yS a m e d i土

27 28 29 30 31 1Industry Calendar

15th Edition

New Year’s Day

2

3 4 5 6 7 8 9

10 11Coming of Age Day

JPN

12 13 14 15 16

17STF@PTC’16

STF #86Global Outlook

18Martin Luther King Day

19 20 21 22 23

24

31

25SubmarineCable Map6th Edition

26 27 28 29 30

January

FebruaryS M T W T F S

1 2 3 4 5 6

7 8 9 10 11 12 13

14 15 16 17 18 19 20

21 22 23 24 25 26 27

28 29

P a c i f i c Te l e c o m m u n i c a t i o n s C o u n c i l • H o n o l u l u , H a w a i i , U S A

DecemberS M T W T F S

1 2 3 4 5

6 7 8 9 10 11 12

13 14 15 16 17 18 19

20 21 22 23 24 25 26

27 28 29 30 31

Page 7: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

WEB BANNERSubmarine Telecoms Forum’s website receives 50,000+ unique visitors monthly and features a free RSS Feed that is designed to save our readers time and keep them on top of what’s happening in the indus-try. Our staff scours the internet for submarine telecoms-related news every day so you don’t have to.

Top Banner$750

Side Banner$500

Page 8: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

ONLINE CABLE MAPReleased in April 2016, the Online Cable Map is a tool for anyone interested in learning more about spe-cific cable systems throughout the world. This interactive map hosts over 350 international systems, each with data fields tying back to the SubTel Forum Submarine Cable Database, updated weekly. The tool is free to use and available on a variety of platforms for use.

Cable Map Sponsorship$2,500

Page 9: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

STATS

Issue #88 - Released 5-16

68,03

7

Issue #84 - Released 9-15Issue #36 - Released 7-15 Issue #87 - Released 3-16Issue #86 - Released 1-16Issue #85 - Released 11-15

47,66

8

58,65

9

54,87

4

59,87

3

62,03

5MAGAZINE DOWNLOADS

UNIQUE VISITS

55,1091-16

55,9802-16

68,7543-16

63,9144-16

68,2225-16

129,6106-16

Page 10: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

STATS

ALMANAC DOWNLOADS

Issue #18 - Released 5-16

498,058

Issue #17 - Released 2-16

submarine cable

ALMANAC

Voiceof the

Industry17I S S U E

471,450

OUR INDUSTRY REPORTHAS BEEN VIEWED

245,879TIMES SINCE IT WASRELEASED IN NOVEMBER 2015

Page 11: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

RELEASE TIMELINEProduct Ads Due Product Ads Due

2016

JanuaryMagazine #86

1/8/2016Cable Map

12/18/2015Global Outlook 2016 Edition

FebrauryAlmanac #17

2/5/20161st Qtr Edition

MarchMagazine #87

3/11/2016Finance & Legal

April

MayMagazine #88

5/13/2016Almanac #18

5/6/2016Subsea Capacity 2nd Qtr Edition

June

JulyMagazine # 89

7/8/2016Regional Systems

AugustAlmanac #19

8/12/20163rd Qtr Edition

SeptemberMagazine # 90

9/9/2016Industry Report #5

9/16/2016Offshore Energy 2016 Edition

October

NovemberMagazine #91

11/11/2016Almanac #20

11/4/2016System Upgrades 4th Qtr Edition

DecemberIndustry Calendar

11/25/20162017 Edition

Page 12: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

PRODUCT PRICING

Product Ad SpaceFrequency

1x 2x 3x 4x 5x 6x

Web Banner Top $750 $735 $720 $705 $690 $675

Side $500 $485 $470 $455 $440 $425Monthly

Online Cable Map Top $2,500 - - - - -

Weekly Mailer Single by Month $500 $485 $470 $455 $440 $425

Weekly

Sponsored MailerSingle $1,500 $1,350 $1,215 $1,094 $984 $886

By Request

Magazine Two-Page $5,000 $4,500 $4,050 $3,645 $3,281 $2,952

Bi-Monthly Single Page $3,500 $3,150 $2,835 $2,552 $2,296 $2,067

Bottom 1/3 $2,500 $2,250 $2,025 $1,823 $1,640 $1,476

AlmanacFull Page $1,750 $1,575 $1,418 $1,276 - -

Quarterly

Report Two-Page $5,000 $4,500 $4,050 $3,645 $3,281 $2,952

Annual Single Page $3,500 $3,150 $2,835 $2,552 $2,296 $2,067

Bottom 1/3 $2,500 $2,250 $2,025 $1,823 $1,640 $1,476

Cable Map Single $3,000 - - - - -

Annual Double $5,500

CalendarFull Page $7,500 - - - - -

Annual

Why Advertise Here?

With a monthly average of 65,000 unique visitors, SubTel Forum is an excellent resource for promotion in the submarine telecom cable industry. Originally, SubTel Forum was a bi-monthly magazine addressing topics specific to the industry. Over the years, the magazine has grown into a host of publications ranging from annual reports, to quarterly cable directories, even a news feed updated twice daily. Doing business in an industry whose footprints stands in every time zone presents a unique challenge to organizations: how can my brand be recognized by key decision makers in the industry? Our products are being read in every major company in the submarine cable industry. Let SubTel Forum be the solution for you.

Page 13: MEDIA KIT - Submarine Telecoms Forum · 11/25/2016  · Submarine Telecoms Forum magazine is a free, bimonthly trade journal focused on the submarine cable industry. The magazine

AD SPECIFICATIONS

Magazine/Almanac/ Industry Report

Ad size:DOUBLE: 11” wide x 8.5” tall | 27.94 cm wide x 21.59 cm tallFULL: 5.5” wide x 8.5” tall | 13.97 xm wide x 21.59 cm tallBOTTOM 1/3: 11” wide x 3” tall | 27.94 cm wide x 7.62 cm tall.125” bleeds | .3175 cm bleedsText Margins: .375” (.9525 cm) outside margins, 1.25” (3.175 cm) inside margin. NO TEXT CAN CROSS THE INSIDE MARGIN.Please supply a high-resolution PDF file

Submarine Cable Map

Horizontal ad size:4” wide x 1.5” tall | 10.16 cm wide x 3.81 cm tall Vertical ad size:1.5” wide x 4” tall | 3.81 cm wide x 10.16 cm tallDouble ad size:Horizontal: 8” wide x 1.5” tall | 20.32 cm wide x 3.81 cm tallVertical: 1.5” wide x 8” tall | 3.81 cm wide x 20.32 cm tallPlease supply a print-resolution PDF file.

Web Banner/Weekly Mailer

Top ad size:728 px wide x 90 px tallSide ad size:300 px wide x 300 px tallPlease supply 72 dpi JPG

Online Cable Map

960 px wide x 75 px tallPlease supply 72 dpi JPG

Industry Calendar

Ad size without bleed:11.5” wide x 11.5” tallAd size with bleed:12” wide x 12” tall.125” bleedsPlease supply a print-resolution PDF file.

A Note For Designers

All measurements are in inches unless otherwise noted.

If you don’t want your advertisement to bleed (the image runs up to the very edge of the paper) then please provide a what margin of .25” all the way around.

Images that do not bleed must still comply with the margins stated to the left. These margins are dictated by the printer and your advertisement will be rejected if text falls outside of the safe zone.

Please provide a high resolution PDF file for any printed advertisement. If your advert includes bleeds, please include crop marks but NOT BLEED MARKS. You do not need to include crop marks if the advert doesn’t bleed.

Please provide the hyperlink where you would like your advertisement to direct readers. This enables us to make your advert live inside our digital products such as the magazine, almanac and industry report.