media kit · within their fields, and well-known influencers make up this elite group of...

Print Online Social Media Email Events Strategic Marketing

Print Online Social Media Email

Events Strategic Marketing

2015 Media Kit

Introduction

Guest Editors

Editorial

2015 Editorial Calendar

Demographics

Circulation & Distribution

2015 Display Advertising Rates

2015 Ad Specifications

2015 Ad Deadlines

inbusinessmag.com

Online Advertising

2015 Online Rates & Ad Specs

e-Newsletter & Ad Specs

Marketing Services

Events

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 2INTRODUCTION

PUBLISHED BY:

InMedia Company

4455 E. Camelback Road, Building C, Suite 135

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CONTACT US:

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ONLINE:

See our Online Media Kit at

mediakit.inbusinessmag.com

We invite you to be part of In Business Magazine, the Valley-wide business

resource read by business owners, executives, managers, trade association

members and more — all of whom are interested in your company, organization or

service to help them in building strong business for themselves.

Largest Circulated Business MagazineIn Business Magazine and inbusinessmag.com are the Greater Phoenix

business and industry resources for all, from start-up business owners to

CEOs. In Business Magazine helps them navigate and prepare for growth

through our in-depth content on leadership and management, sales and

marketing, human resources, technology, finance and communications, while

inbusinessmag.com is the online connection to business resources.

100% Subscription + NewsstandDistributed through recognized business associations, organizations, subscriptions

and the newsstand, In Business Magazine is the relevant voice for business leaders

who see value within our community. Sections that include Sector, Bottom Line,

Focus, HR, Sales, Assets, Finance, Roundtable, Technology, Power Lunch and

Agenda entice readers to come back and empower readers to build business

within the Greater Phoenix area and beyond.

12 Times Per Year/High-Quality MagazineEach issue is introduced by our Guest Editor, who is asked to join our editorial

staff for the particular issue and present the contents for that month. Leaders

within their fields, and well-known influencers make up this elite group of

businesspeople who helm each issue.

Online & Social Media Add Valueinbusinessmag.com, Twitter and Facebook enhance our content and our

advertisers’ reach. Each of our online posts is posted to Facebook and

Tweeted to our readers, who follow up or frequent our website.

From archived articles to news of the day, inbusinessmag.com has become

the hub for business owners, executives and those vested in business in Arizona.

Users are able to get connected with sector-specific articles, business events

and the latest business news. Business Solutions Centers on topics from Finance

and Banking to Healthcare Benefits and Law will be available for subscribers

to get more in-depth articles, white papers, special reports, data and access to

resources to improve, grow and nurture business here in Arizona.

In Business Magazine is distributed to the largest group of businesspeople in the Valley.

mailto:[email protected]

http://mediakit.inbusinessmag.com

Our Guest Editors — The Valley’s Most Exclusive ClubEach year, In Business Magazine, holds our Guest Editor Economic Symposium Luncheon. Many of our Guest Editors make up our

symposium panel. Each speaks on his or her area of expertise and we take questions from the attendees. For more information, details

and dates, visit MediaKit.InBusinessMag.com/Events

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December 2012

Deborah BatemanExecutive Vice PresidentNational Bank of Arizona

March 2012

Craig R. BarrettRetired CEO/Chairman of the Board Intel Corporation

June 2012

Michelle AhlmerExecutive Director Arizona Retailers Association

January 2014

Janice K. BrewerGovernorThe State of Arizona

August 2014

Rudy PargaManaging ShareholderRyley Carlock & Applewhite

September 2014

Sandra WatsonPresident & CEOArizona Commerce Authority

December 2014

Jeff FlakeSenatorThe State of Arizona

April 2013

Michael KennedyShareholderGallagher & Kennedy, P.A.

March 2013

Betsey BaylessPresident and CEOMaricopa Integrated Health System

October 2012

Robert SarverChairman and CEOWestern Alliance Bancorporation

July 2012

Greg StantonMayorCity of Phoenix

March 2011

Derrick HallPresident & CEO Arizona Diamondbacks

November 2010

Donald SmithPresident & CEOSCF Arizona

June 2011

Donald BrandtChairman & CEO Arizona Public Service Company

October 2011

Jerry ColangeloPrincipal PartnerJDM Partners

April 2012

Richard L. BoalsPresident & CEO Blue Cross Blue Shield of Arizona

May 2013

Elliott D. PollackCEOElliott D. Pollack and Company

January 2013

Barry BroomePresident & CEOGreater Phoenix Economic Council

November 2012

Donald V. BudingerChairman Rodel Foundations

November/December 2011

Candace Wiest President & CEOWest Valley National Bank

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 3GUEST EDITORS

http://mediakit.inbusinessmag.com/events



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Our Content Builds Business As Arizona and Metropolitan Phoenix become hotbeds for industry and business, In

Business Magazine will be there to make sense of it all. In-depth articles on our economy,

metrics that identify who we are and where we are going, and strong communication with

business professionals make In Business

Magazine an asset that everyone from

the entrepreneur to the chairman of the

board will not want to be without.

Features:Business & Industry — In Business

Magazine has become a leader in

business reporting and investigation to

inform readers of all aspects of industry

within our community. In-depth and informative is the order of the day to ensure we uncover

what it means to be IN BUSINESS – attracting readers month-over-month who will see our

advertisers’ messages.

Education — We want to know more and we want to learn.

In Business Magazine connects our readers with those who

can teach us. From an entrepreneur introducing innovation

to a landmark CEO who has experienced it all — we’ll be

there to explore and inform, adding credibility to the pages

of In Business Magazine and to our advertisers’ messages.

Resources — They say it’s who you know . . . Look to

In Business Magazine to ensure you are introduced to the

people, possibilities and partners that will build business

and empower our economy. From the names to the

innovations, In Business Magazine connects you.

Know-How — Experience, entrepreneurial spirit and good, old-fashioned know-how will

empower readers to sharpen their skills and enrich their minds. In Business Magazine seeks

those tools that can better this business community as businesspeople, employers and

innovators to do their very best.

What you need to know:• Highest-standards editorial department

• All copy originated out of our editorial department

• No such thing as “advertorial”

Our Pillars

Each issue is guided by the

practices we spell out below. We

believe these are the pillars that

make up great business and the

elements that great businesspeople

work hard to improve. In Business

Magazine educates, motivates

and tells the stories that define us

and make us strong IN BUSINESS.

Articles, books, metrics and people

are showcased to better inform on

these pillars of business:

Leadership and Management — Best

practices, style, accountability and

process define who our readers are

as businesspeople and how they can

be better at what they do.

Technology — Innovation, software,

equipment and knowledge will carry

your business into the future.

Finance — Numbers, notions,

professionals and persistence

will build our readers’ worth and

empower them to think and dream

to make what they do successful.

Sales and Marketing — Techniques,

services, exposure and tools will

bring revenue and ensure success.

Human Resources — People,

practices, policy and process are key

to a strong organization.

Communications — Networking and

communication to build business is a

powerful focus.

How-to — Educate, learn and get

some know-how will improve our

readers’ businesses.

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 4EDITORIAL



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Your Resource Each MonthIn Business Magazine is that publication which you simply cannot be without. A strong resource to who and what we are as

businesspeople and an economy, In Business Magazine is your most valued information source …

MONTH ISSUE FOCUS

OUR PILLARS COVER STORY EVENTS SPECIAL SECTIONS / GUIDES

JANUARYRegulating Business

Strategic Management

Regulation: Is Government Building Business or Breaking It Down?

Tax, Finance & Compliance

ASBA/Global Chamber

FEBRUARY MarketingHuman Resources & Employee Benefits

Marketing Your Business: What the Experts Don’t Want You to Know

2015 Meetings & Conventions: A Guide to Corporate Events

MARCHEntrepreneur & Innovators Technology

Incubating Business: Are Start-Ups Accelerating Our Economy? Tempe Chamber / AzTech

APRIL Healthcare SalesHealthcare: Employees’ Perspectives Exposed

The New Healthcare: Tools to Bettering Business & Personnel

Complete Healthcare Guide: Benefits, Services & Preventive Care

Scottsdale Chamber / NAWBO

MAY Real Estate Marketing

Office, Retail & Industrial: A Look at Commercial Real Estate as an Economic Measure

Commercial Real Estate: Leaders & Leading Properties Profiled

ASBA/Global Chamber

JUNE Technology Finance

The Technology Advantage: A 1G Look at What You Must Know

Technology to Build Business: A Symposium on Tech that Matters

Arizona Technology Guide: Top Innovators & Companies Profiled

JULYSmall Business

Strategic Management

Back to Basics: A Reminder of What Matters In Building Your Business

Top 50 Small Business Resources Guide & Industry Leaders

Tempe Chamber / AzTech

AUGUST PhilanthropyHuman Resources & Employee Benefits

Doing Good By Business: How Arizona Businesses Are Energizing Our Nonprofit Sector

Legally Yours: A Symposium on Compliance and Protecting Your Business

Arizona Legal Services Guide for Business Owners


SEPTEMBERWorkplace Culture Technology

Workplace Wows! Enjoy What You Do and Where You Do It

Healthcare Decision: An Open Enrollment Guide to Benefits

ASBA/Global Chamber

OCTOBERBanking & Finance Sales

Business Investments: Using Your Own Money to Buy Success

Annual Business Banking & Lending Guide

NOVEMBERWorkforce & Jobs Marketing

Job Creation: The Simple Solution to Our Economic Success

Annual Guest Editor Economic Symposium & Business Expo

“Work Force & Education: Making Arizona a Talent Pool

Tempe Chamber / AzTech

DECEMBER Tourism FinanceTourism: Arizona’s Opportunity to Take the Lead

Top Luxury Realtors Profiled


Contact our Editorial Department at (480) 588-9505 x220 or [email protected]

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 52015 EDITORIAL CALENDAR



Our Target Reader is Powerful, A Stronger Consumer & Is ActiveDecision-makers read business magazines. They are executives and managers who look to

publications like In Business Magazine to improve their companies and build business. In Business

Magazine is a publication that will inform and resonate with their business needs each month. Our

reader is vested in our business community, a member of one or more business organizations

whose sole purpose is to drive revenues and effectively run business.

In Business Magazine advertisers get exposure to the best demographics in Arizona.

Who is the In Business Magazine Reader?These are targeted statistics based on regional numbers for business magazine readers.

Male . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 58% Female . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42%

Household Income

Avg HH Income: . . . . . . . . . . . . . $283,000

Avg Net Worth. . . . . . . . . . . . . . . $745,619

Millionaires. . . . . . . . . . . . . . . . . . . . . . . 22%

Age

Median . . . . . . . . . . . . . . . . . . . . . . . . . . . 39

18-34 . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25%

18-49 . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51%

25-54 . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28%

Education/Occupation

Post-Grad/Degree . . . . . . . . . . . . . . . . 58%

Chief-Titles . . . . . . . . . . . . . . . . . . . . . . . 30%

Business Owner . . . . . . . . . . . . . . . . . . 77%

Home

Avg Value . . . . . . . . . . . . . . . . . . . $404,000

Own Home . . . . . . . . . . . . . . . . . . . . . . . 78%

Own Home out of AZ . . . . . . . . . . . . . . 16%

Travel (per year)

4+ Air Trips . . . . . . . . . . . . . . . . . . . . . . . 68%

4+ Regional Trips . . . . . . . . . . . . . . . . . 62%

10+ Nights in Hotel . . . . . . . . . . . . . . . 66%

Book personally . . . . . . . . . . . . . . . . . . 54%

Auto

Buy in next 12 mo. . . . . . . . . . . . . . . . . 62%

Spend 30k + . . . . . . . . . . . . . . . . . . . . . 48%

Spend 40k + . . . . . . . . . . . . . . . . . . . . . 37%

Spend 50k + . . . . . . . . . . . . . . . . . . . . . 21%

Disposable Income (likely purchase)

Clothes Shopping . . . . . . . . . . . . . . . . . 91%

Jewelry / Watches . . . . . . . . . . . . . . . . . 75%

Travel. . . . . . . . . . . . . . . . . . . . . . . . . . . . 78%

Consumer Electronics . . . . . . . . . . . . . 71%

Home Furnishings . . . . . . . . . . . . . . . . . 64%

Computer/Software . . . . . . . . . . . . . . . 76%

Entertainment/Tix . . . . . . . . . . . . . . . . . 70%

Consult Financial Planner . . . . . . . . . . 51%

Dine / Entertainment

Dine out 4+ p/wk . . . . . . . . . . . . . . . . . 68%

Movies 2+ p/mo . . . . . . . . . . . . . . . . . . 23%

Cultural Event p/mo . . . . . . . . . . . . . . . 51%

Sporting Event p/mo . . . . . . . . . . . . . . 46%

Sour

ce: 2

012

Read

er P

oll

July

201

2

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IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 6DEMOGRAPHICS

77%of Readers OWN

or are PARTNERS in a company

59%are College

GRADUATES



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Readers Know In Business MagazineMore than 177,000 businesspeople read In Business Magazine through monthly subscriptions,

newsstand sales, local association member subscriptions and circulation at major business events

throughout the Valley. Covering business in Phoenix, Scottsdale, Mesa, Glendale, Tempe and

throughout the State of Arizona, In Business Magazine has become the most useful resource for

business owners and their staff.

Newsstands ValleywideIn Business Magazine is on newsstands and at bookstores, lobby gift shops, association kiosks,

chambers of commerce and more:

In Business Magazine Partner Organizations: (As of 10.1.2015)The organizations’ members receive a copy each month as part of their paid subscription partnership with In Business Magazine.

Associate Partners

Ahwatukee Foothills Chamber of Commerce

Arizona Chamber of Commerce & Industry

Arizona Hispanic Chamber of Commerce

Chandler Chamber of CommerceEconomic Club of Phoenix

Glendale Chamber of CommerceGreater Phoenix Black Chamber of Commerce

Greater Phoenix Gay & Lesbian Chamber of Commerce

Mesa Chamber of CommerceNorth Phoenix

Chamber of CommercePeoria Chamber of Commerce

Westmarc

And over 25 other affiliated partnership

organizations

101

303

74

51

87

17

17

101

60

60

101

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 7CIRCULATION & DISTRIBUTION

177,000READERS

per issue



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Four-Color (Qualified Association Members**)

Per Issue 1x 3x 6x 9x 12x

Full Page $3,585 $2,910 $2,473 $2,270 $2,154

2-Page Spread 6,469 5,815 4,941 4,534 4,303

Junior Spread 3,775 3,197 2,717 2,493 2,366

2/3 Page 2,392 2,036 1,731 1,587 1,507

1/2 H, Jr. 1,972 1,688 1,434 1,380 1,250

1/3 Sq, Strip 1,360 1,164 989 907 860

1/6 H, V 748 640 543 498 473

Inside Front 4,482 3,637 3,090

Inside Back 3,818 3,234 2,748

Back Cover 5,019 4,074 3,462

** These rates are for members in good standing of any association affiliated with In Business Magazine.

Four-Color (Non Partner Association Members)

Per Issue 1x 3x 6x 9x 12x

Full Page $3,885 $3,210 $2,773 $2,570 $2,454

2-Page Spread 6,796 6,115 5,241 4,834 4,603

Junior Spread 4,075 3,497 3,017 2,793 2,666

2/3 Page 2,892 2,336 2,031 1,887 1,807

1/2 H, Jr. 2,272 1,988 1,734 1,680 1,550

1/3 Sq, Strip 1,660 1,464 1,289 1,207 1,160

1/6 H, V 1,048 940 843 798 773

Inside Front 4,782 3,937 3,390

Inside Back 4,118 3,534 3,048

Back Cover 5,319 4,374 3,762

Premium Charges Adjacencies of Full-Page, Spreads, 2/3-Page and 1/2-Page ads are a 15% premium charge

No rate discounts for Black-and-White ads

No additional charges for bleeds. Qualified bleed ads include Full-Page, Spreads, 2/3-Page and single-page. 1/2-Page ads only

Specialty Marketing Products / Sections

Rates and production specifications for Gatefolds, Inserts and Multiple Page units are available upon request.

Special Section sales flyers are available by request at [email protected]

See Editorial Calendar for Special Section details and dates.

Billing Information All invoices are due upon receipt. All new contracts require payment in full for the first insertion accompanied by a completed credit application.

All rates are net.

Commission of 15% to agencies with 3 or more clients contracted with

Complete Terms & Conditions are a part of your advertising

agreement with InMedia Company, LLC. For a specific description of each of our display ad products, visit MediaKit.InBusinessMag.com

Display Ad Agreement See Display Ad Order Terms & Conditions. Each advertiser or its representative is required to sign an InMedia Company Display Ad Order Form. The above information is in no way a part of advertisers’ contract and is included above as marketing suggestions only. Publisher reserves the right to restrict or refuse certain advertisers.

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 82015 DISPLAY ADVERTISING RATES

2015 Ad Rates | Effective: November 1, 2014 | Frequency: 12 issues per year




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Ad SubmissionsClients will be able to submit ads at [email protected] or online at inbusinessmag.com/submit-ad.

DimensionsFor questions, contact us at: Phone & Email only.

4455 E. Camelback Road • Building C, Suite 135 • Phoenix, AZ 85018

Phone: 480-588-9505 x240 • Email: [email protected]

Please include instructions as to publication and issue the materials are to run in

Please call In Business Magazine Production Dept. for material extensions

PAGE DIMENSION LIVE AREA TRIM SUPPLIED BLEED

Full Page 7.875”(w) x 10.375”(h) 8.375”(w) x 10.875”(h) 8.625”(w) x 11.125”(h)

2-Page Spread 16.25”(w) x 10.375”(h) 16.75”(w) x 10.875”(h) 17”(w) x 11.125”(h)

Junior Spread 16.25”(w) x 5.125”(h) 16.75”(w) x 5.375”(h) 17”(w) x 5.5”(h)

2/3 Page 4.875”(w) x 9.875”(h)

Junior Half 4.875”(w) x 7.375”(h)

1/2 Horizontal 7.375”(w) x 4.875”(h)

1/3 Square 4.875”(w) x 4.875”(h)

1/3 Strip 2.375”(w) x 9.875”(h)

1/6 Vertical 2.375”(w) x 4.875”(h)

1/6 Horizontal 4.875”(w) x 2.375”(h)

Keep live matter 1/4” from trim on each side.

For ad spread units, please supply 1/16” duplicated image on both sides of the centerline.

Production Rates*

We are happy to develop your ad

for you. Clients must provide artwork

elements and copy ideas. The

following are rates per ad size for

design and production of your ad.

MEMBER† NON-MEMBER

Full-Page $310 $610

2-Page

Spread580 860

Junior

Spread310 610

2/3-Page 240 540

1/2 Horiz 200 500

1/3-Page 175 475

1/6-Page 125 425

For minor ad changes and services,

there is a minimum charge of

$70. Photos, logo creation and

marketing campaigns are by quote.

* Ad restrictions do apply to ensure advertising meets publication standards.

† Rates for members in good standing of partner organization.

Digital Materials

Magazine Specifications: In Business Magazine is perfect bound. Trim size: 8.375” x 10.875”

File Formats: Please submit all files in the PDF/X-1A format.

Color Mode: All artwork should be submitted in CMYK color mode.

Resolution : 300 dpi (do not resample)

Fonts: Convert all type to outlines.

Naming: Please name all files for client name, publication title and issue month and year. e.g. Client_InBusiness_Jan15

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 92015 AD SPECIFICATIONS




http://inbusinessmag.com/submit-ad


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Dates to RememberPlease note the deadline dates below. In Business Magazine is a monthly publication, so

adherence to our space reservation and artwork deadlines is important. Advertisements not

submitted by these dates will be subject to our terms and conditions. We encourage strong

communication with us at In Business Magazine to ensure that your ads are placed properly and

appropriately. You may contact your Account Rep for ad submission details or see the Ad Specs

page contained herein.

ISSUE SPACE RESERVATION MATERIALS DUE DATE

January 2015 December 1, 2014 December 10, 2014

February 2015 January 1, 2015 January 10, 2015

March 2015 February 1, 2015 February 10, 2015

April 2015 March 1, 2015 March 10, 2015

May 2015 April 1, 2015 April 10, 2015

June 2015 May 1, 2015 May 10, 2015

July 2015 June 1, 2015 June 10, 2015

August 2015 July 1, 2015 July 10, 2015

September 2015 August 1, 2015 August 10, 2015

October 2015 September 1, 2015 September 10, 2015

November 2015 October 1, 2015 October 10, 2015

December 2015 November 1, 2015 November 10, 2015

Note: Dates above that land on a weekend will be due the next business day.

For Advertising Policies, Terms & Conditions, and to find out if you qualify as a Member Advertiser,

please contact your account representative.

Special Sections & Special Products:Deadlines for special sections and special products may vary. Please contact your Account

Representative for details. Please see Editorial Calendar for issue Special Section dates.

For Advertising Policies, Terms & Conditions, and to find out if you qualify as a Member Advertiser,

please contact your Account Representative.

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 102015 AD DEADLINES

46%are BOARD

MEMBERS

$206,080average household

INCOME



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IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 11INBUSINESSMAG.COM

53k+VISITS

PER MONTH

80k+PAGE VIEWS

of readers own a company with

ANNUAL SALESof 1.3 MILLION

or More

54%

Online with In Business Magazineinbusinessmag.com delivers an incredibly useful and relevant experience to the online user.

From archived articles to news of the day, inbusinessmag.com is the hub for business owners,

executives and those vested in business in Arizona. Users are able to get connected with

sector-specific articles, business events and the latest business news. Business Solutions

Centers on topics from Finance and Banking to Healthcare Benefits and Law will be available

for subscribers to get more in-depth articles, white

papers, special reports, data and access to resources to

improve, grow and nurture business here in Arizona.

Online at inbusinessmag.comUsers are business owners, executives and managers

who go online to gain knowledge and seek out

local opportunities to grow their businesses. Online

users spend an average of 18 minutes online with

inbusinessmag.com. They are reading our articles and

passing them along to others, and are responding to

the advertising opportunities.



http://inbusinessmag.com


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IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 12ONLINE ADVERTISING

46%have 25 OR more

Full-Time EMPLOYEES

Online Display Advertising OptionsPlease see the descriptions below of each of the Online Ad opportunities available. Most of these

opportunities are included on the Online Ad Rates page. Some of these opportunities listed below

will be by quote only. Please contact your Account Representative for those opportunities.

Online AdsTop Leaderboard – Leaderboard Ads are placed in the header at inbusinessmag.com. No more

than 3 ads rotate on the home page, allowing for the maximum number of impressions.

Sample Ad:

Skybox – Skybox Ads are the square space located

above the fold atop our right sidebar. It is visible on all

pages throughout the website. Rotations of this space

are limited, depending on the page and premium

opportunities contracted by others. Sample Ad:

Island Banner – Island Banner Ads float among the content on the home page and various other

pages throughout inbusinessmag.com. Rotations of this space are limited, depending on the page

and premium opportunities contracted by others.

Sample Ad:

Premium Placement & Exclusivity

Due to the demand for space

online at inbusinessmag.

com, premium ad placement

and exclusivity are available

when opportunities arise at

a premium rate of 25% over

published rates.

Premium Ad Placement –

Dedicated pages and rotation

plans are available to maximize

ad impressions. Leaderboard,

Skybox and Island ads are

available. Please speak to an

Account Representative to

determine availability.

Exclusivity – Certain online ad

spaces may be available for a

single advertiser. Please speak

to an Account Representative

to determine availability.

NO ADVERTORIAL PRODUCTS ARE AVAILABLE ONLINE. However, we do run press releases in our

Just In news column. Please send press releases to [email protected].

See Display Ad Order Terms & Conditions. Each advertiser or its representative is required to

sign an InMedia Company Display Ad Order Form. The above information is in no way a part of

advertisers’ contract and is included above as marketing suggestions only. Publisher reserves the

right to restrict or refuse certain advertisers.






InBusinessMag.com

In Business Online is a

businessperson’s resource

to everything business. From

forms to compliance, links to

leads, InBusinessMag.com

will be the one-stop business

resource.

Mobile

In Business Magazine can

be seen on most mobile

smartphones and tablet devices

Extensive Business Event Calendar

In Business business guide

Tax Forms

Business Start-Up Requirements

HR Compliance

Employee Resources

Links for HR, Best Practices & more

Job Postings

Current & Archived Issues

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IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 132015 ONLINE RATES & AD SPECS

Online Rates & Ad SpecsInBusinessMag.com is a comprehensive resource for business people throughout the Valley.

Readers know inbusinessmag.com.

LEADERBOARD SKYBOX ISLAND

468px(w) x 60px(h)

File Type: jpg/gif/swf

Max Size: 100k

300px(w) x 250px(h)


Max Size: 100k

468px(w) x 60px(h)


Max Size: 100k

Home Page: $1,495 Home Page: $1,230 Home Page: $995

Article Pages: $1,020 Article Pages: $850 Article Pages: n/a

Events Page: $1,020 Events Page: $850 Events Page: n/a

Random Pages: $650 Random Pages: $450 Random Pages: n/a

• 25,000 impressions

• No more than 3 rotations

Advertisements run per month with a

minimum of a three-month ad buy. All ads

must be approved by the publisher. All

links will be presented in a separate page

format so that users will not be taken from

inbusinessmag.com. A maximum of three

advertisements will land on each of the three

ad spaces per page.

Online Ad Specs• GIF/JPG need a click-through URL provided.

• SWF, FLA must have an embedded click-through URL

• All flash ads must have an alternate GIF version of creative.

Flash versions 6-10 accepted.

• Ads can loop 3 times, max time 45 seconds

• Ads are served via Javascript Ad calls, not iframes.

• Sound is not permitted

• Ads must not have margins, padding or centralizing code built in.

• All ad units must launch a new browser window/tab when clicked on.




PUBLISHED BY:

InMedia Company


Phoenix, AZ 85018

CONTACT US:

480.588.9505

480.584.3751

[email protected]

ONLINE:



The In Business Magazine e-Newsletters feature current, relevant information on what is upcoming

in the next issues, topic-specific articles and news of the day that will keep readers informed.

e-Newsletter SponsorshipGet exposure to our email audience by sponsoring our e-Newsletter that reaches business

owners, executives and decision makers on the first of each month.

Sample Ad:

e-Newsletter Island AdGet exposure with an Island ad, floating among the content that is disseminated in our Monthly

e-Newsletter. A larger space, this option provides an immediate link to you company, event or

special URL. Sample Ad:

Monthly e-NewsletterSee a sample of our. Monthly e-Newslwetter to the left.

Maximize Your Exposure Each Monthe-Newsletter Sponsorship and Island ads are effective ways to bring your brand to In Business

Magazine’s readers and online users. These options enable you to reach our audience with ad

units linking back to your website or landing page. Island ad is included with Sponsorship buy.

SPONSORSHIP (EXCLUSIVITY) ISLAND

145px(w) x 56px(h)

File Type: jpg

Max Size: 50k

468px(w) x 60px(h)

File Type: jpg, gif

Max Size: 50k

3 Months: $2,400 per month 3 Months: Included



• 7,800 + members (new members are added each month)

Advertisements run per month with a minimum of a three-month ad buy. All ads must be

approved by the publisher. All links will be presented in a separate page format so that users

will not be taken from inbusinessmag.com. A maximum of three advertisements will land on

each of the three ad spaces per page.

e-Newsletter Ad Specs

• GIF/JPG need a click-through

URL provided.

• GIF Ads can loop 3 times,

max time 45 seconds

• Ads are served via Javascript Ad

calls, not iframes.

• Ads must not have margins,

padding or centralizing code

built in.

Submit Ads

inbusinessmag.com/submit-ad

[email protected]

Ad AgreementSee Ad Order Terms & Conditions. Each advertiser or its representative is required to sign an InMedia Company Ad Order Form. The above information is in no way a part of advertisers’ contract and is included above as marketing suggestions only. Publisher reserves the right to restrict or refuse certain advertisers.

Complete Terms & Conditions are a part of your advertising agreement

with InMedia Company, LLC.

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 14E-NEWSLETTER & AD SPECS



PUBLISHED BY:

InMedia Company


Phoenix, AZ 85018

CONTACT US:

480.588.9505

480.584.3751

[email protected]

ONLINE:



Empower Your Business with In Business Magazine Marketing Services

In Business Magazine and inbusinessmag.com are trusted business brands strongly relied upon

by busines owners, executives, managers and decision makes. Our content vehicles are

attracting the right demographic for your business — Our audience is your customers.

Our AudienceWe know and understand the needs of our audience and are offering that exposure

to your company to target your prospective client and build your business.

NEW — Performance MarketingLet In Business Magazine and inbusinessmag.com reach your customer through our nimble

Performance Marketing efforts to maximize your exposure to our key demographic.

Online Business Solution Centers — Our enhanced, premium content pages will attract readers to

further engage. These pages include articles, special reports, whitepapers, special sections, contacts

and other resources on the topics below. All of this allows the capturing of leads around specific

themes or topics — positioning your company as the leader in the market. Position your company

around these topics:

Commercial Real Estate | Finance & Banking | Healthcare & Benefits

Human Resources | Law & Legal | Small Business

Whitepapers — Let us work with you to create special content, analysis or case studies on the very

subjects your clients are interested in learning more about. With your expertise and our audience,

your company will be poised to connect.

Reports — Your company may underwrite various reports on relevant subjects that our audience

rely upon to do business. Reports on safety, employee health or legal matters and more.

Special Sections — In Business Magazine’s special sections aggregate business content, contacts

and resources to our eager audience to help them build business. Our Lending Guides, Legal

Guides, Valley Chambers Guide, Top Hospitals, Commercial Real Estate Leaders and others

bring together information in one place that is easily accessed by those in need. Your company

can underwrite these special sections and be seen as the leader in the related industry and

capture leads.

PricingPricing is done by quote and is calculated through a guaranteed number of leads. Each program

takes 45 to 60 days to get to market. Each program will run for an initial 90 days.

For more information, please contact your Account Representative at (480) 588-9505, x 213 or

email us at [email protected].

68%OF USERS

READ AND REREAD A DEDICATED

SPECIAL SECTION RELATED TO

THEIR INDUSTRY

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 15MARKETING SERVICES




PUBLISHED BY:

InMedia Company


Phoenix, AZ 85018

CONTACT US:

480.588.9505

480.584.3751

[email protected]

ONLINE:



Scheduled EventsIn Business Magazine Events are well-attended,

relevant and engaging. No slow-paced awards,

templated programs or drab speakers and

panelists. Our goal is to truly inform and excite

our business community with pertinent subject

matter, empowering speakers and panelists,

first-class venues and to-the-point content.

In Business Magazine EventsHealthcare: A Business Owners Summit on Prevention & Benefits (April 2015)

Technology to Build Business: A Symposium on Tech that Matters (June 2015)

Legally Yours: A Symposium on Compliance and Protecting Your Business (August 2015)

2015 Annual Guest Editor Economic Symposium & Business Expo (November 2015)

Dates are tentative and subject to change.

Sponsorship Levels:• Title Level (1) – is sponsorship includes naming rights for both the Luncheon and the EXPO.

Includes: Event naming rights; Logo placement on all collateral, Digital materials and within In

Business Magazine; 10 x 10 Premium Exhibitor Space at EXPO (with all privileges); Full-Page Ad in

In Business Magazine; Online Banner Ad; e-Newsletter sponsorship for 1 month; Head Table of 10;

1 additional table of 10. $25,000

• Investor Level (3) – is sponsorship includes Sponsor rights for both the Luncheon and the EXPO.

Includes: Logo placement on all collateral, Digital materials and within In Business Magazine; 10 x

10 Exhibitor Space at EXPO (with all privileges); Half-Page Ad within In Business Magazine; Online

Square Ad for 1 month; Table of 10. $12,500

• Patron Level (10) – is sponsorship includes Sponsor rights for both the Luncheon and the EXPO.

Includes: Logo placement on all collateral, Digital materials and within In Business Magazine; 10

x 10 Exhibitor Space at EXPO (with all privileges); Third-Page Ad within In Business Magazine;

Online Square Ad for 1 month; Table of 10. $6,500

• Bag Sponsor (1) – is sponsorship includes Sponsor rights for both the Luncheon and the EXPO.

Includes: Bag and logo on bag for Luncheon Gift Bag and for attendees, Sixth-Page Ad within In

Business Magazine; Table of 10. $3,500

• Subscriber Level (10) – is sponsorship includes Sponsor rights for both the Luncheon and the

EXPO. Includes: Sixth-Page Ad within In Business Magazine; Table of 10. $2,500

• VIP Level – is sponsorship is dedicated to companies vested in our local business community.

Includes: Table signage, Program mention & Table of 10. $1,000

Creditable Events

Be a part of our high-profile,

well-attended events and

get exposure! Executives,

managers, business owners and

decision makers sit at our tables

of ten at each of our events.

Sponsorship Opportunities

Sponsorships by corporations

and individuals are available by

contacting our Sales team at

(480) 588-9505 x 213 or

via email at advertise@

inbusinessmag.com.

• Title Sponsor (1 per event)

• Partner Sponsor (4 per event)

• Associate Sponsor (10 per event)

• Advocate Sponsor (Multiple)

• Table Sponsor (Table of 10)

• Individual VIP/Luncheon Ticket

• Individual Luncheon Ticket

Sponsorship Agreement

See Sponsorship Order

Terms & Conditions. Each

advertiser or its representative

is required to sign an InMedia

Company Sponsorship

Order Form. The above

information is in no way a part

of advertisers’ contract and is

included above as marketing

suggestions only. Publisher

reserves the right to restrict or

refuse certain advertisers.

Complete Terms & Conditions are a part of your advertising agreement

with InMedia Company, LLC.

2014 Healhcare Event

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 16EVENT SPONSORSHIP



PUBLISHED BY:

InMedia Company


Phoenix, AZ 85018

CONTACT US:

480.588.9505

480.584.3751

[email protected]

ONLINE:



MarketPlace – Business Services GuideEach month In Business Magazine will feature display

advertisements for reputable business services companies

to showcase themselves within In Business Magazine.

MarketPlace Display Ads

With a quarter-, eighth- or sixteenth-page ad space, you

may advertise your services for a minimum of 3 issues in

In Business Magazine.

Benefits: Each display ad is a way to reach our 34,000

subscribers with your services. As business owners

and executives are the principal readers of In Business

Magazine, we offer these benefits:

1. Consecutive promotion of services drives readers to act each month.

2. Deals and offers to subscribers are 74% more likely to gain business.

3. In print, online, links and through social media, your MarketPlace ad will get noticed.

4. You are eligible for discounted subscriptions, Twitter PR Tweeter Program and Just In

press release services.*

Qualify: These service business are invited to participate by our Publisher and are asked to

qualify by adhering to these conditions:

1. Minimum 3 consecutive issues.

2. Billed Monthly by credit card prior to insertion.

3. Advertiser provides print-ready artwork to our specifications (see below).

4. Business display ad is a single category of business (i.e.: healthcare,

business services, commercial real estate, etc.).

5. Offers are “mention” or “use this code” and not dotted-line “coupon” ads.

Order: Contact your account representative at (480) 588-9505 x210 to make your

reservation for space. Orders are not exclusive and each advertiser will be placed

by category of services and in alphabetical order.

Rates

See 2015 Display Advertising Rates page of this media kit for terms.

*Services are based on a minimum 6-issue agreement.

IN BUSINESS MAGAZINE 2015 MEDIA KIT PAGE 17MARKETPLACE

58

INBUS INESSMAG.COM

JAN . 2015

JANUARY 2015 Marketplace

1/4-Page Ad 1/4-Page Ad


1/8-Page Ad1/16-Page

Ad1/16-Page

Ad

57

INBUS INESSMAG.COM

JAN . 2015


1/8-Page Ad1/16-Page

Ad

1/16-PageAd

HOW TO ADVERTISE

JANUARY 2015

Ad Sizes

WIDTH HEIGHT

1/2 H 7.625” 4.5625”

1/4 V 3.75” 4.5625”

1/8 H 3.75” 2.1875”

1/16 Square 1.8” 2.1875”

Per Issue 3X 6X 9X 12X

1/2 H $995 $879 $806 $754

1/4 V $625 $599 $540 $499

1/8 H $510 $478 $425 $399

1/16 Square $450 $392 $347 $299

Display Ad Agreement

See Display Ad Order Terms &

Conditions. Each advertiser or its

representative is required to sign

an InMedia Company Display

Ad Order Form. The information

on this page is in no way a

part of advertiser’s contract

and is included as marketing

suggestions only. Publisher

reserves the right to restrict or

refuse certain advertisers.

Promote• Events

• Services• Special Offers

• Announcements• Expertise

78% OF READERS SAY THEY WERE

INFLUENCED BY A B2B RELATIONSHIP

FROM PRINT



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