media mantra pr and digital credentials
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MEDIA MANTRA
Media Mantra - Introduction
Media Mantra is one of the leading Public Relations agencies in the country thatlooks at outstretching beyond the conventional PR mannerisms.
In 2012, Media Mantra started as a dream project visioned by a group of young professionals with an entrepreneurial bent of mind. We partner with our clients, because we believe that only by harnessing public relations can brands, government and business retain immediacy and transparency to build credibility and trust.
We are growing at a fast pace. We are currently 40 people strong with 130 active clients in a month. We not only handle multinational accounts like SRS and Sukam, but we also handle start ups like Voylla and Crown It and help them establish as a brand. We have recently started our digital wing and have launched our social media management and content marketing services
Few of our clients
Our Clients in Medical/Healthcare Sector
Clients in Education
Clients in IT
Clients in Real Estate
Clients in E-commerce
Clients in HR
Clients in Finance
Media Mantra – Events –Press Coverage
The official PR Partners for Rashtriya Sanskriti Mahotsav 2016
Media Mantra – Events –Press Coverage
Some of the Events Handled By Us
Media Mantra – Events
Some of the Events Handled By Us
Buzz in the Media
We are the next PR firm to watch out for
This list is arrived at by the Editorial Team at Reputation Today to put a spotlight on Indian PR firms that are mostly young and have been created in the last few years.
Read the article –
Ten Upcoming Indian PR Firms to watch out for
Partnership with UAE Based BR Communications
With this alliance, Media Mantra looks forward to cater to the growing demand of international audience by providing best-in-class Marketing and PR services/solutions, strengthening its expertise and establishing visibility at the global forefront.
Read More –Media Mantra partners with UAE-based BR Communications
Content Management and Copy Writing
The content for the media outreach and story pitching is done by Media Mantra team. We will support client with
1. Creating Press Releases
2. Creating Standard Company Profiles
3. Creating Standard Spokesperson Profiles
4. All active/inactive stories for the media
Media Workshops/Training
Provide one-to-one trainings to clients – basic and advanced training programs respectively in a 2 day format at client’s location.
What it covers – Leadership training, Marketing & PR team training.
Grooming the team to conduct PR & Media interactions.
Each session will be of 2-3hours.
Starting rate for a single day training session – 30K. (Customizable packages available on request.)
Crisis Management
Understand The Crisis
Mitigate the Crisis
What do we do in Crisis Management
Each crisis needs to be understood individually
Crisis can be due to faulty product line, founders/directors personal conduct or quote, or even online, where consumers or competitors try to do negative PR
First step is to acknowledge the that there is a crisis and the assess the level of crisis. If it can be mitigated then and there. If not, then identify the nature of the crisis and the medium to be used to handled it
Identify the stakeholders and impact, work towards mitigating it
Counter the negatives with positives
Acknowledge Identify Mitigate
Teams
PR
• Account Managers
• Account Executives
Digital
• Digital Account Managers
• Graphic Designers
• Digital Account Executives
Content
• Content Manager
• Content Writers
Team Structure For Client
Head of Client Servicing
Account Executive
Account Executive-Research
Content Executive
Account Manager
Monthly Monitoring
India Media Monitor
Meltwater
ROI Analysis
Sentiment Analysis
OUR DIGITAL OFFERINGS
Few of our Digital Clients
Social Media Management- Organic
This vertical aims to streamline social media activity of the client. The streamline process includes organic optimization of social content and strategy to create engaging content
Social Media Management
1. Handle 3 social media properties with design support
2. Organic strategy for sustainable branding- color scheme, logo placement, font size etc.
3. Handle Organic Campaign on social like #HealthinmyAppor #SkillIndia and keep some incentives for potential followers to follow or download the app.
Examples
Examples
Case study: #Rakhi Flashback Campaign
1. Conducting a week long campaign on Sabhyata’s Facebook Page.
2. Creating daily communication strategy for seeding right graphics
3. Identifying major fashion & lifestyle groups to disseminate.
4. Contest open for Pan India followers
5. Received 3 selfies in an hour of engagement.
6. Incentive: Free Sabhyata Voucher Giveaway for Rakhi Promotion.
Case study: #HealthinmyApp Campaign
1. Conducted a 2 weeks campaign on social media : Twitter and Facebook
2. Created daily communication strategy for seeding right graphics
3. Identified major healthcare and fitness and contest groups to disseminate
4. This was only for Bangalore Area
5. Received 10 quality App downloads in 2 weeks
6. Incentive: 3 movie tickets and 3 health packages as takeaway (package value 4K total)
Blog Marketing
This vertical aims to streamline blog post activity of the client. The streamline process includes organic optimization of blog content strategy to create engaging content.
Some of our examples:
http://blog.makemywishes.com/2016/06/being-social-is-invigorating-yet-it.html
http://blog.makemywishes.com/2016/06/here-we-come.html
http://medidaili.com/4-most-common-disease-in-india.html
http://medidaili.com/Blood-test-inherit-secrets-of-your-health.html
http://m1-order.com/blog/mrgeeksuniteds-saurabh-mathur-reviews-m1-order/
http://m1-order.com/blog/5-trends-all-e-marketplaces-to-follow/
What Do We Do Differently
We customize and tailor make our solutions to fit to the client requirements
We believe in 360 degree PR and not just completing the contractual mandate. Our PR Calendar is hence aligned with an organization’s marketing calendar, HR calendar as well as CSR team activity
We handhold and guide clients with PR communication strategy and also from marketing standpoint help ideate campaign that can generate media interest
We have an internal digital and graphics team to support the client with regular ORM related activities as and when needed
Contact Us
Unit 936-937, Tower B-2, Spaze ITechPark, Sohna Road, Sector 49, Gurgaon -122001
Tel : (0124)-4375046 / (0124)-4740281
Email : [email protected] |[email protected]
Website: www.mediamantra.net