media plan final - copy
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media plan formatTRANSCRIPT
SummaryMEDIA PLAN SUMMARYClient:Blue stratosProduct:Blue stratosMarket:PakistanActivity Period:Jan-Feb-MarchMedium: TV/Radio/Print/OOH/DigitalTotal Budget:[$PKR] 49,878,524TVBudget (NET) Phase OneBudget (NET) Phase TwoTOTALAry Digital2,104,4911,395,5703,500,060Geo Ent1,218,3431,186,6142,404,957Geo TV1,404,0001,364,0002,768,000TV One523,4500.0523,450Ary News818,000630,0001,448,000CNBC391,5000.0391,500Express Entertainment760,500657,5001,418,000Dawn News362,500245,000607,500News One302,5000.0302,500Dunya News1,062,367714,3501,776,717Geo Kahani1,197,0001,951,1253,148,125Urdu One1,417,500916,5002,334,000A Plus545,0000.0545,000HBO659,750659,7501,319,500Total TV12,766,9019,720,40822,487,309TOTAL Print1,813,5901,813,590Total Digital2,300,0002,300,000TOTAL Radio790,317790,317GRAND TOTAL17,670,8079,720,40827,391,215TOTAL TV Blue Stratos22,487,309Total Spend49,878,524
TV phase oneMEDIA PLAN Client:Blue stratosProduct:Blue stratosMarket:PakistanActivity Period:Jan-Feb-MarchMedium: TVTotal Budget:[$PKR] 14,809,605JanFeb Program Avg Rating Time Band Dur (Sec) CAT Total Rate Cost/Spot Total TotalWedThuFriSatSunMonTueWedThuFriSatSunMonTueWedGRPSCPRPFOCGRPS of FOC CONTENTTotal GRPSFinal CPRP sec Spots Cost Cost+GST2223242526272829303112345 ARY Digital20.00.513:00-13:592040229,0259,67519,35022,44611110.614:00- 14:592040229,0259,67519,35022,44611110.615:00-15:592040229,0259,67519,35022,44611110.519:00 - 19:592040240,50013,50027,00031,32011110.623:00 - 23:592040248,60016,20032,40037,58411110.00.00.513:00-13:59153902629,0257,256188,663218,849222222222222213140.614:00- 14:59153752529,0257,256181,406210,431222222222222115160.615:00-15:59153902629,0257,256188,663218,849222222222222216160.517:00 - 17:59153752540,50010,125253,125293,625222222222222113130.422:00 - 23:00153902692,81323,203603,285699,810222222222222210110.623:00 - 23:59153902648,60012,150315,900366,44422222222222221616Bulbulay19:30 - 20:00151208128,00032,000256,000296,960440.00.00.00.02,6301722,104,4912,441,209171712121612121212121216100.00.00.00.00.00.0Geo Entertainment0.00.00.00.00.414:00 - 14:59208049,5003,16712,66714,69322220.415:00 - 16:59208049,5003,16712,66714,69322220.517:00 - 17:59208049,5003,16712,66714,69322220.418:00 - 18:592080421,0007,00028,00032,48022220.622:00 - 22:592080443,75014,58358,33367,66722230.623:00 - 23:592080439,06313,02152,08460,41722230.00.00.414:00 - 14:5915525359,5002,37583,12596,42533333333333214150.415:00 - 16:5915675459,5002,375106,875123,97544444444433318190.517:00 - 17:5915465319,5002,37573,62585,40533333332222216160.418:00 - 18:59153902621,0005,250136,500158,340333333222210110.622:00 - 22:59154653143,75010,938339,063393,31333333332222219200.623:00 - 23:59154653139,0639,766302,738351,17633333332222219200.00.03,4652231,218,3431,413,27812121919191916191915151412130.00.00.00.00.00.00.0Geo tv0.00.00.00.00.00.00.411:00 - 11:59154803218,0004,500144,000167,04022233222222222213130.315:00 - 15:59206403215,0005,000160,000185,60022233222222222210100.319:00 - 20:00154803260,00015,000480,000556,80022233222222222210100.522:.00 - 22:59154803250,00012,500400,000464,00022233222222222216170.423:00 - 00:00154803227,5006,875220,000255,20022233222222222213130.00.02,5601601,404,0001,628,6401010101515101010101010101010100.00.00.00.0TV One0.00.00.00.00.00.01.019:00 - 19:59154352912,5003,12590,625105,125322332222222229300.920:00 - 20:59154352917,6004,400127,600148,016322332222222226270.821:00 - 21:59154352917,6004,400127,600148,016322332222222223240.722:00 - 22:59154352914,0003,500101,500117,740322332222222220210.223:00 - 23:59154352910,5002,62576,12588,3053223322222222660.00.02,175145523,450607,202151010151510101010101010100.00.00.00.00.00.0Ary News0.00.00.00.00.213:00 - 13:59208044,5001,5006,0006,96022110.214:00 - 14:59208044,5001,5006,0006,96022110.620:00 - 20:592080430,00010,00040,00046,40022230.322:00 - 22:592080425,0008,33333,33338,66722110.323:00 - 23:592080414,0004,66718,66721,65322110.00.00.00.213:00 - 13:5915510345,0001,25042,50049,300222332222233222770.214:00 - 14:5915510345,0001,25042,50049,300222332222233222770.620:00 - 20:59155103435,0008,750297,500345,10022233222223322220210.322:00 - 22:59155103425,0006,250212,500246,50022233222223322210110.323:00 - 23:59155103414,0003,500119,000138,04022233222223322210110.00.02,950190818,000948,8802020101515101010101015151010100.00.00.00.0CNBC0.00.00.00.00.00.00.114:00 - 14:5920580296,0002,00058,00067,28032222222222222330.115:00 - 15:5920580296,0002,00058,00067,28032222222222222330.116:00 - 16:5915435296,0001,50043,50050,46032222222222222330.120:00 - 20:5915435296,0001,50043,50050,46032222222222222330.121:00 - 21:5930870296,0003,00087,000100,92032222222222222330.122:00 - 22:5915435296,0001,50043,50050,46032222222222222330.123:00 - 23:5920580296,0002,00058,00067,28032222222222222330.00.03,915203391,500454,14021141414141414141414141414140.00.00.00.00.0A Plus0.00.00.00.00.217:00 - 17:59203201610,0003,33353,33361,867222211222330.218:00 - 18:59203201620,0006,667106,667123,733222211222330.222:00 - 22:59203201615,0005,00080,00092,800222211222330.321:00 - 21:5920180940,00013,333120,000139,200111111111330.223:00 - 23:59203201615,0005,00080,00092,800222211222330.00.00.217:00 - 17:591560410,0002,50010,00011,6001111110.218:00 - 18:591590620,0005,00030,00034,8001122110.222:00 - 22:591590615,0003,75022,50026,1001122110.321:00 - 21:591530240,00010,00020,00023,20011110.223:00 - 23:591590615,0003,75022,50026,1001122110.00.00.217:00 - 17:592032016FOC222211222330.218:00 - 18:592032016FOC222211222330.222:00 - 22:592032016FOC222211222330.321:00 - 21:592036018FOC222222222560.223:00 - 23:592032016FOC222211222330.00.00.217:00 - 17:5915604FOC1111110.218:00 - 18:5915906FOC1122110.222:00 - 22:5915906FOC1122110.321:00 - 21:5915604FOC22110.223:00 - 23:5915906FOC1122110.00.03,850205545,000632,20019191919191917171919190.00.00.00.00.00.00.00.0HBO0.00.00.00.00.115:00 - 15:5915435297,5001,87554,37563,075222332222222111330.116:00 - 16:5915435297,5001,87554,37563,075222332222222111330.117:00 - 17:59154352912,5003,12590,625105,125222332222222111330.119:00 - 19:59154352912,5003,12590,625105,125222332222222111330.120:00 - 20:59154352918,0004,500130,500151,380222332222222111330.122:00 - 22:59154352918,0004,500130,500151,380222332222222111330.123:00 - 23:59154352915,0003,750108,750126,150222332222222111330.00.03,045203659,750765,3101414142121141414141414147770.00.00.00.0Express Ent0.00.00.00.00.110:00-10:5920580296,0002,00058,00067,280222332222222111330.112:00-12:5920580296,0002,00058,00067,280222332222222111330.114:00-14:5915435296,0001,50043,50050,460222332222222111330.115:00-15:5915435296,0001,50043,50050,460222332222222111330.119:00-19:59154352920,0005,000145,000168,200222332222222111330.120:00-20:59154503035,0008,750262,500304,500222222222222222330.122:00-22:59154503020,0005,000150,000174,0002222222222222223323:00-23:59154503018,0004,500135,000156,6002222222222222220.00.00.00.03,365205760,500882,1801616162121161616161616161111110.00.00.00.0Dawn News0.00.00.00.00.117:00 - 17:5915435295,0001,25036,25042,050222332222222111330.119:00 - 19:59154352910,0002,50072,50084,100222332222222111330.120:00 - 20:59154352915,0003,750108,750126,150222332222222111330.122:00 - 22:59154352915,0003,750108,750126,150222332222222111330.123:00 - 23:5915435295,0001,25036,25042,050222332222222111330.00.02,175145362,500420,5001010101515101010101010105550.00.00.00.0News One0.00.00.00.00.119:00 - 19:59153902610,0002,50065,00075,400222332222222330.120:00 - 20:59153902615,0003,75097,500113,100222332222222330.122:00 - 22:59154202815,0003,750105,000121,8002223322222222330.123:00 - 23:5915420285,0001,25035,00040,6002223322222222330.00.01,620108302,500350,9008881212888888840.00.00.00.00.00.0Dunya News0.00.00.00.014:00-14:59205802911,0003,667106,333123,3473323322222230.00.019:00-19:59205802924,0008,000232,000269,1203323322222230.00.021:00-21:59205802943,40014,467419,533486,6593323322222230.00.022:00-22:59205802931,50010,500304,500353,2203323322222230.00.00.00.02,3201161,062,3671,232,345121281212888888120.00.00.00.00.00.00.0Geo Khani0.00.00.00.00.110:00 - 10:5910270278,5001,41738,25044,370323322222222330.420:00 - 20:59102702794,25015,708424,125491,98532332222222211110.114:00 - 14:59102702719,0003,16785,50099,180323322222222330.521:00 - 21:591027027113,75018,958511,875593,77532332222222214140.117:00 - 17:5910270279,5001,58342,75049,590323322222222330.119:00 - 19:59102702721,0003,50094,500109,620323322222222330.00.01,6201621,197,0001,388,5200.01812181812121212121212120.00.00.00.00.00.0Aaj TV 0.00.00.00.00.121:00 - 21:59152101445,00011,250157,500182,700223223110.420:00 - 20:59151801245,00011,250135,000156,6003333550.109:00 - 09:59153902645,00011,250292,500339,3002233322333330.512:00 - 12:59153902645,00011,250292,500339,300223332233313140.122:00 - 22:59153002045,00011,250225,000261,0002222222222220.118:00 - 18:59154202845,00011,250315,000365,4003333233332330.01,8901261,417,5001,644,300711121413671112141360.00.00.00.00.0GRAND TOTAL37,5802,36312,766,90114,809,605181191174222225168164171174172176157105704361320,83435%6431,25610,1631,200,00013,966,901
TV Spend SummaryTOTAL SPEND22,487,309Total GRPS2,073NET CPRP10,845.78
TV phase twoMEDIA PLAN Client:Blue stratosProduct:Blue stratosMarket:PakistanActivity Period:Jan-Feb-MarchMedium: TVTotal Budget:[$PKR] 11,275,674FebMarch Program Avg Rating Time Band Dur (Sec) CAT Total Rate Cost/Spot Total TotalSatSunMonTueWedThuFriSatSunMonTueWedThuFriSatGRPSCPRPFOCGRPS of FOC CONTENTTotal GRPSFinal CPRP sec Spots Cost Cost+GST22232425262728123456780.0ARY Digital20.00.00.513:00-13:592040229,0259,67519,35022,44611110.614:00- 14:592040229,0259,67519,35022,44611110.615:00-15:592040229,0259,67519,35022,44611110.517:00 - 17:592040240,50013,50027,00031,32011110.623:00 - 23:592040248,60016,20032,40037,58411110.00.00.614:00- 14:59153602429,0257,256174,150202,01422222222222214150.615:00-15:59153602429,0257,256174,150202,01422222222222214150.517:00 - 17:59153602440,50010,125243,000281,88022222222222212130.422:00 - 23:001590692,81323,203139,220161,495111111230.623:00 - 23:59153602448,60012,150291,600338,256222222222222141519:30 - 20:00151208128,00032,000256,000296,960440.00.00.00.01,8501201,395,5701,618,8611418988899138880.00.00.00.00.00.00.0Geo Entertainment0.00.00.00.00.00.00.414:00 - 14:5915570389,5002,37590,250104,6903333333333222215160.415:00 - 16:5915780529,5002,375123,500143,2604444444444333321220.517:00 - 17:5915540369,5002,37585,50099,1804333333222222218190.418:00 - 18:59154653121,0005,250162,750188,79043333322222212130.622:00 - 22:59155253543,75010,938382,813444,0633333333222222221220.623:00 - 23:59155253539,0639,766341,801396,4893333333222222221220.00.03,4052271,186,6141,376,47221191919191916151515131311130.00.00.00.00.0GEO News0.00.00.00.00.411:00 - 11:59154803218,0004,500144,000167,04022233222222222213130.315:00 - 15:59154803215,0003,750120,000139,20022233222222222210100.319:00 - 20:00154803260,00015,000480,000556,80022233222222222210100.522:.00 - 22:59154803250,00012,500400,000464,00022233222222222216170.423:00 - 00:00154803227,5006,875220,000255,20022233222222222213130.00.02,4001601,364,0001,582,2401010101515101010101010101010100.00.00.00.0Ary News0.00.00.00.00.00.213:00 - 13:5915450305,0001,25037,50043,5002223322222332660.214:00 - 14:5915450305,0001,25037,50043,5002223322222332660.620:00 - 20:59154503035,0008,750262,500304,500222332222233218190.322:00 - 22:59154503025,0006,250187,500217,5002223322222332990.323:00 - 23:59154503014,0003,500105,000121,8002223322222332990.00.02,250150630,000730,80010101015151010100.00.00.00.0HBO0.00.00.00.00.115:00 - 15:5915435297,5001,87554,37563,075222332222222111330.116:00 - 16:5915435297,5001,87554,37563,075222332222222111330.117:00 - 17:59154352912,5003,12590,625105,125222332222222111330.119:00 - 19:59154352912,5003,12590,625105,125222332222222111330.120:00 - 20:59154352918,0004,500130,500151,380222332222222111330.122:00 - 22:59154352918,0004,500130,500151,380222332222222111330.123:00 - 23:59154352915,0003,750108,750126,150222332222222111330.00.03,045203659,750765,31014141421211414140.00.00.00.0Express Ent0.00.00.00.00.112:00-12:5920580296,0002,00058,00067,280222332222222111330.115:00-15:5915420286,0001,50042,00048,720222332222212111330.119:00-19:59154352920,0005,000145,000168,200222332222222111330.120:00-20:59154503035,0008,750262,500304,500222222222222222330.122:00-22:59154503020,0005,000150,000174,000222222222222222330.123:00-23:59154503018,0004,500135,000156,600222222222222222330.00.02,335146657,500762,7001212121515121212121211129990.00.00.00.0Dawn News0.00.00.00.00.117:00 - 17:5915420285,0001,25035,00040,60022233222222211330.119:00 - 19:59154202810,0002,50070,00081,20022233222222211330.120:00 - 20:59154202815,0003,750105,000121,80022233222222211330.123:00 - 23:5915420285,0001,25035,00040,60022233222222211330.00.01,680112245,000284,20088812128880.00.00.00.0Dunya News0.00.00.00.00.114:00-14:59153902611,0002,75071,50082,940332332222112330.119:00-19:59153902624,0006,000156,000180,960332332222112330.121:00-21:59153902643,40010,850282,100327,236332332222112330.122:00-22:59153902631,5007,875204,750237,510332332222112330.00.01,560104714,350828,64612128121288884480.00.00.00.00.00.00.0Geo kahani0.00.00.00.00.420:00 - 20:59154953394,25023,563777,563901,97332233222222222213140.114:00 - 14:59154953319,0004,750156,750181,830322332222222222330.521:00 - 21:591549533113,75028,438938,4381,088,58832233222222222217170.117:00 - 17:5915495339,5002,37578,37590,915322332222222222330.00.01,9801321,951,1252,263,3051288121288888888880.00.00.00.0Aaj TV0.00.00.00.00.421:00 - 21:59152101447,00011,750164,500190,820223223660.120:00 - 20:59151801247,00011,750141,000163,5603333110.509:00 - 09:59153902647,00011,750305,500354,380223332233313140.112:00 - 12:59153902647,00011,750305,500354,3802233322333330.00.01,17078916,5001,063,1402679962679960.00.00.00.00.00.00.0GRAND TOTAL21,6751,4329,720,40811,275,674115117105138138103971007366636538402739924,38635%41981711,896
797
PrintMEDIA PLAN Client:Blue stratosProduct:Blue stratosMarket:PakistanActivity Period:Jan-Feb-MarchMedium: PrintTotal Budget:[$PKR] 1,813,590
MEDIAEDITIONSPAPERLNG.Circulation Per DayDeliveryPOSITIONSIZECOLOR2014FRQ.TARIFF RATETOTALCOSTJanFeb MarchRATE (Per C.M)EXTRAPrice with premiumCOSTCPM
National NewspapersDawnL / K / IEnglish125,000625000Front PageQuarter Page27x4Color222615050%22524,300145,80038.88The NewsL / K / IEnglish140,000700000Front PageQuarter Page27x4Color332820050%30032,400259,20046.29JangL / K / I Urdu800,0004000000Front PageQuarter Page27x4Color242850050%75081,000648,00020.25Business RecorderL / K / IEnglish85,000425000Front PageQuarter Page27x4Color232730050%45048,600340,200114.35Expess TribuneL / K / IEnglish35,000175000Front PageQuarter Page27x4Color221515050%22524,300121,500138.86The NationL / K / IEnglish80,000400000Front PageQuarter Page27x4Color221522550%33836,450182,25091.13Daily TimesL / K / IEnglish100,000500000Front PageQuarter Page27x4Color211418050%27029,160116,64058.32
TOTAL682500015171143276,2101,813,59040.47
DigitalBudget for Digital 2,300,000.00
WebsitesBudgetPercentageCPM($)CPM (RS)ImpressionsGeo300,00019%$32631,142,857Dawn300,00019%$1.92001,503,759Apniisp200,00013%$1.51581,269,841Songs.pk200,00013%$2210952,381jang.com.pk200,00013%$3263761,905Humari web150,0009%$11051,428,571Karachi foods150,0009%$11051,428,571fashioncentral100,0006%$1841,190,476Total1,600,000100%9,678,363Portal & Social MediaBudgetCPC($)CPC (RS)ClicksGDN250,00036%$0.141516,980Facebook250,00036%$0.141516,980YouTube100,00014%$0.13147,277Website Branding100,00014%$0.47492,038Total700,000100%$0.889243,276Grand Total2,300,00010,971
RadioMEDIA PLAN Client:Blue stratosProduct:Blue stratosMarket:PakistanActivity Period:Jan-Feb-MarchMedium: RadioTotal Budget:[$PKR] 916,767JanFeb Program Time Band Days Dur (Sec) CAT Total Cost/Spot Total Total WedThuFriSatSunMonTueWedThuFriSatSunMonTueWed sec Spots Cost Cost + GST2223242526272829303112345
FM 91 (K/L/I)
Afternoon2:00pm - 3:00pmMon - Sun 201,3606873349,86757,845666664433366333
3:00pm - 4:00pmMon - Sun 201,3606873349,86757,845666664433366333
Evening Drive Time5:00pm - 6:00pmMon - Sun 151,0206855037,40043,384666664433366333
6:00pm - 7:00pmMon - Sun 151,0206855037,40043,384666664433366333
Night10:00pm - 11:00pmMon - Sun 151,0206855037,40043,384666664433366333
57803403,117211,933245,843303030303020201515153030151515
FM 96 (Khi)
Afternoon2:00pm - 3:00pmMon - Sun 201,7208623320,06723,277666666666666644
3:00pm - 4:00pmMon - Sun 201,7208623320,06723,277666666666666644
Evening Drive Time5:00pm - 6:00pmMon - Sun 201,7208623320,06723,277666666666666644
6:00pm - 7:00pmMon - Sun 201,7208623320,06723,277666666666666644
Night10:00pm - 11:00pmMon - Sun 201,7208623320,06723,277666666666666644
86004301,167100,333116,387303030303030303030303030302020
Josh FM 99
Morning8:00pm - 9:00pmMon - Sun 201,8009023321,00024,360666666666666666
3:00pm - 4:00pmMon - Sun 151,3509017515,75018,270666666666666666
Evening Drive Time5:00pm - 6:00pmMon - Sun 151,3509017515,75018,270666666666666666
6:00pm - 7:00pmMon - Sun 201,8009023321,00024,360666666666666666
Night10:00pm - 11:00pmMon - Sun 201,8009023321,00024,360666666666666666
11:00pm - 12:00amMon - Sun 201,4407223316,80019,488666666444444444
95405221,283111,300129,108363636363636343434343434343434
Samaa FM
Morning8:00pm - 9:00pmMon - Sun 201,8009050045,00052,200666666666666666
Evening Drive Time5:00pm - 6:00pmMon - Sun 151,1107437527,75032,190666666644444444
6:00pm - 7:00pmMon - Sun 201,8009050045,00052,200666666666666666
Night10:00pm - 11:00pmMon - Sun 151,1107437527,75032,190666666644444444
58203281,750145,500168,780242424242424242020202020202020
FM 103 (K/L/I/F/M)
Morning8:00pm - 9:00pmMon - Sun 201,180591,00059,00068,440666644333333333
Evening Drive Time5:00pm - 6:00pmMon - Sun 158855975044,25051,330666644333333333
6:00pm - 7:00pmMon - Sun 201,180591,00059,00068,440666644333333333
Night10:00pm - 11:00pmMon - Sun 201,180591,00059,00068,440666644333333333
44252363,750221,250256,650242424241616121212121212121212
TOTAL34,1651,856790,317916,767144144144144136126120111111111126126111101101
CPS426
Value Additions
ChannelValue Additions
FM1075 - 7pm sponsorship10 - 11pm sponsorship1 day branding
FM 912 - 4pm sponsorship10 - 11pm sponsorship2 day branding
FM 966 - 8pm main sponsorship10 - 11:59pm Co sponsorshipBrand EndorsementDuring the live show the RJ will highlight the features and benefits of product through brand pointers.Pointers Airing Frequency: 3 times x 10 sec x 15 days
FM1033 - 4pm main sponsorship10pm - 11:59pm main sponsorship1-Day Branding
Geo KahaniMain sponsorship of IntikaaamMain Sponsorship of Mera Sultan Co Sponsorship of Repeat Intikaaam Co Sponsorship of Repeat Intikaaam
ARY DigitalThakkan Main SponsorshipKhushbu Ka Ghar Main SponsorshipTu Tu Main Main Support Sponsorship
A Plus2-Main Sponsorship Prime Time Dramawith 4 scoll each and 4 Logo eachO/Closing Announcement / Break Bumpers/ Promos
2 Co sponsorship Pre and Post dramawith O/Closing Announcement / promos
HBO1Main Sponsorship Golden TicketO/C Announcement with 5sec tailPromo with 5 sec tailBreak Bumpers with 5 sec tail
1Main Sponsorship family NightO/C Announcement with 5sec tailPromo with 5 sec tailBreak Bumpers with 5 sec tail
1Co Sponsorship HBO Friday Bolck BustersO/C Announcement with 5sec tailPromo with 5 sec tail
ARY MusicMain Sponsorship of VJ time
ARY News I-Shape Time Check at 15-minuteMain Sponsorship of 11th Hour with Waseem BadamiCo-Sponsorship of Agar with Amir Ghouri Co-Sponsorship of Off-The Record with Kashif Abbasi
CNBCMain Sponsorship of "Headline News" MON-SUNO/C Announcement of 7 secTagline: This headline news is brought yo you by...Freq: 16 News per day from 9am-12am
Fixed PIP-10mins past every hour MON-SUN 9:10am-12:10amFreq: 16 PIP's of 10sec each
Sponsorship of "Sports News Segment"MON-SUN 9am, 1pm, 4pm, 6pm & 11pmFreq: 5 segments per dayO/C Announcement of 5 sec each
Main Sponsorship of "BAND BAJA"Sunday 7:30pm-8pmO/C Announcement of 5 sec eachPromo tail (30 promos per week with 5sec tail)Break Bumper1 PIP of 10 sec each
DAY BRANDING-SUNDAY2 day brandings
TV OneMain sponsorship of the drama serial Dil Kuch aur samjha tha 4 days a week.Main sponsorship of the drama serial Pehli Andhi Mausam ki once a week.O/C Announcement of program with 5 seconds telop Break bumpers of 5 seconds in each mid break Scrolls of 10 seconds eachLogos of 10 seconds eachPromo tail with 5 seconds telop as This program is brought to you in association with XYZ Co Operation.
Co Sponsorship of the drama serial Newyork se New Karachi once a week.Co Sponsorship of the drama serial Boltay Afsanay once a week.Co Sponsorship of the drama serial Ham Parinday once a week.O/C Announcement with 5 seconds telop Promo tail with 5 seconds telop Scroll of 10 seconds in program with frequency of 3 scrolls for 10 seconds each.
Station Branding Transmission Branding will be provided from 18:00 to 23:59 Break BumpersLogosScrolls
Brand PointersThe brand pointers will be incorporated during the morning show (Muskurati Morning) accompanied with the brand team/ambassador of Johnson & Johnson.