media plan final - copy

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MEDIA PLAN SUMMARY Client: Blue stratos Product: Blue stratos Market: Pakistan Activity Period: Jan-Feb-March Medium: TV/Radio/Print/OOH/Digital Total Budget: PKR 49,878,524 TV Budget (NET) Phase One Budget (NET) Phase Two TOTAL Ary Digital 2,104,491 1,395,570 3,500,060 Geo Ent 1,218,343 1,186,614 2,404,957 Geo TV 1,404,000 1,364,000 2,768,000 TV One 523,450 - 523,450 Ary News 818,000 630,000 1,448,000 CNBC 391,500 - 391,500 Express Entertainment 760,500 657,500 1,418,000 Dawn News 362,500 245,000 607,500 News One 302,500 - 302,500 Dunya News 1,062,367 714,350 1,776,717 Geo Kahani 1,197,000 1,951,125 3,148,125 Urdu One 1,417,500 916,500 2,334,000 A Plus 545,000 - 545,000 HBO 659,750 659,750 1,319,500 Total TV 12,766,901 9,720,408 22,487,309 TOTAL Print 1,813,590 1,813,590 Total Digital 2,300,000 2,300,000 TOTAL Radio 790,317 790,317 GRAND TOTAL 17,670,807 9,720,408 27,391,215 TOTAL TV Blue Stratos 22,487,309 Total Spend 49,878,524

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SummaryMEDIA PLAN SUMMARYClient:Blue stratosProduct:Blue stratosMarket:PakistanActivity Period:Jan-Feb-MarchMedium: TV/Radio/Print/OOH/DigitalTotal Budget:[$PKR] 49,878,524TVBudget (NET) Phase OneBudget (NET) Phase TwoTOTALAry Digital2,104,4911,395,5703,500,060Geo Ent1,218,3431,186,6142,404,957Geo TV1,404,0001,364,0002,768,000TV One523,4500.0523,450Ary News818,000630,0001,448,000CNBC391,5000.0391,500Express Entertainment760,500657,5001,418,000Dawn News362,500245,000607,500News One302,5000.0302,500Dunya News1,062,367714,3501,776,717Geo Kahani1,197,0001,951,1253,148,125Urdu One1,417,500916,5002,334,000A Plus545,0000.0545,000HBO659,750659,7501,319,500Total TV12,766,9019,720,40822,487,309TOTAL Print1,813,5901,813,590Total Digital2,300,0002,300,000TOTAL Radio790,317790,317GRAND TOTAL17,670,8079,720,40827,391,215TOTAL TV Blue Stratos22,487,309Total Spend49,878,524

TV phase oneMEDIA PLAN Client:Blue stratosProduct:Blue stratosMarket:PakistanActivity Period:Jan-Feb-MarchMedium: TVTotal Budget:[$PKR] 14,809,605JanFeb Program Avg Rating Time Band Dur (Sec) CAT Total Rate Cost/Spot Total TotalWedThuFriSatSunMonTueWedThuFriSatSunMonTueWedGRPSCPRPFOCGRPS of FOC CONTENTTotal GRPSFinal CPRP sec Spots Cost Cost+GST2223242526272829303112345 ARY Digital20.00.513:00-13:592040229,0259,67519,35022,44611110.614:00- 14:592040229,0259,67519,35022,44611110.615:00-15:592040229,0259,67519,35022,44611110.519:00 - 19:592040240,50013,50027,00031,32011110.623:00 - 23:592040248,60016,20032,40037,58411110.00.00.513:00-13:59153902629,0257,256188,663218,849222222222222213140.614:00- 14:59153752529,0257,256181,406210,431222222222222115160.615:00-15:59153902629,0257,256188,663218,849222222222222216160.517:00 - 17:59153752540,50010,125253,125293,625222222222222113130.422:00 - 23:00153902692,81323,203603,285699,810222222222222210110.623:00 - 23:59153902648,60012,150315,900366,44422222222222221616Bulbulay19:30 - 20:00151208128,00032,000256,000296,960440.00.00.00.02,6301722,104,4912,441,209171712121612121212121216100.00.00.00.00.00.0Geo Entertainment0.00.00.00.00.414:00 - 14:59208049,5003,16712,66714,69322220.415:00 - 16:59208049,5003,16712,66714,69322220.517:00 - 17:59208049,5003,16712,66714,69322220.418:00 - 18:592080421,0007,00028,00032,48022220.622:00 - 22:592080443,75014,58358,33367,66722230.623:00 - 23:592080439,06313,02152,08460,41722230.00.00.414:00 - 14:5915525359,5002,37583,12596,42533333333333214150.415:00 - 16:5915675459,5002,375106,875123,97544444444433318190.517:00 - 17:5915465319,5002,37573,62585,40533333332222216160.418:00 - 18:59153902621,0005,250136,500158,340333333222210110.622:00 - 22:59154653143,75010,938339,063393,31333333332222219200.623:00 - 23:59154653139,0639,766302,738351,17633333332222219200.00.03,4652231,218,3431,413,27812121919191916191915151412130.00.00.00.00.00.00.0Geo tv0.00.00.00.00.00.00.411:00 - 11:59154803218,0004,500144,000167,04022233222222222213130.315:00 - 15:59206403215,0005,000160,000185,60022233222222222210100.319:00 - 20:00154803260,00015,000480,000556,80022233222222222210100.522:.00 - 22:59154803250,00012,500400,000464,00022233222222222216170.423:00 - 00:00154803227,5006,875220,000255,20022233222222222213130.00.02,5601601,404,0001,628,6401010101515101010101010101010100.00.00.00.0TV One0.00.00.00.00.00.01.019:00 - 19:59154352912,5003,12590,625105,125322332222222229300.920:00 - 20:59154352917,6004,400127,600148,016322332222222226270.821:00 - 21:59154352917,6004,400127,600148,016322332222222223240.722:00 - 22:59154352914,0003,500101,500117,740322332222222220210.223:00 - 23:59154352910,5002,62576,12588,3053223322222222660.00.02,175145523,450607,202151010151510101010101010100.00.00.00.00.00.0Ary News0.00.00.00.00.213:00 - 13:59208044,5001,5006,0006,96022110.214:00 - 14:59208044,5001,5006,0006,96022110.620:00 - 20:592080430,00010,00040,00046,40022230.322:00 - 22:592080425,0008,33333,33338,66722110.323:00 - 23:592080414,0004,66718,66721,65322110.00.00.00.213:00 - 13:5915510345,0001,25042,50049,300222332222233222770.214:00 - 14:5915510345,0001,25042,50049,300222332222233222770.620:00 - 20:59155103435,0008,750297,500345,10022233222223322220210.322:00 - 22:59155103425,0006,250212,500246,50022233222223322210110.323:00 - 23:59155103414,0003,500119,000138,04022233222223322210110.00.02,950190818,000948,8802020101515101010101015151010100.00.00.00.0CNBC0.00.00.00.00.00.00.114:00 - 14:5920580296,0002,00058,00067,28032222222222222330.115:00 - 15:5920580296,0002,00058,00067,28032222222222222330.116:00 - 16:5915435296,0001,50043,50050,46032222222222222330.120:00 - 20:5915435296,0001,50043,50050,46032222222222222330.121:00 - 21:5930870296,0003,00087,000100,92032222222222222330.122:00 - 22:5915435296,0001,50043,50050,46032222222222222330.123:00 - 23:5920580296,0002,00058,00067,28032222222222222330.00.03,915203391,500454,14021141414141414141414141414140.00.00.00.00.0A Plus0.00.00.00.00.217:00 - 17:59203201610,0003,33353,33361,867222211222330.218:00 - 18:59203201620,0006,667106,667123,733222211222330.222:00 - 22:59203201615,0005,00080,00092,800222211222330.321:00 - 21:5920180940,00013,333120,000139,200111111111330.223:00 - 23:59203201615,0005,00080,00092,800222211222330.00.00.217:00 - 17:591560410,0002,50010,00011,6001111110.218:00 - 18:591590620,0005,00030,00034,8001122110.222:00 - 22:591590615,0003,75022,50026,1001122110.321:00 - 21:591530240,00010,00020,00023,20011110.223:00 - 23:591590615,0003,75022,50026,1001122110.00.00.217:00 - 17:592032016FOC222211222330.218:00 - 18:592032016FOC222211222330.222:00 - 22:592032016FOC222211222330.321:00 - 21:592036018FOC222222222560.223:00 - 23:592032016FOC222211222330.00.00.217:00 - 17:5915604FOC1111110.218:00 - 18:5915906FOC1122110.222:00 - 22:5915906FOC1122110.321:00 - 21:5915604FOC22110.223:00 - 23:5915906FOC1122110.00.03,850205545,000632,20019191919191917171919190.00.00.00.00.00.00.00.0HBO0.00.00.00.00.115:00 - 15:5915435297,5001,87554,37563,075222332222222111330.116:00 - 16:5915435297,5001,87554,37563,075222332222222111330.117:00 - 17:59154352912,5003,12590,625105,125222332222222111330.119:00 - 19:59154352912,5003,12590,625105,125222332222222111330.120:00 - 20:59154352918,0004,500130,500151,380222332222222111330.122:00 - 22:59154352918,0004,500130,500151,380222332222222111330.123:00 - 23:59154352915,0003,750108,750126,150222332222222111330.00.03,045203659,750765,3101414142121141414141414147770.00.00.00.0Express Ent0.00.00.00.00.110:00-10:5920580296,0002,00058,00067,280222332222222111330.112:00-12:5920580296,0002,00058,00067,280222332222222111330.114:00-14:5915435296,0001,50043,50050,460222332222222111330.115:00-15:5915435296,0001,50043,50050,460222332222222111330.119:00-19:59154352920,0005,000145,000168,200222332222222111330.120:00-20:59154503035,0008,750262,500304,500222222222222222330.122:00-22:59154503020,0005,000150,000174,0002222222222222223323:00-23:59154503018,0004,500135,000156,6002222222222222220.00.00.00.03,365205760,500882,1801616162121161616161616161111110.00.00.00.0Dawn News0.00.00.00.00.117:00 - 17:5915435295,0001,25036,25042,050222332222222111330.119:00 - 19:59154352910,0002,50072,50084,100222332222222111330.120:00 - 20:59154352915,0003,750108,750126,150222332222222111330.122:00 - 22:59154352915,0003,750108,750126,150222332222222111330.123:00 - 23:5915435295,0001,25036,25042,050222332222222111330.00.02,175145362,500420,5001010101515101010101010105550.00.00.00.0News One0.00.00.00.00.119:00 - 19:59153902610,0002,50065,00075,400222332222222330.120:00 - 20:59153902615,0003,75097,500113,100222332222222330.122:00 - 22:59154202815,0003,750105,000121,8002223322222222330.123:00 - 23:5915420285,0001,25035,00040,6002223322222222330.00.01,620108302,500350,9008881212888888840.00.00.00.00.00.0Dunya News0.00.00.00.014:00-14:59205802911,0003,667106,333123,3473323322222230.00.019:00-19:59205802924,0008,000232,000269,1203323322222230.00.021:00-21:59205802943,40014,467419,533486,6593323322222230.00.022:00-22:59205802931,50010,500304,500353,2203323322222230.00.00.00.02,3201161,062,3671,232,345121281212888888120.00.00.00.00.00.00.0Geo Khani0.00.00.00.00.110:00 - 10:5910270278,5001,41738,25044,370323322222222330.420:00 - 20:59102702794,25015,708424,125491,98532332222222211110.114:00 - 14:59102702719,0003,16785,50099,180323322222222330.521:00 - 21:591027027113,75018,958511,875593,77532332222222214140.117:00 - 17:5910270279,5001,58342,75049,590323322222222330.119:00 - 19:59102702721,0003,50094,500109,620323322222222330.00.01,6201621,197,0001,388,5200.01812181812121212121212120.00.00.00.00.00.0Aaj TV 0.00.00.00.00.121:00 - 21:59152101445,00011,250157,500182,700223223110.420:00 - 20:59151801245,00011,250135,000156,6003333550.109:00 - 09:59153902645,00011,250292,500339,3002233322333330.512:00 - 12:59153902645,00011,250292,500339,300223332233313140.122:00 - 22:59153002045,00011,250225,000261,0002222222222220.118:00 - 18:59154202845,00011,250315,000365,4003333233332330.01,8901261,417,5001,644,300711121413671112141360.00.00.00.00.0GRAND TOTAL37,5802,36312,766,90114,809,605181191174222225168164171174172176157105704361320,83435%6431,25610,1631,200,00013,966,901

TV Spend SummaryTOTAL SPEND22,487,309Total GRPS2,073NET CPRP10,845.78

TV phase twoMEDIA PLAN Client:Blue stratosProduct:Blue stratosMarket:PakistanActivity Period:Jan-Feb-MarchMedium: TVTotal Budget:[$PKR] 11,275,674FebMarch Program Avg Rating Time Band Dur (Sec) CAT Total Rate Cost/Spot Total TotalSatSunMonTueWedThuFriSatSunMonTueWedThuFriSatGRPSCPRPFOCGRPS of FOC CONTENTTotal GRPSFinal CPRP sec Spots Cost Cost+GST22232425262728123456780.0ARY Digital20.00.00.513:00-13:592040229,0259,67519,35022,44611110.614:00- 14:592040229,0259,67519,35022,44611110.615:00-15:592040229,0259,67519,35022,44611110.517:00 - 17:592040240,50013,50027,00031,32011110.623:00 - 23:592040248,60016,20032,40037,58411110.00.00.614:00- 14:59153602429,0257,256174,150202,01422222222222214150.615:00-15:59153602429,0257,256174,150202,01422222222222214150.517:00 - 17:59153602440,50010,125243,000281,88022222222222212130.422:00 - 23:001590692,81323,203139,220161,495111111230.623:00 - 23:59153602448,60012,150291,600338,256222222222222141519:30 - 20:00151208128,00032,000256,000296,960440.00.00.00.01,8501201,395,5701,618,8611418988899138880.00.00.00.00.00.00.0Geo Entertainment0.00.00.00.00.00.00.414:00 - 14:5915570389,5002,37590,250104,6903333333333222215160.415:00 - 16:5915780529,5002,375123,500143,2604444444444333321220.517:00 - 17:5915540369,5002,37585,50099,1804333333222222218190.418:00 - 18:59154653121,0005,250162,750188,79043333322222212130.622:00 - 22:59155253543,75010,938382,813444,0633333333222222221220.623:00 - 23:59155253539,0639,766341,801396,4893333333222222221220.00.03,4052271,186,6141,376,47221191919191916151515131311130.00.00.00.00.0GEO News0.00.00.00.00.411:00 - 11:59154803218,0004,500144,000167,04022233222222222213130.315:00 - 15:59154803215,0003,750120,000139,20022233222222222210100.319:00 - 20:00154803260,00015,000480,000556,80022233222222222210100.522:.00 - 22:59154803250,00012,500400,000464,00022233222222222216170.423:00 - 00:00154803227,5006,875220,000255,20022233222222222213130.00.02,4001601,364,0001,582,2401010101515101010101010101010100.00.00.00.0Ary News0.00.00.00.00.00.213:00 - 13:5915450305,0001,25037,50043,5002223322222332660.214:00 - 14:5915450305,0001,25037,50043,5002223322222332660.620:00 - 20:59154503035,0008,750262,500304,500222332222233218190.322:00 - 22:59154503025,0006,250187,500217,5002223322222332990.323:00 - 23:59154503014,0003,500105,000121,8002223322222332990.00.02,250150630,000730,80010101015151010100.00.00.00.0HBO0.00.00.00.00.115:00 - 15:5915435297,5001,87554,37563,075222332222222111330.116:00 - 16:5915435297,5001,87554,37563,075222332222222111330.117:00 - 17:59154352912,5003,12590,625105,125222332222222111330.119:00 - 19:59154352912,5003,12590,625105,125222332222222111330.120:00 - 20:59154352918,0004,500130,500151,380222332222222111330.122:00 - 22:59154352918,0004,500130,500151,380222332222222111330.123:00 - 23:59154352915,0003,750108,750126,150222332222222111330.00.03,045203659,750765,31014141421211414140.00.00.00.0Express Ent0.00.00.00.00.112:00-12:5920580296,0002,00058,00067,280222332222222111330.115:00-15:5915420286,0001,50042,00048,720222332222212111330.119:00-19:59154352920,0005,000145,000168,200222332222222111330.120:00-20:59154503035,0008,750262,500304,500222222222222222330.122:00-22:59154503020,0005,000150,000174,000222222222222222330.123:00-23:59154503018,0004,500135,000156,600222222222222222330.00.02,335146657,500762,7001212121515121212121211129990.00.00.00.0Dawn News0.00.00.00.00.117:00 - 17:5915420285,0001,25035,00040,60022233222222211330.119:00 - 19:59154202810,0002,50070,00081,20022233222222211330.120:00 - 20:59154202815,0003,750105,000121,80022233222222211330.123:00 - 23:5915420285,0001,25035,00040,60022233222222211330.00.01,680112245,000284,20088812128880.00.00.00.0Dunya News0.00.00.00.00.114:00-14:59153902611,0002,75071,50082,940332332222112330.119:00-19:59153902624,0006,000156,000180,960332332222112330.121:00-21:59153902643,40010,850282,100327,236332332222112330.122:00-22:59153902631,5007,875204,750237,510332332222112330.00.01,560104714,350828,64612128121288884480.00.00.00.00.00.00.0Geo kahani0.00.00.00.00.420:00 - 20:59154953394,25023,563777,563901,97332233222222222213140.114:00 - 14:59154953319,0004,750156,750181,830322332222222222330.521:00 - 21:591549533113,75028,438938,4381,088,58832233222222222217170.117:00 - 17:5915495339,5002,37578,37590,915322332222222222330.00.01,9801321,951,1252,263,3051288121288888888880.00.00.00.0Aaj TV0.00.00.00.00.421:00 - 21:59152101447,00011,750164,500190,820223223660.120:00 - 20:59151801247,00011,750141,000163,5603333110.509:00 - 09:59153902647,00011,750305,500354,380223332233313140.112:00 - 12:59153902647,00011,750305,500354,3802233322333330.00.01,17078916,5001,063,1402679962679960.00.00.00.00.00.00.0GRAND TOTAL21,6751,4329,720,40811,275,674115117105138138103971007366636538402739924,38635%41981711,896

797

PrintMEDIA PLAN Client:Blue stratosProduct:Blue stratosMarket:PakistanActivity Period:Jan-Feb-MarchMedium: PrintTotal Budget:[$PKR] 1,813,590

MEDIAEDITIONSPAPERLNG.Circulation Per DayDeliveryPOSITIONSIZECOLOR2014FRQ.TARIFF RATETOTALCOSTJanFeb MarchRATE (Per C.M)EXTRAPrice with premiumCOSTCPM

National NewspapersDawnL / K / IEnglish125,000625000Front PageQuarter Page27x4Color222615050%22524,300145,80038.88The NewsL / K / IEnglish140,000700000Front PageQuarter Page27x4Color332820050%30032,400259,20046.29JangL / K / I Urdu800,0004000000Front PageQuarter Page27x4Color242850050%75081,000648,00020.25Business RecorderL / K / IEnglish85,000425000Front PageQuarter Page27x4Color232730050%45048,600340,200114.35Expess TribuneL / K / IEnglish35,000175000Front PageQuarter Page27x4Color221515050%22524,300121,500138.86The NationL / K / IEnglish80,000400000Front PageQuarter Page27x4Color221522550%33836,450182,25091.13Daily TimesL / K / IEnglish100,000500000Front PageQuarter Page27x4Color211418050%27029,160116,64058.32

TOTAL682500015171143276,2101,813,59040.47

DigitalBudget for Digital 2,300,000.00

WebsitesBudgetPercentageCPM($)CPM (RS)ImpressionsGeo300,00019%$32631,142,857Dawn300,00019%$1.92001,503,759Apniisp200,00013%$1.51581,269,841Songs.pk200,00013%$2210952,381jang.com.pk200,00013%$3263761,905Humari web150,0009%$11051,428,571Karachi foods150,0009%$11051,428,571fashioncentral100,0006%$1841,190,476Total1,600,000100%9,678,363Portal & Social MediaBudgetCPC($)CPC (RS)ClicksGDN250,00036%$0.141516,980Facebook250,00036%$0.141516,980YouTube100,00014%$0.13147,277Website Branding100,00014%$0.47492,038Total700,000100%$0.889243,276Grand Total2,300,00010,971

RadioMEDIA PLAN Client:Blue stratosProduct:Blue stratosMarket:PakistanActivity Period:Jan-Feb-MarchMedium: RadioTotal Budget:[$PKR] 916,767JanFeb Program Time Band Days Dur (Sec) CAT Total Cost/Spot Total Total WedThuFriSatSunMonTueWedThuFriSatSunMonTueWed sec Spots Cost Cost + GST2223242526272829303112345

FM 91 (K/L/I)

Afternoon2:00pm - 3:00pmMon - Sun 201,3606873349,86757,845666664433366333

3:00pm - 4:00pmMon - Sun 201,3606873349,86757,845666664433366333

Evening Drive Time5:00pm - 6:00pmMon - Sun 151,0206855037,40043,384666664433366333

6:00pm - 7:00pmMon - Sun 151,0206855037,40043,384666664433366333

Night10:00pm - 11:00pmMon - Sun 151,0206855037,40043,384666664433366333

57803403,117211,933245,843303030303020201515153030151515

FM 96 (Khi)

Afternoon2:00pm - 3:00pmMon - Sun 201,7208623320,06723,277666666666666644

3:00pm - 4:00pmMon - Sun 201,7208623320,06723,277666666666666644

Evening Drive Time5:00pm - 6:00pmMon - Sun 201,7208623320,06723,277666666666666644

6:00pm - 7:00pmMon - Sun 201,7208623320,06723,277666666666666644

Night10:00pm - 11:00pmMon - Sun 201,7208623320,06723,277666666666666644

86004301,167100,333116,387303030303030303030303030302020

Josh FM 99

Morning8:00pm - 9:00pmMon - Sun 201,8009023321,00024,360666666666666666

3:00pm - 4:00pmMon - Sun 151,3509017515,75018,270666666666666666

Evening Drive Time5:00pm - 6:00pmMon - Sun 151,3509017515,75018,270666666666666666

6:00pm - 7:00pmMon - Sun 201,8009023321,00024,360666666666666666

Night10:00pm - 11:00pmMon - Sun 201,8009023321,00024,360666666666666666

11:00pm - 12:00amMon - Sun 201,4407223316,80019,488666666444444444

95405221,283111,300129,108363636363636343434343434343434

Samaa FM

Morning8:00pm - 9:00pmMon - Sun 201,8009050045,00052,200666666666666666

Evening Drive Time5:00pm - 6:00pmMon - Sun 151,1107437527,75032,190666666644444444

6:00pm - 7:00pmMon - Sun 201,8009050045,00052,200666666666666666

Night10:00pm - 11:00pmMon - Sun 151,1107437527,75032,190666666644444444

58203281,750145,500168,780242424242424242020202020202020

FM 103 (K/L/I/F/M)

Morning8:00pm - 9:00pmMon - Sun 201,180591,00059,00068,440666644333333333

Evening Drive Time5:00pm - 6:00pmMon - Sun 158855975044,25051,330666644333333333

6:00pm - 7:00pmMon - Sun 201,180591,00059,00068,440666644333333333

Night10:00pm - 11:00pmMon - Sun 201,180591,00059,00068,440666644333333333

44252363,750221,250256,650242424241616121212121212121212

TOTAL34,1651,856790,317916,767144144144144136126120111111111126126111101101

CPS426

Value Additions

ChannelValue Additions

FM1075 - 7pm sponsorship10 - 11pm sponsorship1 day branding

FM 912 - 4pm sponsorship10 - 11pm sponsorship2 day branding

FM 966 - 8pm main sponsorship10 - 11:59pm Co sponsorshipBrand EndorsementDuring the live show the RJ will highlight the features and benefits of product through brand pointers.Pointers Airing Frequency: 3 times x 10 sec x 15 days

FM1033 - 4pm main sponsorship10pm - 11:59pm main sponsorship1-Day Branding

Geo KahaniMain sponsorship of IntikaaamMain Sponsorship of Mera Sultan Co Sponsorship of Repeat Intikaaam Co Sponsorship of Repeat Intikaaam

ARY DigitalThakkan Main SponsorshipKhushbu Ka Ghar Main SponsorshipTu Tu Main Main Support Sponsorship

A Plus2-Main Sponsorship Prime Time Dramawith 4 scoll each and 4 Logo eachO/Closing Announcement / Break Bumpers/ Promos

2 Co sponsorship Pre and Post dramawith O/Closing Announcement / promos

HBO1Main Sponsorship Golden TicketO/C Announcement with 5sec tailPromo with 5 sec tailBreak Bumpers with 5 sec tail

1Main Sponsorship family NightO/C Announcement with 5sec tailPromo with 5 sec tailBreak Bumpers with 5 sec tail

1Co Sponsorship HBO Friday Bolck BustersO/C Announcement with 5sec tailPromo with 5 sec tail

ARY MusicMain Sponsorship of VJ time

ARY News I-Shape Time Check at 15-minuteMain Sponsorship of 11th Hour with Waseem BadamiCo-Sponsorship of Agar with Amir Ghouri Co-Sponsorship of Off-The Record with Kashif Abbasi

CNBCMain Sponsorship of "Headline News" MON-SUNO/C Announcement of 7 secTagline: This headline news is brought yo you by...Freq: 16 News per day from 9am-12am

Fixed PIP-10mins past every hour MON-SUN 9:10am-12:10amFreq: 16 PIP's of 10sec each

Sponsorship of "Sports News Segment"MON-SUN 9am, 1pm, 4pm, 6pm & 11pmFreq: 5 segments per dayO/C Announcement of 5 sec each

Main Sponsorship of "BAND BAJA"Sunday 7:30pm-8pmO/C Announcement of 5 sec eachPromo tail (30 promos per week with 5sec tail)Break Bumper1 PIP of 10 sec each

DAY BRANDING-SUNDAY2 day brandings

TV OneMain sponsorship of the drama serial Dil Kuch aur samjha tha 4 days a week.Main sponsorship of the drama serial Pehli Andhi Mausam ki once a week.O/C Announcement of program with 5 seconds telop Break bumpers of 5 seconds in each mid break Scrolls of 10 seconds eachLogos of 10 seconds eachPromo tail with 5 seconds telop as This program is brought to you in association with XYZ Co Operation.

Co Sponsorship of the drama serial Newyork se New Karachi once a week.Co Sponsorship of the drama serial Boltay Afsanay once a week.Co Sponsorship of the drama serial Ham Parinday once a week.O/C Announcement with 5 seconds telop Promo tail with 5 seconds telop Scroll of 10 seconds in program with frequency of 3 scrolls for 10 seconds each.

Station Branding Transmission Branding will be provided from 18:00 to 23:59 Break BumpersLogosScrolls

Brand PointersThe brand pointers will be incorporated during the morning show (Muskurati Morning) accompanied with the brand team/ambassador of Johnson & Johnson.