media scenario 23 6 14 abp news

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Quick Snapshot Week 17-24’2014 MCCS

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Media scenario 23 6 14 abp news

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Page 1: Media scenario 23 6 14    abp news

Quick Snapshot

Week 17-24’2014

MCCS

Page 2: Media scenario 23 6 14    abp news

ABP NEWS Week: 17-24’14

TG – MF,15+ SEC:ABCMarket - HSM

Page 3: Media scenario 23 6 14    abp news

Hindi News maintaining its # 3 position

GEC

HIN

DI ...

HIN

DI...

KID

S

MU

SIC

REG

SPO

RTS

INFO

LIFE

T...

EN

G

BU

S ...

EN

G E

NT

EN

G ...

0

5

10

15

20

25

30

35

40

45

36

14

7 6 53 2 1 1 1 0 0 0

% Genre Share

Source : TAM Period : Wk 24’2014

SONY MAX IS REPORTED IN HINDI MOVIES

Page 4: Media scenario 23 6 14    abp news

VS. last year 72% increase in terms of shares

Hindi News0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

8.0

4.2

7.2

% Genre Share

Wk 17-24'13 Wk 17-24'14

Source : TAM Period : Wk 17-24’Year : 2013 & 2014

PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING LIVE INDIA .VS last year channel bouquet has increased.

Page 5: Media scenario 23 6 14    abp news

ABP News among top 2 channels

Aaj Tak ABP News India TV Z News India News NEWS NATION0%

2%

4%

6%

8%

10%

12%

14%

16%

18%

20% 19%

15% 14%

10%

7% 7%

% Mkt Share

Wk17-24'14

Source : TAM Period : Wk 17-24’14

Page 6: Media scenario 23 6 14    abp news

ABP News #2 in Reach

Aaj Tak ABP News

Z News India TV

IBN 7 NDTV India

0

10

20

30

40

50 4641

35 3427 26

CS 15+

Reach

in M

n.

Source : TAM Period : Wk 17-24‘14

Aaj Tak

ABP News

Z News

India TV

IBN 7 NDTV India

0

10

20

30

40

50

60 5450

41 4132 32

CS 4+

Reach

in M

n.

Page 7: Media scenario 23 6 14    abp news

ABP News among top 2 in most of the markets

Source : TAMPeriod : Wk 17-24’14

Market Share %

ChannelMumbai Kol Del Chts'grh B'har Guj Maha MP PHCHP Raj UP WB East West North South HSM AI

Aaj Tak 16% 14% 17% 16% 10% 19% 20% 15% 22% 20% 17% 20% 19% 20% 19% 33% 19% 19%ABP News 14% 27% 10% 12% 14% 15% 17% 14% 16% 17% 17% 21% 17% 16% 14% 19% 15% 15%India TV 21% 16% 18% 13% 14% 16% 17% 15% 8% 11% 12% 12% 15% 17% 13% 6% 14% 14%Z News 6% 10% 8% 7% 10% 9% 9% 11% 11% 9% 11% 17% 12% 9% 10% 6% 10% 10%IBN 7 6% 6% 7% 3% 7% 4% 5% 5% 7% 4% 6% 5% 3% 5% 6% 3% 5% 5%NDTV India 7% 8% 7% 5% 5% 6% 6% 7% 8% 4% 6% 5% 5% 6% 6% 6% 6% 6%DD News 2% 1% 1% 2% 2% 1% 1% 1% 1% 2% 1% 2% 2% 1% 1% 17% 1% 1%Samay 2% 2% 1% 4% 5% 2% 2% 3% 2% 4% 2% 6% 4% 2% 2% 6% 2% 2%TEZ 6% 5% 4% 1% 3% 3% 3% 2% 3% 2% 3% 3% 1% 3% 3% 3% 3% 3%News 24 4% 3% 11% 14% 7% 3% 4% 8% 3% 5% 6% 2% 5% 4% 7% 0% 6% 6%P7 news 1% 1% 1% 3% 2% 2% 2% 1% 2% 2% 2% 1% 1% 2% 1% 0% 1% 2%News Express 3% 2% 2% 1% 7% 3% 2% 1% 3% 2% 2% 1% 1% 3% 2% 0% 2% 2%NEWS NATION 6% 4% 4% 11% 7% 8% 6% 8% 6% 8% 8% 4% 9% 7% 6% 0% 7% 7%India News 6% 3% 8% 6% 7% 8% 5% 9% 7% 10% 8% 2% 6% 6% 8% 3% 7% 7%

Page 8: Media scenario 23 6 14    abp news

Top 10 Shows – ABP NEWS

Source : TAM Period : Wk 24’14

Date Time From Time To Programme GenreTVT 000s

06/08/2014 20:44 20:51 FATAFAT 51 News Bulletin 332

06/09/2014 14:27 15:24 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 301

13/06/2014 21:58 22:22 24 GHANTE REPORTER News Bulletin 271

14/06/2014 13:48 13:54 BREAKING NEWS News Bulletin 267

06/11/2014 19:58 20:21 PRADHAN MANTRI NARENDRA MODI News Bulletin 261

14/06/2014 14:26 15:54 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 249

06/12/2014 21:59 22:24 24 GHANTE REPORTER News Bulletin 246

06/10/2014 07:56 08:14 FATAFAT 101 News Bulletin 244

06/09/2014 21:59 22:23 24 GHANTE REPORTER News Bulletin 242

13/06/2014 14:26 15:22 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 237

Page 9: Media scenario 23 6 14    abp news

Network Performance

Page 10: Media scenario 23 6 14    abp news

MCCS TV Tday Zee Net India TV Net. 18 Ndtv Net0%

5%

10%

15%

20%

25%

30%

26%

22%20%

14%12%

6%

% Mkt. Share

Wk 17-24'14

Source : TAM Period : Wk 17-24’14

MCCS # 1 News Network

Page 11: Media scenario 23 6 14    abp news

Thank You