mediakitmultipg nr14
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Queens Chronicle Media Kit qchron.comTRANSCRIPT
62-33 Woodhaven BoulevardP.O. Box 74-7769Rego Park, NY 11374-7769(718) 205-8000, ext. 114 • Fax: (718) [email protected]
Dear Advertiser:
The Queens Chronicle, now in its 36th year of publication, has grown into a very significant Queens newspaper group with 8 separate area newspapers plus our Queenswide edition for subscribers.We distribute 160,000 copies to over 950 locations with 10,000 copies home delivered every week. This covers virtually all of Queens with almost a half million readers each and every week. This isconsiderably more than any other weekly newspaper in the borough.
The Chronicle has something for everyone, with over 70 bylined articles each week, including local community news, Queenswide coverage, school news, entertainment and feature stories. Year after year, the Chronicle is recognized for editorial excellence with awards from the New York Press Association including second place for best newspaper website. When people want to know what’s going on in the borough of Queens every week, they turn to the Queens Chronicle.
Queens is the largest and second most populous of the five boroughs in New York City. With a population over 2.2 million, Queens is the most diverse borough in New York City and the tenth most populous county in the United States. We are committed to delivering a quality newspaper that keeps you on top of what’s happening in Queens.
A freely distributed newspaper, the Queens Chronicle is the only weekly community news paper in Queens with a bona fide audited circulation. We are audited by Certified Audit Circulations (C.A.C.), a highly respected, independent auditing firm recognized and accepted for print media throughout the United States.
Whether you are launching a new service, managing a major hospital, marketing a college,selling real estate or building brand awareness, the Queens Chronicle’s art department is second to none. Our staff of seasoned professionals create high-impact, creative advertising solutions thatproduce outstanding results.
We can customize an advertising program that will contribute to the success of your business. Whether you want to target a local community in Queens or the whole borough, we can do it for afraction of the cost of the city’s daily newspapers and with considerably more coverage.
Some of our advertisers include: RCN, CUNY, Jet Blue, the New York Mets, JP Morgan Chase, Queens Center Mall, Mohegan Sun Resort and Casino, Applebee’s, United Healthcare, Verizon, Queens County/NY Community Bank, Con Edison, Resorts World Casino, ALDI, Fairway Markets, Rego Center Mall and Emblem Health. Hundreds of other satisfied business owners will also attest to the Chronicle's appeal. The Queens Chronicle is the overwhelming choice of our readers and advertisers. I am confident I will see your company’s name among our many satisfied customers soon.
Our website features stories from all 8 editions of the Queens Chronicle as well as daily news updates throughout the week. The site features a PDF version of the South Queens edition andfeatures links to community organizations and local advertisers. For more information about theQueens Chronicle, please visit us anytime online at qchron.com. Add us to your favorite places or enter your email address on our subscription page for weekly updates of local news.
Queens’ Largest Weekly Community Newspaper Group
Sincerely,
Mark WeidlerMark WeidlerPublisher
Queens’ Largest Weekly Community Newspaper Group
62-33 Woodhaven Boulevard, P.O. Box 74-7769, Rego Park, NY 11374-7769(718) 205-8000 • FAX: (718) 205-1957 • qchron.com
We’re known by the companies we keep!
• United Health Care • NY Hospital of Queens • Mount Sinai Hospital of Queens• Amerigroup • Parker Jewish Institute • Touchstone Health Partnership• Metro Plus Health Plan • Margaret Tietz • Fidelis Health Care • Center Care• Wyckoff Heights Medical Center • North Shore/LIJ Health Systems• NYU Medical Center • Hospice of NY • HealthFirst • Mercy Hospital
HOSPITALS & HEALTH CARE SERVICES
• Capital One • TD Bank • HAB Bank • National Bank of NY • JP Morgan Chase• Maspeth Federal Savings • Amalgamated Bank • Melrose Credit Union • First American International Bank • Ridgewood Savings Bank • Alma Bank• Queens County/NY Community Bank • Astoria Federal • Valley National Bank
BANKS
• 5 Towns College • St. Francis College • Queens College • Touro College• York College • LaGuardia Community College • St. Joseph’s College• Baruch College • Queens College Continuing Education • Nyack College• Queensboro Community College • The City University of New York
COLLEGES & UNIVERSITIES
RETAIL BUSINESSES• Home Depot • Verizon • Applebees • Time Warner Cable • Blackman Plumbing• NY Mets • NY Islanders • Resorts World Casino • AAA Travel • Con Edison• Mohegan Sun Casino • RCN • Queens Center Mall • YMCA • Dish Network• Shops at Atlas Park • Iavarone Bros. • Petro Oil • Costco • Jet Blue
Your advertised message reaches almost 500,000 Queens readers every week. Whether it’s a classified ad or a full page of artfully designed sale items, you will discover why thousands of advertisers over the years have contributed to the growth of The Queens Chronicle. Simply put… it works for them and it will work for you too!
All the features that you want in a weekly community newspaper are here… and it’s available free - with 8 Localized Editions - at over 950 locations Queens-wide plus 10,000 Home Delivered.
Nobody CoversQueensLike the
Celebrating Our 36th Year Serving & Supporting the Communities of Queens
• Local News• Thought-Provoking Columns• Political News and Views• Classified Ads• Pictorial Queens History• Letters to the Editor
• Queens News• Hard-Hitting Editorials• Local Business News• Services Directory (Queens’ Largest)
• Qboro - Entertainment Section & Much More
718-205-8000Pick up the Chronicle at your favorite supermarket,
bank, restaurant or at many other fine stores or visit us online at qchron.com
62-33 Woodhaven Blvd., Rego Park, NY 11374Visit us at qchron.com FAX: 718.205.1957718.205.8000
PLANNING CALENDAR
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1 NewYear’sDay 20 MartinLutherKingJr.Day 31 ChineseNewYear
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Prime Times: 60 PlusHealthy Eating for the New Year
Looking to 2014
Banking & Finance:Financial Wellness in 2014
Spring Education
Health & Fitness:Shape up for 2014
Religious School Registration
Kids & CampChinese New Year Super Bowl
Valentine’s DayDining
Prime Times: 60 PlusHeart Healthy Month
Valentine’s Day/Queens Cuisine
Banking & Finance:2014 Tax Planning
Black History Month
Health & Fitness:focus on Childrens Health
Winter Home Section
Winter Sports& Entertainment
Kids & Camp
Prime Times: 60 Plus
SENIORLIVINGGUIDE
Banking & FinanceWomens History Month
Winter Queens Cuisine
Health & Fitness:focus on Womens Health
Kids & Camp
Prime Times: 60 Plus
Last Minute Tax Planning
SPRINGGUIDEQueens Cuisine: Easter Dining
Health & Hospital:focus on Autism Awareness
Spring Home Section
Kids & Camp
Higher Education
62-33 Woodhaven Blvd., Rego Park, NY 11374Visit us at qchron.com FAX: 718.205.1957718.205.8000
PLANNING CALENDAR
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14 FlagDay 15 Father’sDay 21 FirstDayofSummer
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Prime Times: 60 PlusSpeech & Hearing Awareness
Mother’s Day Dining
Mother’s DayDining & Gifts
Party Planning
Health & Fitness:focus onAsthma & Allergy Awareness
Memorial Day Sales
Kids & Camp
LGBTPride Awareness
Prime Times: 60 Plus
Religious School Graduation
Dads & Grads (Father’s Day)
Kids & Camp
16THANNUALCELEBRATIONOFQUEENS
Higher Education
Prime Times: 60 PlusSummer Activities
Summer Home Section
Banking & Finance
Summer Health & Fitness: focus onSkin Cancer Awareness
Summer Queens Cuisine Summer
AutoSection
Prime Times: 60 PlusEye Health(Cataract & Glaucoma)
Banking & Finance
Health & Fitness
Back to School
31 BACKTOSCHOOLFALLGUIDE
62-33 Woodhaven Blvd., Rego Park, NY 11374Visit us at qchron.com FAX: 718.205.1957718.205.8000
PLANNING CALENDAR
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4 YomKippur 13 ColumbusDay 31 Halloween
4 ElectionDay 11 VeteransDay 27 ThanksgivingDay
17 Chanukah 21 FirstdayofWinter 24 ChristmasEve 25 ChristmasDay 31 NewYear’sEve
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Prime Times: 60 PlusDiabetes Awareness
Back to School
Fall Business & Banking
FallHome Design Section
Jewish Holidays
Fall Queens Cuisine
Prime Times: 60 Plus
SENIORLIVINGGUIDEReligious School Open House
Columbus DayItalian Heritage
Health & Fitness: focus onBreast Cancer Awareness
Prime Times: 60 PlusChron’s & Colitis Awareness
36THANNIVERSARYEDITION
Health & Hospital: focus on COPD Awareness
Thanksgiving Section
BoomersLifestyle & Health
HOLIDAYSHOPPING&DININGPULL-OUTSECTION
Chanukah Gifts
New Year’s Dining
Last Minute Gifts
2014Year in review
Fall Home SectionElection Guide
30FallKidsSection
NOBODY COVERS QUEENS LIKE THE
62-33 Woodhaven Boulevard, P.O. Box 74-7769, Rego Park, NY 11374-7769 • (718) 205-8000 • FAX: (718) 205-1957 • www.queenschronicle.com
Weekly CirculationTotal 160,000*
*Includes 10,000 copies HOME DELIVERED throughout Queens
Weekly CirculationTotal 160,000*
NPARK
20,000 SOUTHEAST QUEENS EDITION
SOUTH QUEENS EDITION20,000
EASTERN QUEENS EDITION20,00020,000 NORTHEAST QUEENS EDITION
NORTHERN QUEENS EDITION20,000
CENTRAL QUEENS EDITION20,000
WESTERN QUEENS EDITION20,000
MID QUEENS EDITION20,000
FL
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MURRAY HILL
KEWGARDENS
HILLS
UTOPIA
COLLEGEPOINT
WHITESTONE
BOWNEPARK
CLEARVIEW
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JOHN F. KENNEDYINTERNATIONAL
AIRPORT
OZONEPARK
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EASTERNSOUTHEAST
Distributed in Howard Beach, Ozone Park, Woodhaven,Richmond Hill, South Ozone Park, City Line and JFK Airport.
Distributed in Forest Hills, Rego Park, Kew Gardens and Briarwood.
Distributed in Middle Village, Maspeth, Glendale, Ridgewood and Elmhurst.
Distributed in Astoria, Long Island City, Jackson Heights, Sunnyside,Woodside, Corona, Elmhurst and East Elmhurst.
Distributed in Flushing, Kew Gardens Hills, College Point,Whitestone and Auburndale.
Distributed in Bayside, Fresh Meadows, Jamaica Estates, Douglaston,Little Neck, Bellerose and Glen Oaks.
Distributed in Hollis, Queens Village, St. Albans,Cambria Heights, Laurelton and Rosedale.
Distributed in Jamaica, South Jamaica, Springfield Gardens, Richmond Hilland South Ozone Park.
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Queens’ Largest Weekly Community Newspaper Group
62-33 Woodhaven Boulevard, P.O. Box 74-7769, Rego Park, NY 11374-7769(718) 205-8000 • FAX: (718) 205-1957 • www.queenschronicle.com
CirCulation and DemographiCs by Zip CoDeServed by the QueenS ChroniCle: 8 editions Distributed Queenswide every Thursday
Edition Circulation Est. Household Inc.
south Queens11414 - Howard Beach. . . . . . . . . . 11,000 .. .. .. .. .. .. .. .$67,51311416 - Ozone Park11417 - Ozone Park11418 - Richmond Hill11419 - So. Richmond Hill11420 - So. Ozone Park. . . . . . . . . . . 1,100 .. .. .. .. .. .. .. $61,36311421 - Woodhaven. . . . . . . . . . . . . 2,200 .. .. .. .. .. .. .. $55,723
20,000 Avg. $58,754miD Queens11373 - Elmhurst . . . . . . . . . . . . . . . . 1,800 .. .. .. .. .. .. .. .$52,12611378 - Maspeth. . . . . . . . . . . . . . . . . .5,100 .. .. .. .. .. .. .. $51,08711379 - Middle Village. . . . . . . . . . . 5,900 .. .. .. .. .. .. .. .$63,19111385 - Glendale/Ridgewood. . . . .7,200 .. .. .. .. .. .. .. $49,783
20,000 Avg. $55,546Western Queens11101 - Sunnyside. . . . . . . . . . . . . . . . 1,100 .. .. .. .. .. .. . $44,86311102 - Astoria/L.I.C.. . . . . . . . . . . . . .7,600 .. .. .. .. .. .. ..$49,29611103 - Steinway/Woodside11104 - Sunnyside/Woodside11105 - Ditmars/Steinway11106 - Broadway11368 - Corona. . . . . . . . . . . . . . . . . . 1,500 .. .. .. .. .. .. .. $47,48411369 - East Elmhurst11370 - East Elmhurst11372 - Jackson Heights. . . . . . . . . 2,000 .. .. .. .. .. .. .. .$52,12611373 - Corona/Elmhurst. . . . . . . . 1,400 .. .. .. .. .. .. ..$52,28611377 - Woodside. . . . . . . . . . . . . . . 1,000 .. .. .. .. .. .. .. .$50,108
20,000 Avg. $50,498eastern Queens11411 - Cambria Heights . . . . . . . . 4,300 .. .. .. .. .. .. ..$76,48211412 - St. Albans. . . . . . . . . . . . . . . . 3,300 .. .. .. .. .. .. ..$64,83511413 - Laurelton. . . . . . . . . . . . . . . . 2,200 .. .. .. .. .. .. .. .$70,21311422 - Rosedale/Brookville. . . . . 1,400 .. .. .. .. .. .. ..$68,81911423 - Hollis. . . . . . . . . . . . . . . . . . . . 2,900 .. .. .. .. .. .. ..$64,66711427 - Queens Village11428 - Queens Village11429 - Queens Village
20,000 Avg. $68,840
Edition Circulation Est. Household Inc.
Central Queens11374 - Rego Park . . . . . . . . . . . . . . . 6,500 .. .. .. .. .. .. .. $55,98311375 - Forest Hills . . . . . . . . . . . . . .12,100 .. .. .. .. .. .. .. $71,78811415 - Kew Gardens/
Briarwood. . . . . . . . . . . . . . . 1,400 .. .. .. .. .. .. .. $61,89320,000 Avg. $63,221
northern Queens eDition11354 - 11355 Flushing. . . . . . . . . 11,500 .. .. .. .. .. .. .. $51,09911356 - College Point. . . . . . . . . . . . 1,600 .. .. .. .. .. .. ..$65,56211357 - Whitestone. . . . . . . . . . . . . . .1,900 .. .. .. .. .. .. ..$72,96211358 - Clearview/Whitestone11360 - Clearview11367 - Kew Gardens Hills/
Hillcrest/ East Flushing/Utopia. . . . 2,800 .. .. .. .. .. .. ..$68,982
20,000 Avg. $65,077northeast Queens eDition11360 -11361 Bayside. . . . . . . . . . . . 5,900 .. .. .. .. .. .. .. .$77,99211362 - Douglaston . . . . . . . . . . . . . 1,000 .. .. .. .. .. .. .. .$79,41011363 - Little Neck . . . . . . . . . . . . . . .1,900 .. .. .. .. .. .. ..$94,88711364 - Oakland Gardens/
Douglaston . . . . . . . . . . . . . 1,600 .. .. .. .. .. .. ..$72,78611365 - Fresh Meadows11366 - Fresh Meadows/Utopia11426 - Bellerose11427 - Bellerose11004 - Glen Oaks11001 - Floral Park
20,000 Avg. $77,451southeast Queens eDition11413 - Springfield Gardens. . . . . .2,100 .. .. .. .. .. .. .. .$70,21311418 - Richmond Hill11419 - So. Richmond Hill11420 - So. Ozone Park. . . . . . . . . . 1,600 .. .. .. .. .. .. ..$60,79511431 - 11432 - 11433 Jamaica. . . .7,400 .. .. .. .. .. .. ..$44,53411434 - So. Jamaica11435 - Jamaica11436 - So. Jamaica
20,000 Avg. $56,801
}. . . 2,600. . . . . . . .$49,883
}. . . 5,900. . . . . . . .$68,026
}. . . 4,600. . . . . . . .$53,060
}. . . 1,900. . . . . . . . $51,652
}. . . . .900. . . . . . . . $56,792
}. . . .1,100. . . . . . . . $56,128
}. . 2,200. . . . . . . . $66,780
}. . 1,900. . . . . . . . $70,220
}. . 6,900. . . . . . . . $75,264
}. . . . 800. . . . . . . . $71,596
}. . 3,100. . . . . . . . $53,896
}. . 5,800. . . . . . . . $54,570
Celebrating Our 36th Year Serving & Supporting the Communities of Queens
Nobody Covers
QueensLike theThe Queens Chronicle is distributed to over 950 LoCatioNs throughout Queens plus 90 Queens Chronicle News boxes strategically located in the borough.
160,000 copies delivered each week including 10,000 home delivered.
Some of our diSTribuTion ouTleTS inClude:
*Some supermarket or bank branches may be excluded due to manager restrictions.
Queens’ Largest Weekly Community Newspaper Group
62-33 Woodhaven Boulevard, P.O. Box 74-7769, Rego Park, NY 11374-7769(718) 205-8000 • FAX: (718) 205-1957 • qchron.com
WEEKLY NEWSPAPERS DELIVER!LOCAL ADVERTISING WORKS
A 2010 survey conducted by the National Newspaper Association (NNA) affi rmed that✔ 86% of adults read a local community newspaper each week as a PRIMARY SOURCE OF
INFORMATION for both local stories and advertisements.
✔ This NNA survey clearly showed a rise in local community readership, UP BY OVER 5% since 2005 and growing each year.
✔ The survey also showed that 75% of those readers read most or all of their paper, and that more than one-third of them keep their paper for more than 6 days, enabling them to revisit a story or advertisement at their leisure.
2010 Study: National Newspaper Association/ Missouri’s School of Journalism/ Reynolds Journalism Institute
Other forms of local advertising don’t do the job• Cable/TV Advertising In 1980, there were 7 choices for TV advertising: channels 2, 4, 5, 7, 9, 11, 13 – now there are over 170
cable channels. How can you get your message out when there is only a 1 out of 170 chance that your target customer is watching that channel? And that’s if their TV is on.
• Yellow Pages Two of the three yellow page companies in New York City have fi led for bankruptcy. In this economic
climate advertisers no longer want to be locked in for a full year without being able to even changetheir ad.
• Radio With the increased popularity of the iPod, Pandora and commercial-free satellite radio, stations have
seen their audience decline over the past ten years.
• Internet What do the vast majority of people do when they log onto a web site and see a pop-up ad? They
immediately hit the close button without even looking at or reading the ad.
COMMUNITY NEWSPAPERS ARE STRONG!“Just about all of the research and news reports on the ‘struggling’ newspaper industry have been based on what’s happening
at the top 100 major metropolitan newspapers, maybe the top 250,” said Brian Steffens, NNA executive director. “That doesn’t tell the story of the remaining 1,200 daily newspapers or 8,000 community weekly papers in America. Many of those troubled papers started as community papers and then enjoyed decades of growth as they expanded into adjacent communities and surrounding suburbs, becoming regional newspapers and losing that tight community focus. That worked for awhile, but that model may not be as successful going forward. But it doesn’t seem right to paint the rest of our industry with that brush.”
Contrary to all the negative press surrounding dailies, free local newspapers get picked up every week.
We offer coverage that you can’t get from the Internet, radio or TV.Local Community News! Whether it’s the championship little league team, what happened at your community board
meeting, local political coverage or the 70 other stories in Queens we report on each week, the Queens Chronicle is there.We’ve been reporting on the communities of Queens for more than 30 years, since 1978, and we’ll still be here
reporting in 2039. We reach more than 400,000 people each week with coverage you can’t get in any other form.
QueensChronicle.com
Daily Online Everydayourwebsiteisupdatedwith newshappeningaroundtheborough.
Inaddition,articlesfromall8ofour newspapersarepublishedonthesite.
ReaderscanviewthefullSouthQueens editioninPDFform.
QueensChronicle.com ranks #1 on Google®for the search term “Queens Newspaper”
Over 300,000 page views per month and growing.
Toparticlesaresenttoover3,000emailsubscribers throughConstantContacteveryThursday.
Online-onlyfeaturesincludegames,gasprices, stockquotesandmore.
Nobody covers Queens like the Chronicle.
for
Best WeBsiteat
2012 NY Press AssociAtioN ‘Better Newspaper Contest’
2nd
PLACEWINNER
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