mefa session plan

7/28/2019 MEFA Session Plan

1/6

Padmasri Dr B V Raju Institute of Technology

Vishnupur, NARSAPUR, Medak (dist)

Department of Management Studies

LESSON PLAN

Unit I: INTRODUCTION TO MANAGERIAL ECONOMICS

Introduction to Economics - Micro Macro Economics - Role and Responsibilities for Managerial economis

Relationship of Managerial Economics to other branches - Law of Demand and exceptions

Session No. Topics to becovered

TextBook

Chapter No. &Page No.

InstructionalObjective

Program Out Come

1Definition,Nature and

Scope

(TextBook:T1

& T2)

T1:

Ch1Pg 1-2,1-6,1-9

The unit coversIntroduction to

Economic Theory

outlining the

subject content ofMicro and Macro

Economics. It

illustrates howManagerial

Economics is

related to otherbranches of

Managementtheory. Role andresponsibilities of

Managerial

economist are

highlighted. Thestudent is also

exposed to the

theory of demandanalysis, various

types of elasticity

of Demand andtheir application. It

concludes with a

session on

availablemethodologies to

forecast demand.

Students will be able tounderstand

.Definition of manageria

economics

. Nature and scope ofeconomics,

.Linkage of managerial

economics with othersciences

2 DemandAnalysis

Ch1Pg 2-2,2-3,4,53

4

Demand

Determinants

Ch1

Pg 2-7

5Law of Demand

and itsExceptions

Ch1

Pg2-5

6

UNIT II ELASTICITY OF DEMAND

Introduction, Definition, Types - Significance of elasticity of demand, Demand Forecasting - Measurement of

Name of the Faculty

Mrs. B. Naga Parameshwari

Designation

Assistant Professor

Department

MBA

Academic Year: 2012 - 13 Semester: I Branch: CSIT

Class: III I Subject : MEFA Code:

1


2/6

Elasticity of Demand - Survey methods, Statistical Methods, etc.,

Session No. Topics to be

covered

Text

Book

Chapter No.

& Page No.

Instructional

Objective

Program Out Come

7 Introduction,Definition,

TypesCh2

Pg2-9

This section deals

with economicconcepts of

Elasticity and its

applicability . Italso

The second part of

the Unit focuses on

cost analysisstarting with

various definitions

of different typesof costs. The unit

explores cost

output relationship

for both short-run& Long run. The

section concludes

with theory ofBreak even

analysis which

includes solvingsimple problems

This section deals with

economic concepts ofElasticity and its

applicability

8

9 Significance of

elasticity ofdemand,

Demand

Forecasting

Ch2

Pg 2-12

10 Methods of

Demand

forecasting

Ch2

Pg2-1911

12 Measurement of

Elasticity ofDemand

Ch2

Pg2-1913

14 Survey methods,Statistical

Methods, etc.,

Ch2Pg2-2015

UNIT III-THEORY OF PRODUCTION AND COST ANALYSISProduction Function- Isoquants, isocosts, MRTS - Cobb-Douglas Production Function, Laws of Returns, internal a

External Economies of scale - Cost Analysis, Cost Concepts - Opportunity cost, Fixed Vs. Variable costs, etc.,, -

Determination of Break-Even-Point(Problems) - Managerial Significance and Limitations of BEA


covered

Text Book Chapter No.

& Page No.

Instructional

Objective

Program Out Come

16 Production

Function-Isoquants,

isocosts, MRTS

Ch3

Pg3-2

This section deals

with the ProductionFunction,

Isoquants, Isocosts,

MRTS, Least costCombination of

Inputs Cost

Analysis andvarious types of

Cost Concepts.

Here student can be able

understand productionfunction, Isoquants,

Isocosts, MRTS, Least

cost Combination ofInputs Cost Analysis and

various types of Cost

Concepts

17 Cobb-Douglas

Production

Function, Lawsof Returns,

internal and

ExternalEconomies of

scale

Ch3

Pg3-5-19

18

19 Cost Analysis,

Cost Concepts

Ch4

Pg4-2

20

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Opportunity cost,

Fixed Vs.

Variable costs,etc.,,

Ch4

Pg4-2

21 Determination of

Break-Even-Point(Problems)

Ch5

Pg5-2

22 ManagerialSignificance and

Limitations ofBEA

Ch5Pg5-2

UNIT IV- INTRODUCTION TO MARKETS & PRICING STRATEGIES

Introduction to markets, Types of competition - Monopoly and Monopolistic Competition - Process-OutputDetermination in case of Perfect Competition and Monopoly Methods of Pricing- Cost-plus pricing, Marginal Cost

Pricing, Bid pricing- Going rate pricing, Limit pricing, Market Skimming Pricing- Penetration Pricing, block pricin

etc.,


covered

Text

Book

Chapter No.

& Page No.

Instructional

Objective

Program Out Come

23

Introduction to

markets, Typesof competition

Ch6-2 This section covers

definition of

Markets, Types ofMarkets, Price

output

Determination in

case of PerfectCompetition. And

Pricing Strategies.

This section coversdefinition of

Capital and its

importance to

industry. Capitalcovers both the

fixed Capital andWorking Capital

From this section stud

is able to understa

definition of MarkTypes of Markets, Pr

output Determination

case of Perf

Competition. And PricStrategies.

24

25 Monopoly and

MonopolisticCompetition

Pg6-15

26

27 Process-OutputDetermination in

case of Perfect

Competition andMonopoly

Pg6-17

28

29

30 Objectives and

Policies ofPricing

Pg

6-531Pg

6-2632 Methods of

Pricing

33Cost plus

pricing, Marginal

Cost Pricing, Bidpricing

Pg6-26-28

34 Going rate

pricing, Limitpricing, Market

Skimming

Pricing

Pg

6-26-28

35 Penetration

Pricing, blockpricing etc.,

Pg

6-26-28

UNIT V- BUSINESS & NEW ECONOMIC ENVIRONMENT

Characteristic features of Business - Features and Evaluation of Sole Proprietorship, Partnership- Joint Stock

3


4/6

Company, Public Enterprises and Their Types - Changing Business Environment in Post-Liberalization Scenario


covered

Text

Book

Chapter No.

& Page No.

Instructional

Objective

Program Out Come

36 Characteristicfeatures of

Business

Chapter-7Pg7-2

This section givesbasic orientation of

the Business of

It covers basic orientatiof the Business of So

Trading Concern37

38 Features and

Evaluation of

SoleProprietorship,

Partnership

Pg 7-5 Sole-Trading

Concern

Partnership Formof

Partnership Form

Business, Cooperat

Societies and Joint StoCompanies,39

40 Joint Stock

Company, Public

Enterprises ans

Their Types

Pg 7-17 Business,

Cooperative

Societies and Joint

Stock Companies,

41

42 ChangingBusiness

Environment in

Post-Liberalisation

Scenario

T2 Pg10.16

43

UNIT VI- CAPITAL AND CAPITAL BUDGETING

Capital and its Significance, Types of Capital - Estimation of Fixed and Working Capital requirements - Methodsand Sources of Raising Finance - Nature and Scope of Capital Budgeting - Methods of Capital Budgeting


covered

Text

Book

Chapter No.

& Page No.

Instructional

Objective

Program Out Come

44 Capital and its

Significance,

Types of Capital

Ch 8

Pg 8-2

First part of the

section deals with

analysis of Fixed

Capital i.e., Capitalbudgeting. The

syllabus includes

problem solvingusing various

techniques such as

pay back, ARR,and discounted

cash flow methods.

Second part of thesection deals withnature of working

capital and its role

in Industry. It

Students will be able

understand:

Fixed Capital i.e., Capi

budgeting.

The syllabus includ

problem solving usvarious techniques such

pay back, ARR, a

discounted cash flmethods.

Second part of the sectideals with nature working capital and

role in Industry. It cov

estimation of Work

45

46 Estimation of

Fixed andWorking Capital

requirements

Pg 8-4,5

47

48 Methods and

Sources of

Raising Finance

Pg 8-7,26

49

50 Nature and

Scope of Capital

Budgeting

Pg 9-2

51

52 Methods of

CapitalBudgeting

Pg 9-3

53

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covers estimation

of Working Capital

requirements for afirm. Student is

also exposed to

available sources

of finance &overview of

options available

Capital requirements fo

firm. Student is a

exposed to availasources of finance

overview of optio

available

UNIT-VII

INTRODUCTION TO FINANCIAL ACCOUNTING


covered

Text

Book

Chapter No.

& Page No.

Instructional

Objective

Program Out Come

54 Double entry

book-keeping,

Journal

Ch 10

Pg 10-3,10-9

This section deals

with the

maintaining of journal Books,

Ledger books,

Preparing Ledgerbooks, Preparation

of Trading Account

and Profit and Loss

account andBalance sheet. The

section gives basic

orientation of theaccounting data &

Financial

Statements namelyBalance Sheet and,

Profit & Loss

Account.

Fundamentalconcepts with

reference to double

entry book keeping, journal,

ledger, trial balance

trading A/c etc arecovered. Ratio

analysis is covered

to analyzeperformance of the

firm

In this chapter students

will be able to understan

Concept and significancof accounting

Branches of accounting

Concept and preparationof trail balance

Double entry book

keeping

Types of accounts andrules governing the same

Preparation of journal an

ledger accountsPreparation of final

accounts

55

56

57 Ledger, Simpleproblems

Pg 10-10

58

59 Trial Balance,

Simple problems

Pg 10-11

60

61 Final AccountsProblems62

UNIT VIII- FINANCIAL ANALYSIS THROUGH RATIOS

Computation and Analysis and interpretation of Liquidity Ratios - Activity ratios - Capital Structure Ratios-

Profitability ratios


covered

Text

Book

Chapter No.

& Page No.

Instructional

Objective

Program Out Come

63 Computation and

Analysis and

Ch11

Pg 11-11

Ratios with

reference to

In this last chapter stude

will be able to understan

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interpretation of

Liquidity Ratios

Liquidity,

Solvency, Activity

Profitability arestudied and

relevant Problems

are solved.

Concepts of liquidity,

solvency, profitability an

turnover ratios64 Activity ratios Pg 11-13

65 Capital Structure

Ratios

Pg 11-19

66 Profitability

ratios

Pg 11-26

Books:

T1:G.Srinivasa Rao, D.Hanumantha Rao, Muhammad Gayasuddin Managerial Economics & Financial

Analysis Hitech Publishers

T2: A.R.Aryasri, Managerial Economics & Financial analysis for JNTU (B.Tech.) TMH, New Delhi

RECOMMENDED BOOKS1. G.Srinivasa Rao, D.Hanumantha Rao, P.Raghupati Reddy Managerial Economics & Principles of

Accountancy Hitech Publishers

2. James C.Van Horne, Financial Management policy 12

th

Edition, 2002

3. Narayana Swamy, Financial Accountancy, PHI, 2001

4. A.R.Aryasri, Managerial Economics & Financial analysis for JNTU (B.Tech.) TMH, New Delhi

5. R.K. Mishra etal, Readings in Accountancy & Finance

6. R.L. Gusta, Financial Accountancy, Vol.I S Chand, New Delhi 2001

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