megatrend 2: rapid urbanization
TRANSCRIPT
Did you
In 1800, only 3% of us lived in cities, now it is 50%70 million are added to this total every year
KNOW?
300 millions
We have grown from 1 billion people to
8000 BC
AD 1
6000 BC
4000 BC2000 BC
1700
1800
The Agricultural revolution
1 billion
5 millions
in just 200 years!
2000
7billions
YEAR 2016
9billions
YEAR 20507 BILLION
Today, climate changes and wars also forcepeople to move
Every year millions of refugees migrate to urban areas in search of a better life
SOURCE: Synthesis Report, Climate Change, Global Risks, Challenges & Decisions
By 2030,two-thirds of the world’s population WILL RESIDE IN CITIES
Source: United Nations Population Division
Explosive growth of
MEGACITIES
1970 Today 2030
30 today and counting: The number of megacities with > 10 million people is expected to grow to over 40 by 2030.
1 BILLION
The number is expected to rise, despite great efforts to counteract the problem
people live in urban slums
Source: UN-Habitat
Our cities are more
DENSELY
Inevitably, this is putting cities’ social fabric and infrastructure under pressure
populated than ever
The cities are struggling
TO KEEP UP
With growing need for houses, transport, food, water, sanitation, care and education
Air pollution is nowthe deadliest form
and the fourth leading risk factor for premature deaths worldwide
SOURCE: The Cost of Air Pollution 2016, the World Bank
OF POLLUTION…
Managing urban areas has become one of the most important development challenges of the 21st century.”
– JOHN WILMOTH, Director of UN DESA’s Population Division
Obviously, there is stillplenty of space inRURAL AREAS
Only 3% of Earth’s landmass is urbanized
SOURCE: GRUMP
Many urban people long back to the
In everything from interior to personal development and housing we can see groups of people seeking back to their natural heritage and RURAL LIFE
SOURCE: Jean Viardand Bertrand Hervieu
COUNTRYSIDE
Don’t miss the full reportGET INSIGHT into the trends that break all other trendsMegatrends are strong global forces affecting everything and all life on our planet. By viewing the world from a distance and over several centuries, there are 8 global forces of change that stand out. They are:
1. Population boom2. Rapid urbanization3. Ferocious consumption4. Technology rush5. Digital transformation6. Global connectedness7. Environmental degradation8. Wealth inequality
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About the author
Hey, my name is Anders Lindgren. People who know me well, will label me as a B2B services marketing specialist, digital pioneer, PR-veteran and futurist.I have two decades of experience as a marketing and communication director for large professional services firms, primarily PwC, AT&T and Sopra Steria. Throughout my career I have been passionate about understanding the world around us, sharing insights and helping people and brands communicate in a way that makes them shine.
© 2016 Anders Lindgren.
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