melon brandbook 25x25mm 2016 · 2017. 9. 4. · melon is a software development services company....

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Page 1: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups
Page 2: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups
Page 3: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups

themelonuniverse[in a nutshell]

Page 4: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups

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WhatIsThis

WhereWeComeFrom

WhatWeDo

WhatWeValue

WhatGivesUsConfidence

contents

10-13 14-17 18-25 26-29

Page 5: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups
Page 6: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups

What we are goesfar beyond our name. The purpose of this book is to share with you the main ingredients of our brand and how the different pieces fit together.

We’d like to truthfully, confi-dently and consistently convey our brand’s spirit to new team members, clients and friends.

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Page 7: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups
Page 8: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups

Melon is a software development services company. It was created through natural mergers of three software and new media start-ups in an emerging market. As most start-ups, these companies were founded by friends, who saw an opportunity in the boom-ing digital world. In 2003, we merged into a single company focusing on custom web and mobile software development.

Keeping an open, people-first attitude and having a long-term approach are the roots of our organic growth and good reputation.

Melon’s culture is shaped by the blend of fresh start-up mindset and established approaches of a seasoned company, self-initiative and mutual trust, focus and flexibility, naiveté and reason.

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Page 9: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups
Page 10: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups

We build teams and deliver meaningful software solutions.

Our software development talent spans from web to mobile across all top technology plat-forms, backed by system support, QA and UX/UI and visual design departments.

We are especially good at building teams that closely match our clients’ needed technological skillset and experience. Our partners come from around the world and a variety of industries (finance, technology, entertainment, health care, energy, marketing, etc.) or company types (start-up, corporate, SME, etc.)

We take their ideas to heart, try to be flexible and keep everyone well-informed and involved, as if we were sharing an office.

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Page 11: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups
Page 12: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups

• There is a sensible, com-mon-benefit solution for most situations. We should not let ego, ignorance or stubborn-ness get in our way of finding one.

• We act with the long-term in mind. Our most successful partnerships were built this way and we know no other model of decision-making would achieve this.

• We can define what we are, and what we are not, trying to do.

• We seek constant growth through learning. Especially in software, it holds true that the moment we stop learning, we start lagging behind.

• We appreciate very much the ability to recognize the value in others and to work well within a team. No great thing can be achieved on your own.

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Page 13: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups

• We have a balanced ego, act humanly and appreciate a good laugh. This makes us pleasant company, even in stressful situations.

• We talk the way we'd like to be talked to. Our goal is to understand and be under-stood.

• We provide and ask for visibility. Knowing what lies ahead makes everyone feel more at ease.

• No one was born knowledgeable. We help others because we know it’s both right and gratifying.

• We do not gamble with our integrity.

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Page 14: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups

• Faced with a problem, we offer solutions, not observations or excuses.

• We are most productive when allowed space for decision-making coupled with matching responsibility.

• We excel when working with smart, nice, and experienced people. The kind of people that aim to build the next big thing.

• We know that results are a powerful moti-vator through awarding purpose to our work. Finding quality innovative solutions is a priority.

• We are ready to adapt to our partners’ process. However, we also have a straight-forward process of our own for trouble-shooting or where none exists. Ultimately, it’s the result that matters, not the process.

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Page 15: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups
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Fully aware that we are one of many similar software develop-ment companies, we aim to prove Melon is a trustworthy partner for those who choose us: clients and employees alike.

We know we are on the right track because:

• We are growing steadily as a company.

• Most of our business comes from recurring clients and their referrals.

• Small-scale projects lead our clients to continue working with us through long-term engagements.

• Some of our most experienced people have grown with Melon becoming seasoned developers, project managers and partners.

• People like us.

Page 17: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups

. :YO U C A N F I N D U S O N : .

w w w. m e l o n t e c h . co m Facebook and LinkedIn

Page 18: MELON brandbook 25x25mm 2016 · 2017. 9. 4. · Melon is a software development services company. It was created through natural mergers of three software and new media start-ups